ZipRecruiter

Log In

1

Assistant Product Marketing Manager Jobs (NOW HIRING)

365 Retail Markets

Product Marketing Manager

Detroit, MI

$140K/yr

Product Marketing Manager The Product Marketing Manager is responsible for shaping how our products are brought to market and perceived by customers. This role bridges Product, Sales, and Marketing ...

365 Retail Markets

Product Marketing Manager

Detroit, MI

$140K/yr

Product Marketing Manager The Product Marketing Manager is responsible for shaping how our products are brought to market and perceived by customers. This role bridges Product, Sales, and Marketing ...

ENVE Composites LLC

Product Marketing Manager

Ogden, UT · On-site

$150K/yr

Product Marketing Manager - Road OR Mountain Bike We are hiring two Product Marketing Managers: one dedicated to our Road category and one dedicated to our Mountain Bike category. ENVE is looking for ...

New

Eurotech Inc.

Product Marketing Manager

Columbia, MD · On-site

$152K/yr

The Product Marketing Manager is responsible for all things related to the positioning, promotion and lifecycle of a set of products from concept through end-of-life, ensuring continuity of the ...

LaBine and Associates

Product Marketing Manager

Whippany, NJ · On-site

$155K/yr

Our client, a growing RF | Microwave component, module systems, and instruments test equipment company is looking for a Product Marketing Manager (fully remote) The Product Marketing Manager will be ...

Rush Street Interactive

Product Marketing Manager

OR · On-site +1

$153K/yr

As the Product Marketing Manager, you will be instrumental in executing marketing strategies to ... Support Product Marketing Initiatives: Assist in the planning and execution of product marketing ...

Meta

Product Marketing Manager

San Francisco, CA · On-site +1

$160K/yr

As a Product Marketing Manager at Meta, you will help grow products used by billions of people and businesses all over the world across our apps including Facebook, Instagram, WhatsApp, Threads, and ...

Mural Health

Product Marketing Manager

$157K/yr

Product Marketing Manager Mural Health is a fast-growing clinical technology start-up that makes clinical trials easier for participants. Our mission is to eliminate any barriers participants or ...

Extu

Product Marketing Manager

Brookhaven, GA · On-site

$85K - $95K/yr

Product Marketing Manager Reports to:Director of Growth Marketing Location:Atlanta, GA Workstyle:Hybrid; 3 days in office Classification:Exempt Pay Range:$85k-95k Who We Are At Extu, we don't just ...

Thomson Reuters

Product Marketing Manager

Frisco, TX · On-site

$144K/yr

Product Marketing Manager As our Product Marketing Manager, you will play a pivotal role in shaping how CoCounsel Legal is positioned and perceived in the market. You'll partner closely with product ...

Markforged

Product Marketing Manager

Waltham, MA · On-site

$166K/yr

Position Summary The Product Marketing Manager is responsible for supporting the development and execution of product marketing strategies that drive market awareness, customer adoption, and revenue ...

New

Atlas Copco

$127K/yr

The Product Marketing Manager is responsible for developing and executing product marketing strategies for assigned Industrial Air product portfolios that support revenue growth, market share ...

Meta

Product Marketing Manager

Menlo Park, CA · On-site +1

$130K/yr

Meta is seeking a Product Marketing Manager to join our team. The products we build enable businesses to grow and communities to prosper in the intersection between people's needs, marketers' needs ...

next page

Showing results 1-20

All JobsBusiness JobsMarketing JobsAssistant Product Marketing Manager Jobs

Assistant Product Marketing Manager information

See salary details

$32.5K

$191.9K

$244.5K

How much do assistant product marketing manager jobs pay per year?

As of Aug 21, 2026, the average yearly pay for assistant product marketing manager in the United States is $191,862.00, according to ZipRecruiter salary data. Most workers in this role earn between $86,000.00 and $244,000.00 per year, depending on experience, location, and employer.

What does an assistant product marketing manager do?

An Assistant Product Marketing Manager supports the development and execution of marketing strategies for a company's products. They conduct market research, analyze customer needs, assist in creating promotional materials, and coordinate with sales and product teams to ensure successful product launches. Their role is critical in helping to position products in the market and driving customer engagement. They often track campaign performance and gather feedback to refine future marketing efforts.

How does an assistant product marketing manager typically collaborate with product, sales, and marketing teams?

