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Brand Manager Craft Beer Jobs (NOW HIRING)

Clare Holdings LLC

Brand Manager

North Aurora, IL · On-site

We currently distribute brands from over 65 domestic, craft, and import suppliers of beer, wine ... The Brand Manager drives retail execution excellence for assigned supplier portfolios and serves as ...

Sheehan Family Companies

Merchandiser - Craft Beer

Madison, WI · On-site

$17.25 - $20.25/hr

Beechwood Sales and Service is a family owned and operated beer distribution company. We represent ... Maintain good relationships with store management, associates, and customers * Collaborate and ...

Beechwood Sales & Service

Merchandiser - Craft Beer

Madison, WI · On-site

$17.25 - $20.25/hr

Beechwood Sales and Service is a family owned and operated beer distribution company. We represent ... Maintain good relationships with store management, associates, and customers * Collaborate and ...

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Brand Manager Craft Beer information

See salary details

$29.5K

$84.2K

$143K

How much do brand manager craft beer jobs pay per year?

As of Sep 9, 2026, the average yearly pay for brand manager craft beer in the United States is $84,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $109,000.00 per year, depending on experience, location, and employer.

What does a brand manager craft beer do?

A Brand Manager for craft beer is responsible for developing and executing marketing strategies to build and maintain the brand's image and market presence. They analyze market trends, identify target audiences, and collaborate with sales, production, and creative teams to launch campaigns that increase brand awareness and drive sales. Their role often includes managing product launches, creating promotional materials, coordinating events, and ensuring brand consistency across all channels. Brand Managers also use market research to guide decisions and measure the effectiveness of their initiatives.

How does a brand manager craft beer typically collaborate with sales and production teams to launch new products?

As a Brand Manager in the craft beer industry, you will frequently coordinate with both sales and production teams during new product launches. This involves aligning marketing strategies with production schedules to ensure timely rollouts, gathering market feedback from sales to refine branding, and working with production to understand ingredient availability and brewing timelines. Effective communication and project management skills are essential, as you'll be balancing creative marketing campaigns with the practical considerations of brewing and distribution. Such cross-functional teamwork is vital for ensuring a successful product launch and maintaining the brand's reputation for quality and innovation.

What are the key skills and qualifications needed to thrive as a brand manager craft beer, and why are they important?

To thrive as a Brand Manager in craft beer, you need expertise in marketing strategy, brand development, and a solid understanding of the craft beverage market, often supported by a relevant degree in marketing or business. Familiarity with digital marketing platforms, market analytics tools, and CRM systems is typically required, alongside knowledge of industry regulations. Creativity, strong communication, and relationship-building skills set exceptional brand managers apart. These competencies are crucial for driving brand growth, fostering customer loyalty, and navigating a competitive and dynamic market.

What is the difference between Brand Manager Craft Beer vs Marketing Coordinator Craft Beer?

AspectBrand Manager Craft BeerMarketing Coordinator Craft Beer
CredentialsBachelor's degree in marketing, business, or related field; experience in brand managementBachelor's degree in marketing, communications, or related field; entry-level experience
Work EnvironmentStrategic planning, brand development, cross-department collaborationCampaign execution, social media management, event coordination
Employer & Industry UsageBreweries, beverage companies, craft beer brandsBreweries, marketing agencies, beverage companies

The main difference is that a Brand Manager Craft Beer focuses on developing and maintaining the overall brand strategy, while a Marketing Coordinator Craft Beer handles the execution of marketing campaigns and promotional activities. The Brand Manager has a more strategic role, whereas the Marketing Coordinator is more involved in day-to-day marketing tasks.

What cities are hiring for Brand Manager Craft Beer jobs?

Cities with the most Brand Manager Craft Beer job openings:

What states have the most Brand Manager Craft Beer jobs?

States with the most job openings for Brand Manager Craft Beer jobs include:

What are popular job titles related to Brand Manager Craft Beer jobs?

For Brand Manager Craft Beer jobs, the most frequently searched job titles are:

Infographic showing various Brand Manager Craft Beer job openings in the United States as of September 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $84,160 per year, or $40.5 per hour.

Craft Beer Sales Representative - Hudson Valley

New Paltz, NY • On-site

Craft Beer Distributing of NY
See more jobs at Craft Beer Distributing of NYexternal

$40K - $50K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 29 days ago

Job description

Love craft beer? Want a sales career with growth potential? Join our dynamic team as a Sales Representative. You’ll build relationships with bars, restaurants, and retailers while growing our award-winning craft beer portfolio.

We are currently looking for a Sales Representative to grow the company's portfolio, and identify new opportunities to increase market share while building and managing relationships with accounts in Ulster, Dutchess, and Orange counties.

The ideal candidate for this role should be self-motivated, high-energy, and eager to learn new things.

Annual salary range of $40,000 to $50,000 with the addition of bonus potential. As well as platinum-level medical, dental, and vision benefits (eligible after 90 days) and voluntary benefits like life insurance, AFLAC, legal assistance, and pet insurance.

ESSENTIAL JOB FUNCTIONS:

  • Build and maintain strong relationships with bars, restaurants, and retail accounts

  • Grow sales and increase placements of our craft beer portfolio within your territory

  • Merchandise and maintain product displays, ensuring freshness and proper rotation

  • Organize and execute in-store promotions, tastings, and special events

  • Develop new accounts and identify new sales opportunities

  • Manage orders, deliveries, and account inquiries in a timely and professional manner

  • Meet monthly sales and distribution goals, reporting progress to your manager

  • Represent Craft Beer Guild at industry events and maintain a positive company image

  • Other duties as assigned

ESSENTIAL JOB REQUIREMENTS:

  • Bachelor’s degree with an emphasis in marketing, sales and management
  • Excellent oral and written communications skills
  • This person will live in or around the assigned area
  • Valid and clean driver's license
  • Ability and willingness to work independently
  • Cicerone Beer Server Certification (or willingness to obtain)

WE OFFER:

We believe great work deserves great rewards. Our comprehensive benefits package includes:

  • $40,000–$50,000 annual salary plus bonus potential

  • Platinum-level medical, dental, and vision insurance (eligible after 90 days)

  • 401(k) with company match

  • Tuition reimbursement

  • Additional voluntary benefits: life insurance, AFLAC, legal assistance, and pet insurance

  • Career growth opportunities within one of the leading distributors in New York

  • Opportunity for growth + weekly pay

EQUIPMENT USED TO PERFORM JOB:

  • Two wheel hand truck
  • Car or van
  • Hand-held or personal computer

CRITICAL PHYSICAL DEMANDS:

  • Use of hand and foot controls for driving
  • Walking and climbing stairs
  • Two handed lifting, handling and carrying of cases from floor to overhead levels on a frequent basis
  • Two handed lifting, handling, carrying half barrels and quarter barrels from floor to 48" on an occasional basis
  • Pushing and pulling a hand truck and/or cart on level and inclined surfaces on a frequent basis
  • Sustained squatting, kneeling, and/or bending while handling products

Sufficient manual dexterity to operate business equipment including, but not limited to, computer, telephone, adding machine

The Sheehan Family Companies are proud to be an equal opportunity employer. We believe in an inclusive culture that provides mutual respect with salary advancement based on merit and individual performance.  Sheehan Family Companies is committed to equal employment opportunities and does not discriminate against any protected class. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.