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Brand Director Jobs in Racine, WI (NOW HIRING)

MKTG

Brand Educator - Milwaukee, WI

Milwaukee, WI · On-site

$30/hr

Regularly complete digital training for market brand and programs as directed * Adapt to tech platforms to receive and input information necessary to represent the Diageo brands * Arrive to events on ...

DivIHN Integration Inc

Brand Manager

Racine, WI · On-site

Brand Manager Location: Racine, WI (5 Days Onsite Critical, occasional commuting to Chicago for meetings, potentially once a week depending on business needs. Duration: 3 Months Hours: 9:00 AM 5:00 ...

Renuity

Brand Ambassador

Milwaukee, WI · On-site

$80K/yr

Engage with potential customers with direct, in-person outreach in retail environments and local ... brand to build the future of home improvement. With a winning mentality, we continue to grow ...

Renuity

Brand Ambassador

Milwaukee, WI · On-site

$80K/yr

Engage with potential customers with direct, in-person outreach in retail environments and local ... brand to build the future of home improvement. With a winning mentality, we continue to grow ...

SC Johnson

Manager, Brand Design - Air Care

Racine, WI · Hybrid

Manager, Brand Design - Air Care Racine, Wisconsin Category: Marketing Job ID: 27821 Apply Save Job ... the Director of Design - North America Consumer Brands. NACBU consists of Home Cleaning, Home ...

Stand Out For Good

Part Time Brand Rep

Brookfield, WI · On-site

Role Overview The Brand Representative plays a crucial role in providing a world-class shopping experience for guests while contributing to the overall success and profitability of the retail ...

Hotels

Area Director of Marketing

Milwaukee, WI

We are seeking an Area Director of Marketing to join our team in a highly visible senior leadership ... Ensure brand consistency across all guest touchpoints by overseeing social media strategy ...

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Brand Director information

See Racine, WI salary details

$36.6K

$127.6K

$204.4K

How much do brand director jobs pay per year?

As of Aug 22, 2026, the average yearly pay for brand director in Racine, WI is $127,586.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,000.00 and $173,000.00 per year, depending on experience, location, and employer.

What is a brand director?

A brand director oversees digital and traditional marketing for a brand, including researching current brand positioning and developing a unique brand identity that will connect with customers. Your job duties include hiring talent, coordinating with stakeholders across the organization, and developing brand guidelines and messaging policies. A career as a brand director requires you have some formal qualifications and education, typically at least a bachelor’s degree in marketing, business, or a related field, and prior experience in a creative role.

What does a brand director do?

A Brand Director is responsible for developing and implementing strategies to enhance a company's brand identity and market presence. They oversee brand messaging, ensure consistency across all marketing channels, and collaborate with creative, marketing, and product teams. Brand Directors analyze market trends, monitor competitor activities, and use consumer insights to guide branding decisions. Their work ultimately aims to build brand loyalty and drive business growth.

What are the key skills and qualifications needed to thrive as a brand director, and why are they important?

To thrive as a Brand Director, you need expertise in brand strategy, market analysis, and marketing management, often supported by a degree in marketing or business and significant industry experience. Familiarity with brand management tools, digital marketing platforms, and analytics systems is typically required. Exceptional leadership, creativity, and strong communication skills help differentiate top performers in this role. These capabilities ensure cohesive brand messaging, effective team management, and the ability to drive business growth in a competitive market.

How does a brand director typically collaborate with other departments to ensure brand consistency across all channels?

As a Brand Director, you will regularly work with teams across marketing, product development, sales, and creative departments to ensure that the brand’s voice, messaging, and visual identity are consistent in every customer touchpoint. This often involves leading cross-functional meetings, developing brand guidelines, and reviewing campaign materials before launch. Maintaining open communication and providing clear direction are key to aligning diverse teams with the overarching brand strategy. This collaborative environment not only supports the brand's integrity but also provides valuable insights from different perspectives, enhancing both campaign effectiveness and professional growth.
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Brand Director jobs near you
Infographic showing various Brand Director job openings in Racine, WI as of August 2026, with employment types broken down into 68% Full Time, 21% Part Time, and 11% Contract. Highlights an 89% In-person, and 11% Remote job distribution, with an average salary of $127,586 per year, or $61.3 per hour.

