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Advertising Operations Jobs in Massachusetts (NOW HIRING)

RedCircle

Ad Operations Coordinator

Boston, MA

$45K - $70K/yr

As an Ad Operations Coordinator, you'll play an integral part in our operation as you work with podcast creators and advertisers to help facilitate smooth advertising deals. The role is part ...

Informa

Campaign Fulfilment Manager

Newton, MA · On-site

Qualifications Knowledge, skills and abilities required: * 1-2 years of experience in campaign management, digital operations, or advertising operations * Proven ability to manage competing ...

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Advertising Operations information

See Massachusetts salary details

$56.2K

$91.3K

$155.6K

How much do advertising operations jobs pay per year?

As of Aug 9, 2026, the average yearly pay for advertising operations in Massachusetts is $91,252.00, according to ZipRecruiter salary data. Most workers in this role earn between $79,700.00 and $91,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an advertising operations professional?

To thrive in Advertising Operations, a solid understanding of digital advertising platforms, campaign management, and data analysis is essential, often supported by a degree in marketing or a related field. Familiarity with ad servers like Google Ad Manager, programmatic platforms, and analytics tools such as Google Analytics is typically required. Strong attention to detail, problem-solving abilities, and effective communication skills help professionals excel in fast-paced environments. These competencies ensure seamless campaign execution, accurate reporting, and optimal ad performance for clients and stakeholders.

Is advertising operations a high paying job?

Advertising operations roles can offer competitive salaries, especially with experience and technical skills in ad management platforms and data analysis. Salaries vary by location, company size, and level of responsibility, but they are generally considered to be in the mid to high range for digital marketing jobs.

What is advertising operations?

Advertising Operations, often called Ad Ops, refers to the processes and teams responsible for managing, delivering, and optimizing digital advertising campaigns. Ad Ops professionals ensure that ads are correctly set up, tracked, and perform as intended across various platforms. Their work involves campaign trafficking, troubleshooting technical issues, monitoring performance metrics, and collaborating with sales, marketing, and technical teams. The goal is to maximize ad effectiveness while maintaining a smooth workflow between advertisers, publishers, and technology providers.

What are some common challenges faced by professionals in advertising operations, and how can they be managed effectively?

Professionals in Advertising Operations often encounter challenges such as managing multiple campaigns with tight deadlines, troubleshooting ad delivery or reporting issues, and adapting to rapidly changing ad technologies and platforms. Effective time management, strong communication with sales, creative, and technical teams, and continuous learning about new ad tools and industry standards are key to overcoming these challenges. Building solid processes for campaign setup, monitoring, and optimization can also help ensure smooth operations and successful campaign performance.

What is the difference between Advertising Operations vs Digital Marketing?

AspectAdvertising OperationsDigital Marketing
Primary FocusManaging ad campaigns, ad trafficking, and campaign optimizationCreating and executing marketing strategies across digital channels
Skills & CertificationsAd tech tools, programmatic advertising, analyticsSEO, content marketing, social media, analytics
Work EnvironmentAdvertising agencies, media companies, ad tech firmsBrands, marketing agencies, digital consultancies

Advertising Operations primarily focuses on managing and optimizing ad campaigns using ad tech tools, while Digital Marketing encompasses a broader range of online marketing strategies. Both roles require analytical skills, but Advertising Operations is more technical and campaign-specific, whereas Digital Marketing involves strategic planning across multiple channels.

What are the most commonly searched types of Advertising Operations jobs in Massachusetts? The most popular types of Advertising Operations jobs in Massachusetts are:
What are popular job titles related to Advertising Operations jobs in Massachusetts? For Advertising Operations jobs in Massachusetts, the most frequently searched job titles are:
What job categories do people searching Advertising Operations jobs in Massachusetts look for? The top searched job categories for Advertising Operations jobs in Massachusetts are:
Advertising Operations jobs near you
Infographic showing various Advertising Operations job openings in Massachusetts as of August 2026, with employment types broken down into 85% Full Time, 12% Part Time, 1% Temporary, and 2% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $91,252 per year, or $43.9 per hour.

