Bachelor's degree in Sports Communication, Journalism, Marketing, or related field (Master's preferred) * 2-4 years of experience in collegiate athletic communications or a related field
Bachelor's degree in Sports Communication, Journalism, Marketing, or related field (Master's preferred) * 2-4 years of experience in collegiate athletic communications or a related field
Bachelor's degree in Sports Communication, Journalism, Marketing, or related field (Master's preferred) * 2-4 years of experience in collegiate athletic communications or a related field
Quick apply
Bachelor's degree in Sports Communication, Journalism, Marketing, or related field (Master's preferred) * 2-4 years of experience in collegiate athletic communications or a related field
Offering degrees in Film and Television, Social Media and Public Relations, Advertising, Journalism and Digital Media, Sports Communication, Communication and Media Studies, Animation and VFX, and an ...
Offering degrees in Film and Television, Social Media and Public Relations, Advertising, Journalism and Digital Media, Sports Communication, Communication and Media Studies, Animation and VFX, and an ...
i9 Sports - Flag Football Sports Instructor
Rockwall, TX · On-site
$16 - $18/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently & solve problems * Awareness & ability to take charge of any ...
i9 Sports - Flag Football Sports Instructor
Rockwall, TX · On-site
$16 - $18/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently & solve problems * Awareness & ability to take charge of any ...
Bachelor's degree, preferably in sports communication or a related field. * 4-5 years of experience in intercollegiate athletics or professional sports. Work as a graduate assistant or undergraduate ...
Bachelor's degree, preferably in sports communication or a related field. * 4-5 years of experience in intercollegiate athletics or professional sports. Work as a graduate assistant or undergraduate ...
Youth Sports Instructor
MN · On-site
$18 - $20/hr
Proactively communicate and escalate any potential issues to the Sport Coordinator or Site Manager Specifics * Part time position (on Saturdays or various weeknights) * 3-6 hours each shift during ...
Youth Sports Instructor
MN · On-site
$18 - $20/hr
Proactively communicate and escalate any potential issues to the Sport Coordinator or Site Manager Specifics * Part time position (on Saturdays or various weeknights) * 3-6 hours each shift during ...
Sports Instructor/Officials
Loganville, GA · On-site
$16 - $24/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently * Awareness & ability to take charge of any situation to ensure ...
Sports Instructor/Officials
Loganville, GA · On-site
$16 - $24/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently * Awareness & ability to take charge of any situation to ensure ...
Youth Sports Instructor
MN · On-site
$18 - $20/hr
Proactively communicate and escalate any potential issues to the Sport Coordinator or Site Manager Specifics * Part time position (on Saturdays or various weeknights) * 3-6 hours each shift during ...
Youth Sports Instructor
MN · On-site
$18 - $20/hr
Proactively communicate and escalate any potential issues to the Sport Coordinator or Site Manager Specifics * Part time position (on Saturdays or various weeknights) * 3-6 hours each shift during ...
Youth Sports Instructor
MN · On-site
$18/hr
Proactively communicate and escalate any potential issues to the Sport Coordinator or Site Manager Specifics * Part time position (on Saturdays or various weeknights) * 3-6 hours each shift during ...
Youth Sports Instructor
MN · On-site
$18/hr
Proactively communicate and escalate any potential issues to the Sport Coordinator or Site Manager Specifics * Part time position (on Saturdays or various weeknights) * 3-6 hours each shift during ...
Multi Sport Youth Sports Instructor
Germantown, MD · On-site
$17 - $21/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently & solve problems * Awareness & ability to take charge of any ...
Multi Sport Youth Sports Instructor
Germantown, MD · On-site
$17 - $21/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently & solve problems * Awareness & ability to take charge of any ...
Sports Instructor Volleyball
Moseley, VA · On-site
$20 - $25/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently * Ability to work a varied work schedule including weekends and ...
Sports Instructor Volleyball
Moseley, VA · On-site
$20 - $25/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently * Ability to work a varied work schedule including weekends and ...
Sports Instructor Lacrosse
Moseley, VA · On-site
$20 - $25/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently * Ability to work a varied work schedule including weekends and ...
Sports Instructor Lacrosse
Moseley, VA · On-site
$20 - $25/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently * Ability to work a varied work schedule including weekends and ...
Youth Sports Instructor - Basketball
Lowell, MA · On-site
$18/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently * Ability to work a varied work schedule including weekends and ...
Youth Sports Instructor - Basketball
Lowell, MA · On-site
$18/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently * Ability to work a varied work schedule including weekends and ...
Youth Sports Official
Denver, CO · On-site
$16 - $20/hr
Excellent communication skills * Sport-specific officiating, playing, or coaching experience * Highly motivated self-starter; can work independently & solve problems * Awareness & ability to take ...
