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Advertising Model Jobs in California (NOW HIRING)

Spectrum Reach

Advertising Account Executive

Bakersfield, CA · On-site +1

$25K - $41K/mo

Spectrum Reach (www.spectrumreach.com) is the advertising sales division of Spectrum. We offer best ... PAY STRUCTURE Our compensation model empowers high performers to control their earnings. A modest ...

Torrid

Freelance Fitting Model (Bras)

City Of Industry, CA · On-site

$26.10 - $50/hr

Although the Fit Model will not be used for the purposes of printed or online advertising, we do from time to time showcase our employees on social media and marketing campaigns. Salary range: $26 ...

ODK Media

Advertising Business Intern (Unpaid)

Irvine, CA · On-site

$16 - $21.25/hr

The advertising-driven revenue model of digital media platforms * The supply chain between advertisers, media agencies, and streaming platforms * Campaign planning, proposal development, and case ...

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All JobsAdvertising Model JobsAdvertising Model Jobs in California

Advertising Model information

See California salary details

$40K

$81.9K

$115.5K

How much do advertising model jobs pay per year?

As of Jul 18, 2026, the average yearly pay for advertising model in California is $81,907.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,800.00 and $115,000.00 per year, depending on experience, location, and employer.

How much do promotional models make?

Promotional models typically earn between $15 and $30 per hour, with rates varying based on experience, location, and event type. Some models may also receive bonuses or commissions for product sales or lead generation during promotional events.

How much do advertising models get paid?

Advertising models typically earn between $25 and $150 per hour, depending on factors such as experience, location, and the type of campaign. Rates can vary widely, with some models earning higher fees for high-profile or specialized assignments, and many models also receive additional compensation for usage rights or exclusivity.

How much do Zara models get paid?

Zara models' pay varies depending on the campaign, location, and experience, but they typically earn between $200 and $1,000 per day for photoshoots. Payment may also include additional benefits or commissions for certain projects. Modeling for retail brands like Zara often requires a portfolio, agency representation, and adherence to specific casting requirements.

What are the key skills and qualifications needed to thrive in the Advertising Model position, and why are they important?

To succeed as an Advertising Model, you need a photogenic appearance, confidence in front of cameras, and the ability to interpret and embody brand identities. Experience with professional photo shoots, posing techniques, and portfolios are often required, while training or workshops in modeling can also be beneficial. Reliability, adaptability, and strong communication skills set top models apart by helping them work effectively with photographers, directors, and creative teams. These abilities are crucial for representing products authentically and maintaining a positive reputation in a competitive industry.

What does a typical workday look like for an Advertising Model?

A typical workday for an Advertising Model may involve preparing for and attending photo shoots or video sessions, collaborating with stylists, makeup artists, and brand representatives, and following creative direction to capture the desired look and mood for advertising campaigns. Models often have to travel to various locations, spend time waiting between shoots, and participate in fittings or rehearsals. Flexibility is important, as schedules can change with little notice based on client needs or production timelines. You’ll also spend time networking, updating your portfolio, and attending castings or auditions, which are essential for career advancement in the field.

Is 5'7" too short to model girl?

Advertising models come in various heights depending on the type of modeling. For commercial and promotional modeling, a height of 5'7" is generally acceptable, while high fashion runway models typically are taller, often 5'9" or above. Success depends on the specific market, portfolio, and ability to showcase products effectively.

What is an Advertising Model job?

An Advertising Model is a professional hired to promote products, brands, or services in advertisements, commercials, and marketing campaigns. They may appear in print ads, television commercials, social media promotions, and online content. Their role is to represent a brand in a visually appealing way to attract potential customers. Advertising models often work with photographers, directors, and stylists to achieve the desired look for a campaign. They may also need to follow specific guidelines on poses, expressions, and attire based on brand requirements.

