ZipRecruiter

Log In

1

Brand Identity Designer Jobs in Michigan (NOW HIRING)

National Food Group

Senior Graphic Designer

Novi, MI

$60K - $83K/yr

K12 Sr. Graphic Designer - Reports to: Design Team Lead Focus: Brand graphic design for Zee Zees ... Brand Identity amp; Creative Direction * Own and uphold the visual identity and brand guidelines ...

Auto-Owners Insurance

Graphic Designer

Lansing, MI · On-site

... as a Graphic Designer. This position requires the person to: * Work as a part of our in-house ... Creatively uphold our brand identity standards by following the corporate style guide. * Work ...

Stellantis

Network Regional Manager

Auburn Hills, MI · On-site

Guide dealers in adopting and maintaining prototypical facility designs that reflect brand identity. * Performance & Metrics Evaluation: * Present and interpret key performance indicators (KPIs) such ...

Crateandbarrel

Designer, CB2

Lincoln Park, MI · On-site

Possess a clear understanding of the CB2 brand aesthetics and merchandising strategy by channel ... identity, marital, parental, veteran or military status, unfavorable military discharge, or any ...

1st Phorm International

Graphic Designer

Fenton, MI · On-site

$60 - $80/hr

... identity of one of the leading brands in the fitness industry. You will create compelling designs across digital marketing, social media, product launches, events, apparel, and brand campaigns that ...

Chapel Pointe

Graphic Designer

Hudsonville, MI · On-site

... Designer shapes and elevates the visual culture of Chapel Pointe Church. This role ensures every ... deadlines Brand Direction * Shape the visual identity of major sermon series and church-wide ...

New

Stellantis

UX Creative Designer

Auburn Hills, MI · On-site

... brand-strengthening the relationship between our vehicles and our customers. What You Will Do: As a UX Visual Designer at Stellantis, you will shape the visual identity and interaction of our in ...

Stellantis

Network Regional Manager

Auburn Hills, MI · On-site

Guide dealers in adopting and maintaining prototypical facility designs that reflect brand identity. * Performance & Metrics Evaluation: * Present and interpret key performance indicators (KPIs) such ...

Ford Motor Company

Product Designer

Dearborn, MI · Hybrid

... our brand equities and core customer needs. We find the big picture by connecting concepts and ... identifying key hardware and software technology and connections needed to unblock and deliver ...

next page

Showing results 1-20

All JobsBrand Identity Designer JobsBrand Identity Designer Jobs in Michigan

Brand Identity Designer information

See Michigan salary details

$33.1K

$94.3K

$127.3K

How much do brand identity designer jobs pay per year?

As of Sep 2, 2026, the average yearly pay for brand identity designer in Michigan is $94,316.00, according to ZipRecruiter salary data. Most workers in this role earn between $61,400.00 and $127,300.00 per year, depending on experience, location, and employer.

What does a brand identity designer do?

A Brand Identity Designer creates the visual elements that represent a brand, including logos, typography, color schemes, and overall design aesthetics. They ensure consistency across all brand materials, helping to establish a strong and recognizable identity. Their work involves understanding a company's values, target audience, and market positioning to craft a cohesive brand image. Ultimately, they play a crucial role in shaping how a brand is perceived by customers and competitors.

What are the typical daily responsibilities of a brand identity designer?

Brand Identity Designers usually spend their days developing and refining visual assets such as logos, color palettes, and typography for brands, as well as ensuring consistency across all brand touchpoints. They often collaborate closely with marketing, product, and strategy teams to align visual elements with a company's brand message and goals. Additionally, they present concepts to clients or stakeholders and iterate based on feedback. The role involves balancing creative tasks with project management, client communication, and staying updated on design trends.

What are the key skills and qualifications needed to thrive as a brand identity designer?

To thrive as a Brand Identity Designer, you need a strong background in graphic design, visual storytelling, and brand strategy, often supported by a degree in design or a related field. Proficiency with design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign) and familiarity with branding guidelines are essential. Strong communication, creativity, and collaboration skills help designers effectively translate client visions into cohesive visual identities. These skills are crucial to crafting memorable brands that resonate in the marketplace while meeting client objectives.

What are the most commonly searched types of Brand Identity Designer jobs in Michigan?

The most popular types of Brand Identity Designer jobs in Michigan are:

What are popular job titles related to Brand Identity Designer jobs in Michigan?

For Brand Identity Designer jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Brand Identity Designer jobs in Michigan look for?

The top searched job categories for Brand Identity Designer jobs in Michigan are:

What cities in Michigan are hiring for Brand Identity Designer jobs?

