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Brand Management Jobs in Florida (NOW HIRING)

The Lion Group

Brand Management

Miami, FL · On-site

As a member of our Brand Management Team, you'll be an integral part of bringing the best brands and products to our customers. Responsibilities: * Managing existing brand relationships: You will ...

Frida

VP, Brand Management

Miami, FL · On-site

The VP, Brand Management will partner cross functionally to develop a robust innovation pipeline of new products and enhancements to drive brand expansion, revenue, and margin. The ideal candidate ...

Frida

VP, Brand Management

Miami, FL · On-site

The VP, Brand Management will partner cross functionally to develop a robust innovation pipeline of new products and enhancements to drive brand expansion, revenue, and margin. The ideal candidate ...

Frida

VP, Brand Management

Miami, FL · On-site

The VP, Brand Management will partner cross functionally to develop a robust innovation pipeline of new products and enhancements to drive brand expansion, revenue, and margin. The ideal candidate ...

The SWATCH Group

Certina Brand Manager

Miami, FL · On-site

$90 - $120/hr

Retail, Distribution & Operations Management * Develop and optimize the U.S. distribution network in line with brand strategy and commercial objectives. * Manage the territory effectively, including ...

Posted today

Jazwares

Brand Manager - Bedding

Plantation, FL · On-site

As the Brand Manager, you will act as the brand champion for SquishPillow, the fastest-growing ... Utilize project management software for assigned projects. * Coordinate design approvals with ...

Jazwares

Brand Manager - Bedding

Plantation, FL · On-site

As the Brand Manager, you will act as the brand champion for SquishPillow, the fastest-growing ... Utilize project management software for assigned projects. * Coordinate design approvals with ...

Swatch Group

Certina Brand Manager

Miami, FL · On-site

Retail, Distribution & Operations Management • Develop and optimize the U.S. distribution network in line with brand strategy and commercial objectives. • Manage the territory effectively ...

Frida

Senior Brand Manager, Innovation

Miami, FL · On-site

This role combines the strategic discipline of innovation management with the commercial accountability of brand management, requiring the ability to move seamlessly between identifying future growth ...

Frida

Senior Brand Manager, Innovation

Miami, FL · On-site

This role combines the strategic discipline of innovation management with the commercial accountability of brand management, requiring the ability to move seamlessly between identifying future growth ...

Frida

Senior Brand Manager, Innovation

Miami, FL

This role combines the strategic discipline of innovation management with the commercial accountability of brand management, requiring the ability to move seamlessly between identifying future growth ...

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Showing results 1-20

All JobsBrand Management JobsBrand Management Jobs in Florida

Brand Management information

See Florida salary details

$22K

$62.9K

$106.9K

How much do brand management jobs pay per year?

As of Sep 6, 2026, the average yearly pay for brand management in Florida is $62,892.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,500.00 and $81,500.00 per year, depending on experience, location, and employer.

What is brand management?

Brand management is the process of developing and maintaining a brand’s reputation, image, and value in the marketplace. It involves creating strategies to position a brand, ensuring consistency across all marketing channels, and fostering customer loyalty. Brand managers monitor market trends, oversee advertising and promotional activities, and measure brand performance to ensure the brand stays relevant and competitive. Effective brand management helps a business stand out, build trust with consumers, and drive long-term growth.

What are the key skills and qualifications needed to thrive as a brand manager?

To thrive as a Brand Manager, you need expertise in marketing strategy, market research, and brand positioning, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing tools, analytics platforms, and content management systems is typically required. Strong communication, creativity, and leadership skills help you collaborate effectively and drive brand initiatives. These competencies ensure a brand remains competitive, resonates with its audience, and achieves business objectives.

What are some common challenges faced in a brand management role, and how can new hires navigate them?

Brand managers often encounter challenges such as maintaining brand consistency across multiple channels, responding swiftly to market trends, and coordinating with various departments like marketing, sales, and product development. New hires can navigate these by developing strong communication skills, staying updated on market research, and building collaborative relationships within cross-functional teams. Proactively seeking feedback and being adaptable to shifting priorities also help in managing brand reputation effectively.

