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Web Strategy Manager Jobs in Ohio (NOW HIRING)

Determines strategy and approach for new products, services, or campaigns within the Businesses ... Project Management * Reviews web page content, navigation, functionality, look and feel that ...

Determines strategy and approach for new products, services, or campaigns within the Businesses ... Project Management * Reviews web page content, navigation, functionality, look and feel that ...

$47K - $87K/yr

... McCourt Strategic Communications team to ensure that primary business objectives tied to online ... The Web Manager will also track metrics and analytics and provide ongoing reporting and analysis ...

Recruitment Web Developer

Oxford, OH · On-site +1

$64K - $72K/yr

Build dynamic, personalized web content using modern front-end techniques and CRM-driven data. * Partner with marketing and admission teams to translate campaign strategy into scalable technical ...

$64K - $72K/yr

Build dynamic, personalized web content using modern front-end techniques and CRM-driven data. * Partner with marketing and admission teams to translate campaign strategy into scalable technical ...

Determines strategic direction and manages the complex program changes using proprietary languages ... Applies web specific technical skills to independently produce deliverables (i.e. specifications ...

Director of Marketing

Westerville, OH · On-site

$80K - $110K/yr

Oversee all digital channels including web strategy, paid media, email, and lead generation efforts ... Social media strategy * Online reputation management * Lead tracking and attribution * ILS ...

Manage ratings and reviews solicitations and review strategies. Quality Control Management: Conduct ... for web data Ability to manage multiple projects and optimistic about taking on new projects ...

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Showing results 1-20

Web Strategy Manager information

See Ohio salary details

$37.1K

$76.9K

$136.9K

How much do web strategy manager jobs pay per year?

As of Aug 28, 2026, the average yearly pay for web strategy manager in Ohio is $76,865.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,300.00 and $89,800.00 per year, depending on experience, location, and employer.

What does a web strategy manager do?

A Web Strategy Manager is responsible for developing and implementing strategies to optimize a company's online presence and performance. They analyze website data, coordinate with marketing and IT teams, and ensure that digital initiatives align with business goals. Their work often includes overseeing website content, user experience, SEO, and conversion optimization. By regularly monitoring analytics and trends, they help organizations attract, engage, and retain online audiences.

What are the key skills and qualifications needed to thrive as a web strategy manager?

To thrive as a Web Strategy Manager, you need expertise in digital marketing, analytics, and website optimization, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (like WordPress), web analytics tools (such as Google Analytics), and SEO best practices is essential. Strong leadership, project management, and cross-functional communication skills help drive collaboration and strategic alignment. These competencies ensure the effective execution of web strategies that enhance brand presence, user experience, and business growth.

How does a web strategy manager typically collaborate with cross-functional teams to drive digital initiatives?

As a Web Strategy Manager, you'll work closely with teams such as marketing, IT, design, and content to ensure that website goals align with broader business objectives. You'll often facilitate meetings to gather requirements, provide strategic input, and coordinate project timelines. Effective communication and project management skills are essential, as you'll need to balance various stakeholder interests and ensure a seamless user experience. This collaborative approach helps drive digital initiatives, optimize site performance, and support campaigns across the organization.

What is the difference between Web Strategy Manager vs Digital Marketing Manager?

AspectWeb Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping and implementing web strategies to enhance online presencePlanning and executing digital marketing campaigns across channels
Skills & CertificationsSEO, web analytics, project management, UX designSEO, SEM, content marketing, social media advertising
Work EnvironmentCollaborates with web developers, designers, content teamsWorks with marketing teams, agencies, content creators
Industry UsageUsed across tech, e-commerce, media companiesCommon in retail, consumer goods, service industries

The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.

What are popular job titles related to Web Strategy Manager jobs in Ohio?

For Web Strategy Manager jobs in Ohio, the most frequently searched job titles are:

What job categories do people searching Web Strategy Manager jobs in Ohio look for?

The top searched job categories for Web Strategy Manager jobs in Ohio are:

What cities in Ohio are hiring for Web Strategy Manager jobs?

Cities in Ohio with the most Web Strategy Manager job openings:

Marketing and Digital Strategy Manager

Industrial Profile Systems

Akron, OH • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 4 days ago


Job description

Marketing and Digital Strategy Manager 

Industrial Profile Systems – Akron, Ohio

Salaried/Exempt

Benefits

  • Full‑time, stable position

  • Comprehensive medical, dental, vision, and life insurance starting after 1 month

  • 401(k) plan with eligibility beginning after 60 days

  • Bi‑weekly pay schedule

  • Generous PTO because we value balance and well‑being

Job Description

The Marketing and Digital Strategy Manager will serve as the day-to-day marketing operator and the primary liaison to our outside marketing agency. Working within the strategic framework set by the Vice President, this role turns strategy into execution across marketing, catalog, e-commerce, and CRM operations. This position requires strong project management skills, digital fluency, and the ability to coordinate cross-functional workstreams. 

Job Responsibilities - Marketing and Digital Strategy Manager

  • Marketing Execution & Brand Consistency
    • Maintain consistent brand voice, visuals, and messaging across web, social, email, and print
    • Manage content production workflows for blogs, case studies, and multimedia assets; coordinate SME input and agency deliverables
    • Execute email campaigns and LinkedIn organic and paid programs
    • Plan and manage trade shows and events, including logistics, booth assets, lead capture, and follow‑up
    • Produce and edit marketing videos and visual assets to support product launches, campaigns, and sales enablement
    • Build and maintain Power BI dashboards
    • Create, schedule, and publish social media content to promote company news, product offerings, and events 
    • Support sales channel marketing needs 
  • E-Commerce Operations
    • Support day‑to‑day execution of the e‑commerce launch: product data, categories, imagery, descriptions, and payment readiness
    • Coordinate with operations and vendors to align inventory, pricing, and product data
    • Monitor site performance, user experience, and conversion; identify issues and optimization opportunities
    • Build solution bundles that complement integrator partner offerings
  • Business Central CRM Operations
    • Support implementation of Microsoft Dynamics Business Central for pipeline and marketing operations
    • Maintain marketing‑side data structure, contacts, and workflow setup
    • Build cross‑functional workflows connecting sales, production, and marketing
    • Produce pipeline, lead, and ROI reports with insights and recommendations
  • Perform other miscellaneous job duties and related functions as directed

Requirements - Marketing and Digital Strategy Manager

  • Bachelor’s degree in Marketing, Graphic Design, Communications or related field (or equivalent experience)
  • 7-10 years of proven experience in marketing, digital strategy, or related roles
  • Proficiency with Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premiere)
  • Experience with social media management, email marketing tools, and website CMS platforms
  • Strong organizational and project management skills with the ability to handle multiple projects, timelines and due dates simultaneously
  • Excellent communication and cross-functional collaboration abilities
  • Detail-oriented, proactive, and comfortable working with a defined strategic framework
  • Familiarity with video editing tools and Photoshop
  • Knowledge or experience with Microsoft Dynamics Business Central preferred

Company Description

Industrial Profile Systems is the premium provider of engineering and design services utilizing our structural aluminum and modular components to create mechanical hardware solutions across a wide range of industries. Founded in 1996 and occupying 50,000+ sq. ft. in Akron, Ohio, we design, machine, and assemble custom machine base, table, and enclosure solutions. This vertical integration allows for quick turnaround times and the ability to produce custom solutions. Quality craftsmanship and innovative designs with a focus on customer service will allow for continued growth and market share. Visit our website at www.industrialprofile.com. 

Industrial Profile Systems (Akron, OH) is a division of WEISS North America, Inc. (Willoughby, OH).