Vice President, Omni Channel Marketing The VP, Omni Chanel Marketing is an enterprise role and can be based out of the Wilmington, DE, Jacksonville, FL or Orlando, FL areas. The Vice President, Omni ...
Vice President, Omni Channel Marketing The VP, Omni Chanel Marketing is an enterprise role and can be based out of the Wilmington, DE, Jacksonville, FL or Orlando, FL areas. The Vice President, Omni ...
Vice President, Omni Channel Marketing The VP, Omni Chanel Marketing is an enterprise role and can be based out of the Wilmington, DE, Jacksonville, FL or Orlando, FL areas. The Vice President, Omni ...
Vice President, Omni Channel Marketing The VP, Omni Chanel Marketing is an enterprise role and can be based out of the Wilmington, DE, Jacksonville, FL or Orlando, FL areas. The Vice President, Omni ...
VP of Sales
New Castle, DE · On-site
Represent the company at industry events, trade associations, and partner channel meetings (e.g ... Financial & Operational Alignment Partner closely with the VP of Service and VP of Operations to ...
Quick apply
VP of Sales
New Castle, DE · On-site
Represent the company at industry events, trade associations, and partner channel meetings (e.g ... Financial & Operational Alignment Partner closely with the VP of Service and VP of Operations to ...
VP of Sales
New Castle, DE · On-site
Represent the company at industry events, trade associations, and partner channel meetings (e.g ... Financial & Operational Alignment Partner closely with the VP of Service and VP of Operations to ...
VP of Sales
New Castle, DE · On-site
Represent the company at industry events, trade associations, and partner channel meetings (e.g ... Financial & Operational Alignment Partner closely with the VP of Service and VP of Operations to ...
VP of Sales
New Castle, DE · On-site
... oriented Vice President of Sales to driving topline growth, margin expansion, and client ... Represent the company at industry events, trade associations, and partner channel meetings (e.g ...
VP of Sales
New Castle, DE · On-site
... oriented Vice President of Sales to driving topline growth, margin expansion, and client ... Represent the company at industry events, trade associations, and partner channel meetings (e.g ...
VP of Sales
Camden, DE · On-site
JOB SPECIFICATION Position Profile Vice President of Sales PRIVATE & CONFIDENTIAL COMPANY ... Identify strategic partnerships, alliances, or channel opportunities to accelerate growth Cross ...
VP of Sales
Camden, DE · On-site
JOB SPECIFICATION Position Profile Vice President of Sales PRIVATE & CONFIDENTIAL COMPANY ... Identify strategic partnerships, alliances, or channel opportunities to accelerate growth Cross ...
VP of Sales
Camden, DE · On-site
JOB SPECIFICATION Position Profile Vice President of Sales PRIVATE & CONFIDENTIAL COMPANY ... Identify strategic partnerships, alliances, or channel opportunities to accelerate growth Cross ...
VP of Sales
Camden, DE · On-site
JOB SPECIFICATION Position Profile Vice President of Sales PRIVATE & CONFIDENTIAL COMPANY ... Identify strategic partnerships, alliances, or channel opportunities to accelerate growth Cross ...
VP of Sales
Camden, DE · On-site
JOB SPECIFICATION Position Profile Vice President of Sales PRIVATE & CONFIDENTIAL COMPANY ... Identify strategic partnerships, alliances, or channel opportunities to accelerate growth Cross ...
VP of Sales
Camden, DE · On-site
JOB SPECIFICATION Position Profile Vice President of Sales PRIVATE & CONFIDENTIAL COMPANY ... Identify strategic partnerships, alliances, or channel opportunities to accelerate growth Cross ...
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
Vice President, Marketing Lead-Channel Strategy & Optimization
Wilmington, DE · On-site
$114K - $180K/yr
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
Vice President, Marketing Lead-Channel Strategy & Optimization
Wilmington, DE · On-site
$114K - $180K/yr
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
Vice President, Marketing Lead-Channel Strategy & Optimization
Wilmington, DE · On-site
$114K - $180K/yr
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
Vice President, Marketing Lead-Channel Strategy & Optimization
Wilmington, DE · On-site
$114K - $180K/yr
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business ...
Vice President, Digital Channel Activation (Marketing Delivery Lead)
Wilmington, DE · On-site
$109K - $170K/yr
As a Vice President, Digital Channel Activation (Marketing Delivery Lead) in Card Marketing Operations, you will lead teams responsible for digital channel activation and referral/email activation ...
Vice President, Digital Channel Activation (Marketing Delivery Lead)
Wilmington, DE · On-site
$109K - $170K/yr
As a Vice President, Digital Channel Activation (Marketing Delivery Lead) in Card Marketing Operations, you will lead teams responsible for digital channel activation and referral/email activation ...
As a Vice President, Digital Channel Activation (Marketing Delivery Lead) in Card Marketing Operations, you will lead teams responsible for digital channel activation and referral/email activation ...
As a Vice President, Digital Channel Activation (Marketing Delivery Lead) in Card Marketing Operations, you will lead teams responsible for digital channel activation and referral/email activation ...
