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Website Content Jobs in Wisconsin (NOW HIRING)

Website Content Specialist Job Category: Academic Staff Employment Type: Terminal (Fixed Term) Job Profile: Marketing Specialist Job Duties: The Website Content Specialist researches, develops, and ...

... website content, and other marketing communications materials. The ideal candidate is a skilled writer who enjoys learning technical subject matter and translating complex industrial information into ...

... website content, and other marketing communications materials. The ideal candidate is a skilled writer who enjoys learning technical subject matter and translating complex industrial information into ...

... website content, and other marketing communications materials. The ideal candidate is a skilled writer who enjoys learning technical subject matter and translating complex industrial information into ...

The Website Lead will take a data-first approach to continuously identify opportunities for ... , UI, content and SEO principles and how they influence brand experience, engagement, and ...

The Website Lead will take a data-first approach to continuously identify opportunities for ... , UI, content and SEO principles and how they influence brand experience, engagement, and ...

Review website content for accuracy, consistency, and usability Qualifications: * Current student (any major) * Basic familiarity with WordPress or similar content management systems preferred

Update and maintain website content to ensure accuracy, relevance, and a strong user experience. * Track key performance indicators and prepare regular reports that highlight campaign effectiveness ...

New

This includes selecting product imagery, arranging product displays and ensuring consistency to brand guidelines. • Conducting regular audits of website content and navigation structure to ensure ...

Proof and publish website content updates. * Proof Private Label packaging. * Ensure web content is accurate, current, accessible, and optimized for user experience. * Proof and audit all website ...

Create, edit, and schedule content for social media, email campaigns, website updates, brochures, presentations, and other marketing materials for assigned business units or brands. * Support the ...

Content Updates: Update and manage core website content, structure, and media across standard pages and product configurators. * Content Creation: Identify website content gaps, then develop and ...

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Website Content information

See Wisconsin salary details

$26.7K

$84.1K

$130.2K

How much do website content jobs pay per year?

As of Aug 6, 2026, the average yearly pay for website content in Wisconsin is $84,138.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,200.00 and $98,400.00 per year, depending on experience, location, and employer.

What are the main challenges faced by professionals in website content roles, and how can they overcome them?

Professionals in Website Content roles often encounter challenges such as balancing SEO requirements with engaging, user-friendly writing, maintaining consistency across multiple pages, and keeping content updated with rapidly changing information. Effective collaboration with designers, marketers, and developers is key to ensuring content aligns with organizational goals and technical capabilities. Staying organized through editorial calendars and leveraging feedback from analytics can help content specialists continuously improve and adapt to audience needs.

What are the key skills and qualifications needed to thrive as a website content specialist, and why are they important?

To thrive as a Website Content Specialist, you need strong writing, editing, and SEO skills, often supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS) like WordPress, basic HTML, and analytics tools such as Google Analytics is typically required. Creativity, attention to detail, and effective collaboration are essential soft skills that help deliver engaging and accurate web content. These abilities are crucial for ensuring website content is relevant, discoverable, and aligned with organizational goals.

What is website content?

Website content refers to all the text, images, videos, infographics, and other multimedia elements published on a website. Its primary purpose is to inform, engage, and guide visitors, while also supporting the website’s goals such as brand awareness, lead generation, or sales. High-quality website content is essential for good user experience and effective search engine optimization (SEO). Content should be relevant, well-organized, and regularly updated to keep the website fresh and appealing to both users and search engines.
What are the most commonly searched types of Website Content jobs in Wisconsin? The most popular types of Website Content jobs in Wisconsin are:
What are popular job titles related to Website Content jobs in Wisconsin? For Website Content jobs in Wisconsin, the most frequently searched job titles are:
What cities in Wisconsin are hiring for Website Content jobs? Cities in Wisconsin with the most Website Content job openings:
Infographic showing various Website Content job openings in Wisconsin as of August 2026, with employment types broken down into 1% Internship, 74% Full Time, 21% Part Time, 1% Temporary, and 3% Contract. Highlights an 74% Physical, 3% Hybrid, and 23% Remote job distribution, with an average salary of $84,138 per year, or $40.5 per hour.

Website Content Specialist

Wisconsin

Menomonie, WI

$45K/yr

Full-time

Medical, Retirement

Posted 8 days ago


Job description

Current Employees: If you are currently employed at any of the Universities of Wisconsin, log in to Workday to apply through the internal application process.Position Title:Website Content SpecialistJob Category:Academic StaffEmployment Type:Terminal (Fixed Term)Job Profile:Marketing SpecialistJob Duties:

The Website Content Specialist researches, develops, and maintains written content and visual assets on UW-Stout Polytechnic websites using the Drupal content management systems (CMS). The position supports UW-Stout's strategic marketing initiatives for student recruitment, retention, and industry partnerships through written and image-based content and collaborates with other MarCom team members to improve communication pathways leading to the website, including email communication flows.

  • Research academic programs, departments, and university initiatives to develop accurate and engaging website content
  • Write, edit, and organize website content that aligns with brand standards, user needs, and evolving search optimization best practices, including SEO and AI-powered search
  • Create visually engaging, user-focused webpages using Drupal while maintaining brand consistency
  • Collaborate with Marketing & Communications team members on digital marketing initiatives and related content projects.
Key Job Responsibilities:

The Website Content Specialist researches, develops, and maintains written content and visual assets on UW-Stout Polytechnic websites using the Drupal content management systems (CMS). The position supports UW-Stout's strategic marketing initiatives for student recruitment, retention, and industry partnerships through written and image-based content and collaborates with other MarCom team members to improve communication pathways leading to the website, including email communication flows.