Advertising Operations Analyst

StepStone Group

Newton, MA • On-site

Full-time

Re-posted 10 days ago

Job description

Company Description
Appcast is the global leader in programmatic recruitment advertising technology and services. With advanced technology, unmatched market data and a team of the industry's best recruitment marketers, Appcast's technology and services manage job advertising annually for enterprise clients across industries. Headquartered in Lebanon, N.H. with offices in the U.S., Canada and Europe. Appcast is part of the Stepstone group, a leading digital recruitment platform that connects companies with the right talent and helps people find the right job.
Job Description
The Advertising Operations Analyst is responsible to manage, grow and improve job seeker traffic delivery in Appcast's employer business. The individual will work with the Product, Publisher Development and Executive teams to provide insights on business and financial performance. The analyst will be expected to provide and act on recommendations to deliver more apply volume, improve financial performance and identify efficiency gains on internal processes. A core part of this work is in partnership with the Product team, which will entail learning how the CPA, pacing and quality algorithms work and identifying areas of improvement on each to deliver more hires to Appcast customers within the same budget. The Analyst will also partner with the Product team to build new software to improve how Appcast works with its job board partners and to better support the customer team. The Analyst will also partner with the Business Development team to understand how partner marketplaces work and how to buy more traffic from them with a focus on quality of apply.
Job Responsibilities
  • Monitor the performance of the employer ad exchange, utilizing daily, weekly and monthly reports to ensure financial goals are being met and to deliver as much apply and hire value to the customer based on the budget available
  • Work independently with key job board partners to ensure customer goals and needs are met as well as drive improvements in the job board partner program. This will be done through understanding what kinds of traffic the partner has available, any pricing algorithms being used, market dynamics specific to that partner and identifying areas to share performance data more effectively to drive more spend, applies and hires
  • Join meetings with the Business Development team with partners to learn how their jobs marketplaces work, share best practices across the industry with an eye towards supporting partner growth in terms of spend, apply delivery and number of hires delivered to customers.
  • With input from Account Managers, Tech Services and Partnerships teams, identify opportunities to reduce the amount of time it takes to setup new customers, increase the financial performance of the Employer advertising business and increase the amount of campaigns that an Account Manager and AdOps Analyst can effectively support.
  • Partner cross-functionally with the Product team to investigate bugs and technical issues and solve for partner facing issues while building technical understanding of Appcast's product suite.
  • In some cases, interface with Finance and partners to manage COGS and accounts payable

Qualifications
  • Advanced Microsoft Excel Skills (including Vlookups, Pivot Tables, etc)
  • Demonstrated a willingness to learn SQL or possess prior experience in querying databases to effectively manipulate and extract data for analytical purposes.
  • Exceptional verbal, written, and visual communication skills
  • Constant curiosity, genuine interest to continue learning and eager to solve problems
  • Possess the subject matter expertise needed to lead special projects and complex accounts with minimal guidance from a manager and/or team leadership.

Education and Experience
  • Degree in Economics or Mathematics preferred but not required
  • 2-5 years' experience in a business environment

Travel Requirements
  • Travel for this position may include monthly travel to attend internal and external meetings, however, this may vary based on business needs and opportunities.

Fair Labor Standards Act Status
  • Salaried Exempt: Personnel will earn their regular salary and not be entitled to overtime pay when they work over 40 hours in a work week.

Supervisory Responsibilities
  • This position has no supervisory responsibilities

Additional Information
Appcast recognized as one of Inc Magazine's "Best Workplaces" for 2024!
  • We're the best at what we do. We're the global leader in programmatic recruitment advertising. With advanced technology, unmatched market data and a team of the industry's best recruitment marketers.
  • We have an amazing culture driven by great people. Headquartered in Lebanon, N.H. with offices in the U.S., Canada and Europe, Appcast is part of the Stepstone group. To better understand our company culture, read Our Story and check out Working at Appcast on our website.
  • We take care of our employees. We're dedicated to creating an inviting environment where individuals from diverse backgrounds can thrive and develop. We believe in providing competitive compensation and comprehensive benefits, ensuring our team can support their loved ones and one another. We enjoy fostering a sense of community through dedicated employee networks, fun gatherings, delicious food, and even welcoming furry friends into our workspace. We live our values each day including volunteering and giving back to our communities.

All your information will be kept confidential according to EEO guidelines.
Appcast is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization.
E-Verify® is a registered trademark of the U.S. Department of Homeland Security. This employer does not use E-Verify to pre-screen job applicants and will not discriminate based on national origin, citizenship, or immigration status.
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