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App Optimization Jobs in New York (NOW HIRING)

SEO Strategist

Manhattan, NY · On-site

$55K - $72K/yr

Must have working knowledge of social networking sites, search engines and app stores * 2-3 years of experience managing SEO campaigns * Health and pharmaceutical experience is a plus Additional ...

Must have working knowledge of social networking sites, search engines and app stores * 2-3 years of experience managing SEO campaigns * Health and pharmaceutical experience is a plus Additional ...

Experience with App Store Optimisation (ASO) and tools such as App Store Connect or Google Play Console. * Experience in a digital subscription business or streaming platform. Please note: This role ...

Experience with App Store Optimisation (ASO) and tools such as App Store Connect or Google Play Console. * Experience in a digital subscription business or streaming platform. Please note: This role ...

Partner with analytics to build dashboards, quantify impact, and inform ongoing optimization ... Represent App Strategy in enterprise marketing and product forums. * Advocate for Our Customers:

Partner with analytics to build dashboards, quantify impact, and inform ongoing optimization ... Represent App Strategy in enterprise marketing and product forums. * Advocate for Our Customers:

App Growth Marketing Manager

Norwalk, CT · On-site

$95K - $120K/yr

App Growth & Acquisition Specialist This role is eligible for our hybrid work model: Two days in ... From search engine optimization to branding and promotions, our Marketing team is the expert at ...

App Growth & Acquisition Specialist This role is eligible for our hybrid work model: Two days in ... From search engine optimization to branding and promotions, our Marketing team is the expert at ...

App Growth & Acquisition Specialist This role is eligible for our hybrid work model: Two days in ... From search engine optimization to branding and promotions, our Marketing team is the expert at ...

Mobile App developer Location: Warren, NJ Job Type: Long Term Contract Position: C2C Position 3+ ... OpenAL Android and/or iOS Streaming Audio FMOD, Wwise or equivalent Game Engines Optimization Bonus ...

Performance Analytics, AI & Optimization * Own reporting and analysis for app and rewards KPIs, including downloads, MAU/WAU, engagement metrics, and rewards redemption rates. * Use Google Analytics ...

Performance Analytics, AI & Optimization * Own reporting and analysis for app and rewards KPIs, including downloads, MAU/WAU, engagement metrics, and rewards redemption rates. * Use Google Analytics ...

Head of Optimisation

New York, NY · On-site

$105K - $140K/yr

Search Engine Optimization (SEO), App Store Optimization (ASO), and AI Optimization (AIO). As consumption habits shift from traditional keyword searches to conversational AI and mobile-first ...

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App Optimization information

What are some common challenges faced by professionals in app optimization roles?

App Optimization professionals often face challenges such as balancing user experience improvements with app performance, staying updated with rapidly changing app store algorithms, and interpreting large volumes of user data to inform decisions. Additionally, working cross-functionally with developers, designers, and marketers requires effective communication and negotiation to prioritize features and updates. It's also common to manage multiple testing cycles, analyze A/B test outcomes, and respond quickly to user feedback or technical issues. Overcoming these challenges requires adaptability, a proactive approach to learning, and strong analytical skills.

What is an app optimization?

An App Optimization job focuses on improving the performance, visibility, and user experience of mobile applications. This includes tasks such as App Store Optimization (ASO), performance tuning, A/B testing, and user engagement analysis. Professionals in this role work to increase app downloads, enhance speed, fix bugs, and improve retention rates. They often collaborate with developers, marketers, and data analysts to ensure the app performs effectively across different devices and platforms.

What are the key skills and qualifications needed to thrive in app optimization, and why are they important?

To excel in App Optimization, you need a solid understanding of mobile platforms, user experience (UX) design principles, and analytics, often supported by a relevant degree in computer science or a related field. Expertise with tools like Google Firebase, App Store Connect, A/B testing platforms, and analytics dashboards is commonly required, and certifications in app analytics or UX can be advantageous. Strong problem-solving skills, attention to detail, and the ability to collaborate across product, marketing, and development teams help you stand out. These skills ensure that apps achieve maximum performance, user retention, and competitive placement in app marketplaces.

What are the most commonly searched types of App Optimization jobs in New York? The most popular types of App Optimization jobs in New York are:
What cities in New York are hiring for App Optimization jobs? Cities in New York with the most App Optimization job openings:
Infographic showing various App Optimization job openings in New York as of August 2026, with employment types broken down into 44% Full Time, 48% Part Time, and 8% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution.

App Store Optimization (ASO) Manager

Dignotion Digital Marketing

Manhattan, NY • On-site

Part-time

Re-posted 8 days ago


Job description


Dignotion is seeking a detail-oriented and data-driven ASO Manager to support app growth initiatives for our clients. In this role, you'll be responsible for implementing App Store Optimization strategies across both the Apple App Store and Google Play, with the goal of improving app visibility, rankings, and downloads.
This is a part-time, flexible role ideal for someone with a strong understanding of mobile user acquisition, keyword research, and creative testing within app store environments.
Key Responsibilities
  • Plan and execute ASO strategies for client apps across iOS and Android platforms
  • Conduct keyword research and optimize app metadata (titles, descriptions, keywords, etc.)
  • Collaborate with designers to test and refine store creatives (icons, screenshots, videos)
  • Monitor app performance metrics and track rankings using ASO tools and dashboards
  • Analyze competitors and identify opportunities for visibility and conversion improvements
  • Report on key performance indicators and provide actionable insights

Requirements
  • 1-2 years of experience in ASO or SEO (App Store experience preferred)
  • Familiarity with keyword tools and ASO platforms (e.g., AppTweak, Sensor Tower, Mobile Action, etc.)
  • Strong analytical skills; confident working with Excel or Google Sheets (SQL knowledge a plus)
  • Understanding of A/B testing methodologies for app store assets
  • Comfortable working independently and managing timelines
  • Fluent written and spoken English

Bonus Points If You Have:
  • Experience working with mobile apps in iGaming, betting, or regulated industries
  • Background in paid user acquisition and mobile analytics
  • Familiarity with Apple Search Ads and Google UAC
  • Basic design skills or experience coordinating with creative teams

Benefits
  • Remote or hybrid (NYC-based optional)
  • Flexible working hours
  • Project-based or part-time engagement
  • Opportunity to contribute to growth strategies across multiple apps and verticals