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Audience Development Jobs in Wisconsin (NOW HIRING)

Generac Power Systems, is seeking a Mobile Independent Market Development Manager to join our ... Excellent written and verbal communication skills across multiple audiences. * Effective ...

Who you are Metropolis is seeking a strategic and dynamic Director, Business Development to join ... Apply a creative approach to communicating value propositions across diverse audiences * Data ...

Who you are Metropolis is seeking a strategic and dynamic Director, Business Development to join ... Apply a creative approach to communicating value propositions across diverse audiences * Data ...

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Audience Development information

See Wisconsin salary details

$11.1K

$72.2K

$107.5K

How much do audience development jobs pay per year?

As of Jul 18, 2026, the average yearly pay for audience development in Wisconsin is $72,196.00, according to ZipRecruiter salary data. Most workers in this role earn between $56,000.00 and $94,400.00 per year, depending on experience, location, and employer.

What jobs pay 500,000 a year in the US?

In the field of audience development, high-paying roles such as senior executives, directors, or chief officers can earn $500,000 or more annually, especially in large organizations or media companies. These positions often require extensive experience, strategic skills, and leadership responsibilities, with compensation sometimes including bonuses and stock options.

What are the key skills and qualifications needed to thrive in the Audience Development position, and why are they important?

To thrive in Audience Development, you need a strong grasp of digital marketing, content strategy, analytics, and audience segmentation, often supported by a bachelor's degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, email marketing software, and CRM systems is typically required. Strong communication, creativity, and collaboration skills are vital for engaging diverse audiences and working with cross-functional teams. These abilities help drive audience growth, optimize content reach, and support organizational goals in a competitive media landscape.

What does an Audience Development job involve?

An Audience Development job focuses on growing and engaging an organization's target audience across various platforms. This can include increasing website traffic, social media followers, newsletter subscribers, or event attendees through strategic marketing, content optimization, and data analysis. Professionals in this role often collaborate with content creators, marketing teams, and data analysts to refine audience strategies. The goal is to attract, retain, and deepen audience relationships to drive business growth and engagement.

What is the job description of audience development?

Audience development is a role focused on growing and engaging a target audience for a media organization, brand, or content platform. It involves analyzing audience data, creating strategies to increase reach, and utilizing marketing tools such as social media and email campaigns to build loyalty and expand viewership or readership.

Is PR a high paying job?

Public relations (PR) roles can offer varying salaries depending on experience, location, and industry, with entry-level positions typically earning lower wages and senior roles earning higher salaries. Audience development professionals may earn competitive pay, especially with specialized skills in media relations, content creation, and analytics. Overall, PR jobs can be lucrative but often require experience and a strong network to reach higher salary levels.

What does audience development do?

Audience development professionals focus on growing and engaging a target audience for media, entertainment, or marketing organizations. They analyze audience data, create strategies to increase viewership or readership, and often use tools like analytics platforms to measure success and optimize outreach efforts.

What are some common challenges faced in an Audience Development role?

Audience Development professionals often face the challenge of keeping up with constantly changing digital platforms and shifting audience behaviors. Balancing the creation of engaging content with the need to meet growth targets and measure ROI can also be demanding. Additionally, working with teams across marketing, editorial, and data analytics requires strong project management and communication skills to ensure cohesive strategies. Overcoming these challenges is key to expanding an organization's reach and deepening audience engagement.

What are popular job titles related to Audience Development jobs in Wisconsin? For Audience Development jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Audience Development jobs in Wisconsin look for? The top searched job categories for Audience Development jobs in Wisconsin are:
Infographic showing various Audience Development job openings in Wisconsin as of July 2026, with employment types broken down into 84% Full Time, 12% Part Time, 2% Temporary, and 2% Contract. Highlights an 78% Physical, 4% Hybrid, and 18% Remote job distribution, with an average salary of $72,196 per year, or $34.7 per hour.
Market Development Manager

Market Development Manager

Generac

Berlin, WI • On-site

Full-time

Re-posted 12 days ago


Generac Power Systems rating

7.0

Company rating: 7.0 out of 10

Based on 66 frontline employees who took The Breakroom Quiz

304th of 430 rated machine equipment manufacturers


Job description

We believe power is a promise - a shared commitment to be there for others when it matters most.

For more than 65 years, we've turned big ideas into solutions that help protect homes, strengthen businesses and build a more resilient, efficient, sustainable energy future.


Ready to Power a Smarter World with us?


Generac Power Systems, is seeking a Mobile Independent Market Development Manager to join our commercial & mobile channel. In this high-impact position, you'll be responsible for developing and managing strategic relationships with independent mobile dealers, analyzing territory opportunities to create and execute market penetration plans, prospecting new business, achieving sales budgets and providing world-class customer support. The successful candidate must be comfortable presenting the benefits of a technical product and be willing to travel up to 70% of the time.

**This position will be based in Southeast (NC/SC/GA/AL/FL/TN) and report to the Director of Sales.**

Essential Duties and Responsibilities:

  • Identify and close sales opportunities in accordance with strategic plans and financial objectives

  • Analyze territory opportunities and customer needs

  • Build and manage strategic relationships with key decision makers

  • Support new promotional programs

  • Create and implement solution-based sales strategies

  • Provide world-class customer support

  • Conduct sales presentations and provide product training

  • Develop and execute business plans as defined by channel specific marketing programs

  • Fill Sales fundamental and channel specific training classes

  • Provide reconnaissance of competitors' influence and develop a plan to counter their influence within assigned territory

Minimum Qualifications:

  • Bachelor's Degree in Business, Marketing, Finance or related field or equivalent experience

  • 1 years related experience

Preferred Qualifications:

  • Working knowledge of OEM role in 2 step distribution model

  • Previous experience using SAP, Sales Force or equivalent CRM

  • Previous trade experience in one or more of the following industries: renewables, utility, battery, solar, power generation, or installed equipment.

Knowledge, Skills, and Abilities:

  • Analytical ability to understand key business metrics

  • Self- motivated with the ability to work independently in a field-based role

  • Ability to define complex problems, collect data, establish facts and draw valid conclusions

  • Proven ability to implement process improvements within a matrix organization

  • Ability to build strong interpersonal relationships

  • Effective negotiation skills with the ability to understand the complex sales process

  • Exceptional time-management and organizational skills

  • Excellent written and verbal communication skills across multiple audiences.

  • Effective presentation skills

  • Proficient in Microsoft Office Suite

Physical demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk. On occasion the incumbent may be required to stoop, bend or reach above the shoulders. The employee must occasionally lift up to 25 pounds.Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting; close vision and ability to adjust focus. Up to 70% travel and valid Driver's License required.

"We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law."


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