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Activation Manager Jobs in Tennessee (NOW HIRING)

Mars

Sr. Activation Manager, Amazon

Franklin, TN · On-site +1

The Sr. Activation Manager, Amazon role owns end-to-end planning, execution, and optimization of retail media, ensuring investment is strategically aligned to brand, category, and business objectives.

Breakaway

Account Manager, Experiential

Nashville, TN · Hybrid

Our work spans live events, branded activations, mobile tours, digital experiences, and integrated campaigns designed to make a lasting impact. The Role The Account Manager, Experiential will support ...

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All JobsActivation JobsActivation Manager JobsActivation Manager Jobs in Tennessee

Activation Manager information

See Tennessee salary details

$25.7K

$67.2K

$142.3K

How much do activation manager jobs pay per year?

As of Aug 29, 2026, the average yearly pay for activation manager in Tennessee is $67,164.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,392.00 and $83,776.00 per year, depending on experience, location, and employer.

What is an activation manager?

Activation Managers are professionals responsible for planning, coordinating, and executing marketing campaigns or brand activations. They work closely with clients, creative teams, and vendors to ensure that marketing initiatives are delivered effectively and on time. Their role often includes developing strategies to engage target audiences, managing budgets, analyzing campaign performance, and optimizing future activations. Activation Managers play a key part in bringing brands to life through memorable experiences and ensuring that marketing goals are met.

What skills and qualifications are needed to be an activation manager?

To thrive as an Activation Manager, you need expertise in project management, marketing strategy, and event execution, often backed by a degree in marketing or business. Familiarity with CRM platforms, digital marketing tools, and analytics systems like Salesforce or HubSpot is typically required. Strong organizational skills, creativity, and effective communication help drive cross-functional collaboration and deliver impactful campaigns. These abilities are crucial for ensuring seamless campaign rollouts that meet client objectives and maximize brand engagement.

What challenges do activation managers face when launching new campaigns?

Activation Managers often encounter challenges such as aligning cross-functional teams, managing tight deadlines, and ensuring campaigns resonate with the target audience. Coordinating between creative, sales, and digital teams requires strong communication and organizational skills. Additionally, adapting to last-minute changes in client objectives or market trends can test flexibility and problem-solving abilities. Successfully navigating these challenges allows Activation Managers to execute impactful campaigns and demonstrate their value to both clients and internal stakeholders.

What is the difference between Activation Manager vs Marketing Coordinator?

AspectActivation Manager
Primary RoleOversees brand activations, experiential marketing campaigns, and event execution to engage consumers directly.
Required SkillsProject management, event planning, vendor coordination, marketing strategy, communication skills.
Work EnvironmentOften works on-site at events, in marketing departments, or with agencies.
Common CertificationsMarketing certifications, event management credentials, project management certifications.

While both roles involve marketing activities, an Activation Manager focuses on executing live brand experiences and events, whereas a Marketing Coordinator handles broader marketing tasks, including campaign support and administrative duties. Activation Managers typically lead specific experiential projects, requiring specialized event skills, while Marketing Coordinators support overall marketing strategies across channels.

What are the most commonly searched types of Activation jobs in Tennessee?

The most popular types of Activation jobs in Tennessee are:

What are popular job titles related to Activation Manager jobs in Tennessee?

For Activation Manager jobs in Tennessee, the most frequently searched job titles are:

What job categories do people searching Activation Manager jobs in Tennessee look for?

The top searched job categories for Activation Manager jobs in Tennessee are:

What cities in Tennessee are hiring for Activation Manager jobs?

Cities in Tennessee with the most Activation Manager job openings:

Activation Manager jobs near you
Infographic showing various Activation Manager job openings in Tennessee as of August 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $67,164 per year, or $32.3 per hour.

Market Activation Manager (Onsite)

Nashville, TN • On-site

Peregrine Health Corporate
Offices of Mental Health Practitioners • 201 - 500 employees
Learn more about Peregrine Health Corporateexternal

Full-time

Posted 13 days ago

Job description

Position: Market Activation Manager

Location: Nashville, TN

Employment Type: Full-Time, Salary 

Department: Clinical Staff Services 

Reports To: Market President

Overview: 

Peregrine Health is seeking a dynamic, results-driven Market Activation Manager to serve as an ambassador for our Behavioral Health (BH) department.  The Market Activation Manager plays a critical role in strengthening access to care by building strategic relationships with internal clinical teams and community partners. This role is responsible for expanding referral networks, driving utilization of our internal BH services, and establishing internal and external referral pipelines across medical, behavioral health, and specialty care services.  

The ideal candidate has experience in pharmaceutical sales or liaison roles within large healthcare systems or hospital settings and is energized by building relationships and generating measurable growth. 

Key Responsibilities: 

  • Build and maintain strong relationships with primary care providers and specialty departments within our clinics to identify new BH referral opportunities. 
  • Promote the utilization of BH services through education, relationship-building, and consistent in-person visits to clinic sites. 
  • Understand the unique needs of patient populations and position BH service offerings to address those needs effectively. 
  • Represent the organization in the community by meeting with external healthcare providers, social service agencies, and other relevant organizations to build strategic referral partnerships. 
  • Develop and execute outreach strategies to increase referrals for all lines of service: medical, behavioral health, and specialty care. 
  • Track and report outreach activity, including number of site visits, community engagements, and referral outcomes. 
  • Monitor referral volume by source to gauge the effectiveness of outreach efforts and inform continuous process improvement to refine outreach strategies. 
  • Collaborate closely with internal teams to relay feedback from the field and inform service delivery improvements. 
  • Maintain up-to-date knowledge of BH service offerings and healthcare industry trends. 

Qualifications: 

  • Bachelor's degree required. 
  • Minimum of 1-2 years of experience in a pharmaceutical sales, physician liaison, or provider relations role within a large healthcare system or hospital setting. 
  • Strong understanding of behavioral health services and integrated care models. 
  • Exceptional interpersonal, communication, and relationship-building skills. 
  • Self-starter with a proven track record of meeting or exceeding outreach and referral targets. 
  • Highly organized with the ability to manage a field-based schedule across multiple sites and community partners. 
  • Valid driver's license and reliable transportation required for local travel (up to 90%). 

Performance Metrics: 

  • Number of unique clinics and organizations engaged monthly/quarterly 
  • Number of new patient referrals attributed to liaison-driven outreach 
  • Growth in utilization rates of internal BH services 
  • Expansion and quality of external referral relationships 

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