As a Vice President, Digital Channel Activation (Marketing Delivery Lead) in Card Marketing Operations, you will lead teams responsible for digital channel activation and referral/email activation ...
As a Vice President, Digital Channel Activation (Marketing Delivery Lead) in Card Marketing Operations, you will lead teams responsible for digital channel activation and referral/email activation ...
Job Summary: As a Portfolio Marketing Strategy Vice President in Co-Branded Cards , you lead ... You will build a disciplined test-and-learn approach to optimize messaging, targeting, and channel ...
Job Summary: As a Portfolio Marketing Strategy Vice President in Co-Branded Cards , you lead ... You will build a disciplined test-and-learn approach to optimize messaging, targeting, and channel ...
Portfolio Marketing Strategy Vice President
Wilmington, DE · On-site
$133K - $190K/yr
Job Summary: As a Portfolio Marketing Strategy Vice President in Co-Branded Cards , you lead ... You will build a disciplined test-and-learn approach to optimize messaging, targeting, and channel ...
Portfolio Marketing Strategy Vice President
Wilmington, DE · On-site
$133K - $190K/yr
Job Summary: As a Portfolio Marketing Strategy Vice President in Co-Branded Cards , you lead ... You will build a disciplined test-and-learn approach to optimize messaging, targeting, and channel ...
Job Summary: As a Portfolio Marketing Strategy Vice President in Co-Branded Cards , you lead ... You will build a disciplined test-and-learn approach to optimize messaging, targeting, and channel ...
Job Summary: As a Portfolio Marketing Strategy Vice President in Co-Branded Cards , you lead ... You will build a disciplined test-and-learn approach to optimize messaging, targeting, and channel ...
Vice President Channel information
What is a vice president channel?
A Vice President of Channel is a senior executive responsible for developing and managing a company's channel sales strategy. This role involves creating partnerships with resellers, distributors, and other third-party vendors to expand the company's market reach. The VP of Channel oversees channel partner programs, sets sales targets, ensures compliance with company policies, and works closely with marketing and product teams. Their goal is to maximize revenue through effective collaboration with external partners while aligning with the organization's overall objectives.
What is the difference between Vice President Channel vs Director of Channel Sales?
| Aspect | Vice President Channel | Director of Channel Sales |
|---|---|---|
| Responsibilities | Oversees overall channel strategy, manages senior teams, and sets long-term goals | Manages day-to-day channel sales operations, executes strategies, and leads sales teams |
| Experience & Credentials | Typically requires 10+ years in sales/marketing, executive leadership experience, and industry-specific knowledge | Usually requires 5-8 years in sales, channel management experience, and relevant industry certifications |
| Work Environment | Executive-level, strategic planning, cross-department collaboration | Operational, team management, direct client engagement |
The Vice President Channel focuses on strategic leadership and long-term planning for channel growth, while the Director of Channel Sales handles daily operations and sales execution. Both roles require extensive industry experience, but the VP is more senior and involved in high-level decision-making.
How does a vice president channel typically collaborate with sales and marketing teams to drive partner success?
A Vice President of Channel works closely with both sales and marketing teams to develop and execute strategies that support channel partners in achieving revenue targets. This often involves aligning go-to-market initiatives, co-developing partner enablement programs, and ensuring consistent communication between internal teams and external partners. Regular cross-functional meetings, joint business planning sessions, and performance reviews are common practices to ensure all teams are synchronized and focused on shared goals. By fostering collaboration, the VP of Channel ensures partners are well-equipped to succeed, strengthening the overall channel ecosystem.
What are the key skills and qualifications needed to thrive as a vice president channel?
To thrive as a Vice President Channel, you need deep expertise in channel sales, strategic partnership management, and a proven track record of revenue growth, often supported by a bachelor's or master's degree in business or a related field. Familiarity with CRM platforms like Salesforce, partner relationship management (PRM) systems, and certifications in sales leadership or channel management are highly beneficial. Exceptional negotiation, leadership, and communication skills distinguish top performers in building and nurturing partner ecosystems. These abilities ensure effective channel strategy execution, strong partner relationships, and sustainable business expansion.
What are the most commonly searched types of Channel jobs in Delaware? The most popular types of Channel jobs in Delaware are:
What are popular job titles related to Vice President Channel jobs in Delaware? For Vice President Channel jobs in Delaware, the most frequently searched job titles are:
What job categories do people searching Vice President Channel jobs in Delaware look for? The top searched job categories for Vice President Channel jobs in Delaware are:
What cities in Delaware are hiring for Vice President Channel jobs? Cities in Delaware with the most Vice President Channel job openings:
Vice President, Omni Channel Marketing - Nemours Children's Health
Wilmington, DE • On-site
Full-time
Re-posted 16 days ago
Nemours Children's Health rating
8.1
Based on 87 frontline employees who took The Breakroom Quiz
69th of 887 rated healthcare providers
Job description
Vice President, Omni Channel Marketing
The VP, Omni Chanel Marketing is an enterprise role and can be based out of the Wilmington, DE, Jacksonville, FL or Orlando, FL areas.