An Assistant Product Marketing Manager plays a crucial role in bridging the gap between product development, sales, and marketing teams. They regularly coordinate with product managers to understand new features or updates, work with sales teams to develop effective sales enablement materials, and collaborate with marketing to execute go-to-market strategies. This cross-functional teamwork ensures consistent messaging and successful product launches, while also providing valuable feedback from the market back to the product team.

What are the key skills and qualifications needed to thrive as an assistant product marketing manager, and why are they important?

To thrive as an Assistant Product Marketing Manager, you need a solid understanding of marketing principles, market research, and data analysis, typically supported by a bachelor’s degree in marketing, business, or a related field. Familiarity with CRM tools, marketing automation platforms, and basic analytics software such as Google Analytics is often required. Strong communication, creative problem-solving, and collaboration skills help you excel in cross-functional teams and manage multiple projects. These skills ensure that marketing campaigns are effectively executed, products are positioned competitively, and business goals are consistently met.

What is the difference between Assistant Product Marketing Manager vs Product Marketing Manager?

AspectAssistant Product Marketing ManagerProduct Marketing Manager
ResponsibilitiesSupports marketing campaigns, conducts market research, assists in product positioningLeads marketing strategies, manages product launches, oversees campaigns
Required SkillsBasic marketing knowledge, communication skills, teamworkStrategic planning, leadership, deep industry knowledge
ExperienceEntry-level or 1-2 years in marketing3+ years in product marketing or related roles
Work EnvironmentSupportive team, collaborative settingLeadership role, independent decision-making

The Assistant Product Marketing Manager typically supports the product marketing team with research and campaign tasks, requiring less experience and strategic responsibility. In contrast, the Product Marketing Manager leads marketing initiatives, manages campaigns, and makes strategic decisions. Both roles are essential in the product marketing field but differ mainly in scope and seniority.

More about Assistant Product Marketing Manager jobs

What cities are hiring for Assistant Product Marketing Manager jobs?

Cities with the most Assistant Product Marketing Manager job openings:

What are the most commonly searched types of Product Marketing Manager jobs?

The most popular types of Product Marketing Manager jobs are:

What states have the most Assistant Product Marketing Manager jobs?

States with the most job openings for Assistant Product Marketing Manager jobs include:

What job categories do people searching Assistant Product Marketing Manager jobs look for?

The top searched job categories for Assistant Product Marketing Manager jobs are:

Assistant Product Marketing Manager jobs near you
Infographic showing various Assistant Product Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $191,862 per year, or $92.2 per hour.

Assistant Product Marketing Manager

Checkers Drive-In Restaurants, Inc.

Tampa, FL • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 2 days ago

Checkers & Rally's rating

3.6

Company rating: 3.6 out of 10

Based on 80 frontline employees who took The Breakroom Quiz

106th of 106 rated fast food restaurants

Job description

Title: Assistant Product Marketing Manager
Location: Tampa, FL - Hybrid
Employment Type: Full Time
About the Company
At Checkers & Rally's were redefining what fast food can look like.
From Day one, our mission has been simple: deliver bold, crave-worthy food at an unbeatable value, without slowing down. That's why we've built a brand known for iconic menu items, fast service, and experiences that keep guests coming back again and again. From the Big Buford to our award winning Famous Seasoned Fries, our menu Eats Different!
But what really sets us apart? Our people.
We believe in creating opportunities. Whether you're starting out or building your career, we provide the training, support, and real pathways to help you grow, lead, and succeed.
About the Role
The Checkers & Rally's brands were started 40 years ago from the idea that fast food could be done better. Today, we continue to dare the world to defy the dull by bringing our fast-foodie consumers one-of-a-kind experiences driven by legendary taste, undeniable value and game changing innovation. As a member of the Brand Marketing Team, this position is instrumental in bringing that vision to life.
The Assistant Product Marketing Manager plays a key role in identifying consumer insights, ideating to develop new product ideas, managing cross-functional projects, executing strategic marketing plans, and launching new products and platforms to drive brand relevance and sales growth.
Successful candidates will be passionate about the consumer, collaborative, and have the ability to thrive in a fast-paced and dynamic environment.
What You'll Do (Core Impact Areas)
  • Leads the planning and execution of ideations and product development projects in partnership with the R&D team and agency partner:
    • Leads the process of developing and presenting a relevant and inspiring presentation that will help guide the ideation or project. Partners with our Insights team and agency partner to select strategic inputs.
  • Crafts initial product descriptions and white paper concepts based on strategic insights for new product and value deals.
  • Develops briefs and other key documentation needed to support the product development process, testing and system launch.
  • Assists in the development + execution of annual strategic growth plans for all product and value platforms and other growth initiatives in support of the overall brand strategy.
  • Coordinates the timelines and processes associated with executing the product development and testing processes.
  • Assists in the insight-driven concept development of products and value propositions from testing to national rollout
  • Gathers key project inputs from key cross-functional partners such as R&D, Advertising, Field Marketing, Digital Marketing, Consumer Insights, Operations, Supply Chain, Finance, IT and Agency Partners and track and report on progress.
  • Develops and maintains a database of all products in the development pipeline including details and stage.

