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Sports Content Creator Jobs in Rochester, NY (NOW HIRING)

Digital Content Creator

Rochester, NY · On-site

$16.50 - $17.50/hr

WROC/RochesterFirst is hiring a Digital Content Creator to join our award-winning team. With the ... national news, sports and entertainment content across its television and digital platforms ...

WROC/RochesterFirst is EXCITED to announced we are hiring a Hybrid Producer/Content Creator to join ... national news, sports and entertainment content across its television and digital platforms ...

Digital Content Creator

Rochester, NY · On-site

$16.50 - $17.50/hr

NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including ...

NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including ...

Sports Content Creator information

See Rochester, NY salary details

$29.1K

$115.1K

$127.3K

How much do sports content creator jobs pay per year?

As of Jul 1, 2026, the average yearly pay for sports content creator in Rochester, NY is $115,061.00, according to ZipRecruiter salary data. Most workers in this role earn between $121,400.00 and $126,300.00 per year, depending on experience, location, and employer.

How does a Sports Content Creator typically collaborate with other departments or professionals within a sports organization?

As a Sports Content Creator, collaboration with various departments is essential to producing engaging and timely content. You’ll often work closely with marketing teams to align content with campaigns, coordinate with athletes or coaches for interviews, and partner with graphic designers or video editors to enhance visual storytelling. Effective communication and adaptability are key, as schedules and priorities can shift around games or events. This collaborative environment not only supports high-quality content but also offers valuable learning and networking opportunities within the sports industry.

How can I get a job in sports media?

To get a job as a sports content creator, develop strong writing, video editing, and social media skills, and build a portfolio of sports-related content. Gaining experience through internships, freelance work, or creating your own content on platforms like YouTube or Twitter can improve your chances. Networking within the industry and staying updated on sports trends also help in securing opportunities.

How much do sports content creators make?

Sports content creators' earnings vary widely based on experience, platform, and audience size. Entry-level creators may earn a few thousand dollars annually, while established influencers can make six figures or more through ad revenue, sponsorships, and merchandise. Many also diversify income with brand collaborations and paid appearances.

What is the difference between Sports Content Creator vs Sports Journalist?

AspectSports Content CreatorSports Journalist
CredentialsOften self-taught or with media/communications backgroundJournalism degree or related certification
Work EnvironmentOnline platforms, social media, video channelsNews outlets, newspapers, TV stations
Industry UsageContent creation for digital audiencesReporting and writing for traditional media
Search & Comparison IntentFocus on digital content skills and social mediaFocus on reporting, interviewing, and news accuracy

While both roles involve sports-related content, Sports Content Creators primarily produce digital media for online audiences, emphasizing social media and video content. Sports Journalists focus on reporting, interviewing, and writing for traditional media outlets. The key difference lies in their platforms and content style, though both require a passion for sports and strong communication skills.

What kind of jobs in media bring in $150,000 a year?

In media, high-paying roles such as senior sports content creators, sports broadcasters, and media executives can earn $150,000 or more annually. These positions often require extensive experience, strong industry networks, and skills in content production, editing, or management, often supplemented by relevant certifications or advanced degrees.

What are the key skills and qualifications needed to thrive as a Sports Content Creator, and why are they important?

To thrive as a Sports Content Creator, you need a solid understanding of sports, strong writing or video production skills, and experience with digital media platforms. Familiarity with tools like Adobe Creative Suite, social media analytics, and content management systems is typically required. Creativity, adaptability, and the ability to engage audiences make someone stand out in this role. These skills are crucial for producing compelling, timely content that resonates with fans and grows online communities.

What is a sports media salary?

A sports content creator's salary varies based on experience, location, and the platform they work for, typically ranging from $30,000 to over $70,000 annually. Entry-level positions may start lower, while experienced creators with strong audiences or specialized skills can earn higher incomes, often supplemented by brand partnerships and sponsorships.

What are sports content creators?

