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Brand Management Jobs in Delaware (NOW HIRING)

Brand Strategy Manager

Wilmington, DE · Hybrid

$76K - $118K/yr

AAA Club Alliance is hiring for a Brand Strategy Manager to join our team! This position is responsible for defining, evolving, and operationalizing AAA's brand strategy to drive clarity ...

... and management teams to increase sales. Ensure that products are displayed appropriately, with ... Knowledge of Brand Name appliances preferred * 2 years of vendor sales experience preferred * 1 ...

... and management teams to increase sales. Ensure that products are displayed appropriately, with ... Knowledge of Brand Name appliances preferred * 2 years of vendor sales experience preferred * 1 ...

... and management teams to increase sales. Ensure that products are displayed appropriately, with ... Knowledge of Brand Name appliances preferred * 2 years of vendor sales experience preferred * 1 ...

Brand Ambassador (PT)

Newark, DE · On-site

$17 - $20.40/hr

Actively participate in the performance and talent management processes including being open to ... brand awareness in the community. * Ownership of one's own development and professional growth.

Demand Planning Analyst

Middletown, DE · On-site +1

$60K - $80K/yr

Interact with sales, brand management and purchasing to understand and interpret the potential impact of market trends and demand drivers. Adjust the forecast to reflect those impacts or risks.

Demand Planning Analyst

Middletown, DE · On-site +1

$60K - $80K/yr

Interact with sales, brand management and purchasing to understand and interpret the potential impact of market trends and demand drivers. Adjust the forecast to reflect those impacts or risks.

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Showing results 1-20

Brand Management information

See Delaware salary details

$29.5K

$84.2K

$143.1K

How much do brand management jobs pay per year?

As of Aug 21, 2026, the average yearly pay for brand management in Delaware is $84,233.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $109,100.00 per year, depending on experience, location, and employer.

What is brand management?

Brand management is the process of developing and maintaining a brand’s reputation, image, and value in the marketplace. It involves creating strategies to position a brand, ensuring consistency across all marketing channels, and fostering customer loyalty. Brand managers monitor market trends, oversee advertising and promotional activities, and measure brand performance to ensure the brand stays relevant and competitive. Effective brand management helps a business stand out, build trust with consumers, and drive long-term growth.

What are the key skills and qualifications needed to thrive as a brand manager?

To thrive as a Brand Manager, you need expertise in marketing strategy, market research, and brand positioning, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing tools, analytics platforms, and content management systems is typically required. Strong communication, creativity, and leadership skills help you collaborate effectively and drive brand initiatives. These competencies ensure a brand remains competitive, resonates with its audience, and achieves business objectives.

What are some common challenges faced in a brand management role, and how can new hires navigate them?

Brand managers often encounter challenges such as maintaining brand consistency across multiple channels, responding swiftly to market trends, and coordinating with various departments like marketing, sales, and product development. New hires can navigate these by developing strong communication skills, staying updated on market research, and building collaborative relationships within cross-functional teams. Proactively seeking feedback and being adaptable to shifting priorities also help in managing brand reputation effectively.

What is the difference between Brand Management vs Marketing Coordinator?

AspectBrand ManagementMarketing Coordinator
Primary FocusDeveloping and maintaining brand identity and strategyExecuting marketing campaigns and supporting marketing initiatives
Required SkillsBrand strategy, market research, communicationCampaign management, content creation, coordination
Work EnvironmentStrategic planning, cross-department collaborationCampaign execution, event planning, administrative tasks
Common EmployersConsumer brands, advertising agencies, corporationsMarketing firms, retail companies, corporate marketing teams

While both roles involve marketing efforts, Brand Management focuses on shaping and maintaining the overall brand image, whereas Marketing Coordinators handle the execution of specific marketing campaigns. Understanding these differences helps in choosing the right career path or job search focus.

Is brand management a good career?

Brand management is a strategic role focused on developing and maintaining a company's brand image, requiring skills in marketing, communication, and data analysis. It offers opportunities for advancement into senior marketing or executive positions and often involves collaboration across departments. Success in this field depends on creativity, analytical ability, and industry knowledge.

What qualifications do I need to be a brand management?

To pursue a career in brand management, candidates typically need a bachelor's degree in marketing, business, or related fields. Strong skills in communication, strategic thinking, and data analysis are essential, and experience with marketing tools or certifications like the Certified Brand Manager can be advantageous.

What are popular job titles related to Brand Management jobs in Delaware?

