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Vp Go To Market Strategy Jobs (NOW HIRING)

NewAmsterdam Pharma Company

Vice President, Go-to-Market and Omnichannel Strategy Position Summary The Vice President, Go-to-Market and Omnichannel Strategy will define and lead the company's integrated go-to-market/commercial ...

DaParrot Ltd

We are seeking a strategic and systems-oriented VP of Go-to-Market Operations to lead the transformation and build of a modern, intelligence-powered revenue organization. The Vice President Go-to ...

Strategic Employment

VP GTM/RevOps

Brooklyn, NY · Remote

VP, Go-To-Market Strategy / VP, Revenue Operations & Strategy Remote About the Company A fast-growing B2B2C fintech is seeking a senior GTM leader to architect and scale its revenue engine across ...

Strategic Employment

VP GTM/RevOps

Brooklyn, NY · Remote

VP, Go-To-Market Strategy / VP, Revenue Operations & Strategy Remote About the Company A fast-growing B2B2C fintech is seeking a senior GTM leader to architect and scale its revenue engine across ...

Granicus

Vice President, AI Go-to-Market

$200K - $250K/yr

The VP will directly lead Granicus's AI Advisors, AI Architects, and Value Engineers, while ... AI Go-to-Market Strategy & Execution * Define and execute the go-to-market strategy for Granicus ...

Advantage Solutions

VP Sales

Cincinnati, OH · On-site

Summary Vice President of Sales At our Company, we grow People, Brands, and Businesses! We are ... Make adjustments and optimize the go-to-market strategy to maximize our one-to-one consumer ...

Pacific Rim Capital

VP of Sales

Irvine, CA · On-site

$575K - $800K/yr

As Vice President of Sales (VP) at Pacific Rim Capital (PRC), you will lead PRC's enterprise sales ... You will set the go-to-market strategy, develop and direct multiple Sales Directors and their ...

Pacific Rim Capital

VP of Sales

Irvine, CA · On-site

$575K - $800K/yr

As Vice President of Sales (VP) at Pacific Rim Capital (PRC), you will lead PRC's enterprise sales ... You will set the go-to-market strategy, develop and direct multiple Sales Directors and their ...

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Vp Go To Market Strategy information

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$85.5K

$176.7K

$264K

How much do vp go to market strategy jobs pay per year?

As of Sep 13, 2026, the average yearly pay for vp go to market strategy in the United States is $176,675.00, according to ZipRecruiter salary data. Most workers in this role earn between $137,000.00 and $205,000.00 per year, depending on experience, location, and employer.

What does a VP Go To Market Strategy do?

A VP of Go To Market Strategy is responsible for developing and overseeing the execution of a company's plans to successfully launch products or services into the market. This role involves coordinating with sales, marketing, product, and customer success teams to ensure alignment on messaging, positioning, and distribution channels. The VP analyzes market trends, customer needs, and competitor activities to define strategies that maximize growth and revenue. They also monitor the effectiveness of go-to-market initiatives and adjust tactics as needed to achieve business objectives.

What skills and qualifications are needed to thrive as a VP Go To Market Strategy?

To thrive as a VP Go To Market Strategy, you need deep expertise in market analysis, business development, sales strategy, and a track record of leadership, often backed by an MBA or relevant business degree. Familiarity with CRM platforms, data analytics tools, and marketing automation systems is typically required. Exceptional communication, strategic thinking, and the ability to lead cross-functional teams are crucial soft skills. These competencies ensure the successful launch and expansion of products or services, driving revenue growth and competitive market positioning.

How does a VP Go To Market Strategy typically collaborate with other departments to drive successful product launches?

As a VP of Go To Market Strategy, you will work closely with cross-functional teams, including product management, sales, marketing, and customer success, to coordinate all aspects of bringing a product to market. Collaboration often involves aligning product features with market needs, developing unified messaging, and ensuring that sales and support teams are fully prepared for launch. Effective communication and strategic alignment are crucial, as you will mediate between executive leadership and frontline teams to set priorities, resolve challenges, and adapt go-to-market plans in response to real-time feedback.

What is the difference between Vp Go To Market Strategy vs Product Marketing Manager?

AspectVp Go To Market StrategyProduct Marketing Manager
ResponsibilitiesDevelops overall go-to-market plans, aligns sales, marketing, and product teamsExecutes marketing strategies for specific products, manages product positioning and messaging
FocusStrategic, company-wide market entry and growthTactical, product-specific marketing activities
CredentialsTypically MBA or similar, extensive experience in marketing and salesMarketing degree or related, experience in product marketing

The Vp Go To Market Strategy focuses on high-level planning and execution of market entry and growth strategies across the organization, while the Product Marketing Manager concentrates on tactical marketing efforts for individual products. Both roles require strong marketing knowledge, but the VP is more strategic and cross-functional, whereas the Product Marketing Manager is more execution-oriented.

What cities are hiring for Vp Go To Market Strategy jobs?

Cities with the most Vp Go To Market Strategy job openings:

What states have the most Vp Go To Market Strategy jobs?

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What are popular job titles related to Vp Go To Market Strategy jobs?

For Vp Go To Market Strategy jobs, the most frequently searched job titles are:

Infographic showing various Vp Go To Market Strategy job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 85% Full Time, 11% Part Time, and 3% Contract. Highlights an 83% Physical, 4% Hybrid, and 13% Remote job distribution, with an average salary of $176,675 per year, or $84.9 per hour.

