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$58K

$151.3K

$306.5K

How much do wbur jobs pay per year?

As of Jul 17, 2026, the average yearly pay for wbur in the United States is $151,302.00, according to ZipRecruiter salary data. Most workers in this role earn between $101,500.00 and $182,500.00 per year, depending on experience, location, and employer.

What is WBUR and what do people who work at WBUR do?

WBUR is Boston's NPR news station, known for producing high-quality journalism and radio programming. Employees at WBUR work in various roles such as reporters, producers, engineers, and digital content creators, all contributing to news coverage, podcasts, and radio shows. Their work involves researching stories, conducting interviews, editing audio, and engaging with the local community. WBUR staff are dedicated to providing accurate information and insightful storytelling to inform and engage listeners.

What is a WBUR job?

A WBUR job refers to a position at WBUR, a National Public Radio (NPR) member station based in Boston. WBUR offers roles in journalism, production, engineering, and administration, supporting its mission to provide high-quality news and storytelling. Employees at WBUR work on radio programs, podcasts, and digital content, covering local, national, and international topics.

What is the difference between Wbur vs Reporter?

AspectWburReporter
CredentialsJournalism degree or equivalent experienceJournalism degree or equivalent experience
Work EnvironmentPublic radio station, news organizationNews outlets, media organizations
Industry UsagePublic broadcasting, nonprofit mediaMedia, news industry

Both Wbur and Reporter roles typically require journalism credentials and involve working in news organizations. Wbur is specific to public radio stations like WBUR, focusing on producing radio content, while Reporter is a broader role found across various media outlets, including print, online, and broadcast. The main difference lies in the platform and organization type, with Wbur being a specific employer and Reporter being a general job title in the journalism industry.

What are some unique challenges of working at WBUR in a newsroom environment?

Working at WBUR, a leading public radio station, often involves managing tight deadlines and adapting quickly to breaking news. Team members collaborate closely across editorial, production, and digital teams, which requires strong communication skills and flexibility. Additionally, journalists and producers must balance in-depth reporting with the need to engage a diverse audience, often working on multiple stories simultaneously. Embracing new technologies and storytelling formats is also key, as WBUR continues to innovate in the rapidly evolving media landscape.

What are the key skills and qualifications needed to thrive as a WBUR Radio Producer, and why are they important?

To thrive as a WBUR Radio Producer, you need strong journalism experience, audio editing skills, and a background in media or communications, often supported by a relevant degree. Familiarity with digital audio workstations (such as Pro Tools or Adobe Audition), broadcast software, and content management systems is typical. Creativity, organizational skills, and the ability to work collaboratively under tight deadlines make someone stand out in this position. These skills are crucial for producing compelling, high-quality audio content that engages listeners and meets the editorial standards of public radio.
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National & Enterprise Account Executive, WBUR, WBUR Business Partnerships

National & Enterprise Account Executive, WBUR, WBUR Business Partnerships

Boston University

Boston, MA • On-site

Full-time

Posted 7 days ago

Boston University rating

7.9

Company rating: 7.9 out of 10

Based on 51 frontline employees who took The Breakroom Quiz

182nd of 555 rated colleges and universities

Job description

WBUR and its creative studio, CitySpace Productions (CSP), is seeking a driven, consultative Account Executive to sell sponsorships and branded content across WBUR’s broadcast, digital, events, and CSP’s production services. You will build revenue by developing new client relationships, expanding existing accounts, and crafting integrated proposals that leverage the full suite of WBUR and CSP capabilitiesfrom on-air sponsorships and digital campaigns to live events and custom-produced content.


