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Strategy Associate Jobs in Ionia, MI (NOW HIRING)

Talent Strategy

Assembler

Grand Rapids, MI · On-site

$16 - $18/hr

Warehouse Associate - Walker, MI 1st & 2nd Shift | $16-$18/hour Job Summary We are looking for reliable Warehouse Associates to support daily warehouse operations in the Walker area. Responsibilities

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All JobsStrategy Associate JobsStrategy Associate Jobs in Ionia, MI

Strategy Associate information

See Ionia, MI salary details

$29.3K

$84.5K

$133.4K

How much do strategy associate jobs pay per year?

As of Aug 23, 2026, the average yearly pay for strategy associate in Ionia, MI is $84,486.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,000.00 and $112,700.00 per year, depending on experience, location, and employer.

What is a strategy associate?

Strategy associates analyze data to help develop and execute a project for a company. These projects may include product launches, marketing campaigns, or financial analysis. As a strategy associate, your responsibilities are to prioritize tasks, streamline processes, and identify and resolve problems within the project. You may also be responsible for providing reports or presentations on your analysis and findings to company stakeholders.

How does a strategy associate typically collaborate with other departments within an organization?

Strategy Associates often work closely with teams across finance, marketing, operations, and product development to gather data, align on business objectives, and support the execution of strategic initiatives. This role requires strong communication skills and the ability to coordinate cross-functional meetings, synthesize diverse perspectives, and ensure stakeholders are informed throughout the project lifecycle. By collaborating with multiple departments, Strategy Associates gain a holistic view of the business and contribute to solutions that drive organizational growth.

What are the key skills and qualifications needed to thrive as a strategy associate, and why are they important?

To thrive as a Strategy Associate, you need strong analytical abilities, business acumen, and a relevant degree in business, economics, or a related field. Familiarity with data analysis tools like Excel, PowerPoint, and sometimes SQL or Tableau, as well as experience with strategic frameworks, is highly beneficial. Excellent communication, problem-solving, and teamwork skills help you effectively present recommendations and collaborate across departments. These competencies ensure you can develop actionable insights and support high-impact business decisions.

What is the difference between Strategy Associate vs Business Analyst?

AspectStrategy AssociateBusiness Analyst
Required CredentialsBachelor's degree, often MBA or related fieldBachelor's degree, sometimes advanced certifications
Work EnvironmentConsulting firms, corporate strategy teamsCorporate, consulting, or finance sectors
Employer & Industry UsageManagement consulting, corporate strategy departmentsBusiness operations, finance, consulting
Common Search & ComparisonYesYes

The Strategy Associate and Business Analyst roles share similarities in required education and work environments, often overlapping in consulting and corporate sectors. However, Strategy Associates typically focus on high-level strategic planning and recommendations, while Business Analysts tend to analyze data and support operational decisions. Both roles are essential in strategic and business development contexts, but their core responsibilities and focus areas differ slightly.

More about Strategy Associate jobs

What are the most commonly searched types of Strategy jobs in Ionia, MI?

The most popular types of Strategy jobs in Ionia, MI are:

What job categories do people searching Strategy Associate jobs in Ionia, MI look for?

The top searched job categories for Strategy Associate jobs in Ionia, MI are:

What cities near Ionia, MI are hiring for Strategy Associate jobs?

Cities near Ionia, MI with the most Strategy Associate job openings:

Strategy Associate jobs near you
Infographic showing various Strategy Associate job openings in Ionia, MI as of August 2026, with employment types broken down into 1% As Needed, 69% Full Time, 28% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $84,486 per year, or $40.6 per hour.

Audience Strategy Manager

Jackson National Life

Lansing, MI • On-site

Full-time

Re-posted 7 days ago

Job description

If you are an internal associate, please login to Workday and apply through Jobs Hub.

Job PurposeThe Audience Strategy Manager is responsible for defining, developing, and operationalizing customer audience strategies that drive acquisition, engagement, retention, and lifetime value. This individual translates business goals and customer insights into scalable audience frameworks, segmentation strategies, and activation plans across owned, paid, and earned channels.Working closely with marketing sponsors, digital media, analytics, and data teams, the Audience Strategy Manager ensures customer data is transformed into actionable audiences that power personalization, journey orchestration, campaign targeting, and measurement.Essential Responsibilities
  • Develop enterprise audience frameworks aligned to customer lifecycle stages, behaviors, needs, and business priorities.
  • Define audience taxonomy, segmentation methodology, and targeting rules.
  • Identify high-value customer segments, growth opportunities, and suppression strategies.
  • Build scalable segmentation approaches balancing precision, reach, and operational efficiency.
  • Translate audience strategies into executable activation plans across email, paid media, web personalization, mobile, and direct channels.
  • Partner with channel owners to ensure audience consistency across platforms.
  • Define audience eligibility, prioritization, exclusions, and contact strategies.
  • Partner with CDP, CRM, and Operations teams to operationalize audience definitions within platforms such as Adobe Real-Time CDP and Adobe Experience Platform.
  • Establish business requirements for audience creation, enrichment, and activation.
  • Ensure audiences align with identity resolution, consent, and governance standards.
  • Monitor audience performance, penetration, conversion, retention, and engagement metrics.
  • Analyze audience effectiveness and recommend refinements based on business outcomes.
  • Partner with analytics teams on testing strategies, incrementality, holdouts, and experimentation.
  • Serve as the central point of contact for audience requests across business units.
  • Translate business objectives into audience recommendations and prioritization frameworks.
  • Educate stakeholders on audience best practices, governance, and targeting strategy.
Other Duties
  • Performs other duties and/or projects as assigned.
Knowledge, Skills and Abilities
  • Strong understanding of segmentation, customer journeys, first-party data strategy, and personalization.
  • Familiarity with paid media audiences, CRM audiences, and omnichannel activation.
  • Ability to interpret customer insights, analytics, and business needs into actionable targeting strategies.
  • Excellent written and verbal communication and presentation skills with a proven ability to convey complex information and ideas clearly and effectively to a variety of stakeholders and influence decision making.
  • Excellent interpersonal skills with an ability to build and maintain relationships.
  • Strong project management, organizational, and time management skills with the ability to manage and prioritize multiple projects and tasks simultaneously.
Qualifications
  • Bachelor's Degree or equivalent education and experience required.
  • 5+ years of experience in audience strategy, CRM, lifecycle marketing, marketing strategy, customer analytics, or marketing operations required.
  • Experience building audience strategies in a CDP, CRM, DMP, or marketing automation environment required.
  • Hands-on experience with Adobe Real-Time CDP, Adobe Target, Marketo, or similar platforms preferred.
  • Experience with SQL, analytics tools, or BI platforms preferred.
  • Knowledge of privacy, consent, and audience governance frameworks preferred.

Jackson is proud to be an equal opportunity workplace. The Company subscribes to and endorses federal and state laws and regulations relating to equal employment opportunity for all persons without regard to race, color, religion, gender, age, national origin, legally-recognized disability, marital status, legally-protected medical condition, citizenship, ancestry, height, weight, sexual orientation, veteran status, or any other factor not related to the needs of the job. The Company is committed to a policy of equal opportunity. Company facilities and campuses are tobacco-free environments.

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