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Brand Development Manager Jobs in Springfield, IL

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

... development for Team Members, Shift Coordinators, and Assistant Managers. * Run strong operations by optimizing labor, maintaining brand and operational standards, and providing hands-on support ...

Showing results 41-60

Brand Development Manager information

See Springfield, IL salary details

$10.9K

$59.5K

$111.5K

How much do brand development manager jobs pay per year?

As of Sep 2, 2026, the average yearly pay for brand development manager in Springfield, IL is $59,466.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,100.00 and $73,800.00 per year, depending on experience, location, and employer.

What does a Brand Development Manager do?

A brand development manager monitors trends in the market and among customers, and oversees marketing or advertising projects to make campaign messaging fits within the company’s brand. Your job duties include developing marketing strategies to target customers, predicting customer behavior, and conducting surveys or trial studies to research new messaging strategies. To pursue a career as a brand development manager, you should first have experience working in marketing and leadership roles. Most employers prefer candidates with several years of prior experience, and at least a bachelor’s degree in marketing, business, or a related field.

What does a Brand Development Manager do?

A Brand Development Manager is responsible for building and strengthening a company's brand identity, presence, and perception in the market. They develop and implement strategies to increase brand awareness, manage brand messaging, and ensure consistency across all marketing channels. Their role often involves market research, collaboration with design and marketing teams, and monitoring brand performance to make data-driven decisions. Ultimately, they help position the brand to attract and retain customers, driving business growth.

What are the key skills and qualifications needed to thrive as a Brand Development Manager?

To excel as a Brand Development Manager, you typically need expertise in brand strategy, marketing, and consumer behavior, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing platforms, analytics tools (like Google Analytics), and CRM systems, as well as certifications such as CIM or AMA, are highly beneficial. Strong communication, creativity, and project management skills make candidates stand out by enabling them to craft compelling brand stories and lead cross-functional teams. These competencies are crucial for building brand value, driving market growth, and maintaining a competitive edge.

What are some common challenges a Brand Development Manager faces when launching a new brand initiative, and how can they overcome them?

Brand Development Managers often encounter challenges such as aligning cross-functional teams, differentiating the brand in a crowded market, and ensuring consistent messaging across channels. To overcome these hurdles, it's important to foster strong collaboration between marketing, sales, and product teams, conduct thorough market research to identify unique value propositions, and implement clear brand guidelines. Regular communication and feedback loops can also help keep everyone aligned and adaptable throughout the launch process.

What is the difference between Brand Development Manager vs Brand Manager?

AspectBrand Development ManagerBrand Manager
Primary FocusCreating and expanding brand identity and market presenceManaging and maintaining existing brand image and campaigns
ResponsibilitiesMarket research, brand positioning, new brand initiativesAdvertising campaigns, product branding, brand consistency
Skills & CredentialsMarketing, branding, communication skills, often a bachelor’s degreeMarketing, branding, project management, often a bachelor’s degree

While both roles involve branding, the Brand Development Manager focuses on building and expanding the brand's presence, whereas the Brand Manager concentrates on managing and maintaining the existing brand image. Understanding these differences helps in selecting the right career path or job role in marketing and branding fields.

What cities near Springfield, IL are hiring for Brand Development Manager jobs?

Cities near Springfield, IL with the most Brand Development Manager job openings:

Director of Training Development

Illinois Association of School Boards

Springfield, IL • On-site

Full-time

Re-posted 12 days ago


Job description


Founded in 1913, The Illinois Association of School Boards Vision is excellence
in local schools governance supporting quality public education.


Job Title and Classification: Director, Full-Time, E1


Position Information
Department: Training Development
Reports to: Associate Executive Director, Outreach, Training &
Events
Office Location: Springfield, IL.


Departmental Mission/Vision/Goals
The vision of IASB Training Development department is that all boards and board
members have the knowledge, skills and abilities to lead and govern effectively.


Position Summary
The Director/Online Learning for Training Development is primarily responsible
for working with Training Development and the Outreach & Training departments
to create, design, layout, and publish member training content for the IASB
Online Learning Center. Additionally, the Director will create, design, layout, and
schedule production for print materials related to select member workshops and
training events and help oversee the Joint Annual Conference Sheraton Hotel
panels and Friday Focus Workshops.


FUNCTIONS OF THE JOB
Create, design, produce, update and maintain content and materials
for the Online Learning Center and member workshops and training
events:
o Create, layout, design, and maintain content in Articulate Storyline
and publish to the Online Learning Center
o Layout, design and maintain print materials and PowerPoint
presentations for select IASB workshops.
o Produce digital learning content in compliance with IASB style
standards and brand guidelines
Support and enhance the Association's creative capacity to deliver
learning content to members.
o Seek new ways to create and deliver digital learning to members
o Prepare digital content (audio, video, graphics, and text) for
delivery to members
Oversee the Joint Annual Conference Sheraton Hotel Panels and
Friday Focus Workshops. Provide content and materials leading up
to the Joint Annual Conference for presentations assigned to
Training Development staff, including contact with presenters,
producing handouts, and packing materials.
Serve as direct supervisor to Administrative Assistant, Training
Development
Attend the Joint Annual Conference in Chicago annually and
performs duties as assigned, including oversight of the Sheraton
panels and events.
Create and maintain the regular event and training email to members
Provide general departmental support as needed.
Practice reliable and consistent attendance and punctuality.
Participates in appropriate professional development as needed.
Attend occasional meetings outside the office that may require overnight
travel.
Performs other duties as assigned


EDUCATION and/or EXPERIENCE REQUIREMENTS
1. A minimum of a Bachelor's Degree from an accredited college or trade
school;
2. Experience in online learning content production and delivery via a
learning management system
3. Experience in creation, design, and layout in desktop publishing


REQUIRED COMPETENCIES
To perform this job successfully, an individual must be able to perform each
essential duty satisfactorily. The requirements listed below are representative of
the knowledge, skill, and/or ability required. Reasonable accommodations may
be made to enable individuals with disabilities to perform the essential functions.
1. A self-starter able to work independently.
2. Creative thinker; ability to explain concepts using digital tools and
solutions
3. Strong organizational and problem-solving skills.
4. Expertise with desktop publishing programs and design (e.g., Articulate
Storyline, Adobe InDesign, Acrobat Pro, Photoshop)
5. Expertise with Microsoft office programs - Word, PowerPoint, Excel and
Access.
6. Understanding of audio/video/graphics digital formats
7. Excellent team, collaboration and problem-solving skills.
8. Ability to deal effectively with a wide variety of members, and colleagues. .
SPECIAL CONDITIONS OF EMPLOYMENT:
Physical Demands
This position requires the employee to be able to lift, move and safely handle
boxes and materials up to 25 pounds; to be able to occasionally stand for
extended periods; and to be able to hear and speak as necessary to perform the
functions of the position.
Conduct Standards
The highest of moral and ethical standards is demanded in accordance with the
IASB Staff Standards and Staff Core Values. Employee conduct standards and
other aspects of employment are addressed in the IASB Employment Handbook.
DISCLAIMER
This job description may be changed at any time and is not a contract with the
individual employee(s). IASB retains its right to change this job description and
assign or reassign duties and responsibilities to this job at any time.
The mission of IASB Training Development department is to provide a
comprehensive training program that enables boards of education to govern
effectively.