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Sports Marketing Jobs in Decatur, GA (NOW HIRING)

Sr. Manager, Sports Marketing

Atlanta, GA · On-site

$115K - $172K/yr

The Sr. Sports Marketing Manager (SSMM) drives the development and leads the execution of Sports Marketing initiatives across the Southeast Region (FL, GA, NC, SC, TN, AR, LA, MS, AL). Through events ...

Company Description The Sr. Sports Marketing Manager (SSMM) drives the development and leads the execution of Sports Marketing initiatives across the Southeast Region (FL, GA, NC, SC, TN, AR, LA, MS ...

Sr. Manager, Sports Marketing

Atlanta, GA · On-site

$115K - $172K/yr

The Sr. Sports Marketing Manager (SSMM) drives the development and leads the execution of Sports Marketing initiatives across the Southeast Region (FL, GA, NC, SC, TN, AR, LA, MS, AL). Through events ...

Manager, Athlete Marketing

Atlanta, GA · On-site

$85K - $128K/yr

In this role, the Athlete Marketing Manager (AMM) plays a pivotal part in supporting athletes' advancement in their sports and helping them achieve their aspirations. The AMM is responsible for ...

In this role, the Athlete Marketing Manager (AMM) plays a pivotal part in supporting athletes' advancement in their sports and helping them achieve their aspirations. The AMM is responsible for ...

Online training opportunities Company Overview Founded in Tampa, Florida, i9 Sports ® is the nation's first and largest youth sports league franchise business in the United States with over 1 ...

Online training opportunities Company Overview Founded in Tampa, Florida, i9 Sports ® is the nation's first and largest youth sports league franchise business in the United States with over 1 ...

Online training opportunities Company Overview Founded in Tampa, Florida, i9 Sports ® is the nation's first and largest youth sports league franchise business in the United States with over 1 ...

Octagon, the world's premier global sports marketing agency, is seeking a Strategist, Influencer Marketing to join its digital strategy practice. In this role,you'llsupport our influencer team by ...

New

Director, National Sales

Atlanta, GA · On-site

$110K - $120K/yr

The base pay range for this role is: $110,000-$120,000 USD WHAT WE DO Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on ...

... sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports ...

Customer Service Rep

Atlanta, GA · On-site

$15.50 - $21/hr

... marketing Team player Sales Entry level sales and mktg Sports-oriented Help wanted New grad Part-time Full-time business chicago based experience, business administration, small business ...

... sports marketing, or entertainment sales. * Proven track record of developing and closing high-value partnership agreements while consistently exceeding revenue goals. * Experience selling integrated ...

... sports marketing, or entertainment sales. * Proven track record of developing and closing high-value partnership agreements while consistently exceeding revenue goals. * Experience selling integrated ...

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Showing results 1-20

Sports Marketing information

See Decatur, GA salary details

$21.5K

$46.3K

$72.2K

How much do sports marketing jobs pay per year?

As of Sep 12, 2026, the average yearly pay for sports marketing in Decatur, GA is $46,348.00, according to ZipRecruiter salary data. Most workers in this role earn between $37,100.00 and $52,200.00 per year, depending on experience, location, and employer.

What is sports marketing?

Sports marketing is a specialized field of marketing focused on promoting sports teams, events, athletes, and related products or services. It involves creating and implementing strategies to engage fans, attract sponsors, and increase revenue through advertising, promotions, and partnerships. Professionals in sports marketing work with brands, sports organizations, and media to build excitement and loyalty around sporting events and products. This field combines knowledge of marketing principles with a deep understanding of the sports industry and fan behavior.

What are sports marketing jobs?

Sports marketing jobs focus on promoting sports, professional or amateur leagues, athletes, and brands and products (such as apparel and shoes) that are part of the sports world. There are many different sports marketing jobs, and your duties differ depending on the type of organization you work for. Your responsibilities may include recruiting individual players, speaking to sports agents about sponsorship deals, or developing a new ad campaign featuring prominent athletes. If you work for a professional team, you may contract with businesses to advertise at games or create community outreach and charity events to improve the team image.

How does a sports marketing professional typically collaborate with athletes, teams, and sponsors?

Sports marketing professionals often act as liaisons between athletes, teams, and sponsors to coordinate promotional campaigns, event appearances, and endorsement deals. They regularly communicate with all parties to ensure brand messaging is consistent and contractual obligations are met. Building strong, trust-based relationships is essential, as is flexibility to adapt campaigns based on team performance or athlete availability. Collaboration may also involve organizing press conferences, managing social media content, and analyzing campaign effectiveness with stakeholders.

What are the key skills and qualifications needed to thrive as a sports marketing professional, and why are they important?

To thrive as a Sports Marketing professional, you need a solid understanding of marketing principles, branding, and sports industry trends, usually supported by a degree in marketing, sports management, or a related field. Familiarity with digital marketing tools, social media platforms, analytics software, and CRM systems is typically required. Exceptional communication, creativity, and relationship-building skills help professionals engage fans, sponsors, and partners effectively. These skills are crucial for driving audience engagement, maximizing brand value, and achieving organizational goals in a competitive sports market.

What is the difference between Sports Marketing vs Sports Promotions?