For Brand Management jobs in Delaware, the most frequently searched job titles are:

What job categories do people searching Brand Management jobs in Delaware look for?

The top searched job categories for Brand Management jobs in Delaware are:

What cities in Delaware are hiring for Brand Management jobs?

Cities in Delaware with the most Brand Management job openings:

Infographic showing various Brand Management job openings in Delaware as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 15% Part Time, and 2% Contract. Highlights an 86% Physical, 3% Hybrid, and 11% Remote job distribution, with an average salary of $84,233 per year, or $40.5 per hour.

Olympic & Paralympic Brand Strategy Lead-Vice President

Chase

Wilmington, DE • On-site

Other

Medical, Retirement

Posted 23 days ago


Chase Bank rating

8.1

Company rating: 8.1 out of 10

Based on 156 frontline employees who took The Breakroom Quiz

65th of 171 rated banks


Job description

Brand Strategy Lead, Global Olympic And Paralympic Sponsorship

Join a centralized brand team that brings high-impact campaigns to life across multiple businesses and channels. You'll help turn a global sponsorship into creative work and experiences that connect with audiences before, during, and after the Games. We'll partner with you to align stakeholders, simplify complexity, and deliver work that is clear, consistent, and measurable.

As a Brand Strategy Lead, Global Olympic and Paralympic Sponsorship in the centralized Brand Management team, you will translate sponsorship strategy into a unified creative platform and integrated go-to-market approach. You will lead end-to-end brand and campaign execution across priority Olympic and Paralympic moments, partnering with internal teams, media partners, and external agencies. You'll help ensure the work is delivered on time, on brand, and grounded in insights and measurement.

Job responsibilities

  • Lead day-to-day relationships with key sponsorship partners and organizing committees
  • Translate sponsorship rights, assets, and strategy into a cohesive creative platform and activation approach
  • Plan and execute integrated campaigns across brands, channels, and priority moments in partnership with cross-functional teams
  • Own paid media campaign execution from strategy and creative development through measurement, optimization, and performance reporting (in partnership with media teams)
  • Develop and maintain an Olympic and Paralympic delivery roadmap, including milestones, dependencies, and risk management
  • Partner with internal creative teams and external agencies to develop, produce, and deliver campaign creative and assets
  • Manage timelines, budgets, approvals, and vendor workflows to support consistent delivery
  • Coordinate stakeholder alignment across marketing teams and working groups through clear updates and decision points
  • Create executive-ready narratives and presentations that support leadership updates and decisions
  • Partner with insights and analytics teams to define measurement frameworks and evaluate sponsorship impact

Required qualifications, capabilities and skills:

  • 5+ years of brand strategy and/or brand management experience in an agency and/or large, matrixed organization
  • Experience supporting sponsorship activation for a major global sports, entertainment, or cultural tentpole event
  • Demonstrated ownership of paid media campaigns with accountability for measurement and performance reporting
  • Proven ability to manage multiple workstreams, stakeholders, and deadlines simultaneously
  • Experience working across creative development and production processes from concept through delivery and quality review
  • Ability to create executive-ready presentations and written communications for senior stakeholders
  • Experience managing agencies and vendors, including scoping, statements of work, deliverables, and governance

Preferred qualifications, capabilities and skills:

  • Practical fluency with AI-enabled productivity tools to accelerate research, writing, analysis, and stakeholder communications
  • Strong judgment in applying AIknowing when to use AI vs. manual analysis, and validating outputs for accuracy, completeness, tone, and audience fit
  • Experience working with Olympic and Paralympic ecosystem partners (e.g., organizing committees, national teams, rights holders)
  • Experience in brand marketing within a highly regulated industry
  • Familiarity with sponsorship measurement approaches, including brand lift studies and performance analytics
  • Experience with content operations, versioning at scale, and creative asset governance
  • Familiarity with enterprise brand governance, compliance considerations, and approvals processes

This role sits within the centralized Brand Management Team. The centralized brand team is responsible for driving firmwide brand strategy, visual identity, and campaign initiatives across the Chase, J.P. Morgan and JPMorganChase (parent) brands, operating across every Line of Business at the firm. The centralized Brand team is made up of brand strategists, market researchers, creatives, and operational teams, this role sits within brand strategy.

About Us

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About The Team

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions all while ranking first in customer satisfaction. Marketing & Communications teams shape the firm's brand and protect and grow the firm's excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.


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