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Website Content Manager Jobs in Michigan (NOW HIRING)

EOTECH

Creative Marketing Specialist

Plymouth, MI

Familiarity with email marketing platforms and website content management systems. * Knowledge of Shopify, Meta Business Suite, or similar marketing platforms. * U.S. Citizenship is required. WORKING ...

Madonna University

Marketing Manager

Livonia, MI · On-site

This role oversees the digital advertising strategy, content development, website experience, and ... Manage digital asset systems - Maintains an organized, searchable library of photos, videos, and ...

Optimal Inc.

Designer

Dearborn, MI · On-site

A senior digital content professional responsible for managing and administering content within Business-to-Dealer websites using Adobe Experience Manager (AEM). This role requires a seasoned AEM ...

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Showing results 21-40

All JobsWebsite Content JobsWebsite Content Manager JobsWebsite Content Manager Jobs in Michigan

Website Content Manager information

See Michigan salary details

$23.1K

$72.7K

$112.4K

How much do website content manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for website content manager in Michigan is $72,655.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,600.00 and $85,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a website content manager, and why are they important?

To thrive as a Website Content Manager, you need expertise in content strategy, SEO best practices, and strong writing and editing skills, often supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS) like WordPress, Google Analytics, and basic HTML/CSS is typically required. Excellent organizational skills, creativity, and effective communication make someone stand out in this role. These abilities are essential for delivering engaging, consistent, and optimized web content that drives user engagement and supports business objectives.

What is the difference between Website Content Manager vs Content Strategist?

AspectWebsite Content ManagerContent Strategist
Primary FocusManaging and updating website contentPlanning and developing overall content strategy
ResponsibilitiesContent creation, editing, publishing, SEO optimizationContent planning, audience analysis, content roadmap
Skills & CertificationsSEO, CMS proficiency, writing skillsContent marketing, analytics, strategic thinking
Work EnvironmentWebsites, digital marketing teamsMarketing departments, content teams

The Website Content Manager primarily handles the day-to-day management and publishing of website content, ensuring it aligns with SEO best practices. In contrast, the Content Strategist focuses on developing comprehensive content plans to meet business goals and target audience needs. While both roles require strong writing and digital skills, the Content Strategist emphasizes strategic planning, whereas the Website Content Manager emphasizes execution and maintenance.

What are some common challenges website content managers face when coordinating with multiple departments?

Website Content Managers often collaborate with marketing, design, and technical teams to ensure content aligns with brand standards and business goals. A frequent challenge is balancing diverse priorities and timelines, as each department may have different objectives and approval processes. Effective communication, project management skills, and a clear content calendar are essential to keep projects on track and minimize delays. Proactively managing expectations and fostering strong working relationships can help address these challenges and ensure a smooth content workflow.

What does a website content manager do?

A Website Content Manager is responsible for creating, editing, and managing the content published on a company's website. They ensure that all web content is accurate, up-to-date, visually appealing, and aligns with the company's brand and business goals. Their duties often include collaborating with writers, designers, and marketing teams, as well as analyzing website performance and implementing SEO best practices. Website Content Managers play a crucial role in improving user experience and maintaining a website's relevance and effectiveness.

What are popular job titles related to Website Content Manager jobs in Michigan?

For Website Content Manager jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Website Content Manager jobs in Michigan look for?

The top searched job categories for Website Content Manager jobs in Michigan are:

What cities in Michigan are hiring for Website Content Manager jobs?

Cities in Michigan with the most Website Content Manager job openings:

Website Content Manager jobs near you
Infographic showing various Website Content Manager job openings in Michigan as of August 2026, with employment types broken down into 88% Full Time, 8% Part Time, and 4% Contract. Highlights an 86% In-person, 3% Hybrid, and 11% Remote job distribution, with an average salary of $72,655 per year, or $34.9 per hour.

Email Marketing Coordinator (Year-Round)

Interlochen Center for the Arts

Interlochen, MI

Full-time

Posted 25 days ago

Job description

Join our team as an Email Marketing Coordinator and play a key role in executing and supporting our digital marketing strategies. This role is responsible for building, testing, and deploying email campaigns, as well as managing website content updates, edits, and optimizations. The ideal candidate is organized, collaborative, and has a strong eye for detail, with basic technical skills and a passion for user-friendly digital experiences. This is a remote position with a complete benefits package.

Essential Duties & Responsibilities:

Email Marketing (Approximately 80%):

  • Build and format email campaigns using HubSpot.
  • Test emails across devices and email providers for quality assurance.
  • Seek email approval from applicable stakeholders.
  • Build, segment, and/or upload audience lists to ensure targeted email delivery.
  • Support the development of automated email workflows (e.g., nurture campaigns, lifecycle emails).
  • Schedule and send email campaigns according to the institutional communications calendar.
  • Collaborate with content creators and designers to ensure accuracy and consistency.
  • Track campaign performance and support basic reporting needs.
  • Other duties as assigned.

Website Support (Approximately 20%):

  • Execute basic website updates and content edits (e.g., copy changes, image replacements, link updates).
  • Coordinate with internal stakeholders to ensure website content remains current and accurate.
  • Perform routine checks to identify and fix broken links, outdated content, and formatting issues.
  • Support the launch of new web pages and landing pages as needed.
  • Assist with SEO best practices in web content entry.
  • Other duties as assigned.

  • Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
  • Equivalent work experience, certifications, or demonstrated expertise in email marketing platforms (e.g., HubSpot, Salesforce Marketing Cloud, Mailchimp) preferred.
  • 1-3 years of experience in digital marketing, email marketing, web content management, or a related field.
  • Familiarity with email marketing platforms and CMS platforms.
  • Basic understanding of HTML/CSS is a plus.
  • Experience with Mac laptops and Google Suite preferred. Must be able to work with technology
  • Strong attention to detail and commitment to quality assurance.
  • Excellent organizational and time management skills.
  • Ability to work independently and manage multiple priorities.
  • Comfortable working collaboratively with cross-functional teams.
  • Ability to follow and execute specific verbal and written instructions.
  • Ability to communicate effectively, both verbally and in writing.
  • Ability to promote and maintain positive interaction with all internal and external stakeholders.
  • Demonstrate respect for cultural, ethnic, spiritual, and linguistic diversity and values including differences in personal goals, lifestyle choices and varying family backgrounds and histories.

Application Materials Required:

  • Resume
  • Cover Letter