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Territory Sales Representative - West
Drive Growth in a Hands-On, Relationship-Focused Sales Role
Our client, a leader in specialized sign manufacturing components and aluminum extrusion framing systems, is expanding its sales team and seeking a motivated Territory Sales Representative to support growth across the Western United States – ranging from California to Colorado. This is an exciting opportunity for someone who enjoys traveling, relationship-building, technical products, and working directly with customers in real-world production environments.
This remote role is highly consultative and education-driven - approximately 75% customer education and 25% traditional selling. You’ll spend time demonstrating products in customer workshops, helping fabricators understand product performance, and building long-term partnerships that drive adoption and growth.
The ideal candidate is outgoing, mechanically inclined, coachable, and energized by travel and face-to-face customer interaction.Territory Coverage
This remote position will support the Western U.S. territory, including:

• California through Colorado
• Additional regional coverage as needed throughout the West

Candidates can live anywhere within territory, if they live near a major airport and are comfortable traveling up to 75%.What You’ll Do

• Manage and grow a defined sales territory through new business development and account expansion
• Conduct in-person product demonstrations within customer shops and production facilities
• Educate customers on product applications, performance, and differentiation
• Build strong relationships with existing customers to increase product usage and adoption
• Navigate a longer, consultative sales cycle for specialized manufacturing products
• Collaborate with independent representatives and distributor partners selling complementary materials
• Represent the company at industry events, trade associations, and customer meetings
• Identify customer needs and recommend product solutions that improve performance and efficiency
• Maintain territory activity, account updates, and customer communication through CRM and reporting tools

What We’re Looking For

• 1+ years of sales experience OR relevant hands-on mechanical and / or automotive background
• Strong interpersonal and communication skills
• Mechanical aptitude and ability to understand how products and systems work
• Comfortable working in industrial, manufacturing, or workshop environments
• Highly motivated, coachable, and relationship-oriented
• Ability to quickly learn technical products and confidently demonstrate value to customers
• Strong organizational and time management skills
• Proficiency with Microsoft Office Suite
• Bachelor’s degree preferred, but not required with relevant experience

Experience in industries such as automotive, manufacturing, industrial sales, construction products, fabrication, or related technical environments is highly valued.Why Join?

• Opportunity to represent a respected and growing manufacturing brand
• Hands-on, relationship-driven sales environment with strong customer interaction
• Clear path for future growth into Regional Sales Manager opportunities
• Competitive base salary plus bonus structure
• Full benefits package including:
  • Health, dental, life, and disability insurance
  • 401(k) with company match
  • Paid holidays and PTO
  • Incentive opportunities tied to performance

Physical Requirements

• Ability to lift up to 50 pounds occasionally
• Ability to travel frequently throughout the assigned territory

Comfortable working in industrial and production shop environments

Rep-Lite receives a large volume of resumes for each position and regretfully cannot respond to each application.

If we have an interest in speaking with you further, we will email a request for a video interview. Sometimes these emails end up in spam/junk so please make sure you are checking them periodically; the sending domain will be @applytojob.com.

Thank you for your interest in Rep-Lite and good luck in your search!

***“Colorado Residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Rep-Lite uses automated notetaking tools and interviews may be transcribed.

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