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Web Analytics Jobs in Alberta (NOW HIRING)

... web-based environment. * Information development and reporting approaches and methodologies ... Strong analytical skills * Strong communication skills. Concise and clear written and verbal ...

First line support for web station users. What you bring to the table: * University degree or ... Can analyze results to generate operational improvements. * Strong knowledge of Excel, including ...

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Software Engineer

Edmonton, AB · On-site

CA$78K/yr

Collect, analyze, and document business and technical requirements to develop software solutions. * Design, develop, test, implement, and maintain web-based, desktop, and automation applications ...

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Web Analytics information

What are some common challenges faced by professionals in Web Analytics roles, and how can they be addressed?

Web Analytics professionals often encounter challenges such as integrating data from multiple sources, ensuring data accuracy, and translating complex findings into actionable insights for non-technical stakeholders. To address these, it's important to stay updated on analytics tools and platforms, collaborate closely with IT and marketing teams, and develop strong communication skills. Regularly validating data and creating standardized reporting processes can also help maintain data integrity and drive better decision-making across the organization.

How much do web analysts make?

Web analysts typically earn a median annual salary ranging from $60,000 to $80,000, depending on experience, location, and industry. Entry-level roles may start around $50,000, while experienced analysts with advanced skills in tools like Google Analytics or SQL can earn over $100,000 annually.

What is web analytics?

Web analytics is the process of collecting, measuring, analyzing, and reporting data from websites to understand and optimize their performance. It involves tracking user behavior, such as page views, clicks, and conversions, to gain insights into how visitors interact with a site. Businesses use web analytics to improve user experience, increase engagement, and achieve their online goals by making data-driven decisions.

What does a Web Analyst do?

A Web Analyst is responsible for collecting, analyzing, and interpreting website data to improve user experience and business performance. They use tools like Google Analytics and SQL to track metrics, identify trends, and generate reports for decision-making. Strong analytical skills and knowledge of digital marketing are essential for this role.

Is web analytics a good career?

Web analytics is a growing field that involves analyzing website data to improve user experience and business performance. It requires skills in data analysis, tools like Google Analytics, and understanding of digital marketing. The role offers opportunities for advancement and specialization, making it a viable career choice for those interested in data-driven decision making.

What does web analytics do?

Web analytics involves collecting, measuring, and analyzing data from websites to understand user behavior, track performance, and improve online strategies. Professionals in this field use tools like Google Analytics to generate reports and inform decision-making. Skills in data analysis and familiarity with digital marketing are important for this role.

What is the difference between Web Analytics vs Data Analyst?

AspectWeb AnalyticsData Analyst
Primary FocusAnalyzing website data to improve user experience and marketingAnalyzing various data sets to support business decisions
Tools & SkillsGoogle Analytics, Adobe Analytics, SQL, ExcelExcel, SQL, Tableau, Python, R
Work EnvironmentDigital marketing teams, e-commerce, media companiesBusiness units across industries, finance, healthcare, retail
CertificationsGoogle Analytics Certification, Adobe Analytics CertificationCertified Analytics Professional, Microsoft Data Analyst Associate

Web Analytics specialists focus on website-specific data to optimize online performance, while Data Analysts work across various data types to support broader business insights. Both roles require analytical skills and familiarity with data tools, but Web Analytics is more specialized in digital marketing metrics.

What are the key skills and qualifications needed to thrive as a Web Analytics professional, and why are they important?

To thrive as a Web Analytics professional, you need a strong background in data analysis, digital marketing concepts, and a relevant degree such as marketing, statistics, or computer science. Proficiency with analytics tools like Google Analytics, Adobe Analytics, and experience with tag management systems and data visualization platforms are essential. Attention to detail, problem-solving skills, and effective communication help translate complex data into actionable business insights. These abilities are crucial for optimizing website performance, enhancing user experience, and driving data-informed decision-making.
What job categories do people searching Web Analytics jobs in Alberta look for? The top searched job categories for Web Analytics jobs in Alberta are:

Full-time

Posted 3 days ago


Job description

Company:Finning CanadaNumber of Openings:1Worker Type:PermanentPosition Overview:Finning Canada is seeking a permanent full-time Business Analyst III to lead business requirements gathering and solution development for technology-enabled initiatives. This role plays a critical liaison function between business stakeholders and technology teams to ensure effective alignment of business needs with system capabilities.Job Description:

Major Job Functions:

  • Manages the development of enterprise grade requirements and analysis (with clear understanding of regional specifics)

  • Provides enterprise and strategic alignment on business and technical initiatives by conducting enterprise grade analysis

  • Translate business requirements into functional/non-functional specifications

  • Develops/Maintains enterprise business analysis proposals, business cases, business requirements documents, and detailed work plans

  • Produces business analysis documentation that is of excellent quality, which is easily understood by the reviewers, approvers, and users of the material

  • Works with department leads to create a positive experience for various stakeholders

  • Promotes positive relationships between stakeholders, subject matter experts and technical resources

  • Effectively brokers a shared understanding on business issues, and agreement on the best solution given the business unit's need and the company's strategic goals

  • Ensures assigned business analysis tasks are completed in a timely and efficient manner to support the needs of the business

  • Ensure compliance with Finning's change-control processes related to the systems development life cycle

  • Mentor and lead the work of team members

Mandatory (Must-Have) Skills:

  • Post-Secondary degree or equivalent experiencein education, business and/or information systems.

  • 5+ years' experience in software delivery

  • 5+ years' experience in continuous and process improvement

  • 7+ years of experience as a business analyst, with at least 2-3 years focused specifically on Microsoft Dynamics 365 implementations.

  • 3-5 years related ERP Systems analysis, business system analysis & support experience

  • Combination of Education and/or experience related to a specific business area is required

  • Experience leading and managing analysisinitiatives

  • Experience in system development/maintenance/testing, change management, project management and business processes.

  • Expertise in research, communication, project, and requirement management tools including MS Office Suite (Excel, PowerPoint, Outlook, Word), MS Teams, Visio, ADO (Azure DevOps), project management software (MS Project, others), and a working knowledge of the Internet and search engines.

Nice-to-Have (Non-Mandatory) Skills:

  • ITIL Certification (desirable)

  • Business Analysis Certification (desirable)

  • Experience of BABOK (recommended)

  • Extensive and advanced knowledge of business analysis concepts, tools, and processes, IT resources and enabling technologies as well as their application

  • Advanced and broad knowledge of business issues, processes, and strategic planning, as well as IT resources and enabling technologies

  • Working knowledge of Microsoft Office software. Particularly with Microsoft Word Teams, ADO (Azure DevOps), and Microsoft Visio

  • Microsoft Dynamics 365

  • Automation Tools such as UIPath, PowerAutomate considered a plus

  • D365 Configuration: Customizing Dynamics 365 modules (Sales, Marketing, Customer Service, Finance, Supply Chain, Business Central) to meet requirements, including configuring forms, views, workflows, and business rules.

Specific Skills:

  • Relationship building & management,

  • Adaptability, attention to detail, problem solving

  • Long term project planning, Change Management

  • Ability to negotiate, persuade, promote, and to obtain commitment of others.

  • Strong organizational skills

  • Experience in requirement analysis, business re-engineering and software development processes.

  • Experience in developing, planning, coordination, and execution of acceptance test plans, preferably in a web-based environment.

  • Information development and reporting approaches and methodologies.

  • Ability to communicate in technical and business terms

  • Strong team support skills that promote cooperation and collaboration

  • Strong analytical skills

  • Strong communication skills. Concise and clear written and verbal communication skills, with an ability to adapt to the needs of specific audiences

  • Solid time management, planning and prioritization skills, with an ability to manage multiple task and priorities concurrently

  • Resilience, with the ability to adapt under changing business priorities

At Finning, we prioritize creating a diverse and inclusive environment. We are proud to be an equal opportunity employer, and we actively encourage all individuals to express themselves and achieve their full potential. As a company, we continuously strive to enhance our outreach to individuals of all backgrounds and identities. We do notdiscriminate against applicants based on gender identity, race, national and ethnic origin, religion, age, sexual orientation, marital and family status, and/or mental or physical disabilities.Furthermore, Finning is committed to collaborating with and providing reasonable accommodations /adjustments to individuals with disabilities. If you require an adjustment/accommodation at any point during the recruitment process, please inform your recruiter.