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Web Strategy Manager Jobs in Ocala, FL (NOW HIRING)

R+L Carriers

Technical Project Manager

Ocala, FL · On-site

... goals and strategy. * Maintain visibility into project status, risks, and dependencies, and ... Experience supporting globally deployed and public-facing web applications. * Background in ...

R+L Carriers

Technical Project Manager

Ocala, FL · On-site

$110 - $160/hr

... goals and strategy. * Maintain visibility into project status, risks, and dependencies, and ... Experience supporting globally deployed and public-facing web applications. * Background in ...

R+L Carriers, Inc.

Technical Project Manager

Ocala, FL · On-site

$90 - $140/hr

... goals and strategy. * Maintain visibility into project status, risks, and dependencies, and ... Experience supporting globally deployed and public-facing web applications. * Background in ...

R+L Carriers

Technical Project Manager

Ocala, FL · On-site

... goals and strategy. * Maintain visibility into project status, risks, and dependencies, and ... Experience supporting globally deployed and public-facing web applications. * Background in ...

Express Pros - Ocala

Be Seen First

Solutions Specialist/Junior Developer

Ocala, FL · On-site

$24 - $28/hr

Develop web-based tools, portals, and workflow enhancements that reduce manual effort and increase ... Ability to manage multiple priorities while maintaining attention to detail. * Experience ...

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Web Strategy Manager information

See Ocala, FL salary details

$36.2K

$75.1K

$133.8K

How much do web strategy manager jobs pay per year?

As of Sep 6, 2026, the average yearly pay for web strategy manager in Ocala, FL is $75,142.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,100.00 and $87,800.00 per year, depending on experience, location, and employer.

What does a web strategy manager do?

A Web Strategy Manager is responsible for developing and implementing strategies to optimize a company's online presence and performance. They analyze website data, coordinate with marketing and IT teams, and ensure that digital initiatives align with business goals. Their work often includes overseeing website content, user experience, SEO, and conversion optimization. By regularly monitoring analytics and trends, they help organizations attract, engage, and retain online audiences.

What are the key skills and qualifications needed to thrive as a web strategy manager?

To thrive as a Web Strategy Manager, you need expertise in digital marketing, analytics, and website optimization, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (like WordPress), web analytics tools (such as Google Analytics), and SEO best practices is essential. Strong leadership, project management, and cross-functional communication skills help drive collaboration and strategic alignment. These competencies ensure the effective execution of web strategies that enhance brand presence, user experience, and business growth.

How does a web strategy manager typically collaborate with cross-functional teams to drive digital initiatives?

As a Web Strategy Manager, you'll work closely with teams such as marketing, IT, design, and content to ensure that website goals align with broader business objectives. You'll often facilitate meetings to gather requirements, provide strategic input, and coordinate project timelines. Effective communication and project management skills are essential, as you'll need to balance various stakeholder interests and ensure a seamless user experience. This collaborative approach helps drive digital initiatives, optimize site performance, and support campaigns across the organization.

What is the difference between Web Strategy Manager vs Digital Marketing Manager?

AspectWeb Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping and implementing web strategies to enhance online presencePlanning and executing digital marketing campaigns across channels
Skills & CertificationsSEO, web analytics, project management, UX designSEO, SEM, content marketing, social media advertising
Work EnvironmentCollaborates with web developers, designers, content teamsWorks with marketing teams, agencies, content creators
Industry UsageUsed across tech, e-commerce, media companiesCommon in retail, consumer goods, service industries

The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.

What are popular job titles related to Web Strategy Manager jobs in Ocala, FL?

For Web Strategy Manager jobs in Ocala, FL, the most frequently searched job titles are:

What job categories do people searching Web Strategy Manager jobs in Ocala, FL look for?

The top searched job categories for Web Strategy Manager jobs in Ocala, FL are:

What cities near Ocala, FL are hiring for Web Strategy Manager jobs?

Cities near Ocala, FL with the most Web Strategy Manager job openings:

Web Strategy Manager jobs near you

Web Designer

ON TOP OF THE WORLD COMMUNITIES LLC

Ocala, FL • On-site

Full-time

Re-posted 4 days ago

Key responsibilities

  • Design and develop visually appealing, user-friendly, and functional websites that meet client objectives.

  • Collaborate with designers, developers, and content creators to ensure website quality and alignment with marketing strategies.

  • Maintain, update, and enhance company websites, ensuring optimization for various devices and ongoing performance.

