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Web Content Writer Jobs in Kentucky (NOW HIRING)

Commonwealth of Kentucky

Web Content Specialist

Frankfort, KY · On-site

$43K - $64K/yr

  • Medical

  • Life

  • Retirement

  • PTO

Advertisement Closes 9/2/2026 (11:59 PM ET) req80486 Web Content Specialist Pay Grade14 Salary $43 ... Proficient writing skills. * Experience using HTML. * Experience using CSS. * Experience using ...

DeanHouston

Web Developer

Covington, KY · On-site

$65K - $85K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... content writers, technical leads, and project managers. Core Responsibilities Web Application ... Development * Develop and maintain responsive, standards-compliant front-end interfaces using HTML5 ...

DeanHouston

Web Developer

Covington, KY

$65K - $85K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Web Developer DeanHouston, one of the largest B2B marketing agencies in the US, is currently ... including designers, content writers, technical leads, and project managers. Core ...

DeanHouston

Web Developer

Covington, KY · On-site

$65K - $85K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Web Developer DeanHouston, one of the largest B2B marketing agencies in the US, is currently ... including designers, content writers, technical leads, and project managers. Core ...

Sigma Solve Inc.

$70 - $120/hr

... cite web content. * Working knowledge of technical SEO, structured data/schema, entity signals ... Exceptional writing and editing skills (clear, concise, authoritative, and conversion-focused)

New

LIVINGSTON MACHINERY COMPANY

E-Commerce Specialist

Owensboro, KY · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Web Content Writing * Web Design * Marketing Strategies Commitments: * Service Oriented: Our success revolves around customer service; we value service always as a priority. * Honesty & Integrity: We ...

Parallel Ag

E-Commerce Specialist

Owensboro, KY · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Web Content Writing * Web Design * Marketing Strategies Commitments: * Service Oriented: Our success revolves around customer service; we value service always as a priority. * Honesty & Integrity: We ...

Salesforce, Inc.

$140 - $200/hr

... writes in arguments, and knows how to build a content function that punches above its weight. You ... You'll also build and lead a small team of senior content and web PMMs, establishing the motion ...

Tenna

$90 - $130/hr

  • PTO

Examples include documentation authored, a site you own end to end, or a written walkthrough of a ... gated content, dynamic and personalized content, form logic, and campaign infrastructure.

New

Databricks Inc.

$190 - $307/hr

You'll sit at the center of content, product marketing, web, and demand gen -- translating a fast ... Clear, concise written communication, with an emphasis on technical specifications, experiment ...

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All JobsWeb Content Writer JobsWeb Content Writer Jobs in Kentucky

Web Content Writer information

See Kentucky salary details

$17

$35

$80

How much do web content writer jobs pay per hour?

As of Aug 20, 2026, the average hourly pay for web content writer in Kentucky is $35.72, according to ZipRecruiter salary data. Most workers in this role earn between $26.30 and $41.78 per hour, depending on experience, location, and employer.

What does a web content writer do?

Web content writing helps organizations engage online users and increase traffic to their websites. A web content writer creates content for social media posts, website articles, blog posts, and other marketing materials. Web content writers use search engine optimization (SEO) techniques, including keyword analysis. Using certain keywords can help drive online users toward the content through search engine results. Common web content writer duties include writing content, submitting content through a content management system (CMS), researching, and communicating with online users. Web content writers may work on staff in the office or they may work remotely from home or another off-site location.

What does a web content writer do?

A Web Content Writer is responsible for creating, editing, and publishing written content for websites. Their work involves researching topics, optimizing content for search engines (SEO), and ensuring that the writing aligns with the brand's voice and goals. They may produce blog posts, articles, product descriptions, and other types of web copy to engage audiences and drive traffic. Web Content Writers collaborate with designers, marketers, and other team members to ensure cohesive and effective online communication.

What are the key skills and qualifications needed to thrive as a web content writer, and why are they important?

To thrive as a Web Content Writer, you need strong writing, editing, and research skills, often supported by a degree in communications, journalism, or English. Familiarity with content management systems (such as WordPress), SEO tools, and web analytics is typically required. Creativity, adaptability, and attention to detail set standout writers apart in producing engaging, error-free content. These skills ensure that content is both compelling and optimized for online visibility, driving traffic and meeting business objectives.

How does a web content writer typically collaborate with SEO specialists and designers within a digital marketing team?

Web Content Writers frequently work closely with SEO specialists to ensure that content is optimized for search engines, incorporating relevant keywords and following best practices for readability and metadata. Collaboration with designers is also common; writers provide the core messaging and content structure, while designers enhance the user experience by creating visually engaging layouts. Effective communication and regular feedback sessions are essential, as the writer’s work must align with both SEO strategies and the overall visual branding of the website.

What is the difference between Web Content Writer vs Copywriter?

AspectWeb Content WriterCopywriter
Primary FocusCreating informative, SEO-friendly website contentCrafting persuasive marketing and advertising copy
Skills & CredentialsSEO knowledge, writing skills, basic marketing understandingPersuasive writing, marketing skills, creativity
Work EnvironmentWebsites, blogs, online platformsAdvertising agencies, marketing departments
PurposeInform, educate, improve website visibilitySell products/services, generate leads

Web Content Writers focus on producing SEO-optimized content that informs and engages online audiences, while Copywriters craft persuasive messages aimed at driving sales and conversions. Both roles require strong writing skills, but their goals and content styles differ significantly.

