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Brand Development Manager Jobs in Michigan (NOW HIRING)

Core Spaces

New Development Manager

Ann Arbor, MI · On-site

Develop and execute effective go-to-market strategies to promote brand awareness and ensure ... Senior Manager, New Development Direct Reports: New Development Leasing Manager, Leasing ...

Surge Staffing

Business Development Manager

Romulus, MI · On-site

$50K - $70K/yr

The Business Development Manager is responsible for identifying, prospecting and securing business ... increase brand recognition and awareness * Record all business and sales activity in Company ...

Atlas Copco

Are you our next Business Development Manager? As the Business Development Manager - Automation ... Represent Atlas Copco at trade shows, industry events, and customer meetings to strengthen brand ...

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Showing results 1-20

All JobsBrand Development Manager JobsBrand Development Manager Jobs in Michigan

Brand Development Manager information

See Michigan salary details

$9.6K

$52.3K

$98.1K

How much do brand development manager jobs pay per year?

As of Jun 14, 2026, the average yearly pay for brand development manager in Michigan is $52,295.00, according to ZipRecruiter salary data. Most workers in this role earn between $37,000.00 and $64,900.00 per year, depending on experience, location, and employer.

What Does a Brand Development Manager Do?

A brand development manager monitors trends in the market and among customers, and oversees marketing or advertising projects to make campaign messaging fits within the company’s brand. Your job duties include developing marketing strategies to target customers, predicting customer behavior, and conducting surveys or trial studies to research new messaging strategies. To pursue a career as a brand development manager, you should first have experience working in marketing and leadership roles. Most employers prefer candidates with several years of prior experience, and at least a bachelor’s degree in marketing, business, or a related field.

What is the difference between Brand Development Manager vs Brand Manager?

AspectBrand Development ManagerBrand Manager
Primary FocusCreating and expanding brand identity and market presenceManaging and maintaining existing brand image and campaigns
ResponsibilitiesMarket research, brand positioning, new brand initiativesAdvertising campaigns, product branding, brand consistency
Skills & CredentialsMarketing, branding, communication skills, often a bachelor’s degreeMarketing, branding, project management, often a bachelor’s degree

While both roles involve branding, the Brand Development Manager focuses on building and expanding the brand's presence, whereas the Brand Manager concentrates on managing and maintaining the existing brand image. Understanding these differences helps in selecting the right career path or job role in marketing and branding fields.

How much does a brand manager get paid?

The average salary for a brand development manager typically ranges from $70,000 to $130,000 annually, depending on experience, location, and company size. Senior roles or those in larger organizations may offer higher compensation, often supplemented with bonuses and benefits.

Is brand manager a high paying job?

A brand manager is typically a well-paying role within marketing, with salaries often above average for business positions. Compensation varies based on experience, industry, and location, with senior roles and those in large companies offering higher salaries. Skills in market research, strategic planning, and brand management tools can influence earning potential.

What are some common challenges a Brand Development Manager faces when launching a new brand initiative, and how can they overcome them?

Brand Development Managers often encounter challenges such as aligning cross-functional teams, differentiating the brand in a crowded market, and ensuring consistent messaging across channels. To overcome these hurdles, it's important to foster strong collaboration between marketing, sales, and product teams, conduct thorough market research to identify unique value propositions, and implement clear brand guidelines. Regular communication and feedback loops can also help keep everyone aligned and adaptable throughout the launch process.

What does a brand development manager do?

A brand development manager is responsible for creating and implementing strategies to strengthen a company's brand identity, increase brand awareness, and support marketing efforts. They analyze market trends, collaborate with creative teams, and use tools like market research and branding guidelines to ensure consistent messaging across channels.

What are the 3 C's of brand development?

The 3 C's of brand development are Consistency, Clarity, and Credibility. For a Brand Development Manager, focusing on these elements helps build a strong, recognizable brand identity by ensuring messaging is uniform, easily understood, and trustworthy across all channels.

What are the key skills and qualifications needed to thrive as a Brand Development Manager, and why are they important?

To excel as a Brand Development Manager, you typically need expertise in brand strategy, marketing, and consumer behavior, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing platforms, analytics tools (like Google Analytics), and CRM systems, as well as certifications such as CIM or AMA, are highly beneficial. Strong communication, creativity, and project management skills make candidates stand out by enabling them to craft compelling brand stories and lead cross-functional teams. These competencies are crucial for building brand value, driving market growth, and maintaining a competitive edge.
More about Brand Development Manager jobs
What cities in Michigan are hiring for Brand Development Manager jobs? Cities in Michigan with the most Brand Development Manager job openings:
Brand Development Manager jobs near you
Infographic showing various Brand Development Manager job openings in Michigan as of June 2026, with employment types broken down into 89% Full Time, 7% Part Time, and 4% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $52,295 per year, or $25.1 per hour.
New Development Manager

