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Assistant Store Manager Jobs in Rochester, NY (NOW HIRING)

The Assistant Store Manager is an essential part of the store leadership team and is responsible for collaborating with the Store Manager to cultivate and maintain an environment that supports the ...

The Assistant Store Manager is an essential part of the store leadership team and is responsible for collaborating with the Store Manager to cultivate and maintain an environment that supports the ...

In the absence of the Store Manager, the Assistant Manager is responsible for leading the entire operation of the Store to ensure that Company standards and best practices are consistently met.

In the absence of the Store Manager, the Assistant Manager is responsible for leading the entire operation of the Store to ensure that Company standards and best practices are consistently met.

Position Summary As an Assistant Store Manager, you play a key role in supporting daily store operations, team leadership, and staffing efforts. Partnering closely with the Store Manager, you will ...

Position Summary As an Assistant Store Manager, you play a key role in supporting daily store operations, team leadership, and staffing efforts. Partnering closely with the Store Manager, you will ...

Position Summary As an Assistant Store Manager, you play a key role in supporting daily store operations, team leadership, and staffing efforts. Partnering closely with the Store Manager, you will ...

Position Summary As an Assistant Store Manager, you play a key role in supporting daily store operations, team leadership, and staffing efforts. Partnering closely with the Store Manager, you will ...

Position Summary As an Assistant Store Manager, you play a key role in supporting daily store operations, team leadership, and staffing efforts. Partnering closely with the Store Manager, you will ...

The Assistant Store Manager will support the Store Manager in areas of sales, customer service, store appearance and store operations. This position will manage the store during the Store Manager ...

Position Summary As an Assistant Store Manager, you play a key role in supporting daily store operations, team leadership, and staffing efforts. Partnering closely with the Store Manager, you will ...

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Assistant Store Manager information

See Rochester, NY salary details

$9

$18

$26

How much do assistant store manager jobs pay per hour?

As of Jul 10, 2026, the average hourly pay for assistant store manager in Rochester, NY is $18.34, according to ZipRecruiter salary data. Most workers in this role earn between $14.90 and $20.91 per hour, depending on experience, location, and employer.

What Is an Assistant Store Manager?

The assistant store manager is the second-in-command under the store or general manager in a retail setting. As an assistant store manager, your main responsibilities are supporting the general manager with daily operations and managing employees. Your day-to-day duties include scheduling staff, training new employees, creating sales goals, managing inventory, ordering merchandise, and assisting customers. You may also be responsible for opening and closing the store and depositing cash into the safe or the bank. The main qualification you need to work as an assistant store manager is significant retail experience. Some stores require management experience, but as this is the first level of management, this is not a universal qualification. You need strong leadership skills to succeed in this job.

What does an assistant store manager do?

An assistant store manager supports the store manager in daily operations, including supervising staff, managing inventory, ensuring customer satisfaction, and handling administrative tasks. They often step in to lead the team, implement sales strategies, and maintain store standards, typically requiring good communication and organizational skills.

How much does an assistant store manager earn?

An assistant store manager typically earns between $30,000 and $50,000 annually, depending on the industry, location, and experience. They often receive additional benefits such as bonuses, health insurance, and opportunities for advancement.

How much should an assistant manager get paid per hour?

The average hourly pay for an assistant store manager typically ranges from $12 to $20, depending on factors such as location, experience, and the size of the store. In retail environments, assistant managers often work full-time hours and may receive additional benefits or bonuses based on performance.

How does an Assistant Store Manager typically balance operational duties with team leadership responsibilities?

Assistant Store Managers often juggle a mix of operational tasks, such as managing inventory, overseeing cash flow, and ensuring store policies are followed, alongside leading and motivating the sales team. This requires strong time management skills and the ability to prioritize urgent store needs while still supporting staff development and customer service goals. Effective Assistant Store Managers regularly communicate with their teams, delegate tasks, and provide ongoing coaching to ensure smooth store operations and high employee morale.

How much do Walmart assistant managers make an hour?

Walmart assistant managers typically earn between $15 and $25 per hour, depending on experience, location, and store size. They often work full-time hours with additional responsibilities such as supervising staff and managing store operations.

How much do Walmart assistant managers make an hour?

Walmart assistant managers typically earn between $15 and $25 per hour, depending on location, experience, and store size. They often work full-time hours and may receive additional benefits such as health insurance and bonuses.

What does an assistant store manager do?

An assistant store manager supports the store manager in daily operations, including supervising staff, ensuring customer satisfaction, managing inventory, and helping meet sales goals. They often handle employee scheduling, training, and may step in to oversee the store during the manager's absence.

What are Assistant Store Managers?

Assistant Store Managers are retail professionals who help oversee the daily operations of a store. They support the Store Manager with tasks such as supervising staff, managing inventory, assisting customers, and ensuring sales targets are met. Assistant Store Managers also help train employees, maintain store standards, and address any issues that arise during their shifts. Their role is vital in ensuring smooth business operations and a positive shopping experience for customers.