Youth Sports Official
Denver, CO · On-site
$16 - $20/hr
Excellent communication skills * Sport-specific officiating, playing, or coaching experience * Highly motivated self-starter; can work independently & solve problems * Awareness & ability to take ...
Partner with MSG Sports Communications to support and execute publicity efforts for the franchise. * Collaborate with Marketing, Digital, Event Presentation, Community Relations, Ticketing ...
Partner with MSG Sports Communications to support and execute publicity efforts for the franchise. * Collaborate with Marketing, Digital, Event Presentation, Community Relations, Ticketing ...
Sports Instructor Soccer
Moseley, VA · On-site
$20 - $25/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently * Ability to work a varied work schedule including weekends and ...
Sports Instructor Soccer
Moseley, VA · On-site
$20 - $25/hr
Excellent communication skills * Sport-specific coaching experience & knowledge * Highly motivated self-starter; can work independently * Ability to work a varied work schedule including weekends and ...
Sports Coordinator EVERY SPORT
Fullerton, CA · On-site
$20/hr
We have careers in sports instructors, coordinators and site managers. From officials to ... Able to communicate with children, parents, and coaches in a positive and professional manner.
Sports Coordinator EVERY SPORT
Fullerton, CA · On-site
$20/hr
We have careers in sports instructors, coordinators and site managers. From officials to ... Able to communicate with children, parents, and coaches in a positive and professional manner.
Youth Sports Official/Instructor
Colorado Springs, CO · On-site
$16 - $20/hr
Excellent communication skills * Sport-specific coaching/officiating experience & knowledge * Highly motivated self-starter; can work independently * Ability to work weekends and some evenings (for ...
Youth Sports Official/Instructor
Colorado Springs, CO · On-site
$16 - $20/hr
Excellent communication skills * Sport-specific coaching/officiating experience & knowledge * Highly motivated self-starter; can work independently * Ability to work weekends and some evenings (for ...
Youth Sports Program Director
Waukee, IA · On-site
$57K - $70K/yr
Serve as a lead for all league-wide communications * Develop rosters, schedules, and programming for various sports * Oversee the daily operation of youth sports leagues, camps, and clinics
Youth Sports Program Director
Waukee, IA · On-site
$57K - $70K/yr
Serve as a lead for all league-wide communications * Develop rosters, schedules, and programming for various sports * Oversee the daily operation of youth sports leagues, camps, and clinics
Sports Instructor Flag Football
Glen Allen, VA · On-site
$15 - $20/hr
Established in 2003, i9 Sports is built on the belief that the number one reason kids play ... Communicate with the Site Manager regarding any issues or updates Qualifications * Energetic ...
Sports Instructor Flag Football
Glen Allen, VA · On-site
$15 - $20/hr
Established in 2003, i9 Sports is built on the belief that the number one reason kids play ... Communicate with the Site Manager regarding any issues or updates Qualifications * Energetic ...
Sports Communication information
See salary details
$41K - $50.5K
4% of jobs
$50.5K - $60K
11% of jobs
$65.4K is the 25th percentile. Wages below this are outliers.
$60K - $69.5K
18% of jobs
The median wage is $77.8K / yr.
$69.5K - $79K
20% of jobs
$79K - $88.5K
17% of jobs
$93K is the 75th percentile. Wages above this are outliers.
$88.5K - $98K
12% of jobs
$98K - $107.5K
7% of jobs
$107.5K - $117K
5% of jobs
$117K - $126.5K
3% of jobs
$126.5K - $136K
2% of jobs
$136K - $145.5K
1% of jobs
$41K
$85.9K
$145.5K
How much do sports communication jobs pay per year?
What are some common challenges faced by professionals in sports communication roles?
What is sports communication?
What are the key skills and qualifications needed to thrive in Sports Communication, and why are they important?
What is the difference between Sports Communication vs Sports Journalism?
| Aspect | Sports Communication | Sports Journalism |
|---|---|---|
| Credentials | Degree in communications, public relations, or related fields | Degree in journalism, media, or related fields |
| Work Environment | Public relations firms, team communications departments, media relations | News outlets, newspapers, online media, TV stations |
| Employer & Industry | Sports teams, leagues, agencies, universities | Media organizations, newspapers, broadcasters |
Sports Communication and Sports Journalism both involve sports media but differ in focus. Sports Communication emphasizes managing public relations, media strategies, and communication plans for sports entities. In contrast, Sports Journalism centers on reporting, writing, and broadcasting sports news. While they share similar credentials and work environments, their roles serve different purposes within the sports industry.

Full-time
Posted 6 days ago
Bethel University (Minnesota) rating
6.1
Based on 7 frontline employees who took The Breakroom Quiz
474th of 535 rated colleges and universities
Job description
Department: Athletics
Reports To: Director of Athletics
Position Summary
The Assistant Director of Athletics for Communications provides strategic leadership for all athletic communications, storytelling, and media relations efforts for the Department of Athletics. This role advances Bethel University's Christ-centered mission by promoting intercollegiate athletics through compelling content, brand management, and integrated digital communication strategies.
