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Social Producer Jobs (NOW HIRING)

As the Social Producer at Viral Nation, you are the operational engine within social-first content models. You take platform-native creative direction and turn it into a steady stream of shipped work ...

Social Producer

Los Angeles, CA ยท On-site

$133K - $135K/yr

We are looking for a creative, highly organized Social Producer to lead the creation and execution of social-first content across our expanding slate of family animation projects. In this role, you ...

We are hiring a Sr. Social Producer to join Samsara's Corporate Marketing group and lead the production of social-first content on our owned channels. This is a maker role on the Bran Creative team ...

Social Producer & Analyst

New York, NY ยท On-site

$90K - $100K/yr

We are looking for a dynamic, entrepreneurial Social Producer/Analyst to lead the execution of our social and sponsored content strategy across TIME's social media platforms. This person will produce ...

We are hiring a Sr. Social Producer to join Samsara's Corporate Marketing group and lead the production of social-first content on our owned channels. This is a maker role on the Bran Creative team ...

Social Producer & Analyst

New York, NY ยท Hybrid

$90K - $100K/yr

We are looking for a dynamic, entrepreneurial Social Producer/Analyst to lead the execution of our social and sponsored content strategy across TIME's social media platforms. This person will produce ...

Social Producer & Analyst

Washington, DC ยท Hybrid

$90K - $100K/yr

We are looking for a dynamic, entrepreneurial Social Producer/Analyst to lead the execution of our social and sponsored content strategy across TIME's social media platforms. This person will produce ...

FOX Sports is looking to add a Senior Social Producer to lead our College Football and College Basketball social team. This role will serve as the creative and strategic leader for two of FOX Sports ...

Comfortable operating in motion The Role As a Social Producer/Content Specialist, you don't just make content - you are the team's cultural guide and social expert. You instinctively know what earns ...

Social Producer, CNET Group

New York, NY ยท On-site

$124K/yr

About CNET CNET Group-the powerhouse behind CNET, PCMag, Lifehacker, ZDNET, and Mashable-is looking for a highly strategic and creative Social Producer based in New York to lead the development of ...

About CNET CNET Group-the powerhouse behind CNET, PCMag, Lifehacker, ZDNET, and Mashable-is looking for a highly strategic and creative Social Producer based in New York to lead the development of ...

About CNET CNET Group-the powerhouse behind CNET, PCMag, Lifehacker, ZDNET, and Mashable-is looking for a highly strategic and creative Social Producer based in New York to lead the development of ...

About CNET CNET Group--the powerhouse behind CNET, PCMag, Lifehacker, ZDNET, and Mashable--is looking for a highly strategic and creative Social Producer based in New York to lead the development of ...

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Social Producer information

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$61.5K

$127K

How much do social producer jobs pay per year?

As of Jul 12, 2026, the average yearly pay for social producer in the United States is $123,552.00, according to ZipRecruiter salary data. Most workers in this role earn between $124,000.00 and $126,000.00 per year, depending on experience, location, and employer.

What is the difference between Social Producer vs Content Coordinator?

AspectSocial ProducerContent Coordinator
CredentialsExperience in social media, digital marketing, content creationExperience in content management, editing, and publishing
Work EnvironmentTypically in marketing or media agencies, corporate social media teamsOften in marketing, media, or communications departments
Employer & Industry UsageUsed in digital marketing, media, entertainment industriesCommon in marketing, advertising, media sectors
Search & Comparison IntentPeople compare roles related to social media content creation and managementPeople compare roles focused on content planning and publishing

The Social Producer and Content Coordinator roles overlap in content creation and management but differ mainly in focus. Social Producers specialize in social media strategy, engagement, and multimedia content, while Content Coordinators focus on content scheduling, editing, and overall content flow. Both roles are vital in digital marketing teams, but Social Producers tend to have a stronger emphasis on social media platforms and audience interaction.

More about Social Producer jobs
What cities are hiring for Social Producer jobs? Cities with the most Social Producer job openings:
What states have the most Social Producer jobs? States with the most job openings for Social Producer jobs include:
Infographic showing various Social Producer job openings in the United States as of July 2026, with employment types broken down into 92% Full Time, 6% Part Time, 1% Contract, and 1% Nights. Highlights an 90% Physical, 2% Hybrid, and 8% Remote job distribution, with an average salary of $123,552 per year, or $59.4 per hour.

Social Producer

Viral Nation Inc.

Charleston, WV โ€ข On-site

Full-time

Posted 22 days ago


Job description

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world's fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We're driven to push boundaries and think beyond today to deliver strategies, and we're just getting started.

While we continuously exceed our goals, we need your help โ€“ our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

As the Social Producer at Viral Nation, you are the operational engine within social-first content models. You take platform-native creative direction and turn it into a steady stream of shipped work โ€” high-volume, best-in-class social assets for the world's most ambitious enterprise brands. Where the Creative Lead sets the bar, you're the one who clears it, day after day, shoot after shoot.