What jobs make $3,000 a month without a degree?

Assistant store managers can earn around $3,000 or more per month, especially with experience and in retail environments that offer bonuses or commissions. Other roles such as sales representatives, delivery drivers, or skilled trades like HVAC technicians may also reach this income level without requiring a college degree, often relying on on-the-job training or certifications.

How much does an assistant store manager earn?

An assistant store manager typically earns between $30,000 and $50,000 annually, depending on the industry, location, and experience. They often receive additional benefits such as bonuses, employee discounts, and opportunities for advancement.

How much is the salary of an assistant manager?

The salary of an assistant store manager typically ranges from $35,000 to $55,000 annually, depending on the industry, location, and experience. Many assistant managers also receive benefits such as bonuses, health insurance, and paid time off, and the role often requires strong leadership and customer service skills.

What is the highest paid store manager?

The highest paid store managers typically earn over $100,000 annually, especially in large retail chains or high-cost-of-living areas. Compensation depends on factors such as experience, store size, location, and company performance, with some earning bonuses and benefits that increase total compensation.

What are the key skills and qualifications needed to thrive as an Assistant Store Manager, and why are they important?

To thrive as an Assistant Store Manager, you need strong leadership, organizational skills, and retail experience, often supported by a high school diploma or equivalent. Proficiency with point-of-sale (POS) systems, inventory management software, and scheduling tools is commonly required. Excellent communication, problem-solving, and customer service skills help you motivate teams and resolve issues effectively. These skills and qualities are vital to ensure smooth store operations, maximize sales, and foster a positive work environment.
What are the most commonly searched types of Store Manager jobs in Rochester, NY? The most popular types of Store Manager jobs in Rochester, NY are:
What are popular job titles related to Assistant Store Manager jobs in Rochester, NY? For Assistant Store Manager jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Assistant Store Manager jobs in Rochester, NY look for? The top searched job categories for Assistant Store Manager jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Assistant Store Manager jobs? Cities near Rochester, NY with the most Assistant Store Manager job openings:
Infographic showing various Assistant Store Manager job openings in Rochester, NY as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $38,138 per year, or $18.3 per hour.
Assistant Store Manager

Assistant Store Manager

Boot Barn

Rochester, NY • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 14 days ago


Boot Barn rating

5.6

Company rating: 5.6 out of 10

Based on 217 frontline employees who took The Breakroom Quiz

67th of 103 rated fashion retailers


Job description

The Assistant Store Manager is an essential part of the store leadership team and is responsible for collaborating with the Store Manager to cultivate and maintain an environment that supports the Boot Barn Mission, Vision, and Values. The Assistant Store Manager plays an important role in upholding exceptional customer service, partner development and engagement, merchandising standards, store operations and attainment of store sales goals. The Assistant Store Manager will partner with the Store Manager and District Manager in pursuit of year-over-year increases and improved processes and productivity.
Boot Barn is where community comes first. We thrive on togetherness, collaboration, and belonging. We build each other up, listen intently, and implement out-of-the-box ideas. We celebrate new innovations, congratulate one another's achievements, and most importantly support each other.
At Boot Barn, we work together to make a positive impact on the world around us, and by working collectively with encouragement, we consider ourselves "Partners." With the values of the West guiding us, Boot Barn celebrates heritage, welcomes all, and values each unique Partner within our Boot Barn community.
Our vision is to offer everyone a piece of the American spirit -- one handshake at a time.
ASSISTANT STORE MANAGER DUTIES
  • Lead partners to foster a service & selling culture and exceed overall expectations to build long-standing customer relationships.
  • Review goals with partners, providing consistent and timely coaching, actionable feedback, and recognition of excellence. Lead by example, being present on the sales floor during peak business hours.
  • Implement and maintain an environment of continuous learning and assist with partner training plans to improve store performance results across both operational and merchandising areas. Develop individual team members to meet various career goals within the company.
  • Collaborate with the Store Manager to adapt to changing business needs and procedures; adjust store schedule as needed, implement operational directives, support interviewing and hiring for the store team, train operational staff on new policies and procedures, and communicate with all appropriate District, Region and Store Support Center partners as needed.
  • Assess and communicate localized customers' needs to Store Manager.
  • Collaborate with the Store Manager to plan and execute successful volume driving events that involve outreach to the local community/market.
  • Lead and coach associates in building customer engagement through the B Rewarded Loyalty Programs. Provide accountability for achieving individual and team goals.
  • Ensure appropriate merchandise stock levels, merchandise adjacencies and presentations, signing and assortments to meet the needs of your customer along with adhering to all Company visual presentation guidelines.
  • Accountable for markdown compliance and execution. Ensure product receipts are processed accurately and in a timely manner.
  • Partner with Store Manager on inventory shrink plans and act as key driver of this strategy with store team.
  • Maintain personal knowledge in across all product categories (western boots, work boots, denim, hats and add-ons) and coach and train partners in these areas.
  • Complete all opening and closing procedures to company standards and comply with the company's Time and Attendance policy and procedures.
  • Adhere to and enforce all local, federal and state laws in addition to Company policies, procedures, and practices.
  • Possess well-developed business acumen and understands all aspects of the store's operations.
  • Demonstrate high degree of professionalism in communication, attitude and teamwork with customers, team members, corporate partners and vendors. Additionally, demonstrate high level of quality work, attendance and appearance.
  • Additional duties as assigned by District Manager or Store Support Center partners.

