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Teen Public Relations Jobs (NOW HIRING)

Create buzz-worthy moments that resonate with Gen Z and teen audiences * Oversee influencer and creator PR strategies in collaboration with social teams Crisis & Reputation Management * Develop and ...

Teen Director

Tacoma, WA · On-site

$23.70 - $26.38/hr

Demonstrated skills in customer service, public relations, organizational skills, communications ... Develop new programs with input from teen focus groups, surveys, parents, schools, and community ...

College Internship

Minneapolis, MN · On-site

$15.75 - $20.75/hr

... human resources, public relations, finance, or other approved major. Internship will provide ... Mn Adult & Teen Challenge is an Equal Opportunity Employer and does not discriminate based on any ...

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Teen Public Relations information

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$30K

$73K

$131.5K

How much do teen public relations jobs pay per year?

As of Aug 11, 2026, the average yearly pay for teen public relations in the United States is $72,960.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,000.00 and $90,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a teen public relations specialist, and why are they important?

To thrive as a Teen Public Relations Specialist, you generally need strong communication skills, social media savvy, and a solid understanding of branding and public image, often supported by coursework or experience in PR or communications. Familiarity with digital marketing tools, social media management platforms, and basic graphic design software is typically required. Creativity, adaptability, and teamwork are standout soft skills in this role. These skills help effectively manage a brand's reputation, engage target audiences, and build strong community relationships.

What are some common challenges faced by teen public relations specialists when engaging with youth audiences?

Teen Public Relations Specialists often encounter the challenge of effectively communicating and resonating with a rapidly changing youth demographic. Staying current with trends, language, and preferred platforms is essential to ensure messages are authentic and engaging. Additionally, balancing brand goals with the need for genuine, relatable content can be demanding. Collaboration with marketing teams, social media managers, and youth focus groups is crucial to craft impactful campaigns that foster trust and positive engagement among teen audiences.

What is teen public relations?

Teen Public Relations refers to the practice of managing communication and building positive relationships between organizations, brands, or events and teenage audiences. Professionals in this field create campaigns, organize events, and use social media to engage and inform teens about products, causes, or initiatives. Their goal is to shape public perception, encourage teen involvement, and ensure that messaging resonates with a younger demographic.

What is the difference between Teen Public Relations vs Youth Marketing Coordinator?

AspectTeen Public RelationsYouth Marketing Coordinator
Required CredentialsHigh school diploma or equivalent; some roles may prefer related courseworkHigh school diploma; marketing or communications coursework beneficial
Work EnvironmentPublic relations firms, schools, community organizationsMarketing agencies, brand promotion teams, event planning
Industry UsageUsed in PR campaigns targeting teens, media relationsFocuses on promoting products/services to youth audiences
Common Search/ComparisonOften compared for roles involving teen engagement and communicationRelated but more focused on marketing strategies

Teen Public Relations and Youth Marketing Coordinator roles both target youth audiences but differ in focus. Teen Public Relations emphasizes media relations and communication strategies, while Youth Marketing Coordinators concentrate on promoting products or services to teens through marketing campaigns. Both roles require similar educational backgrounds and are found in organizations engaging with youth demographics.

What cities are hiring for Teen Public Relations jobs? Cities with the most Teen Public Relations job openings:
What states have the most Teen Public Relations jobs? States with the most job openings for Teen Public Relations jobs include:
Infographic showing various Teen Public Relations job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, 1% Temporary, and 3% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $72,960 per year, or $35.1 per hour.

Director, Public Relations

Five Below

Philadelphia, PA

Full-time

Medical

Re-posted 22 days ago


Five Below rating

4.8

Company rating: 4.8 out of 10

Based on 800 frontline employees who took The Breakroom Quiz

651st of 732 rated retailers


Job description

At Five Below our growth is a result of the people who embrace our purpose: We know life is way better when you are free to Let Go & Have Fun in an amazing experience, filled with unlimited possibilities, priced so low, you can always say yes to the newest, coolest stuff! Just ask any of our over 27,000 associates who work at Five Below and they'll tell you there's no other place like it. It all starts with our purpose and then, The Five Below Way, which is our values and behaviors that each and every associate believes in.

It's all about culture at Five Below, making this a place that can inspire you as much as you inspire us with big ideas, super energy, passion, and the ability to make the workplace a WOWplace!

POSITION SUMMARY:

The Director of Public Relations will lead the development and execution of Five Below's external communications strategy to drive brand awareness, strengthen reputation, and support business growth. This roleis responsible forshaping the company's narrative across media,influencers, and cultural moments, ensuring Five Belowremainsrelevant and top-of-mind for its core audience and driving earned media impressions with our PR strategy.

