Director, Retail Media
Chicago, IL · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... search, display, and DSP placements. * Manage full-funnel campaigns on key RMNs (e.g., Amazon Ads ...
60 Vml Search Engine Optimization Manager Jobs Hiring Near You
Director, Retail Media
Chicago, IL · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... search, display, and DSP placements. * Manage full-funnel campaigns on key RMNs (e.g., Amazon Ads ...
Director, Retail Media
Rogers, AR · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... search, display, and DSP placements. * Manage full-funnel campaigns on key RMNs (e.g., Amazon Ads ...
Director, Retail Media
Rogers, AR · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... search, display, and DSP placements. * Manage full-funnel campaigns on key RMNs (e.g., Amazon Ads ...
Director, Retail Media
Memphis, TN · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... search, display, and DSP placements. * Manage full-funnel campaigns on key RMNs (e.g., Amazon Ads ...
Director, Retail Media
Memphis, TN · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... search, display, and DSP placements. * Manage full-funnel campaigns on key RMNs (e.g., Amazon Ads ...
Director Strategy
New York, NY · On-site
Measurement and Optimization : * Utilize VML's tools to measure and demonstrate the impact of ... People Management * Client Collaboration: * Proactively engage with clients at all levels to ...
Director Strategy
New York, NY · On-site
Measurement and Optimization : * Utilize VML's tools to measure and demonstrate the impact of ... People Management * Client Collaboration: * Proactively engage with clients at all levels to ...
Senior Strategist
New York, NY · On-site
$60K - $140K/yr
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Hudson Rouge is in search of a SENIOR STRATEGIST The Opportunity: As a Senior Strategist, you will ...
Senior Strategist
New York, NY · On-site
$60K - $140K/yr
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Hudson Rouge is in search of a SENIOR STRATEGIST The Opportunity: As a Senior Strategist, you will ...
Senior Technical Project Manager - Freelance
Chicago, IL · On-site
$113.80K - $156.10K/yr
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... The Senior Technical Project Manager (Freelance) leads client-facing initiatives that drive VML ...
Senior Technical Project Manager - Freelance
Chicago, IL · On-site
$113.80K - $156.10K/yr
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... The Senior Technical Project Manager (Freelance) leads client-facing initiatives that drive VML ...
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... management * Lead the design of real-time customer profiles, segmentation strategies, and schema ...
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... management * Lead the design of real-time customer profiles, segmentation strategies, and schema ...
Account Manager (Health)
Chicago, IL · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Lead and manage projects from inception to completion, overseeing timelines, budgets, and resources.
Account Manager (Health)
Chicago, IL · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Lead and manage projects from inception to completion, overseeing timelines, budgets, and resources.
... Optimization. VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets ...
New
... Optimization. VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets ...
New
Manage and maintain a solid omnichannel base for the growth of this brand and VML/Passport Brand ... Good understanding of emerging web standards, user-centered design, optimization and search ...
Manage and maintain a solid omnichannel base for the growth of this brand and VML/Passport Brand ... Good understanding of emerging web standards, user-centered design, optimization and search ...
Director, Retail Media
Kansas City, MO · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... search, display, and DSP placements. * Manage full-funnel campaigns on key RMNs (e.g., Amazon Ads ...
Director, Retail Media
Kansas City, MO · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... search, display, and DSP placements. * Manage full-funnel campaigns on key RMNs (e.g., Amazon Ads ...
... Optimization. VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets ...
New
... Optimization. VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets ...
New
... Optimization. VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets ...
New
... Optimization. VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets ...
New
Account Manager (Health)
New York, NY · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Lead and manage projects from inception to completion, overseeing timelines, budgets, and resources.
Account Manager (Health)
New York, NY · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Lead and manage projects from inception to completion, overseeing timelines, budgets, and resources.
Senior Experience Strategist
Austin, TX · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Strong experience in CRM, customer experience strategy, or strategic planning roles. Both agency ...
Senior Experience Strategist
Austin, TX · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Strong experience in CRM, customer experience strategy, or strategic planning roles. Both agency ...
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Manage intellectual property rights and clearance acquisitions. Review vendor agreements to ensure ...
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Manage intellectual property rights and clearance acquisitions. Review vendor agreements to ensure ...
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Drive change management and adoption strategies - ensuring Workfront implementations are embraced ...
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Drive change management and adoption strategies - ensuring Workfront implementations are embraced ...
Program Manager (Health)
Chicago, IL · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... The Program Manager is responsible for building, coaching, and leading teams to ensure successful ...
Program Manager (Health)
Chicago, IL · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... The Program Manager is responsible for building, coaching, and leading teams to ensure successful ...
Program Manager
Atlanta, GA · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Our Program Managers are adept at understanding both the big picture and the granular details ...
Program Manager
Atlanta, GA · On-site
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... Our Program Managers are adept at understanding both the big picture and the granular details ...
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... A team player with a strong work ethic, sound judgment, and effective time management skills.
... Optimization. In addition, VML's specialist health network, VML Health, is one of the world ... A team player with a strong work ethic, sound judgment, and effective time management skills.