AspectSports MarketingSports Promotions
Primary FocusBrand building, advertising, sponsorshipsEvent-specific activities, contests, giveaways
Work EnvironmentMarketing agencies, sports teams, brandsEvent venues, promotional agencies, sports teams
Required SkillsMarketing strategies, communication, brandingEvent planning, sales, customer engagement
Common CertificationsMarketing certifications, sports management degreesEvent management certifications, sales training

Sports Marketing focuses on creating long-term brand strategies and sponsorship deals, while Sports Promotions centers on short-term event activities to boost engagement and ticket sales. Both roles often work within the sports industry but serve different purposes in the marketing ecosystem.

Does sports marketing make good money?

Sports marketing professionals can earn a wide range of salaries depending on experience, location, and the level of the organization. Entry-level positions may start around $40,000 annually, while experienced managers or directors can earn over $100,000 or more. Success in the field often depends on skills such as branding, negotiation, and familiarity with marketing tools and analytics.

How to go into sports marketing?

To pursue a career in sports marketing, gaining a degree in marketing, sports management, or a related field is helpful. Building experience through internships, developing skills in digital marketing and analytics, and networking within the sports industry can improve job prospects. Familiarity with industry tools and certifications like the Sports Marketing Association's credentials can also be beneficial.

What are the most commonly searched types of Sports Marketing jobs in Decatur, GA?

The most popular types of Sports Marketing jobs in Decatur, GA are:

What job categories do people searching Sports Marketing jobs in Decatur, GA look for?

The top searched job categories for Sports Marketing jobs in Decatur, GA are:

What cities near Decatur, GA are hiring for Sports Marketing jobs?

Cities near Decatur, GA with the most Sports Marketing job openings:

Infographic showing various Sports Marketing job openings in Decatur, GA as of August 2026, with employment types broken down into 85% Full Time, 14% Part Time, and 1% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $46,348 per year, or $22.3 per hour.

Sr. Manager, Sports Marketing

Atlanta, GA • On-site

Red Bull
Beverage Manufacturing

$115K - $172K/yr

Full-time

Posted 18 days ago


Red Bull rating

7.7

Company rating: 7.7 out of 10

Based on 30 frontline employees who took The Breakroom Quiz


Job description

The Sr. Sports Marketing Manager (SSMM) drives the development and leads the execution of Sports Marketing initiatives across the Southeast Region (FL, GA, NC, SC, TN, AR, LA, MS, AL). Through events, athletes, the SSMM builds local and regional brand affinity while paying into Red Bull's relevant global and national strategies.
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
  • ATHLETES AND INFLUENCERS
    Establish a rich network in regional sports scenes to maintain awareness of latest sports trends and scenes.
    Identify locally relevant athletes' stories and help create opportunities to amplify their reach within the region and nationally.
    With Athlete Marketing Managers and the National Athlete Marketing team, identify, develop and build relationships with local athlete talent.
  • EVENT INITIATIVES & PROJECTS
    Influence and contribute to the annual Region Sports Marketing Business Plan.
    Lead the project management and execution of local Red Bull Sports Marketing events.
    Use knowledge of local sports scenes and sports landscape to inform development of new event concepts.
    Oversee regional Sports Marketing resources to maximize the impact of local events.
    Support Athlete and Event Marketing Managers with accomplishing athlete projects and sport events.
  • GAMING
    Work with Gaming team colleagues to identify opportunities in the region to reach the gaming consumer and bring the brand to life through gaming events, players, and the community.
    Build a network in the gaming communities to build relevance and frequency of touchpoints with the gamer following national strategies.
  • COLLABORATION & DISCOVERY
    Lead and partner with Sales, Event Logistics, and Event and Athlete Marketing Managers to ensure quality planning all Sports Marketing activities in the region.
    Identify relevant branded and non-branded sports content and stories for our owned and shared media channels.
  • PEOPLE MANAGEMENT
    Find and hire the right people to lead regional Sports Marketing projects.
    Manage direct reports towards annual regional goals.
    Promote a culture by focusing on individual, strengths-based development.
    Identify and train employees for succession opportunities.
    Provide direct and productive feedback to help maintain quality performance.
    Create a culture that rewards effort and execution following Red Bull's values.

EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
  • 8+ years of experience in Marketing with a focus on sports, athletes, and consumers.
  • Experience & knowledge managing Events, Athlete, Team partnerships and NIL; including negotiation, contract management, and activation planning.
  • An understanding of traditional and non-traditional brand marketing strategies.
  • A history of taking ideas from conceptual ideation to execution.
  • Experience with identifying different sports trends and scenes on a regional and national level.
  • Experience managing complex budgets, agency/vendor partners, and resource allocation across multiple projects or markets.
  • Experience leading teams, managing direct reports, and developing talent across multiple markets or functions.
  • Strong understanding of mainstream, emerging, and local sports cultures, with the ability to identify relevant trends, communities, talent, and storytelling opportunities with an emphasis on content.
  • Travel 30-40%
  • Permanent
  • Benefits eligible

WHERE YOU'LL BE BASED
AtlantaGeorgia, United States
United StatesRed Bull North America
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