What are popular job titles related to Advertising Model jobs in California? For Advertising Model jobs in California, the most frequently searched job titles are:
What job categories do people searching Advertising Model jobs in California look for? The top searched job categories for Advertising Model jobs in California are:
What cities in California are hiring for Advertising Model jobs? Cities in California with the most Advertising Model job openings:
Advertising Model jobs near you
Applied AI Engineer, Advertising Agents

Applied AI Engineer, Advertising Agents

NewsBreak

Mountain View, CA • On-site, Remote

Other

Medical, Dental, Vision, Retirement, PTO

Posted yesterday

Job description

About the Role

Are you looking to engage in AI Account Management algorithm work as an excellent engineer to join our advertising team? In this role, you will be responsible for designing, developing, and optimizing an AI-driven intelligent account hosting and optimization platform. You will utilize LLMs, Multimodal Foundation Models, and related techniques to build AI advertising expert systems (AI Agents) that run a closed optimization loop - autonomously diagnosing accounts and safely auto-tuning delivery.

Your work will directly lower the delivery barrier for global advertisers on our platform. While ensuring the health and compliance of the account ecosystem, your intelligent operations will maximize advertisers' willingness to spend and platform revenue.

Responsibilities

  • Build In-house AI Account Manager System: Own the algorithm and system design for the core "AI Account Manager" - realizing automated hosting, autonomous optimization, and intelligent scheduling of optimization across many advertiser accounts running concurrently.
  • Construct Intelligent Diagnosis and Strategy Recommendation Models: Analyze advertisers' performance data and delivery history to assess account health and automatically diagnose delivery pain points (such as inability to scale volume, sudden drops in ROI, or budget capping), then use LLMs to generate and safely execute actionable, auditable account-level tuning strategies.
  • Ensure Reliability and Measurable Quality: Build the long-running services, observability, dry-run safeguards, and offline/online evaluation that keep optimization quality measurable and catch regressions before they reach live spend.
  • Cross-team Collaboration to Drive Growth: Work closely with the platform-side ad delivery algorithm team and product managers to transform AI account management capabilities into the platform's core commercial competitiveness, improving advertiser retention rate and overall consumption.
Minimal Qualifications
  • Education Background: Bachelor's/Master's degree or higher in Computer Science, Artificial Intelligence, Data Science, or related fields.
  • Work Experience:
    • Possess a basic understanding of fields such as ad delivery platforms or recommendation systems; fresh graduates are acceptable.
    • Familiar with building, deploying, and optimizing agentic systems in production environments.
    • Strong software-engineering fundamentals: production-quality code, asynchronous/concurrent programming, typed and data-modeled code, and a solid testing discipline.
  • Core Technical Stack:
    • Master LLMs, RAG, tool-use, memory handling, and agent orchestration (including MCP-style tool ecosystems).
    • Hands-on with harness engineering, structured/schema-validated LLM outputs, and integration with modern model APIs.
    • Experience with REST/API integration and building reliable long-running services; familiar with modern deployment tools such as Kubernetes.
    • Solid grounding in machine learning and AI fundamentals; familiar with advertising or recommendation system concepts.
    • Possess excellent analytical and complex problem-solving abilities.
Preferred Qualifications
  • Industry Background: Algorithm experience in the field of ad delivery, with more than 2 years applying large-model capabilities to systems such as automated delivery, automated hosting, autonomous tuning, or automatic scheduling.
  • AI Production Experience: Experience landing commercial AI agents (agent-based systems), large-model instruction tuning, or multimodal models.
  • Business Acumen: Understanding of digital advertising mechanics and core metrics (CPA, ROAS, CVR, CTR, conversions) and of online A/B experimentation.
What We Offer
  • Technical Hard Power Born for Monetization: Participate in using the most cutting-edge Generative AI and Agent technologies to reshape the B-end ad monetization ecosystem under internet scale.
  • Direct Commercial Impact: Your algorithm and engineering optimizations will directly reflect on the real growth of advertisers and the platform's revenue flywheel.
  • Top-tier Computing Resources and Environment: Access to industry-leading foundation models, large-scale computing infrastructure, and opportunities to work side-by-side with world-class advertising, AI, and infrastructure engineers.
Benefits

We offer a competitive benefits package:

  • Health, dental, and vision care for you and your family (100% coverage for employee)
  • Top-tier 401(K) plan with company matching
  • Paid time off and paid holidays
  • FSA, HSA and commuter benefits programs
  • Team activity budget

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