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Behavioral Design Jobs in New York (NOW HIRING)

Sr. Director, Product Design

New York, NY

$169K - $208K/yr

You bring a strong point of view on product design, grounded in deep empathy for user needs and behaviors, and a clear understanding of how to leverage research to inform design decisions. You are ...

Sr. Director, Product Design

New York, NY ยท On-site

$203K - $265K/yr

You bring a strong point of view on product design, grounded in deep empathy for user needs and behaviors, and a clear understanding of how to leverage research to inform design decisions. You are ...

Lead social-first creative strategy across channels (organic and paid), ensuring content is audience-informed, on-brand, and optimized for platform behaviors. * Design (and/or art-direct) social ...

Director, Experience Design

New York, NY ยท On-site

$170K - $190K/yr

The work involves understanding user needs, system behavior, and technical possibilities, and using that understanding to design solutions that are coherent, usable, and grounded in real constraints.

The work involves understanding user needs, system behavior, and technical possibilities, and using that understanding to design solutions that are coherent, usable, and grounded in real constraints.

Build production-quality interfaces in TypeScript and React, including responsive behavior ... Design the moments that create trust: progress, provenance, permissions, uncertainty, errors ...

Design Engineer

New York, NY ยท On-site

$185K - $250K/yr

Bring strong craft to the details: accessibility, performance, reliability, responsive behavior ... Experience contributing to or building a design system, component library, or reusable frontend ...

Design Engineer

Manhattan, NY ยท On-site

$110 - $125/hr

From a brief or a rough direction, take a design from Figma to production -- layout, type, motion, responsive behavior, the whole thing. You'll work closely with our lead product designer to ensure ...

Design Engineer

New York, NY ยท On-site

$110K - $125K/yr

From a brief or a rough direction, take a design from Figma to production - layout, type, motion, responsive behavior, the whole thing. You'll work closely with our lead product designer to ensure ...

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Behavioral Design information

What is behavioral design?

Behavioral design is a field that combines principles from psychology, behavioral economics, and design to create products, services, or environments that positively influence people's decisions and actions. Practitioners study how people actually behave and then use that understanding to design interventions, such as nudges or choice architecture, which help users make better decisions. Behavioral design is commonly applied in areas like health, finance, and technology to encourage desirable behaviors without restricting freedom of choice.

How do behavioral design professionals typically collaborate with product teams during the development process?

Behavioral Design professionals work closely with product managers, UX/UI designers, and developers to ensure that psychological insights are integrated into product features. They often participate in brainstorming sessions, user research, and prototype testing to identify opportunities for behavior change. Communication and cross-functional teamwork are essential, as Behavioral Designers translate research findings into actionable design recommendations, helping the team create user experiences that drive desired actions. This collaborative process not only enhances product effectiveness but also fosters a culture of evidence-based decision-making within the organization.

What are the key skills and qualifications needed to thrive as a behavioral designer, and why are they important?

To thrive as a Behavioral Designer, you need a solid understanding of psychology, human behavior, and research methodologies, often supported by a degree in psychology, design, or a related field. Familiarity with behavioral science frameworks, user experience (UX) tools, and data analysis platforms is typically required. Strong communication, creative problem-solving, and empathy are crucial soft skills for translating insights into actionable design strategies. These skills and qualifications are essential for creating effective, user-centered interventions that drive positive behavioral change.

What is the difference between Behavioral Design vs User Experience Designer?

AspectBehavioral DesignUser Experience Designer
Required CredentialsDegree in psychology, behavioral science, or related fields; certifications in behavioral analysisDegree in design, psychology, or human-computer interaction; UX certifications
Work EnvironmentResearch labs, consulting firms, product teams focusing on behavior changeDesign agencies, tech companies, startups focusing on product usability
Industry UsageBehavioral science, health, finance, marketingTechnology, software, web and app development
Common Search/ComparisonBehavioral DesignUser Experience Design

Behavioral Design focuses on applying psychological principles to influence user behavior, often through research and behavioral interventions. User Experience Designers concentrate on creating intuitive, engaging interfaces to improve overall user satisfaction. While both roles aim to enhance user interaction, Behavioral Design emphasizes behavior change strategies, whereas UX Design centers on usability and aesthetic appeal.

How to become a behavioral designer?

To become a behavioral designer, develop a strong foundation in psychology, behavioral science, or related fields through a bachelor's or master's degree. Gain skills in research methods, data analysis, and behavioral modeling, and familiarize yourself with tools like behavioral mapping and intervention design. Building experience through projects, internships, or certifications in behavioral science can also enhance your qualifications.

What does a behavioral designer do?

A behavioral designer applies principles from psychology and behavioral science to influence and change people's behaviors through the design of products, services, or environments. They use techniques such as habit formation, nudging, and user research to create interventions that promote desired behaviors, often working with data analysis and user testing tools. This role typically requires strong analytical skills and knowledge of behavioral theories.