Key Responsibilities:

  • Business Development & Sales Execution
    • Prospect, develop, and close new business from local, regional, and national sponsors.
    • Manage a pipeline of opportunities end-to-end including outreach, discovery, proposal development, contracting, and closing.
    • Identify cross-sell opportunities between WBUR inventory (broadcast, podcasts, digital, events) and CSP (branded video, audio series, long-form and short-form content, event production)
    • Meet and exceed quarterly and annual sales targets and KPIs.
    • Attend networking events and aid in exhibiting at conferences to build new relationships and develop pipeline.
  • Strategic Account Management
    • Serve as primary client contact - building strong, trust-based relationships with C-level as well as marketing and communications decision-makers.
    • Develop customized partnership strategies that align client objectives withWBUR’s editorial mission and CSP’s production capabilities.
    • Manage post-sale handoffs and maintain client satisfaction through campaign execution and reporting.
  • Creative Proposal Development
    • Craft compelling, integrated proposals and presentations that articulate value, audience insights, measurement plans, and creative concepts.
    • Price and structure deals that maximize revenue while delivering results for clients.
  • Collaboration & Project Coordination
    • Coordinate internally to ensure accurate trafficking, fulfillment, creative approvals, and delivery timelines.
    • Work closely with CSP producers to scope, budget, and schedule custom content projects; ensure client expectations are met and production runs smoothly.
  • Measurement & Reporting
    • Work with AdOps to provide clients with clear performance reporting and post campaign analyses; use insights to recommend optimizations andrenewals.
    • Track and document opportunities, activities, and revenue in CRM; maintain accurate records for forecasting and finance.
  • Market & Audience Expertise
    • Stay current on industry trends, competitive landscape, and best practices in broadcast, digital, branded content, and event sponsorship.
    • Use audience data and research to tailor pitches and demonstrate value to prospective partners.

Required Skills
  • A bachelor’s degree or equivalent is required.
  • 6+ years of sales experience in media, advertising, branded content, or related fields; experience selling sponsored content or production services strongly preferred.
  • Proven track record of meeting or exceeding sales revenue targets
  • Strong consultative selling skills and experience building creative integrated media or branded-content packages.
  • Excellent verbal and written communication; polished presentation skills.
  • Ability to collaborate cross-functionally with producers, project managers, and finance.
  • Proficiency with CRM systems (Salesforce preferred).
  • Organized, self-motivated, and able to manage multiple accounts and projects simultaneously.

Preferred:

  • Existing relationships with local/regional advertisers or agencies.
  • Background in content production, video/audio storytelling, or event sponsorship sales.
  • Familiarity with nonprofit or public media underwriting rules and FCC/compliance considerations

Success Metrics:

  • Achievement of quota and revenue growth targets.
  • Number and value of new client wins and expanded client partnerships.
  • Client retention and renewal rates.
  • Quality of cross-sell adoption between WBUR and City Space Productions.
  • Internal stakeholder feedback on collaboration and campaign execution.

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, natural or protective hairstyle, religion, sex, age, national origin, physical or mental disability, sexual orientation, gender identity, genetic information, military service, pregnancy or pregnancy-related condition, or because of marital, parental, or veteran status. We are a VEVRAA Federal Contractor. 


Required Experience

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About Boston University

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Boston University is an international, comprehensive, private research university, committed to educating students to be reflective, resourceful individuals ready to live, adapt, and lead in an interconnected world. Boston University is committed to generating new knowledge to benefit society. We remain dedicated to our founding principles: that higher education should be accessible to all and that research, scholarship, artistic creation, and professional practice should be conducted in the service of the wider community—local and international. These principles endure in the University’s insistence on the value of diversity, in its tradition and standards of excellence, and in its dynamic engagement with the City of Boston and the world. Boston University comprises a remarkable range of undergraduate, graduate, and professional programs built on a strong foundation of the liberal arts and sciences. With the support and oversight of the Board of Trustees, the University, through our faculty, continually innovates in education and research to ensure that we meet the needs of students and an ever-changing world.

Industry

Colleges, universities, and professional schools

Company size

10,000+ Employees

Headquarters location

Boston, MA, US

Year founded

1839

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