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Business Development Representative Jobs in Rochester, NY

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Business Development Representative information

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$26.1K

$58.8K

$94.2K

How much do business development representative jobs pay per year?

As of Aug 28, 2026, the average yearly pay for business development representative in Rochester, NY is $58,765.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,400.00 and $69,100.00 per year, depending on experience, location, and employer.

What is a business development representative?

Business Development Representatives (BDRs) are sales professionals who focus on prospecting, qualifying leads, and setting up meetings for the sales team. They initiate contact with potential clients—primarily through cold calls, emails, and networking—to generate interest in a company's products or services. BDRs play a crucial role in the early stages of the sales cycle by identifying business opportunities and helping to grow the customer base. Their work allows account executives and senior sales staff to focus on closing deals with well-qualified leads. The position often serves as an entry point to a career in sales or business development.

What are the key skills and qualifications needed to thrive as a business development representative?

To thrive as a Business Development Representative, you need strong communication, sales acumen, and a solid understanding of market research, typically supported by a bachelor's degree in business or a related field. Familiarity with CRM software like Salesforce, lead generation tools, and sales automation platforms is commonly required. Outstanding interpersonal skills, resilience, and the ability to build rapport help set top performers apart. These capabilities are crucial for identifying new business opportunities, building client relationships, and driving company growth.

What are some common challenges faced by business development representatives, and how can they be overcome?

Business Development Representatives (BDRs) often encounter challenges such as reaching decision-makers, handling rejection, and balancing prospecting with follow-up tasks. Overcoming these hurdles requires resilience, strong communication skills, and strategic time management. Successful BDRs leverage CRM tools, research prospects thoroughly, and continuously refine their outreach techniques to improve response rates. Collaborating closely with sales and marketing teams also helps in sharing insights and refining messaging for better results.

What is the difference between Business Development Representative vs Sales Development Representative?

AspectBusiness Development RepresentativeSales Development Representative
Primary FocusIdentifying new business opportunities and building strategic partnershipsGenerating and qualifying leads to support sales
Work EnvironmentOften involves outreach, networking, and strategic planningPrimarily cold calling, emailing, and lead qualification
Required SkillsCommunication, negotiation, market researchProspecting, communication, CRM proficiency
Industry UsageCommon in B2B, tech, and SaaS sectorsWidely used in sales-driven industries

While both roles focus on growth, Business Development Representatives focus on strategic partnerships and new markets, whereas Sales Development Representatives concentrate on lead generation and qualification to support the sales team.

Is a Business Development Representative an entry level role?

A Business Development Representative (BDR) is often considered an entry-level position in sales and business growth roles. It typically requires strong communication skills, a basic understanding of sales processes, and may serve as a stepping stone to more advanced roles like Account Executive or Sales Manager.

What type of job is a business development representative?

A business development representative (BDR) is a sales-focused role responsible for identifying and qualifying potential clients, generating leads, and setting up meetings for the sales team. The position often requires strong communication skills, knowledge of CRM tools, and a proactive approach to building business relationships.
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Business Development Representative jobs near you
Infographic showing various Business Development Representative job openings in Rochester, NY as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 18% Part Time, and 5% Contract. Highlights an 86% Physical, 3% Hybrid, and 11% Remote job distribution, with an average salary of $58,765 per year, or $28.3 per hour.

Business Development Representative

Allyalign Health

Rochester, NY • On-site

$95K - $122K/yr

Other

Medical, Retirement, PTO

Posted yesterday

New

Job description

Curana Health Business Development Representative

Curana Health is seeking a Business Development Representative to drive growth through strategic partnerships with skilled nursing and senior living organizations across assigned territory (Rochester and surrounding areas). This is a senior individual-contributor role responsible for owning relationships, leading complex partnership discussions, and expanding Curana's footprint in the market. This role is ideal for someone who thrives in consultative healthcare sales, enjoys autonomy, and wants to work directly with operators, executives, and clinical leaders.

Essential Duties & Responsibilities
  • Own and grow a regional pipeline of skilled nursing and senior living partnerships
  • Build trusted relationships with executive, operational, and clinical decision-makers
  • Lead partnership discussions from first conversation through execution and launch
  • Clearly articulate Curana Health's value-based care and clinical services model
  • Collaborate with internal clinical, operations, and contracting teams
  • Represent Curana Health at regional industry events and networking forums
  • Maintain accurate pipeline and activity tracking in CRM tools
  • Serve as the primary relationship owner for partners in your market
Qualifications
  • Bachelor's Degree (BA/BS) preferred
  • 2-5 years of experience in healthcare business development, partnerships, or consultative sales
  • Experience selling into skilled nursing, senior living, post-acute, or healthcare services
  • Proven ability to manage complex, multi-stakeholder deals
  • Strong communication and presentation skills
  • Comfort operating independently with regional ownership
  • Ability and desire to travel to partner communities (~25% overnight travel)

Curana Health is dedicated to the principles of Equal Employment Opportunity. We affirm, in policy and practice, our commitment to diversity. We do not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable or state law, genetic information, or any other characteristic protected by applicable federal, state and local laws and ordinances. The EEO policy applies to all personnel matters as outlined in our company policy including recruitment, hiring, transfers, and general treatment during employment.

*The company is unable to provide sponsorship for a visa at this time (H1B or otherwise).

Pay Range: USD $95,000.00/Yr. - USD $122,000.00/Yr. Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, Curana Health offers benefits such as, a comprehensive benefits package, 401K, PTO, paid holidays (all benefits are subject to eligibility requirements).

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