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Advertising Director information

See Delaware salary details

$14K

$86.2K

$127.1K

How much do advertising director jobs pay per year?

As of Sep 5, 2026, the average yearly pay for advertising director in Delaware is $86,210.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,600.00 and $113,100.00 per year, depending on experience, location, and employer.

What does an advertising director do?

An advertising director works to oversee projects or advertising campaigns for an ad department or agency. As an advertising director, your exact responsibilities depend on the type of projects on which you work as well as the size of the agency. Your duties may include negotiating each client contract, hiring creative or sales staff, or working on a budget for projects or the advertising department as a whole. You may also function as a creative director who is in charge of the creative aspects of making the advertisements. An advertising art director, meanwhile, focuses on media acquisition for ad campaigns.

What are the key skills and qualifications needed to thrive as an advertising director?

To thrive as an Advertising Director, you need expertise in marketing strategy, campaign management, and market analysis, usually supported by a bachelor's degree in marketing, communications, or a related field. Familiarity with digital advertising platforms, analytics tools like Google Analytics, and project management software is essential. Exceptional leadership, creative vision, and persuasive communication skills help drive team performance and client satisfaction. These abilities are crucial for developing effective advertising strategies, optimizing campaign outcomes, and leading successful teams in a competitive industry.

What are some common challenges faced by an advertising director when managing multiple campaigns across different channels?

Advertising Directors often juggle several campaigns simultaneously, each targeting different audiences and utilizing a variety of channels such as digital, print, and broadcast. One common challenge is ensuring consistent brand messaging while adapting creative strategies to fit each platform's unique requirements. Coordinating cross-functional teams—including creative, media planning, and analytics—requires strong communication and project management skills. Managing tight deadlines and shifting client expectations is also typical, making flexibility and proactive problem-solving essential for success in this role.

What is the difference between Advertising Director vs Marketing Manager?

AspectAdvertising DirectorMarketing Manager
Primary FocusOversees advertising campaigns and creative strategiesDevelops overall marketing strategies and manages marketing initiatives
Required CredentialsBachelor's degree in marketing, advertising, or related field; experience in advertisingBachelor's degree in marketing, business, or related field; experience in marketing management
Work EnvironmentCreative agencies, advertising departmentsCorporate marketing departments, agencies
Industry UsageCommonly used in advertising and media companiesUsed across various industries for overall marketing roles

The Advertising Director primarily focuses on managing advertising campaigns and creative strategies, while the Marketing Manager oversees broader marketing initiatives and strategies. Both roles require similar educational backgrounds and often work within marketing or advertising departments, but their scope and responsibilities differ based on campaign versus overall marketing management.

More about Advertising Director jobs

What are the most commonly searched types of Advertising jobs in Delaware?

The most popular types of Advertising jobs in Delaware are:

What cities in Delaware are hiring for Advertising Director jobs?

Cities in Delaware with the most Advertising Director job openings:

Advertising Director jobs near you

Director of Business Development, Finserv (Remote)

Forbes Advisor

Wilmington, DE • On-site, Remote

Full-time

Re-posted 12 days ago

Job description

At Forbes Advisor, our mission is to help readers turn their aspirations into reality. We arm people with trusted advice and guidance so they can make informed decisions they feel confident in and get back to doing the things they care about most.
We are an experienced team of industry experts dedicated to helping readers make smart decisions and choose the right products with ease. Forbes Advisor boasts decades of experience across dozens of geographies and teams, including Content, SEO, Business Intelligence, Finance, HR, Marketing, Production, Technology and Sales. The team brings rich industry knowledge to Forbes Advisor's global coverage of consumer credit, debt, health, home improvement, banking, investing, credit cards, small business, education, insurance, loans, real estate and travel.
Forbes Advisor is looking for a full-time Director of Business Development. This role will report to the Sr. Director of Business Development and support the Business Development team in identifying, executing and optimizing commercial growth opportunities across financial services.
RESPONSIBILITIES:
  • Support the Sr. Director of Business Development in achieving revenue, growth and profitability across financial services partnerships, including banking, credit cards, lending, and other fintech categories.
  • Collaborate closely with vertical managers, editorial teams, product, and commercial stakeholders to identify and execute growth opportunities across the Forbes Advisor financial services portfolio.
  • Planning, identifying and successfully onboarding new advertisers and products to deliver against commercial targets and ROI.
  • Build strong relationships with affiliate networks and media agencies to unlock new advertiser opportunities that complement Forbes Advisor portfolio of properties.
  • Responsible for the ongoing relationship, account management and optimization of Forbes Advisor publisher partnerships, ensuring all relevant growth opportunities are identified.
  • Driving improvements in business development processes, including partner performance tracking, reporting, campaign optimization, and go-to-market execution to support scalable growth across the financial services business.

REQUIREMENTS:
  • 5+ years in a client facing, management role
  • Strong track record of building and cultivating relationships with partners across a range of verticals
  • Strong written and verbal communication and presentation skills
  • Self-motivated and can work autonomously
  • Is process driven and possesses high attention to detail
  • Experience across additional digital marketing channels, including affiliate marketing, financial services, social media, and native advertising, is a plus
  • Highly analytical with the ability to interpret performance data and identify actionable insights.
  • Experience with Tableau and other data visualization, analytics, and reporting platforms is a plus
  • Familiarity with AI tools, large language models (LLMs), and their application in marketing, content, or business strategy is also a plus.

Forbes Advisor provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
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