What is the difference between Brand Management vs Marketing Coordinator?

AspectBrand ManagementMarketing Coordinator
Primary FocusDeveloping and maintaining brand identity and strategyExecuting marketing campaigns and supporting marketing initiatives
Required SkillsBrand strategy, market research, communicationCampaign management, content creation, coordination
Work EnvironmentStrategic planning, cross-department collaborationCampaign execution, event planning, administrative tasks
Common EmployersConsumer brands, advertising agencies, corporationsMarketing firms, retail companies, corporate marketing teams

While both roles involve marketing efforts, Brand Management focuses on shaping and maintaining the overall brand image, whereas Marketing Coordinators handle the execution of specific marketing campaigns. Understanding these differences helps in choosing the right career path or job search focus.

Is brand management a good career?

Brand management is a strategic role focused on developing and maintaining a company's brand image, requiring skills in marketing, communication, and data analysis. It offers opportunities for advancement into senior marketing or executive positions and often involves collaboration across departments. Success in this field depends on creativity, analytical ability, and industry knowledge.

What qualifications do I need to be a brand management?

To pursue a career in brand management, candidates typically need a bachelor's degree in marketing, business, or related fields. Strong skills in communication, strategic thinking, and data analysis are essential, and experience with marketing tools or certifications like the Certified Brand Manager can be advantageous.

What are popular job titles related to Brand Management jobs in Florida?

For Brand Management jobs in Florida, the most frequently searched job titles are:

What job categories do people searching Brand Management jobs in Florida look for?

The top searched job categories for Brand Management jobs in Florida are:

What cities in Florida are hiring for Brand Management jobs?

Cities in Florida with the most Brand Management job openings:

Brand Management jobs near you
Infographic showing various Brand Management job openings in Florida as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 14% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $62,892 per year, or $30.2 per hour.

Brand Management

The Lion Group

Miami, FL • On-site

Full-time

Medical, Dental, PTO

Re-posted 17 days ago

Job description


The Lion Group is a multi-channel eCommerce & retail partner that empowers brands beyond expectations.
As a member of our Brand Management Team, you'll be an integral part of bringing the best brands and products to our customers.
Responsibilities:
  • Managing existing brand relationships: You will foster relationships with signed clients, and manage Brand's expectations and KPI's of their online business while keeping your eye on end of life and aged inventory
  • Responsible for the Brand performance
  • Conduct weekly, bi/weekly or monthly touch bases with Brand Partners
  • Place orders, expand product catalog, and manage inventory, including replenishment
  • Responsible for Profit Margins on assigned Brands
  • Negotiate pricing, marketing funds, and vine product samples to generate reviews
  • Build launch and growth strategies for products and brands
  • Responsible for price management
  • Critical eye for identifying opportunities in the marketplace
  • Competitive shopping on Amazon platform
  • Operations: You will coordinate with our other departments to secure participation in promotions and produce well-executed campaigns to support each client's account

You'll love it here if you:
  • Successfully develop strong connection to your clients by becoming an expert in their businesses
  • Thrive on developing close relationships & communicating with clients regularly
  • Can successfully balance the control of conversations and meetings with the clients - including negotiating and closing deals with vendors via email and phone
  • Have strong analytical skills and excellent judgment
  • Have a take charge attitude and can easily juggle multiple projects
  • Thrive on to-do lists and spreadsheets - DETAIL ORIENTED IS A MUST
  • Appreciate the art of following up and get motivated by metrics and goals

Requirements
Qualifications:
  • 2+ years in brand management, product or partnership management, procurement, inventory management is required along with related business experience that demonstrates strong analytics, strategy development, and project leadership skills.
  • Minimum 1 year experience with Amazon Seller Central
  • Proven track record of cultivating brands and growing sales
  • Knowledge of basic retail math
  • Basic understanding of content and PPC advertising and their impact in scaling a business on Amazon
  • Communication and Presentation Skills
  • Bachelor's degree
  • Aggressive, detail oriented with strong analytic, written, and verbal skills

Benefits
Benefits:
  • Employer covered medical and dental insurance
  • Flexible PTO
  • Hybrid work schedules (work from home & the office)

Apply