VML Jobs Information
What are the key skills and qualifications needed to thrive as a Search Engine Optimization Manager, and why are they important?
To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.
What are some common challenges faced by Search Engine Optimization Managers, and how can they be addressed?
Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.
What does a Search Engine Optimization (SEO) Manager do?
A Search Engine Optimization (SEO) Manager is responsible for developing and implementing strategies to increase a website’s visibility on search engines like Google. They analyze website performance, conduct keyword research, optimize website content, and track metrics to improve rankings and drive organic traffic. SEO Managers also stay updated on search engine algorithm changes and collaborate with content creators, web developers, and marketing teams to ensure best practices are followed.
What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?
| Aspect | Search Engine Optimization Manager | Content Marketing Manager |
|---|---|---|
| Primary Focus | Optimizing website content for search engines to improve rankings | Creating and managing content strategies to engage audiences |
| Required Skills | SEO tools, keyword research, analytics, technical SEO | Content creation, storytelling, social media, branding |
| Work Environment | Digital marketing teams, SEO agencies, in-house marketing | Content teams, marketing departments, media agencies |
| Common Certifications | Google Analytics, SEO certifications, HubSpot Content Marketing | Content marketing certifications, HubSpot Content Marketing, Google Analytics |
The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.
What other companies are hiring for Search Engine Optimization Manager jobs?
What are the most popular jobs at Vml?
What are the most popular categories at Vml?
Job description
Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Who We Are Looking For
The Director is responsible for leading the day-to-day retail media strategy and buying across key agency clients. The Director is both the primary client contact and the leader responsible for holding the media team accountable for delivering strong performance against KPIs like ROAS, sales lift, and market share. The Director will bring the latest trends in Retail Media Network (RMN) strategy and thought leadership, including advancements in closed-loop measurement, and artificial intelligence to their accounts and team members to drive innovation. This role reports to the Group Director.
What You'll Do
Who You Are
What You'll Need
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
$75,000-$180,000 USD
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Who We Are Looking For
The Director is responsible for leading the day-to-day retail media strategy and buying across key agency clients. The Director is both the primary client contact and the leader responsible for holding the media team accountable for delivering strong performance against KPIs like ROAS, sales lift, and market share. The Director will bring the latest trends in Retail Media Network (RMN) strategy and thought leadership, including advancements in closed-loop measurement, and artificial intelligence to their accounts and team members to drive innovation. This role reports to the Group Director.
What You'll Do
- Act as the retail media strategy lead on 3-5 key client accounts, serving as the senior point of contact for all retail media initiatives.
- Grow and develop team members by providing regular, actionable, and motivating feedback that supports strengths and identifies areas for growth.
- Lead oversight of all aspects of retail media investment, including budget pacing and management, performance reporting, and financial reconciliation.
- Oversee retail media activation strategy, including campaign structure, keyword strategy, bidding optimization, and a rigorous test-and-learn agenda across sponsored search, display, and DSP placements.
- Manage full-funnel campaigns on key RMNs (e.g., Amazon Ads, Walmart Connect, Instacart) to achieve KPI targets.
- Present directly to clients, gaining their trust by telling a concise and compelling story around retail media performance, insights, and strategic recommendations.
- Partner with integrated account teams to connect retail media strategy with broader commerce objectives, including digital shelf optimization, inventory planning, and promotions.
- Provide thought leadership to the agency and clients to educate and inspire innovation in the rapidly evolving retail media space.
- Institute rigor for test-and-learn capabilities across RMNs, ad formats, and audience tactics to drive continuous improvement.
- Stay at the forefront of the retail media landscape, presenting new RMNs, ad products, and measurement solutions to help clients achieve their objectives.
Who You Are
- An empathetic leader who builds trust with clients and fosters a supportive, growth-oriented environment for team members.
- A strategic and analytical thinker who leverages data, curiosity, and consumer insights to solve complex challenges and optimize campaign performance.
- A forward-thinking innovator comfortable with ambiguity, ready to champion new retail media trends, test-and-learn approaches, and bold strategies.
What You'll Need
- 8+ years of experience in digital media, with at least 5 years focused specifically on retail media planning and activation within an agency or brand.
- Minimum 3 years of direct management experience.
- Expert understanding of the retail media ecosystem, including major RMNs (Amazon Ads, Walmart Connect, etc.), their ad products (Sponsored Products, Brands, Display, DSP), and unique measurement capabilities.
- Proficiency with retail media management and optimization platforms (e.g., Pacvue, Skai, Perpetua).
- Strong analytical skills with a proven ability to interpret campaign data, leverage first-party retailer insights, and translate performance into actionable strategic recommendations.
- Expert presentation skills with the ability to articulate a compelling story to senior-level clients.
- Ability to be hands-on when needed, especially in relation to problem-solving and generating business solutions.
- Experience understanding the intersection of business strategy, consumer insights, and digital shopper behavior in grounding ideas.
- Powerful communication and presentation skills; technically and creatively proficient in presentation planning and development.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
$75,000-$180,000 USD
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
About VML
Sourced by ZipRecruiter
Industry
Marketing
Company size
1,001 - 5,000 Employees
Headquarters location
Kansas City, MO, US
Year founded
1992