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Assistant Tasting Room Manager Jobs in Santa Rosa, CA

Cline

Wine Club Program Manager

Sonoma, CA

Resolve member concerns promptly and professionally, including shipping issues, damaged products, billing concerns, and service recovery situations. * Assist Tasting Room Managers in supporting club ...

Cline

Wine Club Program Manager

Sonoma, CA

Resolve member concerns promptly and professionally, including shipping issues, damaged products, billing concerns, and service recovery situations. Assist Tasting Room Managers in supporting club ...

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Assistant Tasting Room Manager information

What does an assistant tasting room manager do?

An Assistant Tasting Room Manager helps oversee the daily operations of a winery or brewery tasting room. Their duties often include supervising staff, ensuring excellent customer service, managing inventory, organizing events, and assisting with marketing activities. They work closely with the Tasting Room Manager to provide guests with a memorable experience and to promote the brand. This role also involves training team members and handling customer feedback or issues as they arise.

What are the key skills and qualifications needed to thrive as an assistant tasting room manager, and why are they important?

To thrive as an Assistant Tasting Room Manager, you need expertise in hospitality, wine knowledge, sales, and customer service, often supported by experience in the food and beverage industry. Familiarity with POS systems, inventory management software, and, occasionally, wine certification programs is valuable. Strong interpersonal skills, leadership, and the ability to multitask under pressure make candidates stand out. These skills ensure smooth operations, exceptional guest experiences, and increased sales in a dynamic tasting room environment.

What are the main challenges an assistant tasting room manager faces during peak visitor seasons?

During busy seasons, Assistant Tasting Room Managers often juggle high visitor volumes, ensuring every guest has a memorable experience while maintaining efficient operations. Balancing staff schedules, managing inventory, and quickly resolving unexpected issues are common challenges. Strong communication and organizational skills are key, as is the ability to motivate teams and adapt quickly to changing demands. Collaborating closely with the Tasting Room Manager and other staff members helps ensure smooth service and a positive atmosphere for both guests and employees.

What is the difference between Assistant Tasting Room Manager vs Tasting Room Associate?

AspectAssistant Tasting Room ManagerTasting Room Associate
ResponsibilitiesOversees tasting room operations, manages staff, handles customer service, and supports sales strategies.Provides customer service, pours wine, educates guests, and maintains tasting room cleanliness.
CredentialsExperience in wine industry, sales, or hospitality; often requires wine knowledge certifications.High school diploma or equivalent; wine knowledge beneficial but not mandatory.
Work EnvironmentLeads a team in a tasting room setting, often involved in administrative tasks.Frontline role interacting directly with customers in a tasting room.

The Assistant Tasting Room Manager typically has more responsibilities in managing staff and operations, requiring relevant experience and certifications. In contrast, a Tasting Room Associate focuses on customer service and wine pouring. Both roles are essential in the wine industry but differ in scope and duties.

What are popular job titles related to Assistant Tasting Room Manager jobs in Santa Rosa, CA?

For Assistant Tasting Room Manager jobs in Santa Rosa, CA, the most frequently searched job titles are:

What job categories do people searching Assistant Tasting Room Manager jobs in Santa Rosa, CA look for?

The top searched job categories for Assistant Tasting Room Manager jobs in Santa Rosa, CA are:

What cities near Santa Rosa, CA are hiring for Assistant Tasting Room Manager jobs?

Cities near Santa Rosa, CA with the most Assistant Tasting Room Manager job openings:

Assistant Tasting Room Manager jobs near you
Infographic showing various Assistant Tasting Room Manager job openings in Santa Rosa, CA as of August 2026, with employment types broken down into 1% As Needed, 79% Full Time, 18% Part Time, 1% Temporary, and 1% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution.

Assistant Tasting Room Manager

C. Mondavi & Family

Saint Helena, CA

Full-time

Posted 28 days ago

Job description

Description

 Job Summary: The Assistant Tasting Room Manager will assist the Tasting Room Manager (TRM) in many aspects of daily operations including management of day-to-day operations when the TR Manager is off, provide necessary back up for daily Tasting Room activities, help schedule staff, ensure strong teamwork, provide exemplary customer service and top-notch guest experiences, and perform daily tastings and tours as needed. The position provides support guidance and training to Tasting Room staff to ensure the team meets sales and club sign-up goals. The position requires a willingness to work as part of a dynamic management team, motivates the staff and interacts graciously with guests. The Assistant Tasting Room Manager will work to provide a healthy working culture to all DTC staff and help promote our view of a "Great Estate". 


Essential Duties and Responsibilities include but not limited to the following:

Oversee day-to day operations of Tasting Room Staff and provide daily supervision.

Develop weekly staff schedules for Wine Ambassadors, Bussers, Servers and Concierge's. 

Assist TR Manager with inventory duties.

Run sales/club reports and set daily goals. 

Update leader board in partnership with TRM.

Submit weekly wine orders and help track wine inventory.

Print and update menus. 

Assist with training of WAs, Bussers, Servers and Concierge's.

Host guests when needed. 

Assist TRM with creating new tasting experiences and enhancing current experiences. 

Expand the usage of Commerce7 and take advantage of all that Commerce7 can offer in the Tasting Room. 

Conduct bank runs.

Schedule daily lunches and breaks for all staff to ensure legal compliance. 

Establish a tone of leadership and empowerment of staff.

Function as Barback to WAs - bussing, buffing, restocking on busy days. 

Create a positive and respectful work environment by leading by example. Truly work to make Charles Krug a 'Great Estate'.

Requirements

 Qualifications (work experience, preferred skills and education):

2 years Tasting Room Experience. 

Willingness to work weekends.

Preform efficiently and provide leadership in a fast-paced environment. 

Strong computer skills. 

Excellent verbal communication skills. 

Resolve guest concerns using good judgment, professionalism, and graciousness. 


Physical Requirements: 

Ability to lift 45 pounds 

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