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Sign Sales Jobs in Wisconsin (NOW HIRING)

Outside Sales Representative

Appleton, WI · On-site

$50K - $75K/yr

We design, produce, and install everything from vehicle wraps and wall graphics to custom building signage and LED displays. As an Outside Sales Representative , you'll build relationships with ...

We design, produce, and install everything from vehicle wraps and wall graphics to custom building signage and LED displays. As an Outside Sales Representative , you'll build relationships with ...

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Sign Sales information

See Wisconsin salary details

$25.2K

$63K

$124.2K

How much do sign sales jobs pay per year?

As of Jul 26, 2026, the average yearly pay for sign sales in Wisconsin is $63,025.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,300.00 and $99,400.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Sign Sales professional, and why are they important?

Success in Sign Sales requires strong sales acumen, knowledge of sign products and materials, and often a background in business or marketing. Familiarity with CRM software, quoting systems, and basic design tools like Adobe Illustrator or CorelDRAW is typically expected. Outstanding communication, relationship-building, and negotiation skills help professionals excel in understanding client needs and closing deals. These skills are crucial for effectively driving sales, ensuring customer satisfaction, and maintaining a competitive edge in the signage industry.

What are some common challenges faced by professionals in Sign Sales, and how can they be addressed?

A common challenge in Sign Sales is balancing client expectations with production capabilities and deadlines. Sign sales professionals often need to work closely with clients to understand their vision while coordinating with design, fabrication, and installation teams to ensure feasibility and timely delivery. Effective communication and proactive project management are key to overcoming these challenges. Building strong relationships with both clients and internal teams can help manage expectations and resolve issues quickly, leading to successful project outcomes and repeat business.

What are sign sales?

Sign sales is a profession focused on selling signage products such as banners, billboards, storefront signs, and digital displays to businesses and organizations. People in sign sales work with clients to understand their advertising or branding needs, recommend suitable sign solutions, and coordinate the production and installation process. This role often involves both inside and outside sales, quoting projects, negotiating prices, and building long-term customer relationships. Strong communication skills and industry knowledge are important for success in sign sales.

What is the difference between Sign Sales vs Sign Installers?

AspectSign SalesSign Installers
Primary RoleSell and promote signage products to clientsInstall and assemble signage at client locations
Required SkillsSales techniques, product knowledge, customer serviceTechnical skills, carpentry, electrical knowledge
Work EnvironmentOffice, client meetings, showroomsConstruction sites, outdoor, indoor installations
CertificationsSales certifications, industry knowledgeElectrical, safety, or construction certifications

Sign Sales professionals focus on selling signage solutions, while Sign Installers handle the physical installation. Both roles are essential in the signage industry but require different skill sets and certifications. Understanding these differences helps clients and job seekers identify the right career path or service provider.

What are popular job titles related to Sign Sales jobs in Wisconsin? For Sign Sales jobs in Wisconsin, the most frequently searched job titles are:
Infographic showing various Sign Sales job openings in Wisconsin as of July 2026, with employment types broken down into 77% Full Time, 21% Part Time, 1% Temporary, and 1% Contract. Highlights an 83% Physical, 1% Hybrid, and 16% Remote job distribution, with an average salary of $63,025 per year, or $30.3 per hour.
Commercial Sign Sales Representative

Commercial Sign Sales Representative

Lemberg Electric

Waukesha, WI

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted yesterday


Job description

Build Relationships. Grow Business. Make Your Mark.

Are you a motivated sales professional who enjoys building relationships, developing new business, and helping customers find the right solutions?

Lemberg Electric is looking for a Commercial Sign Sales Representative to join our growing Signs Division. In this role, you'll develop new business opportunities, expand relationships with existing customers, and guide projects from the initial conversation through project award.

This is an excellent opportunity for a driven sales professional who enjoys networking, meeting new people, solving customer challenges, and seeing projects come to life.

As an employee-owned (ESOP) company, every employee has a direct stake in our success. When our company grows, so do you.

Why Join Lemberg Electric?

For more than 100 years, Lemberg Electric has been one of Southeastern Wisconsin's premier electrical contractors. Our Signs Division designs, installs, and services a wide variety of commercial signage, including:

  • Monument Signs
  • Channel Letter Signs
  • LED Retrofits
  • Electronic & Illuminated Signs
  • Commercial Sign Service & Maintenance

We've partnered with organizations including Milwaukee Tool, Harley-Davidson, IKEA, Foxconn, the Milwaukee Art Museum, Concordia University, and many other well-known businesses throughout Wisconsin.

We're proud of our reputation for quality, integrity, and exceptional customer service-and we're looking for someone who shares those values.

What You'll Do

As our Commercial Sign Sales Representative, you'll be responsible for developing new business while building long-term relationships with commercial customers.

Your responsibilities will include:

  • Prospecting and developing new commercial business opportunities
  • Building relationships with contractors, property managers, business owners, developers, architects, and other decision-makers
  • Meeting with customers to understand their signage needs and recommend solutions
  • Conducting site visits for new construction, renovations, retrofits, and service opportunities
  • Preparing and presenting proposals and quotations
  • Reviewing estimates for accuracy and profitability
  • Negotiating pricing and project scope
  • Managing opportunities throughout the entire sales process
  • Coordinating project handoffs with estimating, project management, and installation teams
  • Maintaining an active sales pipeline and forecasting future opportunities
  • Representing Lemberg Electric at networking events, trade associations, and community functions
  • Delivering outstanding customer service before, during, and after project completion

What We're Looking For

We're looking for someone who enjoys meeting people, building trust, and creating long-term customer relationships.

Required Qualifications

  • High school diploma or equivalent
  • Sales experience or an equivalent combination of education and experience
  • Strong relationship-building and communication skills
  • Excellent presentation and negotiation abilities
  • Self-motivated with a strong desire to achieve goals
  • Strong organizational and time management skills
  • Valid driver's license with a satisfactory driving record
  • Proficiency with Microsoft Office applications

Preferred Qualifications

  • Experience selling commercial signs or related construction products
  • Experience in commercial construction or electrical contracting
  • Knowledge of sign products and installation processes
  • Experience using CRM software
  • Bachelor's degree in Business, Communications, Marketing, or a related field

Compensation

This position offers a competitive base salary plus commission, providing the opportunity to increase your earnings based on your individual performance and sales success.

Benefits

Company-Paid Benefits

  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • Employee Stock Ownership Plan (ESOP)
  • Company Vehicle or Monthly Vehicle Allowance
  • Paid Time Off
  • Life and AD&D Insurance
  • Short-Term & Long-Term Disability
  • Employee Assistance Program (EAP)
  • Identity Theft Protection

Additional Benefits

  • 401(k) Retirement Plan
  • Supplemental Life Insurance
  • Professional development and career growth opportunities

Why You'll Love Working Here

At Lemberg Electric, you'll join a collaborative team where your ideas matter, your success is recognized, and your contributions help shape the future of an employee-owned company.

If you're looking for a rewarding sales career with a respected Wisconsin contractor that values integrity, teamwork, and long-term relationships, we'd love to hear from you.

Apply today and help us continue building Wisconsin's most trusted commercial signage solutions.

Equal Opportunity Employer

Lemberg Electric is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive workplace for all employees.