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Technology Business Development information
What is technology business development?
What are the key skills and qualifications needed to thrive as a technology business development professional?
What are some common challenges faced in a technology business development role, and how can they be addressed?
What is the difference between Technology Business Development vs Sales Engineer?
| Aspect | Technology Business Development | Sales Engineer |
|---|---|---|
| Primary Focus | Identifying new business opportunities, strategic partnerships, and market expansion | Technical product demonstrations, client technical support, and solution customization |
| Required Skills | Business strategy, market analysis, communication, networking | Technical knowledge, product expertise, communication skills |
| Work Environment | Corporate offices, client meetings, industry events | Client sites, technical presentations, product demos |
| Common Certifications | Business or marketing certifications, industry-specific credentials | Engineering degrees, technical certifications |
While both roles involve client interaction and industry knowledge, Technology Business Development focuses on strategic growth and market opportunities, whereas Sales Engineers concentrate on technical product support and demonstrations. Understanding these differences helps professionals align their skills with the right career path or job opportunity.
What does a technology business development do?

Principal, Business Development
Palm Bay, FL • On-site
Full-time
Medical, Retirement, PTO
This job post has expired today. Applications are no longer accepted.
Job description
L3Harris is dedicated to recruiting and developing high-performing talent who are passionate about what they do. Our employees are unified in a shared dedication to our customers’ mission and quest for professional growth. L3Harris provides an inclusive, engaging environment designed to empower employees and promote work-life success. Fundamental to our culture is an unwavering focus on values, dedication to our communities, and commitment to excellence in everything we do.
L3Harris is the Trusted Disruptor in defense tech. With customers’ mission-critical needs always in mind, our employees deliver end-to-end technology solutions connecting the space, air, land, sea and cyber domains in the interest of national security.
Job Title: Principal, Undersea Business Development
Job Code: 40064
Job Location: Washington, DC; Palm Bay, FL; Millersville, MD or Providence, RI
Job Schedule: 9/80- Employees work 9 out of every 14 days – totaling 80 hours worked, and have every other Friday off
Job Description:
L3Harris has an opening in the Business Development organization responsible for developing new business in our Maritime Acoustics and Imaging Systems businesses, specifically focused on Seabed Systems’ Products and Systems. The location can be in the Washington DC area, Palm Bay, FL, Millersville, MD or Providence, RI. The new hire will reinforce, establish and grow customer relationships, identify and shape pursuits, assist with developing capture strategy, and provide effective internal and external communications regarding pursuits.
The successful candidate will have subject matter expertise in undersea and acoustics systems capabilities and products, with comprehensive operational and/or technical knowledge. The position will require in-depth knowledge of business development, including working knowledge and experience with the Shipley Capture management process. This position will support the Acoustics and Imaging Systems Division of the Maritime Sector, leading multiple growth campaigns, specifically to protect and expand upon current and future maritime undersea-based franchises. Additionally, this candidate will communicate within and outside of the organization to explain and influence changes to practices, processes and approaches, and implement operational plans and strategies that have measurable impact on the business or functional outcomes.
