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Associate Remote Brand Strategy Jobs in Tennessee

Kele

Director, Brand Strategy

Memphis, TN · On-site +1

... associates at every level to contribute, grow, and make a meaningful impact. We are currently ... Summary The Director, Brand Strategy synthesizes customer insights, market intelligence, and ...

Media.Monks

$75K/yr

We build integrated, full-funnel media strategies that connect brand storytelling to measurable ... Remote What We Offer Benefits * Excellent, full coverage medical, dental, and vision insurance ...

New

Monks

We build integrated, full-funnel media strategies that connect brand storytelling to measurable ... Remote What We Offer Benefits * Excellent, full coverage medical, dental, and vision insurance ...

New

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All JobsAssociate Brand Strategy JobsAssociate Remote Brand Strategy JobsAssociate Remote Brand Strategy Jobs in Tennessee

Associate Remote Brand Strategy information

What is the difference between Associate Remote Brand Strategy vs Associate Remote Marketing?

AspectAssociate Remote Brand StrategyAssociate Remote Marketing
Required CredentialsBachelor's in Marketing, Business, or related field; experience in brandingBachelor's in Marketing, Communications, or related field; experience in marketing campaigns
Work EnvironmentRemote, collaborative with branding teamsRemote, often cross-functional with marketing teams
Employer & Industry UsageUsed in branding agencies, corporate branding departmentsCommon in marketing agencies, corporate marketing teams
Search & Comparison IntentUnderstanding branding roles, branding career pathsExploring marketing roles, campaign management

The Associate Remote Brand Strategy role focuses on developing and managing brand identity and positioning, while the Associate Remote Marketing role emphasizes executing marketing campaigns and promotions. Both roles often require similar educational backgrounds and work remotely, but they serve different functions within a company's branding and marketing efforts.

What are the most commonly searched types of Remote Brand Strategy jobs in Tennessee? The most popular types of Remote Brand Strategy jobs in Tennessee are:
What are popular job titles related to Associate Remote Brand Strategy jobs in Tennessee? For Associate Remote Brand Strategy jobs in Tennessee, the most frequently searched job titles are:
What job categories do people searching Associate Remote Brand Strategy jobs in Tennessee look for? The top searched job categories for Associate Remote Brand Strategy jobs in Tennessee are:
Associate Remote Brand Strategy jobs near you
Director, Brand Strategy

Director, Brand Strategy

Kele

Memphis, TN • On-site, Remote

Other

Medical, Dental, Vision, Life, Retirement, PTO

Posted 22 days ago

Job description

Founded in 1983, Kele Inc. is a leading distribution, and solutions partner with national reach and a global presence. Built around our customers and powered by our people, Kele provides millions of in-stock parts from more than 300 brands to drive automation & efficiency in nearly every type of facility, from office towers and factories to data centers and hospitals.
Our goal is to empower progress for maintenance managers, engineers, contractors, and all those building the future. We do this by delivering parts rapidly, providing custom assemblies upstream, and offering unmatched support to ensure projects run smoothly and downtime is minimized.
With 12 locations nationwide and headquarters in Tennessee, Kele combines deep technical expertise, rapid logistics, and a solutions-first mindset to help customers simplify supply chains, meet tight schedules, and deliver high-quality outcomes.
Kele fosters a culture rooted in collaboration, innovation, and customer obsession, empowering associates at every level to contribute, grow, and make a meaningful impact.
We are currently hiring for the role of Director, Brand Strategy.
Summary
The Director, Brand Strategy synthesizes customer insights, market intelligence, and behavioral data to translate Kele's brand vision into activations that deepen customer connection and accelerate market penetration. This role operationalizes the brand through persona development, behavioral mapping, and differentiated value propositions that drive measurable growth. This leader ensures Kele's brand architecture and messaging frameworks reflect how customers think, decide, and buy to enhance loyalty and set Kele apart in a crowded marketplace. The Director partners across Marketing, Sales, and Customer Experience to ensure every channel, message, and program reinforces Kele's unique position in the industry. This position reports to the VP, Brand Strategy with preferred base in Memphis, TN.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following:
  • Customer, Market & Insights - Summarize and elevate customer and market intelligence (qualitative & quantitative) to guide decision-making. Monitor competitors, surface business-impact opportunities, and translate insights into actions that expand market share, enhance Kele's differentiation, and strengthen brand health.
  • Unified Brand Strategy - Own activation criteria and population models. Continuously refine brand architecture, behavioral playbooks, and identify opportunities for customer lifecycle programs that strengthen market connection.
  • Brand Positioning - Lead competitive analysis to identify whitespace and growth potential. Define opportunities where Kele's service levels and capabilities can capture share and drive preference.
  • Activation Stewardship & Strategy - Leverage brand and behavioral playbooks to evaluate and forecast the ROI of new activations. Define audience and decision points to scope activation opportunities that reinforce brand equity and growth.
  • Cross-Functional Leadership - Serve as a business partner to integrate brand intelligence and internal feedback loops. Champion change management to ensure successful activation across departments.
  • Definition of Success - Partner with Analytics to bring brand KPIs and proof points to life (like NPS). Monitor performance, identify trends, and recommend actions that link brand initiatives to total company growth and customer penetration by market.

Qualifications
  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • 8+ years of progressive brand leadership experience, ideally within B2B markets.
  • Deep analytical background-able to synthesize & interpret customer data, segmentation, and performance metrics.
  • Proven ability to translate customer insights into actionable brand strategies.
  • Experience overseeing brand identity, messaging frameworks, and corporate communications.
  • Demonstrated success managing multi-channel brand programs and large-scale campaigns.

Skills and Competencies
  • Customer-obsessed attitude-committed to delivering best-in-class experiences and continuously improving how customers interact with the brand.
  • Strategic thinker with a deep understanding of customer-driven branding.
  • Exceptional leadership skills with experience managing and inspiring crossfunctional teams.
  • Strong storytelling and communication abilities, both written and verbal.
  • Data-informed decision maker skilled at integrating insights into creative execution.
  • Expertise in brand governance, voice/tone development, and content strategy.
  • Collaborative mindset with the ability to influence across all organizational levels.
  • Entrepreneurial and adaptable, thriving in a dynamic, fast-paced environment.

Kele Companies offers all full-time associates the following benefits and perks:
  • Medical, vision, and dental insurance
  • HSA
  • FSA (medical and dependent care)
  • 401(k) with employer match up to 4% with immediate vesting
  • Employer-paid short- and long-term disability coverage
  • Employer-paid basic life and AD&D insurance; supplemental life for employees and dependents available
  • Paid time off and paid holidays

Bachelor's degree in Marketing, Communications, Business, or
related field.
8+ years of progressive brand leadership experience, ideally within
B2B markets.
Deep analytical background-able to synthesize & interpret customer
data, segmentation, and performance metrics.
Proven ability to translate customer insights into actionable brand
strategies.
Experience overseeing brand identity, messaging frameworks, and
corporate communications.
Demonstrated success managing multi-channel brand programs and
large-scale campaigns.

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