What You Bring (Must-haves)
  • Bachelors Degree in Marketing or a related field
  • 3-5 years of marketing project management experience in retail, restaurant or consumer packaged goods is required

What Sets You Apart (Nice to haves)
  • Strong logical and strategic thinking skills
  • Detail-oriented with strong organizational skills
  • Analytical ability to understand how to assess the impact of programs and initiatives
  • Ability to prioritize and juggle numerous projects and deadlines
  • Exceptional verbal and written communication skills and ability to interact with senior levels of the organization
  • High energy with a positive, customer-centric attitude
  • Commitment to our core values of integrity, service, excellence, and courage to be bold
  • Demonstrates ability to thrive in a fast-paced, fluid environment
  • Ability to proactively develop creative solutions

Core Competencies
  • Process Management
  • Customer Focus
  • Organizing
  • Peer Relationships
  • Dealing with Ambiguity

Benefits
  • Medical, Dental, and Vision Benefits available
  • Competitive PTO Policy with Paid Holidays Off
  • 401k w/ a company match
  • CARE Program
  • Employee Discount at restaurants

Why Join Us
  • Bold, performance driven-brand
  • Growth opportunities
  • Strong team culture
  • Focus on results and accountability
  • Top 10 Cruise Prize

Work Environment & Essential Physical Requirements
  • Location: Tampa, FL - Hybrid
  • Travel Expectations: Occasional travel to company locations for on-site ER support, multi-site investigations, or HR team meetings; valid driver's license may be required.
  • Individual must live in the Tampa area and is required to be in the Restaurant Support Center or Innovation Center 3 days per week, at a minimum.
  • Ability to Travel for meetings, innovation sessions, photo shoots, etc.
  • Ability to sit for extended periods (4-6 hours/day) in a hybrid corporate or home office setting.
  • Ability to stand, walk, and move throughout a corporate facility during in-office days, employee meetings, or multi-department coordination activities.
  • Ability to communicate clearly and effectively in person, by phone, and via virtual platforms throughout the workday, including during sensitive or emotionally charged employee conversations.
  • Occasional lifting or carrying of materials up to 20 lbs.

Company Values
  • We're Fearless - We take bold risks and push past limits with a "can-do" spirit, tackling challenges creatively and fearlessly. We go beyond expectations and make every move count. Fearless isn't just a mindset; it's how we win.
  • We're Family - We're a family, built on trust and respect, holding each other accountable and lifting each other up at every turn. Standing together, we create an environment where everyone thrives-franchisees, teams, communities, and guests-no exceptions.
  • We're Fast - Speed is in our DNA-we think, move, an adapt quickly. Whether it's serving our guests, supporting our family, making bold decisions, or seizing new opportunities, we stay agile, so we are always ready to meet the moment.
  • We're Fan Fanatics - Our guests are at the heart of everything we do, inspiring us to deliver the crave-worthy experiences they deserve. We don't just serve them; we're fanatics about them, making sure every craveable bite, every moment, is worth coming back for.
  • We Make Things Fun - At Checkers & Rally's, fun is the main ingredient. We bring joy to everything-fueling creativity, connection, and unforgettable experiences in our RSC, in our kitchens, with our Guests, and in our communities.
  • We're Focused on 4-Wall Sales & Profitability - Sales and Profitability are key to our continued growth and innovative spirit. We're here to build sustainable success that benefits our restaurants, franchisees, and teams.

Equal Opportunity
Checkers & Rally's is an equal opportunity employer. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
#LI-AV1

What Checkers & Rally's employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply