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How much do vp content strategy jobs pay per year?

As of Sep 10, 2026, the average yearly pay for vp content strategy in the United States is $141,955.00, according to ZipRecruiter salary data. Most workers in this role earn between $100,000.00 and $194,500.00 per year, depending on experience, location, and employer.

What does a VP Content Strategy do?

A VP of Content Strategy leads the development and execution of content initiatives to align with business goals, enhance brand visibility, and engage target audiences. They oversee content creation, distribution, and performance analytics, ensuring consistency across platforms. This role involves collaborating with marketing, product, and sales teams to optimize messaging and storytelling. Additionally, they analyze market trends and audience insights to refine content strategies and drive growth.

What are the key skills and qualifications needed to thrive in the VP Content Strategy position?

To thrive as a VP Content Strategy, you need extensive experience in content development, editorial leadership, and strategic planning—often supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), data analytics tools, SEO platforms, and content performance metrics is typically required. Excellent leadership, communication, and cross-functional collaboration abilities are essential soft skills for driving team success and stakeholder alignment. These skills enable the VP to effectively shape content strategies that align with business objectives and produce measurable results.

What are the primary challenges a VP Content Strategy may face in this role?

A VP Content Strategy often faces challenges such as balancing creative vision with business objectives, managing diverse teams across multiple platforms, and continuously adapting to rapidly changing digital trends. Additionally, aligning the content strategy with evolving target audience behaviors and ensuring consistent messaging across channels can be complex. Success in this role often requires proactive communication, strong analytical skills, and the ability to lead teams through change. Many organizations value VPs who can foster innovation while maintaining high standards for quality and effectiveness in content delivery.

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Vp Content Strategy jobs near you
Infographic showing various Vp Content Strategy job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 92% Full Time, 5% Part Time, and 2% Contract. Highlights an 78% Physical, 5% Hybrid, and 17% Remote job distribution, with an average salary of $141,955 per year, or $68.2 per hour.

VP, Content Strategy - WB Animation

Burbank, CA • On-site

Warner Bros. Discovery
Media and Telecom • 10K+ employees
Learn more about Warner Bros. Discoveryexternal

Full-time

Medical, Life, Retirement, PTO

Re-posted 6 days ago

Warner Bros. Discovery rating

7.7

Company rating: 7.7 out of 10

Based on 55 frontline employees who took The Breakroom Quiz

Job description

Welcome to Warner Bros. Discovery... the stuff dreams are made of.
Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Your New Role...
The VP, Content Strategy for WB Animation develops and implements content licensing strategies for original productions, builds strategic third-party platform relationships to support project monetization to identify and capitalize on new content opportunities.
Your Role Accountabilities...
  • Creates content strategy plans, while also working closely with business operations to implement business strategies; builds alignment with the development and creative teams to implement designated strategies.
  • Identifies licensing opportunities in the domestic marketplace for both new and returning series; negotiates key topline licensing terms with external platforms; develops and maintains relationships with external network/platform partners.
  • Identifies first window international licensing opportunities, as needed, for new series.
  • Coordinates with the WBTV distribution team to find collaborative opportunities for original productions to amplify library deals.
  • Oversees internal and external presentations regarding content currently in production/development.
  • Acts as liaison between the WB Animation departments (i.e. Production, Business & Legal Affairs, etc.) to streamline the flow of information.
  • Develops and maintains relationships with various other Warner Bros Discovery divisions - including Cartoon Network, Consumer Products, DC Comics, etc. - regarding WB Animation series.
  • Identifies properties (i.e. library, original, third-party, etc.) to develop for animated series, shorts, videos, and online for the family demographic.
  • Maintains a leadership role in all global initiatives including, but not limited to, internal APAC Animation Committee and development opportunities in Korea, LatAm and other distinct international markets.
  • Performs other related duties as assigned.

Qualifications & Experience...
Work Experience
  • 10+ years of experience in animation licensing and/or development and production required.
  • Experience working with Network Executives and Creative Management required.
  • Experience negotiating licensing terms.
  • Complete mastery of the animation development process a must.
  • Experience effectively supervising all aspects of current series production.
  • Experience working with overseas studios and networks on development and production, specifically in Asia and/or Europe required.

Education, Professional Training, Technical Training or Certification
  • Bachelor's degree in a related field preferred.

Knowledge/Skills
  • Strong knowledge of animation production process and industry marketplace.
  • Knowledge of product licensing, territorial rights and windowing strategy.
  • Strong reputation and extensive contact within television animation industry.
  • Knowledge of children's television network standards and practices.
  • Ability to track and maintain assets and various information.
  • Ability to interact knowledgeably and effectively with other divisions providing or exploiting rights ancillary to animated productions.
  • Proven ability to pitch projects (including supervising pitches by artistic talent) and prepare and present information about projects.

Other Requirements
  • Must be able to review and comprehend detailed documents.
  • Must be detailed-oriented.
  • Must be able to handle confidential information.
  • Must be able to solve problems within scope of responsibility.
  • Must have strong oral and written communication skills.
  • Must be extremely organized.
  • Must be able to handle multiple tasks.

Management has the right to add or change duties and job requirements at any time.
How We Get Things Done...
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $161,000.00 - $299,000.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
If you're a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

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