New Development Manager

Core Spaces

Ann Arbor, MI • On-site

Full-time

Medical, Life, Retirement, PTO

Posted 28 days ago

Core Spaces rating

7.9

Company rating: 7.9 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

54th of 154 rated real estate companies

Job description

Who We Are
Core Spaces (Core) is more than a real estate company, it's a people company. Where building relationships is just as important as building properties. From researchers and architects to designers and operators, Core is made up of risk takers and dreamers who are on a mission to invent the future of living. Our six cultural values guide us every day and we strive to live them in everything we do: PUSH (Invent Better Places to Live), GRIT (We Got This), LIFT (Help Each Other Win), SHINE (Bring Your Full Self), UPHOLD (Never Break Trust), GROW (Always Get Better). Everything Core does stems from this culture of collaboration and innovation, and the drive to constantly improve the resident experience. This unique approach has led to creating spaces and services that are redefining the way people live.
What We Do
Founded in 2010, Core is a vertically integrated real estate investment manager focused
on acquiring, developing and managing across the student housing and build-to-rent ("BTR") sectors. Its residential communities feature world-class amenities, progressive design, and hospitality-driven service. Core's student housing portfolio includes over 74,440 beds currently owned or managed, with a pipeline of over 53,860 beds in various stages of development. Core's BTR division has over 3,000 homes under development, now leasing or in its pipeline in high-growth metros nationwide. For more information, visit www.corespaces.com.
*Portfolio and pipeline numbers as of Q1 2026
Benefits That Matter
  • A culture that provides you with a sense of belonging
  • Competitive pay that values your contributions
  • Incentives designed to reward your achievements
  • Paid flexible PTO to disconnect or celebrate life milestones
  • Paid 14+ holidays, including your birthday, to disconnect and celebrate
  • Paid Parental Leave that begins after 90 days
  • Paid volunteer time off to give back to your community
  • Monthly workshop weeks; fewer meetings & more collaboration
  • Robust health plan options that begin within at least 30 days of your employment
  • Monthly phone reimbursement
  • Wellness allowance and perks, including a yearly subscription to a meditation app
  • An environment that provides you a voice to share your perspectives
  • Employee Assistance Program (EAP) for access to confidential support services
  • Company retirement options including 401(k) + matching & Roth account option

Position Overview
As the New Development Manager, your primary role will involve implementing the go-to-market strategy in new markets to enhance brand visibility and achieve successful lease-ups for designated new developments. You will proactively build strategic partnerships with local businesses, academic institutions, and community stakeholders to broaden our market presence and boost leasing prospects
What You Will Do
  • Develop and execute effective go-to-market strategies to promote brand awareness and ensure successful lease-ups for assigned new developments.

  • Cultivate strong strategic partnerships with local businesses, academic institutions, and community stakeholders to expand market reach and drive leasing opportunities.

  • Lead lease execution process and collaborate with the training team to onboard and train New Development Assistants.

  • Conduct regular market analysis to understand trends, pricing strategies, and competitive positioning, collaborating with the revenue optimization team to stay ahead of the competition.

  • Adapt and pivot leasing strategies as needed to continually generate awareness and leads.

  • Collaborate closely with cross-functional teams including training, sales, revenue operations, and strategy to ensure a successful lease-up process.

  • Provide oversight of day-to-day sales functions within the temporary leasing space.

  • Hire, train, and manage staff for the Temporary Leasing Office (TLO) and localized sales team, ensuring team alignment with leasing objectives.

  • Ensure pre-leasing compliance, including lease execution, financial requirements, and adherence to company policies to meet milestone eligibility for incentive programs.

  • Accountable for achieving pre-leasing milestones aligned with company goals, as outlined in the New Development Non-Discretionary Bonus Agreement.

  • Travel as needed to support lease-up activities across the portfolio.

  • Perform all other duties and tasks as assigned by management

  • Must be able to lift and move objects weighing up to 50 pounds regularly, as required by the demands of the job. This may include bending, stooping, and lifting throughout the workday.

Ideally, You'll Have
  • High School graduate; college degree preferred but not required
  • 3+ years proven experience in leasing, real estate development, or property management, with a track record of successful lease-ups.
  • Proficient in Microsoft Office/Google Suite and Windows and/or Apple operating systems

You'll crush it if you have experience with
  • Proficient in overseeing the responsibilities of a lease-up team and delivering clear and effective reports.
  • Energetic, imaginative, and enthusiastic, adept at articulating a compelling vision and securing leases effectively.
  • Experience with Entrata and Yardi Software(s)

Organizational Structure
Reports to: Senior Manager, New Development
Direct Reports: New Development Leasing Manager, Leasing & Marketing Associate
Disclaimer
Please note that job responsibilities, reporting lines, and duties outlined in this job description are subject to change to meet the evolving needs of the organization.
As an Equal Opportunity Employer, Core Spaces celebrates diversity and is committed to creating an equitable and inclusive environment, which creates a sense of belonging for all employees. We do not discriminate and believe every individual should be proud of who they are and the community they represent.
Compensation Disclosure
The compensation range listed reflects the base salary or hourly rate that we reasonably and in good faith expect to offer for this role at the time of posting. Actual compensation may vary based on factors such as education, experience, skills, certifications, seniority, geographic location, and business needs.
This role may be eligible for additional forms of compensation, including bonuses, commissions, stipends, or non-cash incentives, depending on position and performance. Benefits may include health insurance, retirement plans, paid time off, and other role-based offerings, subject to eligibility requirements.
All compensation components are subject to change based on business needs or market conditions.

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