Brand Educator - Milwaukee, WI

MKTG

Milwaukee, WI • On-site

$30/hr

Part-time

Re-posted 22 days ago

Job description

Come work with us! Ideal candidates live in the Anchorage Alaska area, however we're looking for great people in all areas of Alaska! Candidates should be available to work events during Thursdays - Saturdays between 4pm - 12am. Events are typically 2-4 hours in length. The hourly rate is $30/hr. There is additional opportunities available for anyone able and willing to be our eyes and ears in the market. Candidates must be 21 yrs and older.
POSITION OVERVIEW:
MKTG Brand Educators are brand enthusiasts that educate consumers on high profile brands during on, off, and experiential special events. They must be able to deliver a safe and unique experiences, and help consumers make informed brand decisions. They are expected to interact and actively engage consumers at the point of purchase and experience, with the end goal of reinforcing and/or increasing brand awareness. The BE embodies the brand they represent and humanizes the brand as a result. They build consumer trust by providing product knowledge and education.
Brand Educators have a wide range of job responsibilities related to engaging consumers to recognize, prefer and purchase our client brands. For this reason, MKTG hires personable, friendly, and professional Brand Educators. In addition to participating in promotional events when selected, BEs are expected to complete regular online trainings regarding our client brands. BEs must have the ability to immerse themselves in order to obtain an extensive level of knowledge including Category, Product Distillation/Production and Brand with the ability to pass exams testing said knowledge. BEs must be able to successfully showcase their knowledge and ability to engage by showcasing a "Final" two to three minute presentation, in order to represent brands at events.
This position is an Occasional Employment Position. Being hired as a Brand Educator does not guarantee that the employee will be assigned to any particular quantity of assignments. Brand Educator must sign-off on all required forms and must adhere to all MKTG Policies & Procedures and the NA Diageo Marketing Code.
PRIMARY RESPONSIBILITIES:
  • Follow All Covid-19 related Safety Standards
  • Actively engage and educate consumers at the point of experience, purchase and consumption
  • Humanize the brands and build trust of consumers through education
  • Lead consumers through a sampling journey of featured product(s) (where legal and within local legal limitations and as per policy)
  • Regularly complete digital training for market brand and programs as directed
  • Adapt to tech platforms to receive and input information necessary to represent the Diageo brands
  • Arrive to events on time, in appropriate attire as specified by market team, and be prepared to execute promotions as outlined in program standards
  • Distribute premiums to consumers
  • Follow Responsible Server Guidelines and report Guideline violations
  • Pre-merchandise accounts with Diageo point-of-sale (POS)
  • Pay for bar spend or product via company issued debit card
  • Pick up or accept delivery of promotional materials from Event Team
  • Ensure proper care and return of company property (i.e. - uniforms, event materials)
  • Complete post-event recap (ERF) in MKTG reporting website
  • Take digital event photos and contribute to markets social media account
  • Understand how Diageo brand differs from competitors and report on competitive activity in market
  • Maintain appropriate appearance for consumer engagement
  • Follow company policy and procedures
    REQUIRED SKILLS & EXPERIENCE:
  • Outgoing Brand Knowledge and Personification of the Brand - BE must complete training in order to understand what the brand/program represents, stands for and how it differs from other brands. BE must be able to translate brand information to consumers in a relatable manner.
  • Engaging - BE must be outgoing, personable and courteous with consumers and approach them with a friendly and helpful attitude, with the goal to build trust in the brand.
  • Reliable - BE must always arrive to events ready to start on time, and must work until event end
    Physical and Other Requirements
  • Able to stand/walk for extended periods of time
  • Able to carry heavy trays, boxes, objects
  • Able to maintain a pleasant disposition under stress
  • Satisfy consumer appeal and client marketing requirements
  • Approachable and able to engage consumers

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