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Wayfinding Signage Jobs (NOW HIRING)

Manage all the wayfinding & signage requirements within your venue & venue cluster. * Scope venue signage requirements for assigned competition and non-competition venues, including wayfinding and ...

Manage all the wayfinding & signage requirements within your venue & venue cluster. * Scope venue signage requirements for assigned competition and non-competition venues, including wayfinding and ...

Manage all the wayfinding & signage requirements within your venue & venue cluster. * Scope venue signage requirements for assigned competition and non-competition venues, including wayfinding and ...

Manage all the wayfinding & signage requirements within your venue & venue cluster. * Scope venue signage requirements for assigned competition and non-competition venues, including wayfinding and ...

Signage and Wayfinding Designer

Atlanta, GA · On-site

$19.50 - $26/hr

As a Signage + Wayfinding Designer, you will be responsible for delivering design and collaborating with fast-paced interdisciplinary teams of architects, interior designers, graphic designers ...

Project Manager

Acworth, GA · On-site

$80K - $90K/yr

Miller EG Design is looking for a  Project Manager  to lead our wayfinding signage and projects in a fast-paced, creative environment. Why Join Us? * Work with a team dedicated to creating Better ...

Wayfinding Strategist

Omaha, NE · Hybrid

$116K - $150K/yr

You would work closely with the team to participate in the strategic planning of the user experience and wayfinding methodology, develop wayfinding masterplans, program sign locations, and messages ...

Wayfinding Strategist

Dallas, TX · On-site

$120K - $155K/yr

You would work closely with the team to participate in the strategic planning of the user experience and wayfinding methodology, develop wayfinding masterplans, program sign locations, and messages ...

Wayfinding Strategist

Omaha, NE · On-site

$116K - $150K/yr

You would work closely with the team to participate in the strategic planning of the user experience and wayfinding methodology, develop wayfinding masterplans, program sign locations, and messages ...

Wayfinding Strategist

Dallas, TX · On-site

$120K - $155K/yr

You would work closely with the team to participate in the strategic planning of the user experience and wayfinding methodology, develop wayfinding masterplans, program sign locations, and messages ...

Our work ranges from ADA-compliant interior wayfinding signage, to illuminated monuments and building signage. Henry Graphics has performed work across the United States and has become one of the ...

In this hands-on role, you'll help build custom architectural signage - including channel letters, post and panel systems, wayfinding signs, and more. If you have the strong metalworking and welding ...

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Wayfinding Signage information

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How much do wayfinding signage jobs pay per hour?

As of Jun 5, 2026, the average hourly pay for wayfinding signage in the United States is $19.93, according to ZipRecruiter salary data. Most workers in this role earn between $16.11 and $22.60 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Wayfinding Signage Designer, and why are they important?

To excel as a Wayfinding Signage Designer, you need expertise in graphic design, spatial awareness, and a solid understanding of environmental and signage standards, often supported by a degree in design or architecture. Proficiency with design software such as Adobe Creative Suite, CAD tools, and familiarity with building codes and accessibility guidelines is vital. Strong communication, problem-solving skills, and attention to detail help in translating complex environments into clear, user-friendly signage systems. These skills ensure the creation of effective, accessible signage that enhances navigation and user experience in public and private spaces.

What are some common challenges faced by professionals working in wayfinding signage design?

Professionals in wayfinding signage design often encounter challenges such as balancing aesthetic considerations with functional clarity, ensuring signage complies with accessibility standards (like ADA), and integrating new signs within existing environments. Additionally, they must collaborate closely with architects, facility managers, and branding teams to maintain consistency and address user needs. Effective wayfinding requires ongoing evaluation and updates as spaces evolve, making adaptability and strong communication skills essential in this role.

What is wayfinding signage?

Wayfinding signage refers to a system of visual cues such as signs, maps, symbols, and other graphic elements designed to help people navigate and orient themselves within a physical environment. These signs are commonly used in public spaces like hospitals, airports, shopping malls, campuses, and office buildings to guide visitors efficiently from one location to another. Effective wayfinding signage improves accessibility, reduces confusion, and enhances the overall user experience by providing clear and consistent information throughout a space.

What is the difference between Wayfinding Signage vs Sign Installer?

AspectWayfinding SignageSign Installer
CredentialsDesign knowledge, basic construction skillsElectrical or construction certifications often required
Work EnvironmentPublic spaces, hospitals, malls, airportsConstruction sites, indoor/outdoor installation sites
Industry UsageDesign, planning, and placement of signs for navigationPhysical installation of signage structures
Search/Comparison IntentUnderstanding design and planning of signsInstallation process and skills

While Wayfinding Signage involves designing and planning signs to guide people through spaces, Sign Installers focus on the physical installation of these signs. Both roles are essential in creating effective navigation systems but differ in skills and responsibilities.