Vice President, Go-to-Market and Omnichannel Strategy

Remote

NewAmsterdam Pharma Company N.V.
See more jobs at NewAmsterdam Pharma Company N.V.external

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 18 days ago

Job description

Job Description:
Vice President, Go-to-Market and Omnichannel Strategy
Position Summary
The Vice President, Go-to-Market and Omnichannel Strategy will define and lead the company's integrated go-to-market/commercial approach as it prepares for a potential first commercial launch, pending regulatory approval, while building a scalable foundation for future growth. Reporting to the EVP, Global Marketing, this leader will shape how the company engages healthcare providers, patients, and other key stakeholders through coordinated, insight-driven initiatives across channels and functions. Initially operating as an individual contributor, the Vice President will collaborate with cross-functional teams, oversee external partners, and establish capabilities that may support the development of a dedicated team over time.
This leader will translate business objectives, customer needs, and brand priorities into coordinated engagement strategies that guide marketing activation, customer experience design, content planning, field engagement, and omnichannel execution.
The Vice President will focus on launch readiness, customer journey strategy, omnichannel planning, segmentation and personalization, measurement frameworks, and innovation. Execution and orchestration will reside within Commercial Operations and other operational teams, while this role sets the enterprise strategy, governance, and priorities that enable consistent, customer-centric engagement.
Success in This Role
The successful leader will:
  • Establish a clear and differentiated go-to-market strategy aligned with commercial launch objectives and long-term growth ambitions

  • Create an enterprise omnichannel strategy that delivers consistent, customer-centric engagement across all stakeholder touchpoints

  • Define customer engagement frameworks, journey strategies, segmentation approaches, and personalization priorities that guide cross-functional execution

  • Build strategic governance, planning processes, and measurement frameworks that align marketing investments with business objectives

  • Enable data-driven decision-making through actionable customer insights, performance analytics, and optimization strategies

  • Partner effectively with Commercial Operations and execution teams to ensure seamless activation of omnichannel engagement plans

  • Foster innovation through emerging technologies, AI-enabled engagement, and new customer engagement models

  • Establish a scalable strategic framework capable of supporting future products, indications, and global expansion

Key Responsibilities
  • Develop and own the enterprise go-to-market and omnichannel marketing strategy for launch and future portfolio growth, translating brand objectives, customer insights, market dynamics, and business priorities into differentiated customer engagement strategies.

  • Define the customer engagement framework including customer journeys, segmentation, personalization, content strategy, channel strategy, and engagement principles that guide marketing activation across healthcare providers, patients, and other key stakeholders.

  • Provide strategic direction for launch readiness and customer engagement, ensuring go-to-market and omnichannel strategies support launch objectives, customer needs, and evolving market opportunities.

  • Advance measurement, innovation, and capability development through customer insights, analytics, AI-enabled solutions, and emerging engagement approaches, establishing scalable frameworks that support future launches and long-term growth.

  • Build and develop the Go-to-Market and Omnichannel Strategy capability by establishing and lead the GTM and Omnichannel strategy function, initially operating as a hand-on strategic leader. Responsible for building the organizational capabilities, talent (external & when appropriate internal), and operating foundations required to support future growth and commercialization

Key Qualifications
  • 15+ years of progressive leadership experience in pharmaceutical, biotechnology, or life sciences

  • Deep expertise in commercial strategy, go-to-market planning, customer engagement, omnichannel marketing, or customer experience strategy

  • Demonstrated success developing enterprise omnichannel and go-to-market strategies in launch or high-growth environments

  • Strong understanding of customer journey design, segmentation, personalization, content strategy, channel planning, and analytics-driven marketing

  • Demonstrated success in high-growth, fast-paced biotechnology or specialty pharmaceutical environments, balancing strategy with execution amid evolving priorities

  • Proven ability to lead effectively through ambiguity, creating clarity, structure, and alignment in situations where processes, capabilities, resources, and commercial models are still being established

  • Experience in pre-commercial, launch-stage, or rapidly scaling organizations, with a track record of building capabilities and sustainable operating models

  • Proven ability to influence cross-functional stakeholders and align complex organizations around a shared strategic vision

  • Experience partnering with commercial operations and I&A teams to drive execution of engagement strategies

  • Demonstrated success translating vision into executable plans while building new capabilities, processes, and cross-functional alignment in environments characterized by rapid growth and ambiguity

  • Highly adaptable and resilient leader able to adjust strategies in response to changing market conditions, competitive dynamics, organizational priorities, and business needs

  • Proven ability to make informed decisions with incomplete information, exercising sound judgment, managing risk, and maintaining momentum in a rapidly evolving business environment

  • Strong strategic agility, with the ability to shift between enterprise strategy, launch planning, and operational problem-solving as business needs require

  • Exceptional communication and executive presence, with the ability to simplify complex business challenges, influence senior leaders, and effectively engage stakeholders across all levels of the organization

  • Demonstrated ability to prioritize competing demands and allocate resources effectively while maintaining an enterprise perspective and delivering against critical business objectives

  • Entrepreneurial mindset with a bias toward action, continuous improvement, innovation, and problem-solving in situations with limited precedent or established best practices

  • Proven ability to foster a culture of accountability, collaboration, agility, and customer-centricity while developing high-performing teams and future leaders

  • NAP has adopted an on-demand workplace philosophy. This remote role requires in-person attendance at the NAP office in the Philadelphia area based on business needs and work requirements rather than a set office schedule, with increased frequency during commercial launch planning and launch-related activities

  • Travel is required based on business needs, including attendance at internal meetings, key company and/or industry events

Salary and Benefits:
We offer a competitive base salary, annual bonus, and long-term incentives. In addition, we provide a comprehensive benefits package, including health insurance, dental and vision coverage, term life and disability coverage, and retirement plans.
NewAmsterdam Pharma is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information, or any other basis protected by federal, state or local law.

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