  • Research academic programs, departments, and university initiatives to develop accurate and engaging website content
  • Write, edit, and organize website content that aligns with brand standards, user needs, and evolving search optimization best practices, including SEO and AI-powered search
  • Create visually engaging, user-focused webpages using Drupal while maintaining brand consistency
  • Collaborate with Marketing & Communications team members on digital marketing initiatives and related content projects.
Department:

Marketing & Communications leads and implementscross-campus marketingcommunications, strategies, and research tohelpdrive UW-Stout's enrollment, partnerships, and fundraising initiatives. UW-Stout's Marketing & Communications Department is committed to creating an inclusive campus community. Candidates who have experience working collaboratively with diverse individuals and/or groups and who can contribute to fostering an inclusive environment are encouraged to identify their experience in these areas.

Compensation:

Minimum starting salary of $45,000, commensurate with qualifications and experience.

The University of Wisconsin-Stout Polytechnic does not offer H-1B or other work authorization visa sponsorship for this position. A successful applicant will be responsible for ensuring eligibility for employment in the United States on or before the effective date of the appointment and for maintaining work authorization throughout the employment term. If you have questions regarding this, please contact our Human Resources office, Phone: 715.232.2149.

Required Qualifications:
  • Bachelor's degree in marketing, communications, or a related degree or five years of related experience
  • Exceptional writing and editing skills.
  • Experience creating digital content for websites or other online platforms.
  • Ability to research unfamiliar topics and create clear, engaging web content.
  • Excellent verbal and interpersonal communication skills.
  • Comfort working with content management systems (CMS); Drupal preferred
  • Strong visual design understanding and working knowledge with Adobe Creative Suite software
  • Strong organizational, creative and analytical problem-solving skills
  • Ability to manage multiple projects simultaneously and meet deadlines
  • Ability to work collaboratively with a variety of stakeholders
Preferred Qualifications:
  • Familiarity with search engine optimization (SEO) and AI search best practices.
  • Knowledge of HTML and CSS
  • Familiarity with PHP, jQuery and/or related programming languages
  • Experience in a university or higher education environment and/or a large nonprofit organization
  • Experience developing and analyzing integrated digital marketing campaigns
  • Knowledge of customer relationship management systems (CRM)
  • Strong strategic, marketing project management skills
How to Apply:

Complete applications received by end of day, Wednesday, August 19, 2026, are ensured full consideration. Applications submitted after August 19, 2026, may be reviewed at the discretion of the search committee or until position is filled.

To apply, click on the APPLY button or go to: https://www.uwstout.edu/about-us/careers-jobs

Due to system limitations, applicants may upload no more than five (5) attachments. Please combine documents where appropriate.

Required application materials:

Cover letter (* See below)

Curriculum vitae or resume

One (1) to three (3) marketing-oriented writing sample(s)

Example(s) of website/webpage creation

Contact Information:

For questions regarding this position or recruitment, please contact:

Search Chair: Emily Cutler

Email: cutlere@uwstout.edu

If you need assistance with the online application process or if you submitted your application prior to uploading all the required application materials, please contact:

Search Coordinator: Cheryl Keyes

Email: keyesc1992@uwstout.edu

Guidelines to ensure consideration:

  • Applicants must complete all required fields and attach all required application materials.
  • Within your cover letter address each of the Minimum/Required Qualifications specified for this position. For each required qualification, describe your relevant experience, using specific examples from your work history to illustrate how your experience satisfies the requirement.

It is the policy of UW-Stout Polytechnic to provide reasonable accommodation to qualified applicants with disabilities. If you need assistance, or accommodation in applying because of a disability, please contact us using the information below. Employment opportunities will not be denied because of the need to make reasonable accommodation for a qualified individual's disability.


The Universities of Wisconsin provides an excellent benefits package including participation in the Wisconsin State retirement plan, demonstrating our commitment to the diverse needs of our employees.

  • Employee Benefits: https://www.wisconsin.edu/ohrwd/benefits/
  • To calculate the estimated value of your total compensation, use the Health & Retirement Contributions Estimator | Employee Benefits (wisconsin.edu)

Employment is contingent upon the final candidate's completing a criminal background check and being cleared to work by the Human Resources Office. Employment is also contingent upon the final candidate passing reference checks and an essential job function test, as applicable. The reference check process includes asking the final candidates' professional references questions regarding employee misconduct,sexual violence,andsexual harassment. Reference checks must be conducted at a minimum with three professional references, at least one of which must be a prior supervisor.


Final candidates with previous employment within the Universities of Wisconsin and State of WI agencies will be subject to additional reference checks.


In response to a public records request, the Universities of Wisconsin will not reveal the identities of applicants who request confidentiality in their online application, except that the identity of the successful final candidate will be released. See Wis. Stat. sec. 19.36(7).


UW-Stout Polytechnic is committed to providing safety and security of all members of our community in accordance with the Clery Act. For campus safety information and crime statistics visit: https://www.uwstout.edu/life-stout/police-and-parking/clery-information


UW is an Equal Opportunity Employer
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, status as a protected veteran, or any other bases protected by applicable federal or State law and UW System policies. We are committed to building a workforce that represents a variety of backgrounds, perspectives, and skills, and encourage all qualified individuals to apply.