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Web Content Writer Jobs in Raleigh, NC (NOW HIRING)

Extron

Web Content Specialist (Hybrid)

Raleigh, NC · On-site

WEB CONTENT SPECIALIST (HYBRID) *This is a hybrid position. Employees must live within commutable ... Excellent communication skills (written and verbal). * Strong attention to detail, highly organized ...

CIMA

Writer

Durham, NC · Hybrid

$73K - $94K/yr

Examples of this type of copy include digital ad copy, emails, social posts, web copy, event signage, and video scripts. * Write and edit long-form content, such as articles, reports, blog posts, and ...

aicpa

Writer

Durham, NC · On-site

$73K - $94K/yr

Examples of this type of copy include digital ad copy, emails, social posts, web copy, event signage, and video scripts. * Write and edit long-form content, such as articles, reports, blog posts, and ...

AICPA

Writer

Durham, NC · On-site

$73K - $94K/yr

Examples of this type of copy include digital ad copy, emails, social posts, web copy, event signage, and video scripts. * Write and edit long-form content, such as articles, reports, blog posts, and ...

AICPA

Writer

Durham, NC · Hybrid

$73K - $94K/yr

Examples of this type of copy include digital ad copy, emails, social posts, web copy, event signage, and video scripts. * Write and edit long-form content, such as articles, reports, blog posts, and ...

Infojini Inc

Technical Writer

Raleigh, NC

... writing and be capable of expressing thoughts, concepts and technological situations to a non ... Proven web content development experience. Ability to deliver - System Manual, User Manual and ...

USM

Web Portal Configuration Analyst

Raleigh, NC · On-site

WebSphere Content Manager Required skills: Bachelor's degree in Computer Science, Computer ... and written communication skills Outgoing and enthusiastic personality Professional business ...

Prometheus Group

Content Specialist

Raleigh, NC

You'll own a wide-ranging content portfolio--blogs, datasheets, whitepapers, case studies, email ... A writing portfolio with range--blogs, long-form, and short-form web copy (required -- applications ...

Air Clean Systems

Junior Web Developer

Creedmoor, NC · On-site

Marketing Manager Written By : Taylor Dewey Company Info: The AirClean ® Systems Junior Web ... Tasks include (but are not limited to) content management and updates, web application creation and ...

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Web Content Writer information

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$89

How much do web content writer jobs pay per hour?

As of Jun 22, 2026, the average hourly pay for web content writer in Raleigh, NC is $39.98, according to ZipRecruiter salary data. Most workers in this role earn between $29.42 and $46.73 per hour, depending on experience, location, and employer.

What Does a Web Content Writer Do?

Web content writing helps organizations engage online users and increase traffic to their websites. A web content writer creates content for social media posts, website articles, blog posts, and other marketing materials. Web content writers use search engine optimization (SEO) techniques, including keyword analysis. Using certain keywords can help drive online users toward the content through search engine results. Common web content writer duties include writing content, submitting content through a content management system (CMS), researching, and communicating with online users. Web content writers may work on staff in the office or they may work remotely from home or another off-site location.

What does a Web Content Writer do?

A Web Content Writer is responsible for creating, editing, and publishing written content for websites. Their work involves researching topics, optimizing content for search engines (SEO), and ensuring that the writing aligns with the brand's voice and goals. They may produce blog posts, articles, product descriptions, and other types of web copy to engage audiences and drive traffic. Web Content Writers collaborate with designers, marketers, and other team members to ensure cohesive and effective online communication.

What are the key skills and qualifications needed to thrive as a Web Content Writer, and why are they important?

To thrive as a Web Content Writer, you need strong writing, editing, and research skills, often supported by a degree in communications, journalism, or English. Familiarity with content management systems (such as WordPress), SEO tools, and web analytics is typically required. Creativity, adaptability, and attention to detail set standout writers apart in producing engaging, error-free content. These skills ensure that content is both compelling and optimized for online visibility, driving traffic and meeting business objectives.

How does a Web Content Writer typically collaborate with SEO specialists and designers within a digital marketing team?

Web Content Writers frequently work closely with SEO specialists to ensure that content is optimized for search engines, incorporating relevant keywords and following best practices for readability and metadata. Collaboration with designers is also common; writers provide the core messaging and content structure, while designers enhance the user experience by creating visually engaging layouts. Effective communication and regular feedback sessions are essential, as the writer’s work must align with both SEO strategies and the overall visual branding of the website.

What is the difference between Web Content Writer vs Copywriter?

AspectWeb Content WriterCopywriter
Primary FocusCreating informative, SEO-friendly website contentCrafting persuasive marketing and advertising copy
Skills & CredentialsSEO knowledge, writing skills, basic marketing understandingPersuasive writing, marketing skills, creativity
Work EnvironmentWebsites, blogs, online platformsAdvertising agencies, marketing departments
PurposeInform, educate, improve website visibilitySell products/services, generate leads

Web Content Writers focus on producing SEO-optimized content that informs and engages online audiences, while Copywriters craft persuasive messages aimed at driving sales and conversions. Both roles require strong writing skills, but their goals and content styles differ significantly.

More about Web Content Writer jobs
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What job categories do people searching Web Content Writer jobs in Raleigh, NC look for? The top searched job categories for Web Content Writer jobs in Raleigh, NC are:
What cities near Raleigh, NC are hiring for Web Content Writer jobs? Cities near Raleigh, NC with the most Web Content Writer job openings:
Web Content Writer jobs near you

Web Content Specialist (Hybrid)

Extron

Raleigh, NC • On-site

Full-time

Posted 5 days ago

Job description

WEB CONTENT SPECIALIST (HYBRID)
*This is a hybrid position. Employees must live within commutable distance to the office*
Company Overview:
Extron is a leading developer and manufacturer of professional AV hardware and software solutions which serve the ever-changing needs of organizations around the world as they strive to better communicate. Each Extron product is carefully engineered to provide best-in-class performance, intuitive operation and exceptional reliability. At Extron, the passion for our products is evidenced by our company culture which encourages innovation and provides opportunities for individual career growth. Our teams develop and release over 100 new products a year and continue to grow our vast patent portfolio.
Position Overview:
Extron's award-winning website is comprised of tens of thousands of pages and is translated into over a dozen languages to support our customers around the globe. As a Web Content Specialist, you will work on Extron's Web Team, responsible for updating and maintaining our international websites: creating and updating ad landing pages, microsites, and product pages; maintaining product information databases; and improving search engine optimization. You will work closely with Extron's international localization teams to ensure content is timely and accurate. The role also involves initiating, troubleshooting, and resolving content issues that might arise as well as providing top-level support for Extron's internal Sales, Marketing, and Translation teams. Please note that this is not a developer position.
Qualified Candidates will have:
  • Bachelor's degree in Computer Information Systems, Management Information Systems or related field.
  • 3+ years of related work experience.
  • Familiarity with localization best practices and international language structures (fluency is not required).
  • Proficiency working with HTML, CSS, JavaScript, and Microsoft SQL Server/T-SQL.
  • Experience with Adobe Photoshop, Illustrator, and web design experience is a plus.
  • Familiarity with enterprise localization tools is a plus.
  • Ability to work well in a team-oriented environment and adhere to pre-existing guidelines and standard operating procedures.
  • Excellent data entry skills.
  • Excellent communication skills (written and verbal).
  • Strong attention to detail, highly organized, computer literate.
  • Ability to work well in a fast-paced professional office environment.
  • Customer-centric approach.

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