The position is responsible for public relations, digital media, live event coverage, and statistical reporting, while cultivating relationships with institutional partners, conference affiliates, the National Association of Intercollegiate Athletics (NAIA), and the National Christian College Athletic Association(NCCAA) . The role also supports the holistic development of student-athletes by telling stories that reflect excellence, character, and faith.
Essential Responsibilities
Athletic Communications Strategy & Media Relations
- Serve as the primary media contact for all varsity sports
- Develop and execute a comprehensive athletic communications strategy aligned with departmental goals
- Write and distribute press releases, feature stories, game recaps, and institutional content
- Coordinate media coverage, interviews, and press opportunities
- Maintain relationships with local, regional, and national media outlets
Digital Content & Brand Management
- Oversee and manage the official athletics website (bupilots.com), ensuring timely and accurate updates (rosters, schedules, results, records)
- Lead content creation across platforms, including social media, web, email, and video
- Ensure consistent application of Bethel Athletics branding, messaging, and visual identity
- Monitor and guide team accounts to maintain brand integrity and alignment
- Track and analyze engagement metrics to inform strategy and growth
Social Media & Storytelling
- Develop and execute a comprehensive social media strategy across platforms (Instagram, X, Facebook, YouTube, emerging platforms)
- Create engaging, mission-driven content that highlights student-athlete stories, team success, and program culture
- Provide guidance and education to coaches and student-athletes on best practices, branding, and NIL-related awareness
Game Day Operations & Event Coverage
- Oversee all game day communications operations, including live statistics, scoring, and event coverage
- Supervise and train student workers, statisticians, and game day staff
- Coordinate public address scripts, promotional reads, and in-game communication elements
- Ensure accurate and timely reporting of results and statistics
Statistics, Reporting & Awards
- Compile and report statistics to conference, NAIA, and NCCAA partners
- Manage nominations for athletic and academic awards (conference, national, and academic honors)
- Maintain statistical archives and historical records
Video, Photography & Broadcasting
- Oversee photography and video strategy, including capturing and curating content for promotional use
- Manage live streaming operations (Bethel Sports Network), including scheduling, quality control, and staffing
- Collaborate with external broadcast partners (e.g., regional networks)
- Support development of video storytelling and highlight content
Marketing & Collaboration
- Partner with the University's Marketing & Communications team on campaigns, branding initiatives, and storytelling
- Contribute to publications including game programs, recruiting materials, alumni features, and institutional communications
- Support athletic department initiatives including fundraising, camps, and special events
Leadership, Administration & Culture
- Supervise and mentor student workers and interns in athletic communications
- Manage the athletic communications budget and resources
- Serve on departmental committees (e.g., Hall of Fame)
- Contribute to a Christ-centered culture that emphasizes service, integrity, and excellence
- Perform other duties as assigned by the Director of Athletics
Qualifications
- Bachelor's degree in Sports Communication, Journalism, Marketing, or related field (Master's preferred)
- 2-4 years of experience in collegiate athletic communications or a related field
- Exceptional writing, editing, and storytelling ability across multiple platforms
- Proficiency with:
- Website content management systems (e.g., SIDEARM Sports or similar)
- Social media management tools and analytics
- Live statistics software (e.g., StatCrew, Genius Sports)
- Adobe Creative Suite (Photoshop, InDesign, Canva) or equivalent
- Strong organizational skills with ability to manage multiple sports and deadlines
- Knowledge of intercollegiate athletics (NAIA/NCAA rules, reporting standards, awards processes)
- Demonstrated commitment to the Christian faith and ability to support the mission of the University
- Ability to work evenings, weekends, and travel as required
- Ability to lift up to 50 lbs
Application Process
Applicants should submit:
- Cover letter
- Résumé with three professional references
- Statement of Christian faith
Review of applications will begin immediately and continue until the position is filled.
About Bethel University
For more information visit our website at
Bethel University does not discriminate on the basis of race, color, age, sex, disability, national or ethnic origin in employment opportunities, in keeping with applicable state and federal laws. In keeping with the mission of the institution, Bethel University seeks applicants with a strong commitment to the values and lifestyle of evangelical Christianity and who profess a personal relationship with Jesus Christ. As a Christian institution, we require faculty and staff to adhere to the University's Lifestyle Covenant and to enforce a religiously based statement of responsibilities for all University employees. Women and minorities are encouraged to apply. Bethel University, as an educational institution operating under the auspices of the Missionary Church, reserves the right to prefer employees on the basis of religion (Title VII, Sections 702-703, United States Civil Rights Act of 1964 as amended).