The Vice President, Omni Channel Marketing is responsible for how Nemours drives measurable growth-turning brand, regional, and service line strategy into demand creation, referral growth, and patient acquisition across digital and performance channels. This role owns the enterprise growth engine, including paid media, performance marketing, digital acquisition and conversion, media and performance analytics, Health Care Provider marketing, patient-family facing social activation, web solutions, and KidsHealth business development. As a member of the MarCom senior leadership team, this role ensures growth efforts are integrated, data-driven, privacy-compliant, and increasingly measurable within HIPAA and healthcare regulatory constraints.
A core mandate of this role is to increase the percentage of marketing investment for which Nemours can responsibly measure ROI, while building a disciplined test-learn-scale culture that enables continuous optimization and confident investment decisions.
Essential Functions
Enterprise Growth & Performance Strategy
- Lead Nemours' enterprise growth and performance marketing strategy, translating brand, regional, and service line direction into measurable acquisition and referral outcomes.
- Ensure growth efforts operate as an integrated system rather than disconnected channels or campaigns.
Paid Media & Performance Marketing
- Own all paid media and performance marketing across consumer and Health Care Provider audiences.
- Ensure media plans are fully integrated across channels, regions, and service lines.
- Continuously optimize spend to improve efficiency, reach, and return.
Media, Measurement & ROI Accountability
- Own media and performance measurement strategy aligned to enterprise growth goals.
- Increase the percentage of marketing investment with attributable and defensible ROI while operating within HIPAA-compliant data and measurement practices.
- Partner with analytics, operations, and compliance to define appropriate proxies and leading indicators where direct attribution is not possible.
- Use measurement to drive optimization, reallocation, and strategic decision-making.
Test, Learn, Scale Methodology
- Establish a disciplined test-learn-scale operating model across growth channels.
- Define clear hypotheses, success thresholds, and learning agendas for experimentation.
- Rapidly scale high-performing tactics while stopping or redesigning low-performing efforts.
- Embed experimentation as a core growth capability rather than ad-hoc pilots.
Health Care Provider Marketing & Referral Growth
- Build and lead a coordinated HCP marketing engine designed to drive referral preference and reduce leakage.
- Ensure HCP growth efforts align with access readiness, clinical priorities, and regional strategy.
Web Solutions & Digital Experience
- Own web solutions and digital front-door performance to support growth and conversion.
- Lead conversion rate optimization, journey optimization, and integration with CRM and growth efforts.
Team Leadership & Capability Building
- Build and lead a high-performing growth marketing organization across media, analytics, digital, social, web, HCP, and KidsHealth.
- Develop talent that balances analytical rigor, experimentation, and executional excellence.
- Establish modern growth marketing tools, standards, and ways of working.
Requirements
- Bachelor's degree required; advanced degree preferred.
- 12+ years of experience leading growth, performance, or digital marketing in complex organizations.
- Proven track record driving measurable acquisition, referral growth, and ROI.
- Deep experience across paid media, analytics, digital experience, and performance optimization.
- Strong executive presence and ability to partner across strategy, brand, communications, and operations.
About Us
Nemours Children's Health is an internationally recognized pediatric health system serving more than 1.7 million patient encounters each year. We deliver care across six states through two freestanding children's hospitals - Nemours Children's Hospital, Delaware and Nemours Children's Hospital, Florida - along with a network of more than 80 primary, urgent, and specialty care practices and more than 40 hospital partnerships.
Backed by the Nemours Foundation and Alfred I. duPont Trust, our $1.7B nonprofit system is dedicated to improving children's health through clinical care, research, education, advocacy, and prevention. Our Whole Child Health approach focuses equally on prevention and treatment, partnering with communities to help every child thrive.
Inclusion and belonging guide our strategy and growth. We are committed to culturally relevant care, reducing health disparities, and fostering an environment where every associate, patient, and family feels supported and valued.
Learn more at Nemours.org.
What Nemours Children's Health employees say
Pay
Benefits
Hours and flexibility
Workplace
Get the full story on Breakroom
About Nemours Children's Health
Sourced by ZipRecruiter
Nemours Children’s Health, situated in Rockland, Delaware, US, operates within the healthcare industry. The company is a prominent health system offering pediatric care in Delaware, New Jersey, Pennsylvania, and Florida. It was founded in 1936 by Alfred I duPont, philanthropist and industrialist, to improve the health of children. The core values of Nemours include quality, accountability, respect, and teamwork. Its mission is to provide leadership, institutions, and services to restore and foster a healthy tomorrow for children. The non-profit organization is unique in that its primary focus is on patient families, ensuring the highest standards of pediatric care. Notably, Nemours is consistently ranked among the top children's hospitals in the US and has its own renowned research center, the Nemours Biomedical Research.
Industry
Hospitals
Company size
5,001 - 10,000 Employees
Headquarters location
Rockland, DE, US
Year founded
1936