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B2B Marketing Jobs (NOW HIRING)

TMX Group Limited

B2B Marketing Associate

New York, NY · On-site

$90K - $110K/yr

Reporting directly to the Head of B2B Marketing, this role is perfect for a "thinker-doer" who possesses a strong analytical mindset and is eager to own lifecycle marketing architecture and ...

Rakuten Shop Style

B2B Marketing Manager

New York, NY · On-site

Job Summary: We're hiring a B2B Marketing Manager to drive pipeline growth for our advertising and affiliate marketing solutions. You'll own integrated demand generation programs, partner closely ...

Vyro

Head of B2B Marketing

San Francisco, CA · On-site

Head of B2B Marketing ImagineArt • San Francisco • Full-time • On-site About ImagineArt We're redefining how the world creates and designs. ImagineArt is one of the fastest-growing GenAI ...

Rula

B2B Marketing Manager (Remote)

Los Angeles, CA

About the Role We are looking for a B2B Marketing Manager to accelerate top-of-funnel growth across our employer audiences - including commercial employers, universities, and health systems. Our goal ...

Snap, Inc.

Manager, SMC Marketing (B2B)

Seattle, WA · On-site

We're looking for a Manager, SMC Marketing to join Snap Inc.'s global Small and Medium Customers ... This is a people management role for a strategic marketer with deep B2B experience, strong cross ...

Tivity Health

VP, B2B Marketing - remote opportunity

$165K - $230K/yr

Description/Responsibilities The Vice President of B2B Marketing is a strategic and execution-oriented leader responsible for driving demand, market adoption, and revenue growth across employer and ...

Tivity Health

VP, B2B Marketing - remote opportunity

$165K - $230K/yr

Description/Responsibilities The Vice President of B2B Marketing is a strategic and execution-oriented leader responsible for driving demand, market adoption, and revenue growth across employer and ...

WeBox

B2B E-commerce Marketing Specialist

San Jose, CA · On-site

$70K - $90K/yr

Develop and implement B2B marketing strategies to support e-commerce growth. * Create and manage digital marketing campaigns across email, social media (LinkedIn, etc.), and content marketing ...

Intuit

Head of B2B Regional Marketing

Mountain View, CA · On-site

$213K - $289K/yr

Intuit's B2B Marketing organization is building an integrated go-to-market engine across the full mid-market spectrum, from emerging mid-market through mid-market. The Head of B2B Regional Marketing ...

Directive

B2B Marketing Manager(Remote US)

Raleigh, NC · Remote

$80K - $85K/yr

Directive Consulting is the leading B2B marketing agency for brands that are serious about the metrics that matter most. With over a decade of expertise and 420+ B2B brands under our belt, we've ...

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B2B Marketing information

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How much do b2b marketing jobs pay per hour?

As of Aug 6, 2026, the average hourly pay for b2b marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a B2B marketing professional, and why are they important?

To thrive as a B2B Marketing professional, you need a strong foundation in market research, lead generation, content strategy, and an understanding of sales funnels, typically supported by a degree in marketing or business. Familiarity with CRM platforms (like Salesforce), marketing automation tools (such as HubSpot or Marketo), and analytics systems is essential. Excellent communication, relationship-building, and project management skills help you stand out in engaging stakeholders and driving campaigns. These competencies are vital for developing effective strategies that generate high-quality leads, nurture client relationships, and drive business growth.

What is the difference between B2B Marketing vs B2B Sales?

AspectB2B MarketingB2B Sales
Primary FocusCreating awareness and generating leadsClosing deals and building client relationships
Skills RequiredContent creation, digital marketing, brandingNegotiation, communication, relationship management
Work EnvironmentMarketing departments, agencies, digital platformsSales teams, client sites, CRM systems
Common CertificationsHubSpot Inbound, Google Analytics, Digital Marketing certificationsCertified Professional Sales Person (CPSP), Salesforce certifications

While B2B Marketing focuses on creating strategies to attract and nurture potential clients, B2B Sales is centered on converting those leads into customers through direct interaction and negotiations. Both roles are essential in the B2B industry and often work closely together to achieve business growth.

How much do B2B marketers make?

B2B marketers typically earn a median annual salary ranging from $60,000 to $100,000, depending on experience, location, and company size. Senior roles or those with specialized skills in digital marketing or analytics can earn higher salaries, often exceeding $120,000 annually.

What are some common challenges faced by B2B marketing professionals when aligning sales and marketing teams?

One common challenge B2B Marketing professionals encounter is ensuring consistent communication and alignment between marketing and sales teams. Differences in goals, key metrics, and lead definitions can sometimes cause friction or inefficiencies. To overcome this, many organizations adopt regular interdepartmental meetings, shared KPIs, and collaborative planning sessions to foster alignment. Building strong relationships and maintaining open channels for feedback are also crucial for jointly driving pipeline growth and improving conversion rates.

Does B2B marketing pay well?

B2B marketing professionals often earn competitive salaries that vary based on experience, location, and company size. Entry-level roles typically start around industry average, while experienced marketers with skills in digital tools and data analysis can earn higher compensation, including bonuses and benefits.

What do B2B marketers do?

B2B marketers develop strategies to promote products or services to other businesses. They conduct market research, create targeted campaigns, and utilize tools like CRM and marketing automation platforms to generate leads and build relationships with corporate clients.

What is B2B marketing?

