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Automotive Digital Marketing Jobs (NOW HIRING)

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Automotive Digital Marketing information

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$36.5K

$87.7K

$138.5K

How much do automotive digital marketing jobs pay per year?

As of Aug 4, 2026, the average yearly pay for automotive digital marketing in the United States is $87,719.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,500.00 and $100,000.00 per year, depending on experience, location, and employer.

What are some typical challenges faced in an automotive digital marketing role?

Professionals in Automotive Digital Marketing often encounter the challenge of staying ahead of rapid technology changes and shifting consumer behaviors, particularly as buyers increasingly rely on online research before making purchases. Adapting campaigns to stand out amongst local and national competitors, managing multiple digital channels, and analyzing campaign performance data are common parts of the job. Collaborating closely with sales teams, dealership management, and creative departments is also essential for aligning messaging and maximizing results. Staying flexible, proactive, and data-driven are key traits that help overcome these challenges and ensure ongoing campaign success.

What is an automotive digital marketing?

An Automotive Digital Marketing job involves promoting vehicles, dealerships, or related services through online channels such as social media, search engines, email, and websites. Professionals in this role use strategies like SEO, pay-per-click advertising, content marketing, and data analysis to attract and engage potential car buyers. They may also manage online reputation, customer reviews, and digital ad campaigns to drive traffic and sales. The goal is to increase visibility, generate leads, and improve brand awareness in the competitive automotive market.

What are the key skills and qualifications needed to thrive in automotive digital marketing?

Automotive Digital Marketing professionals require expertise in digital advertising, content creation, SEO/SEM, and a strong understanding of the automotive industry, often supported by a marketing degree or equivalent experience. Familiarity with tools such as Google Analytics, social media management platforms, CRM systems, and certifications like Google Ads or HubSpot are highly valued. Outstanding communication, creativity, and analytical thinking help these professionals excel in fast-changing digital environments. These abilities are crucial for developing effective campaigns that drive lead generation and brand engagement in the competitive automotive market.

More about Automotive Digital Marketing jobs
What cities are hiring for Automotive Digital Marketing jobs? Cities with the most Automotive Digital Marketing job openings:
What are the most commonly searched types of Automotive Digital Marketing jobs? The most popular types of Automotive Digital Marketing jobs are:
What states have the most Automotive Digital Marketing jobs? States with the most job openings for Automotive Digital Marketing jobs include:
Infographic showing various Automotive Digital Marketing job openings in the United States as of July 2026, with employment types broken down into 87% Full Time, 11% Part Time, 1% Contract, and 1% Nights. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $87,719 per year, or $42.2 per hour.

Account Executive (Automotive Digital Marketing) (HYBRID)

C-4 Analytics

Wakefield, MA โ€ข On-site

$70K - $90K/yr

Full-time

Medical, Retirement, PTO

Posted 28 days ago


Job description

Account Executive (Automotive Digital Marketing): Wakefield, MA - C-4 Analytics
The Account Executive (Automotive Digital Marketing) primarily works from our Wakefield office a minimum of three days per week and travels as needed to visit prospects.
C-4 Analytics is a fast-growing, private, full-service digital marketing company that excels at helping automotive dealerships increase sales, increase market share, and lower cost per acquisition. C-4 Analytics is committed to developing innovative solutions for every dealer in every market, and to providing the highest levels of accountability and customer service. We are currently hiring for an Account Executive (Automotive Digital Marketing): Wakefield, MA as we look to expand our team and support our growing roster of local and national clients.
If you are unable to complete this application due to a disability, contact this employer to ask for accommodation or an alternative application process.
Compensation:
We offer a competitive compensation commensurate with experience and qualifications. The salary range for this position is $70,000.00 - $90,000.00 per year. The starting annual on-target earnings for this position is up to $200,000. The final salary will be determined based on factors such as skills, knowledge, and demonstrated expertise. Please note that the commission structure for this position is uncapped, and provides unlimited earning potential.
In addition to the base salary, we provide a comprehensive benefits package that includes health insurance, retirement plans, paid time off, and professional development opportunities.
Please note that the stated salary range is flexible and negotiable based on individual qualifications and fit for the role. We encourage candidates to discuss their salary expectations during the interview process.
Working at C-4 Analytics
We provide our employees with a range of benefits, including career development programs, paid time off, and additional perks. All are welcome to visit our careers and culture page for more details.
Who We're Looking For: Account Executive (Automotive Digital Marketing): Wakefield, MA
"Coffee is for closers," and we have an awesome coffee maker. The Account Executive (Automotive Digital Marketing) will be charged with managing the sales process from the initial call to helping to close business with new prospects. You'll be a part of a consultative sales process that requires engagement with executives and mid- to senior management. Our Account Executive (Automotive Digital Marketing) often challenges our prospects with new ideas and ways in which our portfolio of analytics-driven digital marketing services will lead to growth and increased revenue.
A day in the life of an Account Executive (Automotive Digital Marketing): Wakefield, MA
  • Find prospects via cold calling and emailing
  • Pursue in-bound leads
  • Maintain a high level of activity - calls, presentations, proposal, etc.
  • Research target accounts, identify key contacts and develop account-specific strategies
  • Collaborate with multiple team members within a dynamic and fast-paced environment
  • Prepare for and deliver relevant sales presentations mostly delivered via Webex
  • Manage the complete sales process across all stages and document activity in HubSpot
  • CLOSE business