Essential Functions:
- Develop and execute an effective plan and strategy for increasing orders, bookings and opportunity captures
- Develop and reinforce strong relationships with current and potential customers to facilitate ongoing and new business opportunities
- Establish strong and intimate relationships with key undersea and acoustics customers
- Identify new and adjacent markets, unmet customer needs and opportunities to expand existing programs/products
- Manage new business capture throughout the business development cycle from planning, targeting and gathering information through proposing and eventual closure of the capture
- Provide proficient knowledge of L3Harris products, product applications, systems and solutions to peers, partners and potential customers to develop potential new business opportunities
- Determine current demand for products and services for both the company and its competitors, including future product feature-set direction and roadmaps
- Lead / support capture teams with preparation of competitive assessments, win strategy development and PTW (price-to-win) strategies that produce a winning proposal
- Coordinate preparation of compelling opportunity reviews to internal leadership for approval
- Evaluate market and competitive conditions and develop competitive assessments
- Effectively translate technical understanding of our products and technology for purposes of customer communication and engagement
- Collaborate with BD teammates including marketing communications, business development leaders, and capture teams
- Develop business forecasts for customers, market and product lines
- Estimate, allocate and manage discretionary resources as needed to shape and win opportunities and achieve financial goals
- Participate in strategic planning and development of business cases for internal research and development
- Lead / support business acquisition process milestone/gate reviews; to include opportunity identification, qualification, pursuit, pre-proposal, and proposal processes
- Manage the Seabed Business Area opportunity pipeline
- Demonstrate deep knowledge of Department of War acquisition processes and programs
- Proven track record of successful business capture
- Exceptional leadership and decision-making skills and strong interpersonal communication skills
- Create and foster a business acumen culture that embraces a strategic, proactive approach to support business area leaders with identifying, actively pursuing and closing new business
- Embrace a culture of “continuous learning” to improve our understanding of the technical drivers our existing and potential new customers seek to improve their mission capabilities
- Act as a change agent for the business, ensuring strategies and campaigns are mission and customer focused
- Organize participation in forums/conferences to further position L3Harris as a thought leader in the acoustics and seabed industry related to specific strategic opportunities
Qualifications:
- Bachelor’s Degree or higher with a minimum of 12 years of prior relevant experience. Graduate degree and a minimum of 10 years of prior related experience. In lieu of a degree, minimum of 16 years of prior related experience
- Active US Secret Security Clearance with the ability to obtain TS/SCI Security Clearance
Preferred Additional Skills:
- Experience leading new business pursuits
- Experience engaging with senior executives at government agencies, major prime contractors, and commercial companies
- Established contacts within Navy and Undersea Communities
- Understanding and familiarity with Navy and Undersea markets
- Ability to lead and develop relationships with geographically dispersed people
- Demonstrated ability in competitive analysis, customer analysis, win strategy development, proposal and color team leadership and price-to win analysis
- Demonstrated understanding of classified undersea mission lifecycles, including requirements development, system design and architecture, undersea systems operations
- Disciplined, self-starting professional who can bring projects to closure with minimum direction, guidance and oversight
- Must work independently under limited supervision
- Must have excellent oral and written communication skills
- Travel up to 30% to support opportunity identification, pursuit, and capture
In compliance with pay transparency requirements, the salary range for this role in Colorado State, Hawaii, Illinois, Maryland, Minnesota, Vermont and New York State is $126K-$235K. For California, New Jersey, Massachusetts, Washington D.C., Maryland Greater Washington D.C. area, the city of Denver, Washington State and New York City, the salary range for this role is $146-$271K. This is not a guarantee of compensation or salary, as final offer amount may vary based on factors including but not limited to experience and geographic location. L3Harris also offers a variety of benefits, including health and disability insurance, 401(k) match, flexible spending accounts, EAP, education assistance, parental leave, paid time off, and company-paid holidays. The specific programs and options available to an employee may vary depending on date of hire, schedule type, and the applicability of collective bargaining agreements.
#LI-LT1
L3Harris Technologies is proud to be an Equal Opportunity Employer. L3Harris is committed to treating all employees and applicants for employment with respect and dignity and maintaining a workplace that is free from unlawful discrimination. All applicants will be considered for employment without regard to race, color, religion, age, national origin, ancestry, ethnicity, gender (including pregnancy, childbirth, breastfeeding or other related medical conditions), gender identity, gender expression, sexual orientation, marital status, veteran status, disability, genetic information, citizenship status, characteristic or membership in any other group protected by federal, state or local laws. L3Harris maintains a drug-free workplace and performs pre-employment substance abuse testing and background checks, where permitted by law.
Please be aware many of our positions require the ability to obtain a security clearance. Security clearances may only be granted to U.S. citizens. In addition, applicants who accept a conditional offer of employment may be subject to government security investigation(s) and must meet eligibility requirements for access to classified information.
By submitting your resume for this position, you understand and agree that L3Harris Technologies may share your resume, as well as any other related personal information or documentation you provide, with its subsidiaries and affiliated companies for the purpose of considering you for other available positions.
L3Harris Technologies is an E-Verify Employer. Please click here for the E-Verify Poster in English or Spanish. For information regarding your Right To Work, please click here for English or Spanish.