Sports content creators are individuals who produce digital media focused on sports topics. They create videos, articles, podcasts, social media posts, and other content to inform, entertain, and engage sports fans. Their work may include game analysis, athlete interviews, commentary, highlights, and behind-the-scenes coverage. Sports content creators often use platforms like YouTube, TikTok, Instagram, and blogs to reach their audience and may collaborate with teams, brands, or media outlets.
What are popular job titles related to Sports Content Creator jobs in Rochester, NY? For Sports Content Creator jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Sports Content Creator jobs in Rochester, NY look for? The top searched job categories for Sports Content Creator jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Sports Content Creator jobs? Cities near Rochester, NY with the most Sports Content Creator job openings:
Digital Content Creator

Digital Content Creator

Nexstar Media Group

Rochester, NY • On-site

$16.50 - $17.50/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 26 days ago


Nexstar Media Group rating

6.9

Company rating: 6.9 out of 10

Based on 101 frontline employees who took The Breakroom Quiz

45th of 67 rated media


Job description

WROC/RochesterFirst is hiring a Digital Content Creator to join our award-winning team. With the credibility and strength of our 75-year trusted brand, WROC/RochesterFirst is Rochester, NY's universal local source for news, weather, and information across all platforms.
Rochester, NY, ranked as the nation's second most affordable housing market, offers an exceptional quality of life-with outstanding dining, lively entertainment, scenic parks and golf courses, and a friendly, welcoming community.
WROC-TV/RochesterFirst.com in Rochester, New York is hiring a Digital Content Creator to work in the newsroom writing, aggregating, and publishing news stories, videos, and multimedia elements to our station's digital platforms. The ideal candidate will be well-versed in web content production, writing, and journalism, and have a working knowledge of the digital media landscape.
Requirements:
  • Strong writing and editing skills, with attention to detail and knowledge of AP style
  • Knowledge of online news journalism and best practices
  • Basic photography, videography and editing for digital delivery
  • Creates engaging stories, videos and imagery for our viewers specific to platforms
  • Gathers information through research, interviews, experience, or attendance of events
  • Proficiency in web content management systems
  • Proficiency with Facebook, X, Instagram, TikTok, YouTube, and other social media platforms required
  • Must be able to work independently and collaboratively in a fast-paced environment
  • Flexibility with working any and all shifts, including nights and/or weekends
  • Copy editing and quality control across our various digital platforms
  • Bachelor's degree in journalism and newsroom experience preferred
  • Basic graphic design experience with Photoshop, Adobe Express preferred
  • Perform other duties as assigned

Compensation: $16.50 - $17.50 an hour commensurate with applicant's experience and skill level.
WROC/RochesterFirst, Nexstar Media Inc. offers excellent benefits including paid vacations, holidays, sick leave, and personal days, health insurance plans, Health Savings and Flexible Spending Accounts, 401K Retirement Plan, paid parental leave, dental, vision, Teladoc, behavioral health services, prescription drug coverage, life insurance plans, paid short term disability, and many more benefit options. Compensation package will be based on experience.
Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America's largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar's national television properties include The CW, America's fifth major broadcast network, NewsNation, our national news network providing "News for All America," popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company's portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.
EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

What Nexstar Media Group employees say

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Benefits

Hours and flexibility

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About Nexstar Media Group

Sourced by ZipRecruiter

Headquartered in Irving, Texas, Nexstar Media Group, Inc. is the largest local broadcast television group in the United States and one of the world’s leading diversified media companies. In June 2023, Nexstar marked 27 years of excellence in local programming and service since Perry A. Sook founded the company. Nexstar owns, operates, programs or provides sales and other services to 200 broadcast stations (including partner stations) and their related low power and digital multicast signals reaching 116 markets or more than 68% of all U.S. television households. Coupled with a growing portfolio of digital media marketing, advertising and content management platforms, Nexstar delivers powerful and innovative digital solutions and services to local and national media companies, advertisers, agencies and brands.

Industry

Broadcasting

Company size

1,001 - 5,000 Employees

Headquarters location

Irving, TX, US

Year founded

1996

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