This isn't a desk job dressed up in agency language. You translate the creative direction into production briefs, build the shot list, line up the creators, run the set, manage the cuts, and ship the work. One day you're directing a creator on location; the next you're reviewing edits in Slack, rallying the team around a reactive moment, and prompting an AI workflow that just halved your turnaround. You read culture in real time, know exactly what will translate on each platform, and pull a team together to execute before a trend cools.

You're a maker first โ€” closest to the craft, fluent on every set, trusted to keep the engine running at full speed without dropping the standard the Lead has set.

Day-to-Day Scope:

  • Portfolio: 2-3 client accounts with a content production load balanced across always-on programs and reactive moments. You'll get exposure to different brand objectives, content models, and production tiers.
  • Team: You'll operate as the day-to-day production lead within a set of clientsโ€” working alongside the Creative Lead and mobilizing a cross-functional team of videographers, editors, designers and creators that brings the work to life.
  • Cadence: A constant rhythm of shipping. Expect weekly production cycles for always-on content, layered with reactive turnarounds when culture calls for it, and the occasional larger shoot or campaign that demands a heavier production lift.
  • Ownership: You own the production system inside your pod โ€” the briefs, the shot lists, the set, the cuts, and the delivery. You own the day-to-day creator and crew relationships. The Creative Lead sets the bar; you're accountable for clearing it on schedule, on brief, and on standard.

What You'll Do Here:

Production Planning & Briefing

  • Translate the direction from Creative Leads, into production briefs, shot lists, and run-of-show documents the team can execute against.
  • Plan and operate ongoing production cycles for always-on content programs, balancing volume, quality, and turnaround.
  • Lead production kickoffs and team briefings, and present production plans to client stakeholders with clarity and confidence.

Agile Content Execution

  • Act as a "maker" on the front line of production โ€” partnering with creators, videographers, editors, and designers to ship high-volume social assets across short-form video, long-form video, and photography.
  • Move quickly on reactive briefs when the Lead identifies a cultural moment to chase, mobilizing the team to ship inside the window.

Creator Operations

  • Operate the day-to-day creator relationship: scoping, scheduling, briefing, and shepherding work from concept to final cut.
  • Provide hands-on production support and actionable feedback to creators throughout the process, keeping their work aligned to the brief and the creative direction.

Asset Lifecycle & Delivery

  • Own the asset lifecycle end-to-end โ€” from concept through production to delivery โ€” using agency tooling to keep work organized and visible.
  • Set internal timelines, effectively consolidate and communicate client feedback for teams to address via actionable revision cycles, manage internal approval gates, track version history, and drive efficiency to remove bottlenecks.
  • Collaborate with Project Managers to ensure internal timelines and output align with master WBS and to effectively communicate updates to internal and external stakeholders.

AI-Enabled Workflows

  • Apply AI tools across production and post โ€” generative video, image, audio, editing automation โ€” to drive efficiency and unlock new output.
  • Bring useful AI applications back to the team, helping to evolve workflows over time.

What You'll Need To Have:

  • 4+ years producing social content at an agency, brand, or media company, with credits that prove you can ship volume without dropping the standard.
  • End-to-end social production experience: translating creative direction into briefs and shot lists, casting and managing creators, directing on-set, overseeing post, and shipping to deliver.
  • Track record of running always-on content programs at scale โ€” managing parallel productions and holding weekly cadence without it becoming chaos.
  • Comfort operating inside a creative team โ€” taking direction from creative leadership and mobilizing cross-functional crews of videographers, editors, designers, and creators to execute against it.
  • Proven creator partnership skills. Not just sourcing them, but coaching, giving sharp feedback, and getting brand-aligned work over the line.
  • Working fluency with AI content tools โ€” generative video, image, audio, editing automation โ€” and a clear point of view on where they fit in production.
  • Native command of formats across all major social platforms (Instagram, TikTok, YouTube, etc.). You know the difference between a TikTok-native idea and an idea that was made elsewhere and posted there.
  • Ability to deliver under reactive pressure, turning around social-ready assets inside the window when culture calls for it.
  • Polished client-facing communication. You can walk a senior marketer through a production plan and leave them confident.
  • Hands-on proficiency with the production and project tools that keep modern content cycles moving (Frame.io, Monday.com, Notion, Slack, etc.).

Additional Considerations:

  • Awards or industry recognition for social-first creative work.
  • Existing relationships with creators across verticals.
  • A personal channel, side project, or creative experimentโ€”evidence that you make content because you love it, not just because someone's paying you.

*Submission of a strong portfolio demonstrating a diverse range of strategy-led social media content, campaigns and/or projects is required with application.*

Compensation Philosophy:

At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.

Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.
AI in Recruitment:
Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates โ€“ our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.

DEI Commitment:

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.