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Social Media Marketer Jobs in Raleigh, NC (NOW HIRING)

Gondola

Social Media Strategist

Raleigh, NC · On-site

$50 - $75/hr

# Social Media Strategist## Carolina Hurricanes • ### @CarolinaHurricanesPosted on 7/31/2026 • ... The ideal candidate will have a background in marketing and/or communications and can bring a high ...

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TriMark Digital

Social Media Manager

Raleigh, NC

BA/BS in Marketing, Communications, Journalism, or other related field * 5+ years of experience or project work creating and implementing social media strategies * Living in the Raleigh-Durham area

TriMark Digital

Social Media Manager

Raleigh, NC · On-site

$70 - $110/hr

BA/BS in Marketing, Communications, Journalism, or other related field * 5+ years of experience or project work creating and implementing social media strategies * Living in the Raleigh-Durham area

TriMark Digital

Social Media Manager

Raleigh, NC · On-site

BA/BS in Marketing, Communications, Journalism, or other related field * 5+ years of experience or project work creating and implementing social media strategies * Living in the Raleigh-Durham area

TriMark Digital

Social Media Manager

Raleigh, NC · On-site

BA/BS in Marketing, Communications, Journalism, or other related field * 5+ years of experience or project work creating and implementing social media strategies * Living in the Raleigh-Durham area

Gondola

Social Media Manager

Raleigh, NC · On-site

$55 - $85/hr

Bachelor's degree in marketing, communications, or related field.* 2-4 years of professional social media experience with a professional or collegiate sports team or league.* Demonstrated success ...

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Duke University

Social Media Manager

Durham, NC · On-site

The Social Media Manager develops and executes platform-specific strategies that expand the reach ... marketing or creative teams. Required Qualifications Work requires communications, analytical and ...

Duke University

Social Media Manager

Durham, NC

The Social Media Manager develops and executes platform-specific strategies that expand the reach ... marketing or creative teams. Required Qualifications Work requires communications, analytical and ...

Farrin

Social Media Video Producer

Durham, NC · On-site

If so, we want someone like you to join our award-winning Marketing team, which includes content ... WHAT THE DAY LOOKS LIKE You'll own day-to-day social media video production across our Farrin, JOVE ...

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Social Media Marketer information

See Raleigh, NC salary details

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How much do social media marketer jobs pay per hour?

As of Sep 3, 2026, the average hourly pay for social media marketer in Raleigh, NC is $18.34, according to ZipRecruiter salary data. Most workers in this role earn between $14.95 and $20.58 per hour, depending on experience, location, and employer.

What is a social media marketer?

A social media marketer promotes a product or a business through social media platforms. In this role, you may work in-house in a marketing department, as a freelance consultant, or as part of a marketing agency. A social media marketer must understand how the social media platforms such as Facebook and Twitter provide and promote content to their subscribers. You utilize the algorithms, keywords and advertising power of these platforms to maximize exposure for your business or client.

What does a social media marketer do?

A Social Media Marketer is responsible for creating, managing, and optimizing content across various social media platforms to promote a brand, product, or service. They develop strategies to engage audiences, build brand awareness, and drive traffic or sales through posts, ads, and campaigns. Their role often includes analyzing data to measure performance and adjusting tactics to improve results. Social Media Marketers also interact with followers, monitor trends, and collaborate with other marketing professionals to ensure consistent messaging.

What are the key skills and qualifications needed to thrive as a social media marketer, and why are they important?

To thrive as a Social Media Marketer, you need expertise in content creation, digital marketing strategies, analytics, and a solid understanding of major social platforms, often supported by a degree in marketing, communications, or a related field. Proficiency with social media management tools (like Hootsuite, Sprout Social), ad platforms, and analytics systems, as well as certifications such as Meta Blueprint or Google Analytics, are highly valued. Creativity, adaptability, and strong communication skills set standout professionals apart by enabling them to engage audiences and respond to trends. Mastering these skills ensures effective brand promotion, measurable campaign success, and the ability to build and nurture online communities.

How does a social media marketer typically collaborate with other departments within a company?

Social Media Marketers often work closely with teams such as content creation, graphic design, public relations, and customer service to ensure consistent messaging and branding across all platforms. They may coordinate with product managers to promote new launches or with analytics teams to interpret campaign performance data. Effective collaboration is key to developing engaging campaigns, responding to customer feedback, and aligning social strategies with broader company goals.

What is the difference between Social Media Marketer vs Content Marketing Specialist?

