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Associate Director Digital information

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$10

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$66

How much do associate director digital jobs pay per hour?

As of Sep 10, 2026, the average hourly pay for associate director digital in the United States is $28.71, according to ZipRecruiter salary data. Most workers in this role earn between $19.71 and $31.25 per hour, depending on experience, location, and employer.

What does an associate director digital do?

An Associate Director Digital is responsible for overseeing digital strategy and operations within an organization. This role typically involves leading digital marketing campaigns, managing digital teams, and ensuring digital projects align with overall business goals. The Associate Director collaborates with other departments to drive digital innovation, analyze performance metrics, and optimize online presence. They play a key role in staying updated on digital trends and implementing best practices to enhance the organization's digital footprint.

What are the key skills and qualifications needed to thrive as an associate director digital?

To thrive as an Associate Director Digital, you need expertise in digital marketing strategies, data analytics, and team leadership, ideally supported by a relevant degree and several years of industry experience. Familiarity with digital tools such as Google Analytics, marketing automation platforms, and project management systems is typically required. Strong communication, strategic thinking, and adaptability help you effectively lead teams and drive digital transformation. These skills and qualities are crucial for optimizing digital initiatives, ensuring measurable results, and maintaining a competitive edge in a rapidly evolving digital landscape.

How does an associate director digital typically collaborate with cross-functional teams to drive digital initiatives?

An Associate Director Digital works closely with marketing, IT, design, and analytics teams to align digital strategies with overall business goals. They facilitate communication between stakeholders, ensuring that project requirements are clearly defined and timelines are met. Regular meetings, workshops, and status updates are common, as is the need to translate technical jargon for non-technical team members. This collaborative approach helps to ensure the successful execution of digital campaigns and the continuous improvement of digital platforms.

What is the difference between Associate Director Digital vs Digital Manager?

AspectAssociate Director DigitalDigital Manager
Required CredentialsBachelor's degree, often master's, relevant certificationsBachelor's degree, relevant certifications
Work EnvironmentStrategic planning, cross-department collaborationProject execution, team management
Employer & Industry UsageMarketing, advertising, media companiesMarketing agencies, corporate digital teams
Common Search & ComparisonHigher-level strategic roleOperational, team-focused role

The Associate Director Digital typically holds a more strategic, leadership-oriented position, overseeing digital initiatives and guiding teams, while the Digital Manager focuses on executing digital projects and managing daily operations. Both roles require relevant experience and certifications, but the Associate Director Digital is more involved in planning and high-level decision-making.

What cities are hiring for Associate Director Digital jobs?

Cities with the most Associate Director Digital job openings:

What states have the most Associate Director Digital jobs?

States with the most job openings for Associate Director Digital jobs include:

What are popular job titles related to Associate Director Digital jobs?

For Associate Director Digital jobs, the most frequently searched job titles are:

Infographic showing various Associate Director Digital job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 69% Full Time, 28% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $59,725 per year, or $28.7 per hour.

Associate Director, Digital Engagement

Summit, NJ โ€ข On-site

Omnicom
Telecommunicationsย โ€ขย 1 - 10 employees

Full-time

Life, PTO

Re-posted 5 days ago


Job description

Agency:

Propeller

Job Function:

Strategy and Planning

Job Subfunction:

Research and Insights


Job Description:

About Propeller
Founded in 2006, Propeller is a digital forward, omnichannel healthcare marketing agency transforming HCP engagement. With a HQ in Summit, NJ, our team of 120+ marketing specialists truly understand the ever-changing industry, complex content, and how to mobilize data to drive meaningful results. Our continued success is achieved through our omnichannel fluency and curated digital suite of capabilities, including Account Services, Creative, Digital and Brand Strategy, Digital Production and Project Management, 3D Animation, Digital Development, and Video.
Our Culture
We offer a unique, personalized culture in which each team member is encouraged and expected to bring their ideas, solutions, and leadership to the table. By empowering individuals, we remain nimble, engaged, and able to break away from conventional thinking and speak intelligently about serious topics. We value our team's intangibles-the experiences and traits that make them unique.
Come Live Your Best Life With Us
We pride ourselves on our inclusive, employee-centric mentality. There's life at work and life outside of it. We want everyone to be healthy, feel supported, and have the financial resources they need. Our team enjoys competitive compensation and consistent performance recognition, generous paid time off, comprehensive wellness programs, and more! These are just some of the reasons we are Great Place to Work certified.
Associate Director, Digital Engagement
Overview
The Associate Director of Digital Engagement will have a hands-on management role, owning the full lifecycle of digital engagement on assigned brands from initiation to through final submission. They will handle daily responsibilities and tasks to keep their assigned pods/business unit running smoothly. The Director of Digital Engagement, with input from Propeller Leadership, will set and communicate goals to the Associate Director, who creates strategies for their team to successfully achieve these goals.
These goals include but are not limited to:
Collaboration with department leads, creating a highly engaged, positive production environment
Cultivating a work environment, for direct reports, based on core Propeller values and behaviors
Delegating tasks to direct reports according to each team member's needs and preferences
Offering guidance and support on complicated projects and conducting performance reviews to discuss each employee's strengths and improvement areas
Reaching out to the Director for approval on strategies, project implementations, important company information, and feedback on the team's or their own performance.
Responsibilities
The Associate Director of Digital Engagement will be in charge of ensuring that digital engagement on assigned Pods/business units function smoothly.They assign specific tasks to direct reports and build plans or strategies based on the company's goals. The Associate Director is in charge of day-to-day items including but limited to:
Provide direct digital engagement support on your assigned brands and business unit
Providing oversight and management on direct report's tasks; overseeing the performances and productivity levels; keeping a pulse on their individual workload and balancing resource utilization as required, in partnership with Director
Conducting weekly 1:1 and group pod meetings with direct reports, conducting performance evaluations, providing guidance, feedback, and support on their responsibilities
Relaying important company information from leadership to direct reports
Demonstrate thought leadership, stay abreast surrounding current digital trends, and disseminate information cross functionally when appropriate to keep teams informed; examples include participation on MLR calls for key projects, client discussions, light education for internal teams and client partners
Foster and lead relationships with third-party vendors and/or engagement partners - propelling our digital expertise and exhibiting collaborative attitudes and behaviors in meetings and communications
Oversee and inform media and channel strategy; ensure tactical executions align with brand/digital strategy to ultimately be positioned to meet brand objectives
Serve as a resource for internal execution teams to guide throughout the engagement process; contribute to identifying areas of optimization, including new potential workflows or strategies to maximize efficiency
Collaborate on digital engagement workflow by reviewing digital executions to ensure best practices and specifications are being followed (in Ziflow or in offline discussions), and support MLR submission preparation as required
Contribute and advise on UI/UX discussions within digital executions, inclusive of developing site maps or UX prototypes and leading those discussions
Analyze engagement workflows to find efficiency gaps and collaborate with project management peers and senior leadership to standardize workflows
$145,000 - $165,000

Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.


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