RESPONSIBILITIES

Strategic Leadership

  • Develop and execute a comprehensive PR strategy aligned with brand, marketing, and business objectives
  • Own brand storytelling and messaging across all external channels
  • Identify opportunities to position Five Below as a leader in value retail and youth culture

Media Relations

  • Build and maintain strong relationships with national, regional, and trade media
  • Lead proactive and reactive media outreach, including press releases, pitches, and interviews
  • Manage media inquiries and act as a key spokesperson when needed

Brand & Campaign PR

  • Partner with marketing, merchandising, and social teams to amplify product launches, seasonal campaigns, and store openings
  • Create buzz-worthy moments that resonate with Gen Z and teen audiences
  • Oversee influencer and creator PR strategies in collaboration with social teams

Crisis & Reputation Management

  • Develop and maintain crisis communication plans
  • Provide guidance and messaging for sensitive or high-risk situations
  • Monitor brand sentiment and respond appropriately

Team & Agency Management

  • Lead and mentor internal PR team members
  • Manage external PR agencies and vendors to ensure strong execution and ROI
  • Collaborate cross-functionally across marketing, HR, investor relations, and operations

Measurement & Insights

  • Define KPIs and track PR performance (media coverage, sentiment, share of voice, etc.)
  • Leverage insights to refine strategies and improve impact

Qualifications

  • 8-12 years of public relations or communications experience, preferably in retail, consumer brands, or lifestyle sectors
  • Proven success building and executing high-impact PR campaigns
  • Strong media relationships, especially in retail, business, and pop culture outlets
  • Experience managing crisis communications and brand reputation
  • Deep understanding of Gen Z and teen audiences and cultural trends
  • Exceptional written and verbal communication skills
  • Strong leadership and cross-functional collaboration abilities

What We're Looking For

  • A creative storyteller who knows how to make brands culturally relevant
  • A strategic thinker who can also execute at a high level
  • Someone who thrives in a fast-paced, high-growth environment
  • A leader who brings energy, curiosity, and a pulse on trends

Explore our benefits site to discover all the perks and support we offer! From health coverage to financial and personal wellness, we've got you covered-check it out today! benefits.fivebelow.com/public/welcome

Five Below is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws.

Five Below is committed to working with and providing reasonable accommodations for individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please submit a request and let us know the nature of your request and your contact information. crewservices.zendesk.com/hc/en-us/requests/new

BE AWARE OF FRAUD! Please be aware of potentially fraudulent job postings or suspicious recruiter activity by persons that are posing as a Five Below recruiters. Please confirm that the person you are working with has an @fivebelow.com email address. Additionally, Five Below does NOT request financial information or payments from candidates at any point during the hiring process. If you suspect fraudulent activity, please visit Five Below's Career Site to verify the posting. fivebelow.com/info/careers


What Five Below employees say

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Benefits

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Get the full story on Breakroom


Five Below logo

About Five Below

Sourced by ZipRecruiter

Five Below carries an ever-evolving and exciting assortment of cell phone cases and chargers, remote control cars, yoga pants, graphic tees, nail polish, footballs and soccer balls, tons of candy and seasonal must-haves for Easter, Halloween, Christmas and more. Everything, everyday, is just $5 and below. Its stores are a vibrant, colorful and high-energy destination. Five Below products are grouped into one of eight in-store worlds: Style, Room, Sports, Tech, Crafts, Party, Candy and Now. Five Below's unique assortment features leading brands such as Lego®, Wilson®, HasbroTM and Peeps® and hot licenses from Disney® and Marvel® such as Frozen, Despicable Me, Avengers and Star WarsTM. Rounding out the assortment is merchandise packed with quality and value made exclusively for Five Below. Five Below was founded in 2002 by David Schlessinger, creator and founder of Encore Books and Zany Brainy along with Tom Vellios, former CEO of Zany Brainy, and current Chairman of Five Below. In early 2015, Joel Anderson, the former CEO of WalMart.com, was named CEO and President of Five Below. The Company (NASDAQ: FIVE) has achieved astounding growth, including a current string of 37 consecutive quarters of positive comparable stores sales growth (from Q2, 2006 to present). Five Below is poised to grow rapidly driven by a unique approach to targeting the teen and pre-teen customer with an edited assortment of trend-right, high quality merchandise that fosters universal appeal. With a highly differentiated shopping experience that delivers exceptional value within the $1-$5 pricing model, customers have a deep appreciation for the brand. There is a long runway for growth with compelling and consistent store performance backed by an experienced and passionate senior management team.

Industry

Food and beverage wholesalers

Company size

5,001 - 10,000 Employees

Headquarters location

Philadelphia, PA, US

Year founded

2002