More about Wayfinding Signage jobs
What are the most commonly searched types of Wayfinding Signage jobs? The most popular types of Wayfinding Signage jobs are:
What states have the most Wayfinding Signage jobs? States with the most job openings for Wayfinding Signage jobs include:
What job categories do people searching Wayfinding Signage jobs look for? The top searched job categories for Wayfinding Signage jobs are:
Infographic showing various Wayfinding Signage job openings in the United States as of May 2026, with employment types broken down into 1% Internship, 95% Full Time, 2% Part Time, 1% Temporary, and 1% Contract. Highlights an 99% Physical, and 1% Remote job distribution, with an average salary of $41,446 per year, or $19.9 per hour.
Principal - Architectural Signage, Wayfinding & Branded Environments

Principal - Architectural Signage, Wayfinding & Branded Environments

Impec Group

Pleasant Hill, CA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 17 days ago


Job description

The Principal plays a key role in growing new business and managing projects from start to finish, ensuring project budgets and schedules are met, and collaborating with clients, team members, and vendors to deliver exceptional results. You’ll be responsible for leading the strategic direction for and development of wayfinding solutions, architectural signage and branded environments. The ideal candidate will have a strong background in experiential design, and a proven track record sales and leading high-performing teams

Compensation: $125K–$170K (Depending on Experience) with bonus.

Key Responsibilities

  • New Business: Responsible for $1.5MM in annual sales. Responsible for focused Go/No Go decisions based on our ability to win, deliver project excellence to the client while generating the profit assumptions established with our initial work plans. Identify and develop qualification and bid proposals, lead client presentations and interviews. Identify markets or strategic pursuits that have the potential to be game changers because it opens a new or expanding market.
  • Thought Leadership: Provide ongoing thought leadership in one of more key markets that we work in. Develop thought leadership content on an ongoing basis for marketing and business development. Share knowledge and lead training sessions for staff development.
  • Wayfinding Strategy & Planning: Develop comprehensive wayfinding strategies and designing user-friendly wayfinding sign programs. Conduct wayfinding assessments, research user group behavior and concerns, identify circulation patterns, organize destinations, establish hierarchy of information, determine wayfinding language, and meet with stakeholders. Identify functional and aesthetic factors that define design criteria, set operational and compliance parameters and provide fabrication and installation scenarios and budgets.
  • Project Planning and Execution: Review and approve the work plan during the proposal phase and upon contract execution including: Scope & approach, milestones and resourcing schedule, budget, and establishing primary responsibilities for client and team communication, change management, financials – (Billing, collections and budget), and project closeout – lessons learned.
  • Project Team Communication and Management Responsible to mentor, grow and engage with the team in furtherance of their professional development. Foster positive project team collaboration and a team culture where creative ideas are encouraged and implemented as appropriate. Communicate with clarity and purpose. Lead by example.
  • Financial Management: Maintain a positive financial position for GNU Group and projects; constantly understanding and resolving material variances. Accountable for delivering projects at or above our work plan estimates.

Requirements

  • Bachelor’s degree or equivalent experience
  • 10 years’ experience in wayfinding, environmental branding, and architectural signage
  • Proven thought leadership on one or more key markets
  • Experience in consultative B2B sales models is preferred but not required
  • Strong consultative selling skills, with the ability to uncover both spoken and unspoken client needs.
  • Strong sense of design and good concepting skills
  • Organized, with excellent problem solving, time management and risk management skills
  • Proactive, flexible, team player with the confidence and integrity to earn client and internal team trust quickly.
  • Excellent presentation, verbal, written and leadership skills
  • Ability to plan, document and execute project plans, including scope definition, timelines and budgets.
  • Proficiency with CRM systems (HubSpot), Microsoft Office, Excel, Word, PowerPoint, ZoomInfo

About GNU Group:

The GNU Group (www.gnugroup.com) — a division of Impec Group—has a 50-year-plus history of elevating the experience of people and places through experiential design. Our multi-discipline studio employs a creative staff of professionals who provide planning, design and turnkey management for branding, environmental graphics, architectural signage, and wayfinding strategy. Our areas of project expertise span the healthcare, retail, corporate, hospitality and mixed-use sectors.

About Impec Group:

Since its founding in 1991, Impec Group’s mission is to elevate the experience of people and places through integrated facilities management. Impec Group started servicing the critical needs of the cleanrooms and electronic assemblies in the hi-tech and life science sectors in Silicon Valley. Since then, our services have expanded to operations & maintenance, IFM, program management, move management, staffing, environmental branding and operations, and site services with the capability to deliver end-to-end solutions—nationally and globally.

Benefits

  • Choice of select medical plans
  • Dental Plan
  • Vision Plan
  • Paid time off
  • Bereavement Leave
  • IRA
  • Life Insurance