What job categories do people searching Behavioral Design jobs in New York look for?

The top searched job categories for Behavioral Design jobs in New York are:

What cities in New York are hiring for Behavioral Design jobs?

Cities in New York with the most Behavioral Design job openings:

Infographic showing various Behavioral Design job openings in New York as of August 2026, with employment types broken down into 86% Full Time, 10% Part Time, and 4% Contract. Highlights an 85% Physical, 4% Hybrid, and 11% Remote job distribution.

User Experience (Ux) Designer

Tata Consultancy Service Limited

New York, NY โ€ข On-site

$110K - $125K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 3 days ago

New


Job description

Must Have Technical/Functional Skills
Primary Skills: User Experience (UX) Design, Product Design, Human-Centered Design, Behavioral Design, User Research & Usability Testing, Wireframing & Prototyping, Customer Journey Mapping, Interaction Design, Information Architecture, Design Systems & Component Libraries, Accessibility (WCAG Compliance) and Design Thinking
Secondary Skills: Figma, Adobe Creative Suite, AI-Assisted Design Tools, Product Strategy & Innovation, Data Analytics & User Behavior Analysis, Stakeholder Management, Agile / Scrum Methodologies, Workshop Facilitation, Cross-Functional Collaboration, Visual Design & Storytelling, Enterprise Digital Transformation, Team Mentoring & Leadership
Roles & Responsibilities
Role Overview
We are seeking an experienced Senior UX Designer with a strong background in user-centered design, behavioral design, and digital product innovation. The ideal candidate will have expertise in designing intuitive user experiences across web and mobile platforms, leading product discovery initiatives, and collaborating with cross-functional teams to deliver impactful digital solutions. This role requires a strategic thinker who can translate complex business requirements into seamless user experiences while driving measurable customer and business outcomes
o Extensive experience delivering UX solutions for large-scale enterprise and customer-facing platforms.
o Strong focus on improving customer satisfaction, user adoption, and operational efficiency through design excellence.
o Expertise in creating and maintaining design systems, component libraries, and accessibility-compliant experiences.
o Proven ability to drive innovation through design thinking, rapid prototyping, and data-driven decision-making.
o Effective communicator and design leader with experience influencing executive stakeholders and cross-functional teams
Responsibilities Include:
o Lead end-to-end UX design activities, including user research, journey mapping, wireframing, prototyping, and usability testing.
o Design intuitive and user-centered digital experiences that simplify complex business workflows and improve customer satisfaction.
o Collaborate closely with Product, Engineering, Business, and Marketing teams to define product strategy and deliver innovative solutions.
o Develop and maintain scalable design systems, component libraries, and accessibility-compliant design standards.
o Analyze user behavior, customer feedback, and journey analytics to make data-driven design decisions and optimize user experiences.
o Facilitate design workshops, stakeholder discussions, and product discovery sessions to identify opportunities and drive innovation.
o Mentor design teams and effectively communicate design concepts, recommendations, and business value to stakeholders and leadership
Operational Excellence & Monitoring
o Implement monitoring and alerting using enterprise-grade tools (e.g., AppDynamics, Splunk, Dynatrace, SiteScope).
o Analyze incidents, perform root-cause analysis, and implement preventive measures. Application Support Analyst Page 2
o Maintain infrastructure documentation, SOPs, knowledge articles, and DR runbooks.
o Qualifications:
BA or BS degree in Information Technology, Computer Science, Finance, or a related discipline.
o Knowledge and hands-on experience with Capital Markets / Primary Markets deal execution is strongly required (5+ years preferable).
o Strong understanding of New Issue, Book Building, and Syndication workflows in Fixed Income and Equities.
o Prior experience providing desk-aligned production support in a trading floor or capital markets environment.
o Excellent troubleshooting skills; ability to resolve critical production issues quickly under pressure.
o Strong communication and relationship-building skills; able to interact confidently with front-office users.
o Knowledge of bond fundamentals and capital markets execution processes is mandatory.
o Ability to document workflows, create knowledge repositories, and provide effective training.
o Highly organized, detail-oriented, with the ability to manage multiple issues and requests simultaneously.
o Prior experience with vendor platforms for deal execution (e.g., Ipreo / Primary Portal / Dealogic) is a plus.
TCS Employee Benefits Summary:
Discretionary Annual Incentive.
Comprehensive Medical Coverage: Medical & Health, Dental & Vision, Disability Planning & Insurance, Pet Insurance Plans.
Family Support: Maternal & Parental Leaves.
Insurance Options: Auto & Home Insurance, Identity Theft Protection.
Convenience & Professional Growth: Commuter Benefits & Certification & Training Reimbursement.
Time Off: Vacation, Time Off, Sick Leave & Holidays.
Legal & Financial Assistance: Legal Assistance, 401K Plan, Performance Bonus, College Fund, Student Loan Refinancing.
Salary Range: $110,000 - $125,000 a year