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Social Media Operations Manager Jobs (NOW HIRING)

Aspen Institute

Social Media Intern

San Francisco, CA

$17.75 - $22.75/hr

... Operations Manager and the broader Academy team. The intern will play a key role in social media ... and content creation, supporting a robust public profile for the Academy and helping establish our ...

The Aspen Institute

Social Media Intern

San Francisco, CA

$17.75 - $22.75/hr

... Operations Manager and the broader Academy team. The intern will play a key role in social media ... and content creation, supporting a robust public profile for the Academy and helping establish our ...

The Aspen Institute

Social Media Intern

San Francisco, CA · On-site

$17.75 - $22.75/hr

... Operations Manager and the broader Academy team. The intern will play a key role in social media ... and content creation, supporting a robust public profile for the Academy and helping establish our ...

Ceritypartners

Social Media Manager

Chicago, IL

Support social media operations, including asset management, documentation, scheduling, and optimization. * Leverage AI tools across the content lifecycle-from ideation and drafting to visual asset ...

Cerity Partners

Social Media Manager

New York, NY · On-site

Support social media operations, including asset management, documentation, scheduling, and optimization. * Leverage AI tools across the content lifecycle-from ideation and drafting to visual asset ...

Ceritypartners

Social Media Manager

New York, NY

Support social media operations, including asset management, documentation, scheduling, and optimization. * Leverage AI tools across the content lifecycle-from ideation and drafting to visual asset ...

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Social Media Operations Manager information

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$21.5K

$101.4K

$176K

How much do social media operations manager jobs pay per year?

As of Jun 9, 2026, the average yearly pay for social media operations manager in the United States is $101,428.00, according to ZipRecruiter salary data. Most workers in this role earn between $72,000.00 and $126,500.00 per year, depending on experience, location, and employer.

Is social media manager a high paying job?

Social media managers typically earn a median salary that is competitive within digital marketing roles, with salaries varying based on experience, location, and company size. Senior or specialized roles, such as social media directors, tend to offer higher compensation, especially when combined with skills in analytics and content strategy.

What does a Social Media Operations Manager do?

A Social Media Operations Manager oversees the planning, execution, and optimization of a company's social media strategies. They coordinate content creation, manage publishing schedules, analyze performance metrics, and ensure brand consistency across platforms. Additionally, they collaborate with marketing, customer service, and creative teams to enhance engagement and respond to trends or crises. Their role is vital for maintaining a strong and effective online presence that aligns with business objectives.

What are some common challenges faced by Social Media Operations Managers and how can they be addressed?

Social Media Operations Managers often navigate challenges such as maintaining consistent brand messaging across multiple platforms, managing real-time crises, and staying updated with rapidly changing algorithms. Balancing creative content with data-driven strategy, while coordinating with marketing, customer service, and PR teams, can be demanding. Establishing clear communication channels, leveraging automation tools, and implementing robust content calendars are effective ways to streamline operations and mitigate these challenges. Continuous professional development and cross-functional collaboration also play key roles in overcoming obstacles and driving results.

What are the key skills and qualifications needed to thrive as a Social Media Operations Manager, and why are they important?

To thrive as a Social Media Operations Manager, you need expertise in social media strategy, analytics, and content planning, often supported by a degree in marketing, communications, or a related field. Familiarity with social media management platforms (like Hootsuite or Sprout Social), analytics tools, and sometimes certifications such as Facebook Blueprint or HubSpot are valuable. Exceptional organizational skills, creativity, and the ability to communicate and collaborate across teams are standout soft skills. These competencies are crucial for driving brand engagement, ensuring consistent messaging, and optimizing campaign performance in a fast-paced digital landscape.
What cities are hiring for Social Media Operations Manager jobs? Cities with the most Social Media Operations Manager job openings:
What states have the most Social Media Operations Manager jobs? States with the most job openings for Social Media Operations Manager jobs include:
Infographic showing various Social Media Operations Manager job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 92% Full Time, 6% Part Time, and 1% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $101,428 per year, or $48.8 per hour.