AspectSocial Media MarketerContent Marketing Specialist
Primary FocusManaging social media platforms, creating engaging posts, and growing online presenceDeveloping and executing content strategies, creating blog posts, articles, and other content
Skills & CertificationsSocial media tools, analytics, content creation, often certifications like Hootsuite or HubSpotContent creation, SEO, writing skills, often certifications in inbound marketing or content strategy
Work EnvironmentDigital marketing teams, social media agencies, in-house marketing departmentsContent teams, marketing agencies, corporate marketing departments

While both roles involve digital marketing, a Social Media Marketer primarily focuses on managing social media channels and engagement, whereas a Content Marketing Specialist develops broader content strategies across multiple platforms. Both roles often collaborate but serve different core functions within marketing teams.

What jobs can you do with social media marketing?

A social media marketer can pursue roles such as social media manager, content creator, digital marketing specialist, community manager, or brand strategist. These positions involve managing social media platforms, creating content, analyzing engagement metrics, and developing marketing campaigns, often requiring skills in analytics tools and content management systems.
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The most popular types of Social Media Marketer jobs in Raleigh, NC are:

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For Social Media Marketer jobs in Raleigh, NC, the most frequently searched job titles are:

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The top searched job categories for Social Media Marketer jobs in Raleigh, NC are:

Social Media Marketer jobs near you
Infographic showing various Social Media Marketer job openings in Raleigh, NC as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 15% Part Time, and 3% Contract. Highlights an 76% Physical, 2% Hybrid, and 22% Remote job distribution, with an average salary of $34,654 per year, or $16.7 per hour.

Social Media Engagement Specialist

Ignite Social Media

Cary, NC • On-site

$55 - $75/hr

Other

This job post has expired today. Applications are no longer accepted.

Job description

Social Media Engagement Specialist

Interested in working for one of the World’s Top Social Media Agencies? Ignite Social Media isn’t just a thought leader in social media marketing— we’re the original social media marketing agency, and a force at work.

The Social Media Engagement Specialist rolefocuses on managing both reactive and proactive social media communities for large brands. It includes working closely with other community management staff, clients, and experts from other disciplines within the agency.

This is a hybrid position. Every Monday and Tuesday is in-person in either Cary, NC or Birmingham, MI.

Community Management Team Overview:

The community management discipline is responsible for many ongoing activities within clients' social media channels, such as:

  • Reactive and proactive engagement between a brand and its online communities—applying the expertise of channel nuances and community members’ online behaviors to help optimize engagement and provide strategic insights and recommendations to clients and internal teams
  • Editorial planning of social media content for channels such as Instagram, TikTok, Reddit, YouTube, etc.
  • Working with content producers to execute content and manage revisions

This role focuses on engagement work in the channels of a major retail brand

The ideal candidate has a passion for social media-driven brand engagement and is naturally proactive and curious, can follow defined and changing processes, isn't afraid to ask questions or suggest new ideas, and is exceptionally detail-oriented. This person should be extremely comfortable collaborating with clients and internal teams to ensure overall client goals and objectives are met.

Essential Duties and Responsibilities:
  • Work daily social media reactive shifts to provide impactful community engagement using the brand's established community guidelines, specifications, and processes
  • Find ways to optimize channel engagements — from creating new social responses to suggesting new processes or workflows
  • Be part of our on-call rotationsduring agency business hours
  • Identify and flag UGC that the client brand can potentially leverage
  • Understand how to drill down in Sprinklr to answer client-specific questions about volume, brand risk flags, PR crises, trends, and more
  • Assist with scheduling team shifts and updates
  • Help onboard and train new team members to work reactive shifts after mastering them yourself
  • Collaborate and problem-solve to ensure client goals and objectives are met
  • Available to cover weekend on-call shifts, if needed (will be compensated accordingly)
Required Experience and Qualifications:
  • 3-5 years' experience in consumer-facing social media reactive work, preferably for large retail brands (agency experience a plus)
  • Customer service-oriented and an understanding of how to have patience and showcase empathy in social responses
  • Exceptional written and verbal communication skills
  • Extremely focused, organized, buttoned-up
  • Professional experience using social media platforms for brands (Facebook, X, Instagram, as well as Instagram DMs, TikTok, YouTube, etc.)
  • Experience with third-party community management engagement tools (Sprinklr/Sprinklr Certifications a plus)
  • Nice to have: Experience working with a hybrid team and/or hybrid office model
WHAT WE OFFER:
  • Competitive salary
  • Full benefits package
  • Mystery Trips (including an annual out of town trip)
  • A trendy and fun workplace
  • A steady stream of interesting clients
  • A team of colleagues who are experts in their field

Ignite Social Media celebrates a diversity rich culture strengthened by equal employment opportunity.

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