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Business Development Associate Jobs in Lansing, MI

FASTSIGNS #380201

Business Development Manager

Lansing, MI · On-site

$50K - $75K/yr

As a New Business Development Manager, you'll be responsible for driving new revenue by developing relationships with local businesses. You'll work both independently in the field and collaboratively ...

L3HHCM20

Principal, Business Development

Lansing, MI · On-site +1

Principal, Business Development Job Code: 41483 Job Location: Remote Job Schedule: 9/80 As a Business Development Principal, you will have the exciting opportunity help solve the most complex ...

FastSigns

Business Development Manager

Lansing, MI · On-site

$50K - $75K/yr

As a New Business Development Manager, you'll be responsible for driving new revenue by developing relationships with local businesses. You'll work both independently in the field and collaboratively ...

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All JobsBusiness Development Associate JobsBusiness Development Associate Jobs in Lansing, MI

Business Development Associate information

See Lansing, MI salary details

$29.4K

$56.6K

$93.3K

How much do business development associate jobs pay per year?

As of Aug 11, 2026, the average yearly pay for business development associate in Lansing, MI is $56,568.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,100.00 and $61,900.00 per year, depending on experience, location, and employer.

How does a business development associate typically collaborate with sales and marketing teams?

Business Development Associates often work closely with both sales and marketing teams to identify and pursue new business opportunities. They may coordinate with marketing to develop targeted campaigns or gather insights on market trends, and partner with sales to qualify leads and support the sales pipeline. Regular meetings and cross-departmental projects are common, ensuring alignment of goals and strategies. This collaborative approach helps maximize outreach efforts and ensures potential clients receive consistent communication throughout their journey.

What is the difference between Business Development Associate vs Sales Representative?

AspectBusiness Development AssociateSales Representative
Primary FocusIdentifying new business opportunities and building strategic partnershipsClosing sales and meeting sales targets
Required SkillsMarket research, networking, communicationPersuasion, product knowledge, negotiation
Work EnvironmentStrategic planning, client outreach, collaborationCustomer interaction, sales pitches, negotiations
Common Industry UsageBusiness development teams, startups, B2B companiesRetail, B2C companies, direct sales roles

While both roles involve client interaction and revenue generation, a Business Development Associate focuses on creating new opportunities and strategic growth, whereas a Sales Representative primarily aims to close deals and meet sales quotas. Understanding these differences helps in choosing the right career path or job search focus.

What does a business development associate do?

A Business Development Associate is responsible for identifying new business opportunities, building relationships with potential clients, and supporting the growth strategies of an organization. They conduct market research, help develop proposals, and assist in negotiating deals. Their role often involves collaborating with sales and marketing teams to generate leads and expand the company's customer base. Business Development Associates play a key part in driving revenue and ensuring long-term business success.

What are the key skills and qualifications needed to thrive as a business development associate, and why are they important?

To thrive as a Business Development Associate, you need strong analytical abilities, sales acumen, and a bachelor’s degree in business or a related field. Familiarity with CRM platforms like Salesforce, market research tools, and Microsoft Office Suite is typically required. Exceptional communication, relationship-building, and negotiation skills help you stand out in this client-facing role. These skills are vital for identifying opportunities, building partnerships, and driving company growth.
More about Business Development Associate jobs
What are the most commonly searched types of Business Development jobs in Lansing, MI? The most popular types of Business Development jobs in Lansing, MI are:
What job categories do people searching Business Development Associate jobs in Lansing, MI look for? The top searched job categories for Business Development Associate jobs in Lansing, MI are:
What cities near Lansing, MI are hiring for Business Development Associate jobs? Cities near Lansing, MI with the most Business Development Associate job openings:
Business Development Associate jobs near you
Infographic showing various Business Development Associate job openings in Lansing, MI as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 14% Part Time, and 4% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $56,568 per year, or $27.2 per hour.

Business Development Manager

eBridge Business Solutions

Lansing, MI

Full-time

Medical, Dental, Vision, Retirement

Re-posted 16 days ago

Job description

Elwood Staffing is also a performance and results-driven culture for the hard-working, passionate, and highly motivated. You can expect a career that provides a constant variety of challenges along with progressive training and professional development to meet those challenges. Come work for a growing company that serves more than 6,000 businesses and puts more than 28,000 people to work daily.

What Elwood Staffing can offer you:

  • Base salary & Uncapped Commission
  • Structured & Interactive Training Journey
  • Local, Regional, and Corporate Support
  • Health, Dental, and Vision
  • 401K Plan with company contribution
  • Discount tickets, travel, and shopping-Working Advantage
  • Annual Top Performers Trip
  • Anniversary awards program
  • Tuition reimbursement
  • Opportunities for advancement throughout our company

Business Development Manager Responsibilities:

  • Identify leads, qualify prospective business, create proposals, present to clients, and create new sustainable business partnerships.
  • Local travel 60-70% throughout the week - auto allowance provided! (This is not remote)
  • Present customized solutions that demonstrate a clear understanding of the prospective client's business needs.
  • Actively drive negotiations, close, and onboard new accounts while working with a service team to provide service delivery.

Business Development Manager Qualifications:

  • Outside sales or new account business development experience is preferred but not required!
  • Ability to work cross-functionally to proactively communicate and resolve issues with the highest sense of urgency.
  • Excellent computer skills including proficiency in Microsoft Office suite.
  • Strong verbal and written communication skills.
  • A valid driver's license is required for this role to travel between the branch and prospect/client locations.

You can find out more:www.elwoodstaffing.com

We are an Equal Opportunity Employer.

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