What you'll need to succeed:
MUST HAVES
  • 3+ years experience selling Digital Marketing or related services or products
  • 3+ years experience selling into Automotive Industry is Required (B2B)
  • 5+ years of outside sales experience
  • Must possess a valid driver's license in good standing
  • Must have access to a motor vehicle
  • Flexibility to travel as needed.
  • Demonstrated desire to pursue and close business
  • Ability to communicate and collaborate as part of a team

NICE TO HAVES
  • Bachelor's Degree or any equivalent combination of education, training, and experience that provides the required knowledge, skills, and abilities to perform the essential functions of the job.
  • 3+ years' experience selling digital marketing services in a pure business development capacity
  • Google Analytics certification

Flexibility:
We have a strong preference for this position to reside in our Wakefield, MA office. The Account Executive (Automotive Digital Marketing) may benefit from the flexibility to work in a way that suits them best. We offer the following working options:
  • Office-Based: Our modern and well-equipped office space provides a collaborative environment where you can work closely with your team, engage in face-to-face interactions, and foster a sense of community.
  • Hybrid: For those who prefer a balance between office and remote work, we offer a hybrid model. This allows you to divide your time between working in the office and remotely, providing the best of both worlds.

What our Employees Say:
Want to know what makes working at C-4 Analytics so rewarding? Take it from the true experts: our current teammates. Recent surveys about our workplace and culture suggest that our staff loves:
  • The People: It's not just a clichรฉ; we have the best, hungriest and smartest team in the business.
  • The Culture: Teamwork. Camaraderie. Perseverance. We hire for these traits, and it shows.
  • The Growth: We place a real emphasis on training, development and career planning.
  • The Trust: Our managers empower their people and teams to thrive in their own ways.
  • The Challenge: We work in a competitive industry and a dynamic field. You'll never be bored!

In-Office Perks
  • Accelerated Growth via Osmosis and Coaching: Learn sales strategies and industry knowledge naturally by hearing colleagues handle calls and receive instant feedback and hands-on guidance from your manager and colleagues during in-person weekly one-on-ones.
  • Boosted Visibility and Networking: Build strong connections with your team, leaders, and mentors, increasing your visibility within the organization, which can lead to more opportunities for career advancement.
  • Soft Skills Mastery: Develop crucial soft skills in a group setting, such as communication, problem-solving, and teamwork, which are essential for long-term professional success.
  • Knowledge Transfer and Expertise: Benefit from informal knowledge sharing and mentorship, ensuring constant access to the information and guidance needed to become an expert in the automotive world.
  • Spark Innovation and Collaboration: Physical proximity facilitates spontaneous discussions and brainstorming sessions that spark innovative and creative solutions to problems.
  • Enjoy Daily Perks and Wellness: Fuel your day with cold brew on tap, free beverages, and a stocked snack pantry. Additionally, enjoy free weekly lunch and monthly wellness events like Yoga and Paint & Sip.
  • Structured Work-Life Balance: Our Monday through Friday, 9:00 am to 5:30 pm schedule helps you separate work from home, reducing the risk of burnout.

More About C-4 Analytics
C-4 Analytics takes the guesswork out of advertising. We don't over-promise: we over-deliver. We provide real value to our clients because we really value them as partners. We love Google and Facebook, but also love Instagram and Bing. We innovate, educate and instigate. We are forward-thinking, but we learn from the past. We are results-driven and our strategies drive results. We love the practical applications of psychology to marketing, but we aren't above a good practical joke. We are team players, but we love to crush our competitors. We create an environment of respect and we respect the environment. We are the brains and the good looks. We are very humble. We are nerds, but cool, likable nerds. We are never gonna give you up. Never gonna let you down. We are all work and all play. We calculated that only 15.8% of visitors who started this paragraph would actually read this far down. We are C-4 Analytics.