Social Media Operations Manager (LA)

Lululemon

Santa Monica, CA • On-site

$112K - $147K/yr

Full-time

Medical, Dental, Life, Retirement, PTO

Posted 15 days ago

Lululemon Athletica rating

7.5

Company rating: 7.5 out of 10

Based on 136 frontline employees who took The Breakroom Quiz

9th of 102 rated fashion retailers

Job description

Description & Requirements
who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
about this team
The Social Media Operations Manager position sits on the Global Brand Marketing Operations team based in either Vancouver or Los Angeles. The Global Marketing Operations team enables marketing initiatives, supporting the teams in operating with clarity, discipline, and scale. We support through planning and execution to drive greater impact across teams including social media.
core responsibilities
As the Social Media Operations Manager, you will be responsible for ensuring the operational excellence of lululemon's social media function by bringing structure, clarity, and efficiency to our global social programs.
  • You will lead the development and governance of key processes that enable seamless planning and execution across the lululemon social portfolio.
  • You lead creative resourcing for social media projects across both internal and agency partners. This includes all vendor management, onboarding, and billing.
  • You will guide collaboration with cross-functional partners-including regional teams, creatives, and agency partners, while supporting smooth, on-time program delivery.
  • Core responsibilities include overseeing campaign timelines, budget management and workflow processes; identifying and implementing operational improvements across tools and ways of working; and ensuring alignment across stakeholders to drive well-orchestrated execution.
  • You will monitor operational performance, and continuously optimize how the social team delivers work at scale, enabling high-quality, impactful social marketing outcomes.
qualifications
  • Undergraduate degree in business, marketing, or communications preferred
  • 6-8 years of project management, brand, or social media operations experience with a minimum of 3 years in a corporate retail environment preferred
  • Demonstrated ability to drive change and efficiency through development and implementation of processes and workflows
  • Exceptional organization and stakeholder management skills
  • Strong financial acumen and experience managing a complex budget
  • Knowledge of various social platforms, social tools, and workflows
  • Experience operating in a cross-functionally in a global, matrixed organization
  • Excellent written and verbal communication skills
  • Organized, detail oriented, and able to manage competing priorities
  • Experience working in Airtable would be beneficial
  • Strong interpersonal and relationship building skills
must haves
  • Acknowledge the presence of choice in every moment and take personal responsibility for your life.
  • Possess an entrepreneurial spirit and continuously innovate to achieve great results.
  • Communicate with honesty and kindness and create the space for others to do the same.
  • Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
  • Foster connection by putting people first and building trusting relationships.
  • Integrate fun and joy as a way of being and working, aka doesn't take yourself too seriously.
additional notes
Authorization to work in the United States is required for this role.
Please note: Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of employment visa at this time for this role.
compensation and benefits package
lululemon's compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and teamperformance. Thetypical hiring range for this position is from$112,000- $147,000 USD annually; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our total rewards offering, permanent employees in this position may be eligible for our competitive annual bonus program and subject to program eligibility requirements.
At lululemon, investing in our people is a top priority. We believe that when life works, work works. We strive to be the place where inclusive leaders come to develop and enable all to be well. Recognizing our teams for their performance and dedication, other components of our total rewards offerings include support of career development, wellbeing, and personal growth:
  • Extended health and dental benefits, and mental health plans
  • Paid time off
  • Savings and retirement plan matching
  • Generous employee discount
  • Fitness & yoga classes
  • Parenthood top-up
  • Extensive catalog of development course offerings
  • People networks, mentorship programs, and leadership series (to name a few)
Note: The incentive programs, benefits, and perks have certain eligibility requirements. The Company reserves the right to alter these incentive programs, benefits, and perks in whole or in part at any time without advance notice.
workplace arrangement
Hybrid
In-person collaboration and connection is important to our culture. Work is performed onsite, minimum 4 days per week.
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