B2B marketing, or business-to-business marketing, refers to the strategies and practices used by companies to promote their products or services to other businesses rather than individual consumers. This type of marketing often involves longer sales cycles, relationship-building, and targeting decision-makers within organizations. B2B marketing can include channels such as email campaigns, trade shows, content marketing, and account-based marketing. The main goal is to generate leads, nurture relationships, and ultimately drive sales between businesses.
More about B2B Marketing jobs
What cities are hiring for B2B Marketing jobs? Cities with the most B2B Marketing job openings:
What are the most commonly searched types of B2B Marketing jobs? The most popular types of B2B Marketing jobs are:
What states have the most B2B Marketing jobs? States with the most job openings for B2B Marketing jobs include:
What job categories do people searching B2B Marketing jobs look for? The top searched job categories for B2B Marketing jobs are:
B2B Marketing jobs near you
Infographic showing various B2B Marketing job openings in the United States as of July 2026, with employment types broken down into 90% Full Time, and 10% Part Time. Highlights an 80% In-person, 5% Hybrid, and 15% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.

B2B Marketing Associate

TMX Group Limited

New York, NY • On-site

$90K - $110K/yr

Full-time

Re-posted 4 hours ago

Job description

Venture outside the ordinary - TMX Careers
The TMX group of companies includes leading global exchanges such as the Toronto Stock Exchange, Montreal Exchange, and numerous innovative organizations enhancing capital markets. United as a global team, we're connecting cross-functionally, traversing industries and geographies, moving opportunity into action, advancing global economic growth, and propelling progress. Through a rich exchange of ideas, meaningful collaboration, and a nimble operating model, we're powering some of the nation's most critical systems, fueling capital formation and innovation, bringing increased opportunity to business visionaries, product ingenuity to consumers, and career exploration to our team.
Ready to be part of the action?
We are a nimble, highly collaborative team looking for a proactive and detail-oriented B2B Marketing Associate to join us. Reporting directly to the Head of B2B Marketing, this role is perfect for a "thinker-doer" who possesses a strong analytical mindset and is eager to own lifecycle marketing architecture and optimization strategies targeted at asset managers.
You will be the engine behind our cross-regional campaigns, working closely with marketing, sales, and product teams to support our revenue goals. This role is designed for someone who thrives in the "how" of marketing - taking a strategy and turning it into a high-quality, high-performing executed program.
The B2B Marketing Associate will support the team by:
  • Executing multi-channel programs: Implementing B2B marketing tactics across paid, owned, and earned channels to help drive brand awareness and revenue growth.
  • Lifecycle automation & personalization: Designing, building, and scaling email journeys. You will build data-driven segmentation to deliver personalized web and email experiences at scale.
  • Web & campaign optimization: Own web A/B testing and experimentation frameworks to continuously improve conversion rates, landing page performance, and user journeys.
  • Campaign coordination: Managing the day-to-day logistics of campaigns and marketing programs, including scheduling, asset management, and cross-functional coordination with the broader marketing team.
  • Content production: Assisting in the development of creative briefs and coordinating with internal partners to produce high-impact marketing content.
  • Marketing operations: Managing the "gears" of our marketing engine, including email workflows, list segmentation, and lead scoring within our automation tools.
  • Data analytics: Monitoring, analyzing, and reporting on full-funnel metrics and campaign performance. Translate raw data into actionable insights and strategic recommendations for the team.
  • Continuous improvement: Identifying and implementing optimization opportunities to improve performance.

The successful candidate will be a highly organized, proactive "utility player" who is comfortable wearing many hats.
Qualifications
  • BA/BS degree in marketing, business, or related field.
  • 3-5 years of B2B marketing experience within financial services, asset management, or wealth management; ownership of lifecycle, demand generation, and/or ABM programs is a plus.
  • Familiarity with marketing and sales tech stacks, including HubSpot, Salesforce, analytics platforms (e.g., Google Analytics), and collaboration or design tools such as Figma.
  • Strong project management skills with the ability to drive multiple projects end-to-end, while balancing short and long term objectives.
  • Ability to analyze performance data, identify patterns, and turn insights into next steps.
  • Comfort using AI-powered tools to improve marketing effectiveness, including content development, personalization, audience insights, and performance analysis.
  • Thrives in a fast-paced environment and is ready to "roll up their sleeves" to get the job done.
  • Strong attention to detail and high quality of work.

This role is hybrid 3 days in the office/week) - based in New York City, NY.
Salary Range: $90,000/year - ...$110K/year USD
Please note that the Salary Range included is a guideline only. The salary offered may vary based on factors, including, but not limited to, the successful candidate's relevant knowledge, skills, and experience.
In the market for...
Excitement - Explore emerging technology and innovation, as well as ventures and digital finance that shape the future of global markets! Experience the movement of the market while grounded in the stability of close to 200 years of success.
Connection - With site hubs in some of the world's most multicultural cities, we leverage our size and structure to create rich connections and belonging while experiencing powerful global impact through our work.
Impact - More than a platform, we use our talents to power mission-critical systems that drive global economic advancement, innovation, and growth. As well, our employee-led Team Impact spreads social good via our giving strategy.
Wellness - From empathetic leadership to a culture of flexibility and balance, we believe wellness at work creates the maximum yield and a stronger "we". Plus, with a cloud-first and hybrid workstyle, as well as generous time-off and leaves, we support a life well lived!
Growth - From a growth mindset in our work, to expansion in our business, TMX is home to action-takers energized by the achievement of ambitious growth.
Ready to enrich your career with impactful work, leaders who truly care, and the flexibility and programs to help you thrive as part of #TeamTMX ? Apply now.
Please note that our company is not currently sponsoring work permit applications and the applicant must be authorized to work in the country where this position is located.
TMX is committed to creating and sustaining a collegial work environment in which all individuals are treated with dignity and respect and one which reflects the diversity of the community in which we operate. We provide accommodations for applicants and employees who require it.

Apply