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Ads Rater information

What is an ads rater?

An Ads Rater is responsible for evaluating the quality, relevance, and accuracy of online advertisements. They review ads based on specific guidelines and provide feedback to improve search engine and ad performance. This role typically requires fluency in a specific language, familiarity with local culture, and strong analytical skills. Ads Raters work remotely on a flexible schedule, with tasks assigned through an online platform.

What are the typical daily responsibilities of an ads rater?

Ads Raters are responsible for reviewing and evaluating the relevance, quality, and usefulness of online advertisements based on specific guidelines provided by the employer. On a daily basis, you will spend most of your time assessing ads using an online platform, ensuring that they meet established criteria, and providing feedback to improve future ad targeting. The work is often independent and remote, allowing for flexible scheduling, but it also requires consistent productivity and accuracy. Regular self-motivation and careful attention to instruction are key to succeeding in this position.

What are the key skills and qualifications needed to thrive in the ads rater position, and why are they important?

To thrive as an Ads Rater, you need strong analytical thinking, attention to detail, and proficiency in web navigation, typically supported by a high school diploma or equivalent. Familiarity with online rating platforms, web browsers, and sometimes proprietary evaluation tools is often required. Excellent time management, communication, and the ability to work independently make someone stand out in this role. These skills ensure accurate, unbiased ad evaluations and contribute to improving the quality and relevance of online advertising.

What are popular job titles related to Ads Rater jobs in California?

For Ads Rater jobs in California, the most frequently searched job titles are:

What job categories do people searching Ads Rater jobs in California look for?

The top searched job categories for Ads Rater jobs in California are:

Ads Rater jobs near you
Infographic showing various Ads Rater job openings in California as of August 2026, with employment types broken down into 62% Full Time, 34% Part Time, and 4% Contract. Highlights an 91% Physical, 2% Hybrid, and 7% Remote job distribution.

Software Engineer 6 - Ads Pricing & Packaging

Los Gatos, CA • On-site

Netflix, Inc.
Arts, Entertainment, and Recreation • 5 - 10K employees
Learn more about Netflix, Inc.external

$499K - $900K/yr

Other

Medical, Life, Retirement, PTO

This job post has expired today. Applications are no longer accepted.

Netflix rating

5.8

Company rating: 5.8 out of 10

Based on 15 frontline employees who took The Breakroom Quiz

Job description

About the Role

The Ads Platform Engineering teams build advertising systems and integrations that power the delivery of ads using our world‑class content delivery ecosystem. The Ads Pricing and Packaging team is responsible for developing cutting‑edge inventory management systems which support various monetization strategies, including dynamic pricing, rate‑card management, product packaging, inventory segmentation, and yield optimization. We are looking for highly motivated engineers working in the advertising space who are excited to join us on this journey.

Qualifications
  • 10+ years of software development experience, with at least 5 years focused on developing inventory management systems.
  • Demonstrated expertise in developing yield optimization systems, with a deep knowledge of inventory valuation.
  • Experience in building systems for dynamic pricing, sell‑through rates, managing rate cards, segmenting and packaging inventory, and overseeing yield management.
  • Strong understanding of auction mechanics and experience building systems for reserve pricing.
  • Designed data models, platform abstractions, and public APIs to facilitate smooth interoperability with internal ads platform teams as well as seamless integrations with external order management systems.
  • General understanding of the advertising marketplace and landscape, with a focus on publisher‑side challenges like optimizing fill rates and maximizing revenue in the context of inventory management.
  • Track record of technical leadership across multiple teams, setting architectural direction and influencing cross‑functional roadmaps.
  • Ability to thrive in a fast‑paced, dynamic environment and manage multiple priorities effectively.
  • Excellent communication, negotiation, and relationship‑building, and mentoring skills.
Nice to Haves
  • Contributed to an ads industry technology standard (e.g. VAST, OpenRTB) or worked on an industry consortium effort, working group, etc.
  • Familiarity with legal compliance and the changing landscape of ads regulations around the world.
  • Experience working in the CTV space and knowledge of its unique constraints.
Compensation & Benefits

Annual salary range: $499,000.00 - $900,000.00. Our compensation structure consists solely of an annual salary, with the option to allocate your compensation between salary and stock options.

  • Health Plans, Mental Health support, 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs.
  • Health Savings and Flexible Spending Accounts, Family‑forming benefits, Life and Serious Injury Benefits.
  • Paid leave of absence programs.
  • 35 days paid time off annually for full‑time salaried employees; flexible time off for full‑time hourly employees.
Equal Opportunity Employer

We are an equal‑opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

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What Netflix employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

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About Netflix

Sourced by ZipRecruiter

Netflix is the world's leading streaming entertainment service with 222 million paid memberships in over 190 countries enjoying TV series, documentaries, feature films and mobile games across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any Internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

Industry

Arts, entertainment, and recreation

Company size

5,001 - 10,000 Employees

Headquarters location

Los Gatos, CA, US

Year founded

1997

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