QUALIFICATIONS
  • Associate's Degree and/or 2 to 4 years of experience in retail store management
  • Experience managing direct reports and leading teams in a selling environment.
  • Strong organizational and time management skills with the ability to manage multiple priorities.
  • Strong communication, customer service, time management and organizational skills.
  • Availability to work a variety of shifts to meet business needs including nights, weekends and holidays.
  • Flexibility with scheduling and willing to work extended hours when necessary.
  • Up to 15% travel to support local stores, as needed.

COMPETENCIES
  • Business Acumen: Applies a comprehensive understanding of store operations, key performance drivers, and goals to make informed decisions that improve business performance.
  • Conflict Management: Addresses conflict directly and professionally, fostering open communication and resolution strategies that strengthen team alignment and productivity.
  • Customer-Centric: Approach Promotes a customer-first selling culture by modeling service behaviors that prioritize consistent, high-quality experiences to build loyalty and trust.
  • Leadership & Team Development: Leads with Boot Barn's core values and invests in the growth of team partners by setting clear expectations, coaching consistently, and developing their skills for long-term success.
  • Strategic Thinking: Anticipates future challenges and opportunities using performance results, making aligned decisions that support the company vision and mission and guide the store's long-term goals.

PARTNER BENEFITS & ADDITIONAL COMPENSATION OPPORTUNITIES
  • Competitive hourly rate*($18.75-$20.50) plus selling incentives (SPIFFS) and monthly store sales bonus opportunity.
  • Merchandise discount: 50% off of Exclusive Brands and 40% off of third-party brands.
  • Paid Time Off plan for year-round Boot Barn Partners.**
  • Medical, Dental, Vision and Life Insurance.**
  • 401(k) plan with generous company matching.
  • Flexible schedules and work/life balance.
  • Opportunities for growth at every level -- we are opening 50+ new stores each year.

*Compensation varies based on geography, skills, experience, and tenure
**For eligible Boot Barn Partners
PHYSICAL DEMANDS & WORK ENVIRONMENT
In general, the following physical demands are representative of those that must be met by a Partner to successfully perform the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job.
  • Standing, walking, and squatting more than fifty percent of the work shift.
  • Bending, stooping, kneeling and squatting occasionally throughout scheduled shifts.
  • Ability to use a ladder and/or step stool occasionally.
  • Required to lift, move and carry up to 40 pounds.
  • Ability to read, count and write to accurately complete all documentation and reports.
  • Must be able to see, hear and speak in order to communicate with partners and customers.
  • Specific vision abilities include close vision, distance vision, peripheral vision, depth perception and ability to adjust focus.
  • Manual dexterity required using hands to finger; handle, feel and type; reach with hands and arms.

[ ] Sedentary: Limited activity, no lifting, limited walking
[ ] Light: Office work, some lifting, bending, stooping or kneeling, walking
[ X ] Moderate: Mostly standing, walking, bending, frequent lifting
[ ] Arduous: Heavy lifting, bending, crawling, climbing
In general, the following conditions of the work environment are representative of those that a Partner encounters while performing the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job within the environment.
  • The workspace is clean, orderly, properly lighted and ventilated with the proper safety compliance.
  • Noise levels are considered moderate.

Boot Barn, Inc. reserves the right to make exceptions to modify or eliminate this document or its content. This document supersedes all previous policies, procedures or guidelines pertaining to this subject.
Our core value of community bands us together in supportive and inclusive ways to drive our collective success. Boot Barn provides equal employment opportunity to all applicants and partners without regard to race, color, religion, sex, sexual orientation, age, national or ethnic origin, veteran or military status, disability, as well as any other protected status under the law.
Americans with Disabilities Act (ADA) - Boot Barn will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required by applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Boot Barn Store or Distribution Center or reach out to Human Resources at 1-949-453-4400, Option 4.
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About Boot Barn

Sourced by ZipRecruiter

At Boot Barn, we honor America's western heritage. We believe in quality products and good value. And we've stocked our shelves with quality western and work gear for you and your family. With over 500,000 pairs of boots -- western, work and fashion -- and over 8,000 styles of jeans, shirts, hats, belts, jewelry and more, we offer the latest styles from the brands you love. Hatched over thirty years ago with one store in Orange County, California, Boot Barn has become the nations largest Western and Work retailer with 230 + stores in 30 states and a robust e-commerce business. We will outfit you from head to toe and give you the kind of service you'd expect from a company that values heritage, hard work and community.

Industry

Retail

Company size

5,001 - 10,000 Employees

Headquarters location

Irvine, CA, US