Job description

Job Summary/Overview
The position is onsite, not remote. Please add the link for your portfolio when completing application or add it to your resume.
The Web Designer is a creative professional responsible for designing and developing visually appealing, user-friendly, and functional websites while having a solid understanding of marketing strategies. They will collaborate with designers, developers, and content creators to ensure that websites meet client objectives, engage target audiences, and achieve desired results. The Web Designer will also execute visually compelling marketing campaigns that capture the brand's essence and drive engagement across multiple channels.
Essential Duties and Responsibilities
The following statements describe the principal functions of this position and the scope of responsibility but should not be considered an all-inclusive listing of work requirements. Individuals may be expected to perform other duties as assigned, including working in different areas to cover absences or balance the workload. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
  • Knowledge of web performance optimization and SEO best practices
  • Strong front-end development skills, including advanced proficiency in HTML5, CSS3
  • Experience with integrating designs with CMS platforms; have the ability to develop custom themes, templates, and components.
  • Understand and implement UX/UI and accessibility standards
  • Assists in creating and maintaining consistency in all web-based advertising campaigns, identities, and web processes
  • Assist in the development and execution of creative strategies that align with the marketing objectives and enhance brand awareness.
  • Assists in maintaining, updating, and enhancing company websites
  • Proficiency in design software, including Adobe Creative Suite, with an emphasis on Dreamweaver, Photoshop, Illustrator, Figma, Sketch, and Canva.
  • Strong understanding of WordPress with the ability to effectively utilize its features to create and manage websites.
  • Gather information about the client's business, target audience, and industry trends to inform design decisions.
  • Create graphics, icons, and other visual elements that enhance the website's appearance and user experience.
  • Collaborate in creative sessions for project kick-offs.
  • Maintains archives of all previous work
  • Generate innovative design ideas that align with the client's brand identity and messaging
  • Develop basic outlines and interactive models of the website's structure and layout.
  • Takes photos/videos as needed of models, classes, employees, and residents for use on websites, brochures, and other collateral
  • Create eye-catching video content optimized for social media channels highlighting amenities, guest experiences, and event highlights.
  • Ensure that websites are optimized for various screen sizes and devices, including desktops, tablets, and smartphones
  • Work closely with developers to implement design concepts and ensure seamless integration of design elements into the website's code
  • Regularly update and maintain websites to address issues, implement new features, and ensure ongoing performance
  • Keep informed about the latest web design trends, technologies, and best practices.
  • Meets the expectations and requirements of internal and external customers
  • Establishes and maintains effective relationships and gains customers' trust and respect
  • Develops positive working relationships with customers through responsiveness and delivery of accurate, timely, and effective services and acts with customers in mind
  • Exhibits effort and follow-through in resolving customer problems and needs promptly and keeps customers frequently abreast of development and status of the issue
  • Brings resolution to issues on a timely basis and within policies or established standards
  • Anticipates the needs of users and ensures these needs are taken into consideration when completing assignments
  • Uphold and evolve the company's brand identity, ensuring all creative works reflect values, mission, and brand.
  • Collaborate with the marketing team to conceptualize and execute creative campaigns that promote the company's offerings, including special events and promotions.
  • Design and produce high-quality visuals for digital and print advertising, ensuring all creative elements align with the marketing strategy and brand identity
  • Ensures that quality outcomes and timely work are delivery
  • Informs management of any changes, potential problems, or outstanding issues
  • Collaborates with team members within the department and companywide
  • Work closely with cross-functional teams, including Sales, Events, and Operations, to align marketing efforts with overall business objectives.
  • Present creative concepts and strategies to senior management, incorporating feedback as needed
  • Report any incident or accident to the Manager/Director. Informs manager of any issues.
  • Presents self professionally and displays discretion at all times
  • Performs all duties in adherence to OTOW standards
  • Strives to maintain a safe working environment through the prevention of accidents, the preservation of equipment, and the achievement of safe working practices
  • Maintains a positive and professional demeanor toward all residents, visitors, and co-workers
  • Performs other duties as assigned

Qualifications (Education, Experience, Technical Skills)
Education and Experience:
  • Associate's Degree in Web, Marketing, Communications, or Graphic Design required; Bachelor's Degree preferred
  • 2+ years of experience in web design and maintenance required
  • 2+ years of experience in a creative design or marketing role required
  • Portfolio that fully illustrates talents, abilities, and work experiences preferred
  • Print and web design capabilities: must know how to work in both media for integrated campaigns.
  • Prior website development required
  • Experience in Adobe Creative Suite with emphasis on Adobe Photoshop, Adobe Dreamweaver, and Adobe Illustrator required
  • Experience in Apple iMovie or Adobe Premiere, preferred

Skills and Knowledge:
  • Must be able to read, write, and understand English and have superior written, verbal, and interpersonal communication skills with a solid ability to write compelling and persuasive copy
  • Bilingual (Spanish) preferred but not required
  • Mac/PC proficiency is essential
  • Microsoft Office skills required, including Adobe Creative Suite and WordPress
  • Familiarity with Facebook, Twitter, and other relevant social media platforms
  • Photography experience beneficial
  • Ability to conceptualize verbal directions and ideas
  • Ability to troubleshoot and offer solutions to problems
  • Ability to respond well to constructive criticism
  • Excellent organizational and time management skills
  • Ability to multitask, meet deadlines ,and prioritize duties in a fast-paced environment
  • Must possess a thorough understanding of interactive communications and delivery systems, processes, user interface design, and industry best practices.
  • Knowledge of layouts, graphic fundamentals, typography & limitations of the web; must have the ability to storyboard or translate ideas to designers and develop innovative motion graphics solutions.
  • A solid working knowledge of design, brand development, interactive commerce, and creative process.

Personal Attributes:
  • Creative and innovative thinker
  • Strong interpersonal skills
  • Honesty and integrity
  • Self-starter
  • Inquisitive, detail-oriented
  • Team player
  • Continual learner, open to change
  • Commitment to diversity, equity, and inclusion

Colen Built Development provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and expression, genetic information, marital status, status about public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Colen Built Development will provide reasonable accommodations for qualified individuals with disabilities in a drug-free workplace.

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