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Web Strategist Jobs in Wisconsin (NOW HIRING)

Menard, Inc

Web Editor

Eau Claire, WI · On-site

Align web content strategies with business objectives and customer needs. * Analytical research and categorization of best practices within core competencies to develop and maintain our ideal ...

Menards, Inc.

Web Editor

Eau Claire, WI · On-site

Align web content strategies with business objectives and customer needs. * Analytical research and categorization of best practices within core competencies to develop and maintain our ideal ...

Colony Brands, Inc.

Web Merchandiser

Monroe, WI · On-site

Do you have a knack for driving sales through strategic web merchandising? We're looking for a creative and detail-oriented Web Merchandiser to join our dynamic team! What You'll Do You'll play an ...

Wisconsin

Web Operations Manager

Madison, WI · On-site

$117K/yr

Web Operations Manager Job Summary: The Department of Radiology offers an exciting opportunity for ... A sound digital strategy is needed to share our accomplishments as well as critical resources with ...

Ellsworth

Content Marketing Strategist

Germantown, WI · On-site +1

This role owns the unified content strategy and content intelligence framework spanning the web, SEO, and all owned, earned, paid channels aligning narratives, investments, and performance insights ...

Wisconsin

Wisconet Web Developer

Madison, WI · On-site

Web Developer Job Summary: Over the past three years the University of Wisconsin-Madison has led ... Contributes to website strategy and recommends changes to leadership * Monitors website use and ...

The Digital Ring

Brand Strategist

Madison, WI · Remote

We support organizations across a wide range of industries, offering services including branding, web design/development, SEO, digital advertising, and content creation, where strategic consulting is ...

The Digital Ring

Brand Strategist

Madison, WI · On-site +1

We support organizations across a wide range of industries, offering services including branding, web design/development, SEO, digital advertising, and content creation, where strategic consulting is ...

Brunswick

Web Content Specialist

Menomonee Falls, WI · On-site

The Web Content Specialist ensures CMS throughput, content accuracy, SEO hygiene, and cross ... Monitor and flag SEO compliance gaps during routine content operations; escalate strategic SEO ...

Sub-Zero Group, Inc.

IT Tech Lead II - Web

Madison, WI · On-site

Success in this role requires a balance of hands-on technical expertise, strategic thinking, team leadership, and cross-functional collaboration. * Lead, mentor, and develop a team of web developers ...

Harmann Studios

Marketing Lead Strategist

De Pere, WI

$20 - $26/hr

Create marketing goals and strategies to attract new contacts and accounts, ensuring alignment with ... Demonstrable expertise in utilizing marketing analytics, CRMs, Google AdWords, and web tools to ...

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All JobsWeb Strategist JobsWeb Strategist Jobs in Wisconsin

Web Strategist information

See Wisconsin salary details

$84.3K

$95K

$96.4K

How much do web strategist jobs pay per year?

As of Aug 2, 2026, the average yearly pay for web strategist in Wisconsin is $95,040.00, according to ZipRecruiter salary data. Most workers in this role earn between $95,400.00 and $95,400.00 per year, depending on experience, location, and employer.

What is a Web Strategist job?

A Web Strategist is responsible for planning, developing, and optimizing a company's online presence to align with business goals. They analyze user behavior, industry trends, and digital marketing strategies to improve website performance and engagement. Their role often involves collaboration with designers, developers, and marketers to enhance user experience, SEO, and content effectiveness. By leveraging data and technology, they ensure the website supports business growth and audience needs efficiently.

What are the key skills and qualifications needed to thrive in the Web Strategist position, and why are they important?

To thrive as a Web Strategist, you need expertise in digital marketing, analytics, website optimization, and user experience, typically supported by a relevant degree or certifications such as Google Analytics or HubSpot. Familiarity with content management systems (CMS), SEO tools, conversion optimization platforms, and web analytics software is crucial. Strategic thinking, strong communication, and the ability to collaborate across multidisciplinary teams are key soft skills in this role. These competencies enable a Web Strategist to design, implement, and refine web strategies that drive business growth and enhance user engagement.

What are the main challenges faced by Web Strategists in their daily work?

One of the main challenges Web Strategists encounter is balancing diverse stakeholder needs while maintaining a cohesive digital strategy. They must stay up-to-date with rapidly evolving digital trends, technologies, and algorithms to ensure websites remain competitive and effective. Additionally, translating complex web analytics data into actionable recommendations can require strong analytical and communication skills. Collaborating with designers, developers, and marketing teams is essential to implement and iterate on strategic initiatives effectively.

What are popular job titles related to Web Strategist jobs in Wisconsin? For Web Strategist jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Web Strategist jobs in Wisconsin look for? The top searched job categories for Web Strategist jobs in Wisconsin are:
Web Strategist jobs near you
Infographic showing various Web Strategist job openings in Wisconsin as of July 2026, with employment types broken down into 2% As Needed, 86% Full Time, 6% Part Time, 3% Contract, and 3% Nights. Highlights an 82% Physical, 4% Hybrid, and 14% Remote job distribution, with an average salary of $95,040 per year, or $45.7 per hour.

Web Editor

Menard, Inc

Eau Claire, WI • On-site

Other

Posted 23 days ago

Menards rating

7.3

Company rating: 7.3 out of 10

Based on 974 frontline employees who took The Breakroom Quiz

11th of 51 rated home improvement retailers

Job description

POSITION SUMMARY:

The E-Commerce Web Editor is responsible for creating, proofing, editing, and optimizing written content across Menards.com and maintaining our style guide for content. The Web Editor works under the direction of the Web Merchandiser ensuring standards for written content are met and that all content is optimized for SEO and AEO. The Web Editor is responsible for ensuring content accuracy, reinforcing brand voice standards across the site, and improving SEO and AEO page ranking.

PRIMARY RESPONSIBILITIES:

  • Create, edit, proofread, and publish web content while maintaining brand voice and editorial standards.
    • Including Buying Guides, SEO Text, on-site How-To Articles, and Product Enhanced Content.
  • Proof and publish website content updates.
  • Proof Private Label packaging.
  • Ensure web content is accurate, current, accessible, and optimized for user experience.
  • Proof and audit all website tagging to ensure accurate analytics.
  • Utilize AI-powered tools to enhance content creation, editing, and workflow efficiency.
  • Monitor AI-generated content for quality, accuracy, compliance, and brand consistency.
  • Analyze website performance and provide recommendations on improvements for SEO and AEO.
  • Align web content strategies with business objectives and customer needs.
  • Analytical research and categorization of best practices within core competencies to develop and maintain our ideal standards. 
  • Translate business requirements into effective digital content solutions and test and prove effectiveness from analytics while iterating on strategic improvements.
  • Other duties as assigned by the E-Commerce General Manager and E-Commerce Web Merchandiser.

What Menards employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Menard logo

About Menard

Sourced by ZipRecruiter

A family-owned company started in 1958, Menards® is headquartered in Eau Claire, Wisconsin and has more than 300 home improvement stores. Today, Menards® is known throughout the home improvement industry as the low price leader; it's no wonder our famous slogan Save BIG Money!® is so widely known and easy to remember. Menards® has always been committed to providing high-quality customer service. Whether it's through helping customers design and/or calculate projects with our Design-It Center and Project Calculator programs, helping with an order, answering questions about merchandise or how to do a project, our service to our customers is number one.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Truax, WI, US

Year founded

1958

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