Cities in Michigan with the most Brand Identity Designer job openings:

Brand Identity Designer jobs near you
Infographic showing various Brand Identity Designer job openings in Michigan as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $94,316 per year, or $45.3 per hour.

Senior Graphic Designer

National Food Group

Novi, MI

$60K - $83K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 5 days ago

Job description

K12 Sr. Graphic Designer - Job Description
Reports to: Design Team Lead
Focus: Brand graphic design for Zee Zees and Zee Kitchen
Role Summary
The K12 Senior Graphic Designer owns the visual identity and graphic design execution for the Zee Zees and ZeeKitchen brands. Beyond day-to-day creative, this role serves as the brand's visual steward, maintaining and evolving brand guidelines, setting creative direction, and helping build the future design state for the growing Zee Kitchen brand. This is a senior individual contributor role that sets the creative bar across both brands.
Brand Identity amp; Creative Direction
  • Own and uphold the visual identity and brand guidelines for Zee Zees and Zee Kitchen, ensuring every asset is consistent, on-brand, and elevated.
  • Help define and build the future design state for Zee Kitchen, extending the shared character system into its distinct brand world and establishing the visual standards that will guide the brand as it grows.
  • Set creative direction across both brands, bringing a cohesive point of view to how each brand looks, feels, and tells its story.
Creative Development amp; Execution
  • Collaborate with the brand marketing associate to ideate and design content for the K12 email and social media content calendars, pulling in video and photography resources as needed.
  • Design advertising materials, including print ads, digital ads, and other promotional needs, to support campaigns and launches across both brands.
  • Lead the creative development of K12 tradeshow materials, using the Zee Zees and Zee Kitchen character systems to tell each brand's story.
  • Partner with outside agencies, as needed, to ensure high-quality, on-brand creative execution.
  • Drive innovation by exploring new design ideas, formats, and storytelling techniques that push creative boundaries.
AI Thought Leadership
  • Serve as a design thought leader in applying AI creative tools to the brand design workflow, identifying where they can speed execution and expand creative output without compromising brand quality.
  • Pilot and evaluate emerging AI design and automation tools, sharing findings and recommendations with the Design Manager and broader team.
  • Build and document AI-enabled design workflows for repeatable brand work, helping establish best practices and guardrails for responsible, on-brand use.
  • Stay ahead of emerging AI and creative-tech trends, bringing fresh approaches that keep both brands at the leading edge of design.
Required Experience amp; Skills
  • 7+ years of graphic design experience on a brand team at a CPG company, at an agency serving CPG brands, or in a comparable brand-driven environment.
  • Expert command of Adobe Creative Cloud, especially Illustrator, Photoshop, and InDesign.
  • A portfolio that demonstrates strong brand identity and design-system work — building, extending, and safeguarding a brand's visual language across formats and touchpoints.
  • Proven ability to own and evolve brand guidelines, with strong conceptual thinking, typography, and layout, and a sharp eye for craft and detail.
  • A self-directed senior contributor who sets creative direction, manages multiple projects to deadline, and collaborates across marketing, cross-functional partners, and outside agencies.
  • Experience with AI creative tools and genuine interest in shaping how they fit into a brand design workflow.
  • Print and packaging production knowledge, including prepress and preparing final production files.
Preferred Experience amp; Skills
  • Illustration, character-design, typography, and iconography experience. The ability to extend a character-driven visual system is a strong plus for the Zee Zees and Zee Kitchen brands.
  • Web and digital design experience, including Figma and a working grasp of UX principles.
  • Motion and video skills (e.g., After Effects) to support animated and short-form content.
  • Hands-on experience applying AI design or automation tools within a production creative workflow.
  • Experience with Salesforce Marketing Cloud Account Engagement (MCAE).
  • Background in food amp; beverage, K-12/foodservice, or other kid-focused categories..
We love when our team members are happy and healthy! At National Food Group, you'll have the following benefits and perks:
  • Medical insurance
  • Dental insurance
  • Vision care insurance
  • Group life amp; voluntary life insurance
  • 401(k) savings plan
  • Flexible savings plan
  • Short-term amp; long-term disability
  • PTO amp; PTO buy up
  • Tuition reimbursement
  • Wellness reimbursement
Our office work environment:
Works in a temperature-controlled office environment.
This job requires the ability to perform duties contained in the job description for this position, including, but not limited to, the above requirements. Reasonable accommodations will be made to fulfill these requirements.
The above statements generally describe the principal and essential functions of the job but should not be construed as a detailed description of all essential functions that may be inherent in the job.
Equal Employment Opportunity
National Food Group is an equal opportunity employer.
*Please also include your salary requirements when submitting your resume.

Apply