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$25K

$62.4K

$123K

How much do blue cross sales jobs pay per year?

As of Aug 13, 2026, the average yearly pay for blue cross sales in the United States is $62,441.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,000.00 and $98,500.00 per year, depending on experience, location, and employer.

What are the primary challenges faced by Blue Cross Sales representatives and how can they be addressed?

Blue Cross Sales representatives often face challenges such as keeping up with constantly changing health insurance regulations, meeting ambitious sales quotas, and explaining complex plan details to clients. To overcome these challenges, successful reps stay informed on industry updates, participate in ongoing training, and utilize available sales and support tools provided by Blue Cross. Building strong relationships with clients and maintaining an organized sales pipeline also help manage workload and improve client satisfaction. Support from experienced team members and accessible management can make it easier to navigate difficult situations. By leveraging these resources, representatives can consistently achieve goals and deliver excellent service.

What is a Blue Cross Sales?

A Blue Cross Sales job involves promoting and selling health insurance plans offered by Blue Cross to individuals, families, or businesses. Sales representatives help clients understand coverage options, compare plans, and choose the best insurance for their needs. They may work in direct sales, broker relationships, or corporate accounts. Strong communication and customer service skills are essential, along with knowledge of health insurance regulations and policies.

What are the key skills and qualifications needed to thrive in Blue Cross Sales?

To thrive as a Blue Cross Sales professional, you need strong knowledge of health insurance products, effective sales strategies, and typically a background in business, marketing, or healthcare fields. Familiarity with customer relationship management (CRM) systems, quoting tools, and, in some cases, state insurance licensure are important technical requirements. Exceptional communication, active listening, and a client-focused attitude are standout soft skills for this role. These abilities are essential for building trust with customers, achieving sales targets, and navigating the complexities of the health insurance market.

What are the most commonly searched types of Blue Cross Sales jobs?

The most popular types of Blue Cross Sales jobs are:

What states have the most Blue Cross Sales jobs?

States with the most job openings for Blue Cross Sales jobs include:

What job categories do people searching Blue Cross Sales jobs look for?

The top searched job categories for Blue Cross Sales jobs are:

Blue Cross Sales jobs near you
Infographic showing various Blue Cross Sales job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 67% In-person, and 33% Hybrid job distribution, with an average salary of $62,441 per year, or $30 per hour.

Director, New Sales (500+)

Blue Cross Blue Shield of Massachusetts

Boston, MA • On-site

$166K - $203K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 16 days ago

Blue Cross Blue Shield of Massachusetts rating

8.7

Company rating: 8.7 out of 10

Based on 24 frontline employees who took The Breakroom Quiz

70th of 306 rated insurance

Job description

Ready to help us transform healthcare? Bring your true colors to blue.
This key role will oversee a portfolio of consulting partners and will be responsible for new business sales growth both direct and through the consultants. This individual will drive sales results to increase membership and premium/revenue through cross sales. The role will partner with the Director, National Sales to support the team on renewal, growth and cross sales opportunities. This position has the potential to grow and expand in leadership scope as the organization considers succession planning both within the Sales organization and across the enterprise
This position is eligible for the Flex persona.
Responsibilities:
  • Leads all new business activity for national consultants, large market opportunities (1,000+ EE's) from local and regional Brokers/Consultants, and responsible for member and revenue/fee growth across the aligned portfolio of consultants
  • Directs messaging for assigned national consultants and works with the Senior AEs, AEs and Director of Client Management to maximize retention and cross-selling growth for the team portfolio
  • Responsible for delivering 2/3 of the organizational annual new business commercial membership growth
  • Partners with internal and external stakeholders to maximize business goals and to increase customer and constituent satisfaction
  • Represents BCBSMA in national and local forums for optimal messaging on our BCBSMA value proposition to increase sales results
  • Represents BCBSMA with Consortium Health Plans regarding go to market messaging, consultant strategy, and national account capabilities requirements
  • Manages a new sales team of producers and sales support personnel
  • Spearheads the internal development or vendor partnerships for new or enhanced capabilities to support specific client acquisition strategies
  • Leads all RFP activities and directs internal teams on client/prospect activity
  • Embraces the BCBSMA values and fully supports diversity and inclusion goals

Qualifications:
  • Extensive health sector experience (10+ Years) ideally with large, complex sales/customer activities and people management, exhibiting track record of successful sales/retention results
  • Professional skills showing high acumen for financial concepts (ASC/FI) , national total cost of care and discount tools as well as the emotional intelligence to lead within a complex matrix environment
  • Strong public speaking, board-level meeting management and ability to engage with C-suite internally and externally
  • Proven results and references supporting passion, drive and the ability to engage both internal partners and our national consultants
  • Education: Bachelor's Degree Required; Advanced Degrees Preferred

#LI-HYBRID
Minimum Education Requirements:
High school degree or equivalent required unless otherwise noted above
Location
Boston, Hingham, WorcesterTime Type
Full time
Salary Range: $166,512.12 - $203,514.82
The job posting range is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee's pay position within the salary range will be based on several factors including, but limited to, relevant education, qualifications, certifications, experience, skills, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs and affordability.
This job is also eligible for variable pay.
We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), and a suite of well-being benefits to eligible employees.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, or any other form of compensation that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.
WHY Blue Cross Blue Shield of MA?
We understand that the confidence gap and imposter syndrome can prevent amazing candidates coming our way, so please don't hesitate to apply. We'd love to hear from you. You might be just what we need for this role or possibly another one at Blue Cross Blue Shield of MA. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be brilliant. We encourage you to bring us your true colors, , your perspectives, and your experiences. It's in our differences that we will remain relentless in our pursuit to transform healthcare for ALL.
As an employer, we are committed to investing in your development and providing the necessary resources to enable your success. Learn how we are dedicated to creating an inclusive and rewarding workplace that promotes excellence and provides opportunities for employees to forge their unique career path by visiting our Company Culture page. If this sounds like something you'd like to be a part of, we'd love to hear from you. You can also join our Talent Community to stay "in the know" on all things Blue.
At Blue Cross Blue Shield of Massachusetts, we believe in wellness and that work/life balance is a key part of associate wellbeing. For more information on how we work and support that work/life balance visit our "How We Work" Page.

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