How much do web content writers make?

Web content writers typically earn between $40,000 and $70,000 annually, depending on experience, location, and the complexity of the content. Freelance writers may charge per word or project, with rates ranging from a few cents to several dollars per word. Strong writing skills and familiarity with SEO tools can influence earning potential.
More about Web Content Writer jobs

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The most popular types of Web Content Writer jobs in Kentucky are:

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For Web Content Writer jobs in Kentucky, the most frequently searched job titles are:

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The top searched job categories for Web Content Writer jobs in Kentucky are:

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For Web Content Writer jobs in KY, the most frequently searched job titles are:

Web Content Writer jobs near you
Infographic showing various Web Content Writer job openings in Kentucky as of August 2026, with employment types broken down into 9% Internship, 67% Full Time, 14% Part Time, and 10% Contract. Highlights an 66% In-person, and 34% Remote job distribution, with an average salary of $74,302 per year, or $35.7 per hour.

Web Content Specialist

Commonwealth of Kentucky

Frankfort, KY • On-site

$43K - $64K/yr

Full-time

Medical, Life, Retirement, PTO

Posted 7 days ago

Job description

Advertisement Closes
9/2/2026 (11:59 PM ET)
req80486
Web Content Specialist
Pay Grade14
Salary
$43,210.08 - $64,816.08 Annually
Employment Type
EXECUTIVE BRANCH FULL TIME ELIGIBLE FOR OVERTIME PAY 18A 37.5 HR/WK
Click here for more details on state employment.
Hiring Agency
Tourism, Arts, & Heritage Cabinet Kentucky Fish and Wildlife Resources
Location
1 Sportsmans Lane
Frankfort, KY 40601 USA
Description
Would you like to work with a staff who are dedicated to conserving the Commonwealth's fish and wildliferesources? Do you want to be part of an agency that provides opportunities for everyone to enjoy the outdoorsby fishing, hunting, boating, recreational shooting, wildlife watching, or related activities? Join us in theexciting, innovative, and rewarding environment at the Kentucky Department of Fish and Wildlife Resources(KDFWR).
We are seeking a self-motivated, detail-oriented person to manage, coordinate, and develop content for theKentucky Fish and Wildlife website, all while ensuring it is visually appealing, user-friendly, ADA compliantand consistently updated with accurate, up-to-date information.
The employee in this position is on the front line when it comes to external communications from Kentucky Fishand Wildlife. This position works closely with other communications staff in developing and determiningmessaging for the website. We seek an individual that is constantly looking to innovate, using analytics andother tools to determine the best methods of reaching people and encouraging them to spend time in theoutdoors hunting, fishing, boating and more.
Responsibilities and job duties may include, but are not limited to the following:
  • Updates web pages of the Kentucky Fish and Wildlife website with accurate and timely information.
  • Assists in the development of long-term, sustainable processes for managing web pages and content while implementing improved design, layout, ADA compliance and functionality of the website.
  • Researches and keeps up-to-date on the latest technology and software utilized as a web content manager.
  • Coordinates with staff across Kentucky Fish and Wildlife, and particularly with the communications staff, to share the latest news, activities and programs across the agency.
  • Provides support in the development of agency communications, as needed.
  • Works with the IT department when needed and assists in seeking ways to innovate the website while considering a mobile-first mindset, providing suggestions and feedback regarding user analytics and user behavior.
  • Assists in the development of written material, photos and graphics.
  • Performs other duties as assigned.
Preferred skills may include, but are not limited to the following:
  • Proficient writing skills.
  • Experience using HTML.
  • Experience using CSS.
  • Experience using Bootstrap or another responsive framework.
  • Experience using SharePoint and, or, another Content Management System (CMS).
  • Skills in graphics development.
We offer a great package of EMPLOYEE and FAMILY-FRIENDLY BENEFITS, including:
  • A 37.5-hour work week (with occasional overtime required)
  • Paid Time Off (Sick and Vacation) plus paid holidays
  • Overtime and compensatory time
  • Affordable health insurance with optional Health Reimbursement Account
  • Life insurance
  • Retirement
  • Wellness incentives program
  • Training and career development opportunities; paid continuing education
  • Optional Deferred Compensation program (401K)
  • Employee discounts on electronics, health and wellness, retail, travel, events, entertainment, services and education

Minimum Requirements
EDUCATION:Graduate of a college or university with a bachelor's degree.
EXPERIENCE, TRAINING, OR SKILLS:Two years of systems analysis, business administration, or public administration experience.
Substitute EDUCATION for EXPERIENCE:A master's degree in computer science, business or public administration will substitute for one year of the experience requirement.
Substitute EXPERIENCE for EDUCATION:Additional experience in computer programming, systems analysis, information services, research and statistics, business administration, or public administration will substitute for the bachelor's degree requirement on a year-for-year basis.
SPECIAL REQUIREMENTS (AGE, LICENSURE, REGULATION, ETC.):NONE
Working Conditions
Incumbents working in this job title typically perform duties in an office setting.
Probationary Period
This job has an initial and promotional probationary period of 6 months, except as provided in KRS 18A.111.
If you have questions about this advertisement, please contact Lisa Jackson at Lisa.Jackson@ky.gov
An Equal Opportunity Employer M/F/D

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